Marketing Connections

The Marketing Science Institute

Connecting ideas. Connecting people. Connecting industry and academics. This is Marketing Connections, a new podcast by the Marketing Science Institute at the Advertising Research Foundation. Dynamic academics and professionals, industry leaders and even a few surprises. Connecting you with innovative strategies, relevant and rigorous business knowledge, and a new way to look at your world.

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Change My Mind. How Do You Persuade People?
Change My Mind. How Do You Persuade People?What's Normal Now? How Do Societal Attitudes About Certain Industries ChangeAuthenticity as a Virtue and ViceThe Power of Aesthetics in Consumer DecisionsThe Drive for Dignity in the MarketplaceStepping Out Of Your Comfort Zone