Taking Inventory

Inventory Ventures

Ex Snap execs, founders & angel investors James Borow and Daniel Druger, cover all things ad tech, big tech, digital media & more. They are joined for in-depth conversations by special guests that are directly shaping the digital economy. New episodes drop every Monday. Make sure to subscribe wherever you get your podcasts.. read less
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Episodes

Snap Mafia Edition: Ellis Hamburger, founder of Meaning, storyteller at The Browser Co, and the voice of Snap for 7 years
Mar 28 2024
Snap Mafia Edition: Ellis Hamburger, founder of Meaning, storyteller at The Browser Co, and the voice of Snap for 7 years
This episode is brought to you by Market. Use AI to chat directly with your marketing and sales channels to get the answers you need to grow your business. Sign-up for Market at https://www.withmarket.ai/.  ——— Ellis was Snapchat’s first writer, building and refining the brand voice and executing it across all channels — from marketing campaigns to press pitches, UX writing, sales narratives, product packaging, and even the receipts from the Spectacles vending machine. Ellis wrote Snapchat’s first TV commercial, and concepted its first global brand campaign, Real friends, solidifying Snapchat’s value proposition to consumers. Ellis was previously at The Verge and Insider where he wrote about the brightest products of the time, like Mailbox, Path, Paper by FiftyThree, VSCO, Tumblr, Foursquare, and more. Since Snap he has worked at The Browser Company and is now bringing his experience across marketing, comms, and design to his newly founded Meaning Company where he is helping founders craft holistic product storytelling that moves culture and drives impact.   Check out what Ellis is building with Meaning and how he’s helping founders they’ll their story. ——— Connect with James and Daniel! LinkedIn: James: https://www.linkedin.com/in/jamesborow/ Daniel: https://www.linkedin.com/in/danieldruger/  Twitter:  James: https://twitter.com/jamesborow Daniel: https://twitter.com/ddruger If you like Taking Inventory, do us a favor and give us a 5-star rating and review. It’s the best way to help support us. And subscribe to our newsletter: https://www.takinginventorypod.com/ and follow Taking Inventory on LinkedIn and Twitter!
Eric Seufert returns to discuss the state of the digital economy
Mar 18 2024
Eric Seufert returns to discuss the state of the digital economy
This episode is brought to you by Market. Use AI to chat directly with your marketing and sales channels to get the answers you need to grow your business. Sign-up for Market at https://www.withmarket.ai/.  ——— Eric rejoins the podcast to discus the state of the digital economy. He covers why walled gardens are winning, the existential threats to open web, EU's battle against big tech, TikTok banning in the US, and much more. Eric is a media strategist, quantitative marketer, and author who has spent his career working for transformative consumer technology and media companies. Eric  runs Mobile Dev Memo, a mobile advertising and freemium monetization trade blog, and QuantMar, a knowledge-sharing platform for quantitative marketers. Eric has been featured and quoted in The Information, Business Insider, The Wall Street Journal, The New York Times, and more.   Subscriber to MDM Pro: https://mobiledevmemo.com/subscribe/  ——— Connect with James and Daniel! LinkedIn: James: https://www.linkedin.com/in/jamesborow/ Daniel: https://www.linkedin.com/in/danieldruger/  Twitter:  James: https://twitter.com/jamesborow Daniel: https://twitter.com/ddruger If you like Taking Inventory, do us a favor and give us a 5-star rating and review. It’s the best way to help support us. And subscribe to our newsletter: https://www.takinginventorypod.com/ and follow Taking Inventory on LinkedIn and Twitter!