The VIP Suite at IMAGE Studios

IMAGE Studios

The VIP Suite is the ultimate podcast for independent beauty, health, and wellness professionals. Hosted by IMAGE Studios Industry Expert and Certified Business & Life Coach, Matthew Landis, this empowering listen will provide solo entrepreneurs from all walks of life with invaluable insights, inspiration, and ignite a passion for success.

Join us as we delve deep into the stories, strategies, and triumphs of salon suite trailblazers who are thriving in their businesses. Whether you're a hairdresser, esthetician, massage therapist, nail tech, lash specialist, nurse, tattoo artist, or provider of any number of other personal transformation services, The VIP Suite is your go-to resource for practical advice, motivation, and expert guidance to elevate your business.

Each episode will feature enlightening interviews, actionable tips, and discussions on a wide array of topics, including building a thriving client base, enhancing your personal brand, mastering the art of self-care, and harnessing the latest techniques and technologies. Plus, be part of our vibrant community where you can connect, learn, and grow alongside fellow professionals who share your passion.

Unleash your potential and redefine your journey in the beauty, health, and wellness realms. Subscribe to The Vip Suite today and join us in creating a space where your aspirations and dedication are celebrated, and where you'll find the inspiration and camaraderie you need to shine brighter than ever before.

To become a part of the IMAGE Studios collective, visit our website: imagestudios360.com

Follow us on Instagram: @imagestudios360 or LinkedIn: image-studios-360
For inquiries and feedback, email us at matthew@imagestudios360.com

Elevate your career, amplify your expertise, and bask in the spotlight of The Vip Suite. Your journey to greatness starts here.

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Trina Peckenham of Reno Hair Extensions Talks Specialization, Finding Your Why, and Embodying Integrity & Professionalism

Trina Peckenham of Reno Hair Extensions Talks Specialization, Finding Your Why, and Embodying Integrity & Professionalism

Trina Peckenham, a seasoned professional with over 30 years of experience, discusses her journey to specializing in hair extensions. Trina also advises aspiring specialists to find their "why" and invest in themselves through education, highlighting the importance of passion and connection with clients for success.Matthew Landis delves into Trina's decision-making process regarding the type of hair extensions she offers, acknowledging the complexity of the field and Trina's dedication to choosing methods that align with her values of scalp health and natural aesthetics. Trina's integrity shines through her commitment to honest communication with clients, even if it means admitting when a service isn't suitable, ultimately prioritizing their satisfaction over financial gain.Trina and Matthew chat about various aspects of building and maintaining a clientele, including proactive marketing strategies and the importance of embodying one's business values in every interaction. Trina also shares insights into her daily practices for personal growth and business success, emphasizing the significance of maintaining balance and nurturing relationships. She credits her faith as a guiding force in her life and business decisions, highlighting the importance of integrity and authenticity. Looking ahead, Trina envisions another decade of serving clients with passion and dedication, with potential retirement plans centered around continued exploration and engagement within the industry. Through her story, Trina exemplifies resilience, integrity, and a relentless pursuit of excellence in her craft.

Episodes

Trina Peckenham of Reno Hair Extensions Talks Specialization, Finding Your Why, and Embodying Integrity & Professionalism

Trina Peckenham of Reno Hair Extensions Talks Specialization, Finding Your Why, and Embodying Integrity & Professionalism

Trina Peckenham, a seasoned professional with over 30 years of experience, discusses her journey to specializing in hair extensions. Trina also advises aspiring specialists to find their "why" and invest in themselves through education, highlighting the importance of passion and connection with clients for success.Matthew Landis delves into Trina's decision-making process regarding the type of hair extensions she offers, acknowledging the complexity of the field and Trina's dedication to choosing methods that align with her values of scalp health and natural aesthetics. Trina's integrity shines through her commitment to honest communication with clients, even if it means admitting when a service isn't suitable, ultimately prioritizing their satisfaction over financial gain.Trina and Matthew chat about various aspects of building and maintaining a clientele, including proactive marketing strategies and the importance of embodying one's business values in every interaction. Trina also shares insights into her daily practices for personal growth and business success, emphasizing the significance of maintaining balance and nurturing relationships. She credits her faith as a guiding force in her life and business decisions, highlighting the importance of integrity and authenticity. Looking ahead, Trina envisions another decade of serving clients with passion and dedication, with potential retirement plans centered around continued exploration and engagement within the industry. Through her story, Trina exemplifies resilience, integrity, and a relentless pursuit of excellence in her craft.

Sarai Speer, Creator Of The Balanced Stylist Society, Shares Her Road Out Of Addiction And The Journey To Fulfillment And Better Mental Health

Sarai Speer, Creator Of The Balanced Stylist Society, Shares Her Road Out Of Addiction And The Journey To Fulfillment And Better Mental Health

In this episode of The VIP Suite, Matthew Landis interviews acclaimed hair educator and mental health advocate Sarai Speer. Sarai shares her inspiring story of overcoming addiction and homelessness to build a successful career in hair and the creation of The Balanced Stylist Society. She discusses hitting rock bottom at age 31 before getting sober and committing to personal and professional growth.Sarai talks about the impact her work behind the chair had on her mental health as she struggled with anxiety, overwork, and an eating disorder. She explains how she burned out from working 100 hours a week before seeking treatment. Sarai also talks about the importance of self-care and creating balance to avoid burnout for hairdressers.Sarai also shares what she's doing now to support the mental wellness of beauty professionals. This includes her thriving online community, the Balanced Stylist Society, and upcoming mental health workshops. Sarai emphasizes the need for hairdressers to prioritize their mental health and implement boundaries to sustain themselves in this demanding industry.

Eloise Blake & Talbott Anderson, Salon Suite Pros, on Crafting Confidence: The Art of Beauty and Connection

Eloise Blake & Talbott Anderson, Salon Suite Pros, on Crafting Confidence: The Art of Beauty and Connection

Eloise Blake and Talbott Anderson share their inspiring journey of building a thriving salon business from the ground up. From the moment they took a leap of faith together, their partnership blossomed into a remarkable entrepreneurial adventure. Discover how their complementary strengths - Talbott's prowess in business management and marketing, paired with Eloise's creative vision and passion for beauty, laid the foundation for their salon suite success.Step into their carefully curated studio, designed to emanate a serene and inviting ambiance that reflects their commitment to client comfort and confidence. With a focus on fostering lasting relationships, they prioritize client satisfaction above all else, leveraging social media and word-of-mouth marketing to steadily grow their clientele.As they chart their course for the future, Eloise and Talbott envision continued growth while preserving the intimate and supportive atmosphere that defines their salon. While expansion is on the horizon, they remain dedicated to maintaining a small, family-oriented ethos, prioritizing quality service and personal connections. Their journey serves as a testament to the transformative power of passion, hard work, and unwavering support from those who uplift and inspire.

Julee George of Rocket Science Salon: Nurturing Client Relationships and Building Your Salon Suite Business

Julee George of Rocket Science Salon: Nurturing Client Relationships and Building Your Salon Suite Business

Discover the remarkable journey of Julee George, a seasoned hairstylist with 36 years of experience, as she shares insights from beauty school to salon ownership and the transition to becoming an independent stylist. Dive into her captivating story, filled with lessons learned, challenges overcome, and triumphs celebrated in the dynamic world of hairdressing.Explore the nuances of building a thriving business with Julee's expert guidance, from the importance of mentorship to the power of pre-booking appointments. Gain valuable tips on raising prices, soliciting referrals, and leveraging platforms like Yelp and Google to expand your salon suite's reach.Delve into the emotional bond formed between hairstylists and their clients, as Julee reflects on the profound connections forged in the salon chair. From commemorating life's milestones to providing comfort during challenging times, discover the role of a hairstylist as a confidante, friend, and source of support for their clients.Join host Matthew and Julee as they navigate the intersection of artistry, entrepreneurship, and human connection in the hairdressing industry. Whether you're a seasoned hairstylist, salon owner, or simply someone who appreciates the transformative power of a salon visit, this episode offers invaluable insights and heartfelt stories that resonate on personal and professional levels.

Angelique Rodriguez, Aesthetic Entrepreneur, Shares Her Secrets to Thriving and Slaying

Angelique Rodriguez, Aesthetic Entrepreneur, Shares Her Secrets to Thriving and Slaying

Join host Matthew Landis as he sits down with Angelique Rodriguez, founder of Aestheticang at Image Studios in Webster, Texas. As an esteemed esthetician specializing in full-body waxing and skincare, Angelique shares her remarkable journey from working in a medical spa to establishing herself as an independent entrepreneur.Discover the driving force behind Angelique's decision to launch her own business, along with the hurdles she encountered and the strategies she implemented to cultivate a thriving clientele base. With unwavering authenticity, Angelique provides valuable insights into branding, social media marketing, work-life balance, and overcoming challenges in the competitive beauty industry.Listen in as Matthew and Angelique delve into the nuances of aesthetic entrepreneurship, offering actionable advice and inspiration for aspiring beauty professionals. Whether you're an esthetician, salon suite professional, or small business owner, this episode promises invaluable insights to help you navigate your journey to success in the dynamic world of beauty and wellness. Don't miss out on this empowering conversation with Angelique Rodriguez. Tune in now and slay all day!

Anyea Garrido, Curly Hair Specialist and Entrepreneur, Has a Plan and Is Always Ready for What Life May Bring

Anyea Garrido, Curly Hair Specialist and Entrepreneur, Has a Plan and Is Always Ready for What Life May Bring

Anyea Garrido, military spouse turned trailblazing curly hair entrepreneur shares the uncertainties of military life to becoming a formidable force in the world of hair. Anyea's journey is nothing short of inspiring. Discover the driving passion and unwavering purpose that propelled her to become a sought-after curly hair specialist. She doesn't just offer hairstyling expertise but creates a sanctuary where clients experience transformation and education hand in hand.Explore Anyea's unique approach, which prioritizes active listening, collaboration, and emotional well-being. Gain valuable insights into her techniques, carefully crafted to cater to clients with diverse curl textures, fostering a personalized and supportive environment.Whether you're a seasoned hairdresser, military spouse, or aspiring small business owner, this episode is a goldmine of inspiration. Anyea's journey embodies resilience, authenticity, and the pursuit of a fulfilling career, making it essential listening for anyone navigating their path in the dynamic world of beauty and entrepreneurship. Tune in now and embark on your journey to success with Anyea Garrido!

Matthew and Taylor Phillips, IMAGE Studios Marketing Manager, Unveil 2024's Smartest Marketing Trends & Strategies for Salon Suite Pros

Matthew and Taylor Phillips, IMAGE Studios Marketing Manager, Unveil 2024's Smartest Marketing Trends & Strategies for Salon Suite Pros

In this episode of The VIP Suite, Matthew Landis, IMAGE Studios Industry Expert and certified business coach, engages in a compelling conversation with Marketing Manager, Taylor Phillips, specifically crafted for independent beauty, health, and wellness professionals. Dive into a wealth of insights tailored to salon suite professionals, hairdressers, aestheticians, nail artists, and other personal care experts. The dynamic duo explores the critical significance of crafting authentic and valuable marketing content, drawing on Taylor's extensive experiences, industry insights, and her fervor for creative marketing strategies.Listeners in the beauty, health, and wellness industry will discover invaluable advice and strategies, from harnessing the authenticity of Instagram to effectively engaging with local businesses and optimizing their Google presence. This episode is a must-listen for professionals aiming to enhance their brand visibility, establish connections with their audience, and adeptly navigate the dynamic landscape of digital marketing.The episode's focal point is a forward-looking exploration of trends anticipated in 2024, with a strong emphasis on creating meaningful, relevant, and informative content. Taylor emphasizes the importance of engagement, fostering community collaboration, and staying vigilant with analytics for a prosperous online presence. For salon suite professionals and personal care experts, this podcast offers a comprehensive guide to staying ahead in the competitive beauty and wellness sector. Tune in for practical insights that resonate with the nuances of independent businesses in this vibrant industry.

Rimon Ebrahim, Hairstylist and IMAGE Studios Owner in New Jersey, Sees Success in Helping Individuals and Communities Thrive

Rimon Ebrahim, Hairstylist and IMAGE Studios Owner in New Jersey, Sees Success in Helping Individuals and Communities Thrive

In this episode, we sit down with Rimon Ebrahim, hairstylist, IMAGE Studios Owner in East Hanover, New Jersey, and owner of Avalon Salon in Millburn, New Jersey. Rimon shares his remarkable journey in the beauty industry, from sweeping salon floors at the age of fifteen to becoming a successful salon owner. He emphasizes the importance of creating an environment where stylists can be happy and successful and discusses his motivation for opening an Image Studios location to empower other professionals in the industry.Rimon's approach to marketing and building a clientele highlights the value of traditional methods like word-of-mouth referrals and community involvement. He shares his belief in the power of building relationships and fostering a strong sense of community within the industry. Join us as we delve into the mindset of a salon owner who prioritizes the success and happiness of his team members and clients, showcasing the true essence of entrepreneurship in the beauty industry.Stay connected with us on Instagram at @imagestudios360, and don't forget to subscribe to our podcast for more engaging conversations and valuable content. Keep shining, growing, and making a positive impact in your industry.

Kelsie Burgin, Extension and Hair Color Specialist, Shines Brightly and Inspires Others to Dream Big and Put in the Work

Kelsie Burgin, Extension and Hair Color Specialist, Shines Brightly and Inspires Others to Dream Big and Put in the Work

Kelsie Burgin grew up in a small town Texas knowing early on that she wanted to be a hairdresser, and has has been doing hair for seventeen years now. She loves evolving in the beauty industry. Her main goal is to help make women feel as beautiful on the outside as they already are on the inside. She specializes in hand-tied extensions and lived-in color. She has niched down over the years and showcases her work with her treasured clients on her salon Instagram account @chicstudiobeautique. She has recently rebranded on her personal page @misskelsieburgin where she shares her passion for all things pink, beauty, and fitness. She's got some big projects coming soon, and she's excited to share her journey and hopes to inspire along the way!

Conlin Harwood, Craft Barber, is Raising the Bar, Charging More, and Thriving at IMAGE Studios

Conlin Harwood, Craft Barber, is Raising the Bar, Charging More, and Thriving at IMAGE Studios

Originally recorded live on Instagram with Conlin Hardwood of Craft Barber shares his profound experience with raising prices, marketing, and running his salon suite business. Conlin began his barbering career at eighteen and comes from a family tradition in the Utah hair industry. After working at one of Salt Lake City’s premium barbershops for nearly six years, he decided to open Craft Barber, his own luxury barber studio. He specializes in short haircutting, beard trimming, and straight-razor shaving and is proud to continually update his education annually, claiming that he will forever be a life-long student. In his free time you’ll find him trying out the latest bars and restaurants, planning his next travel adventure, or working toward his next powerlifting competition.Follow him on Instagram @conlinharwood

Esther Oh, aka The Korean Esthetician, is on a Mission to Revive Skin and Restore Lives

Esther Oh, aka The Korean Esthetician, is on a Mission to Revive Skin and Restore Lives

Esther Oh (aka The Korean Esthetician) is on a mission to revive skin and restore lives at Skin Revival Studio. As someone who has struggled with acne and various skin issues into adulthood, treating and healing skin has been a long standing passion of her. She specializes in acne treatment, age management, and crafting relaxing treatments while delivering results. Outside Skin Revival Studio, you can find her diving into her creative endeavors, including music, sewing, and painting, or cuddling with her goldendoodle, Teddy.

Lori Sartain, Multi-Passionate Nail Artist & Entrepreneur, Credits Sobriety as Her Superpower

Lori Sartain, Multi-Passionate Nail Artist & Entrepreneur, Credits Sobriety as Her Superpower

Books on abstract art at local bookstores, or colorful prints on dresses from her favorite vintage stores, are just a few of the places nail artist, Lori Sartain, draws inspiration for her extraordinary work. Lori is a master at her craft. In cosmetology school, while taking the nail portion of her curriculum, she knew right away that it wasn't hair she wanted to pursue, so she withdrew and headed straight to nail school. After employment in several high-end salons and spas, she snagged a salon suite in her favorite space, IMAGE Studios Foothill, where she opened Crow Nail Studio in October of 2021. In March of 2022 Lori had her last drink. She is on track to hit a six-figure income in 2023, and credits her sobriety for her clarity and sense of purpose. She has since hired her first employee and launched another business, SPARX Permanent Jewelry. "I am beyond amazed with how far I have come in just the last year and cannot wait to see what the future holds." Follow Lori on Instagram @crow_nail_studio

Billie Jean Bolden, IMAGE Pro and Serial Entrepreneur, Shares Secrets for Salon Suite Success

Billie Jean Bolden, IMAGE Pro and Serial Entrepreneur, Shares Secrets for Salon Suite Success

Inspired by her grandmothers who sold candy and snacks to kids in her neighborhood growing up, Billie Jean Bolden has built her own empire tending to her clientele in a triple salon suite and making sure they not only get the best service in her studio, but that they are equipped between visits with the right products and the right knowledge to always look and feel their best.Billie Jean is a native of Greenville, SC where she is a devoted wife, a proud mom, and a serial entrepreneur. She is a licensed cosmetologist, certified cosmetology instructor, and the proud owner of Billie Jean Styles LLC, a luxury salon suite & boutique at IMAGE Studios in Greenville, South Carolina. Follow Billie Jean at Instagram @billiejeanstyles