Roofing Podcast: Hook Better Leads

Are sales and marketing really the same thing? Or do they play completely different roles in a business? In this episode, we break down the key differences between sales and marketing, how they complement each other, and why understanding both is crucial for business success.🔹 Plus, we dive into the 4 Levels of Competency—a game-changing concept that explains how people develop skills and master their craft, from unconscious incompetence to unconscious competence. Whether you’re in sales, marketing, or any profession, this framework will help you level up!Learn more about Aaron Santos at; https://roofcoach.netSubscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth

In this episode, we dive into the fascinating journey of rebranding a roofing company and expanding its reach into the retail sector. We explore the challenges and successes of refreshing an established brand, creating a new identity, and leveraging marketing strategies to stand out in a competitive industry. Plus, we discuss the exciting venture of pushing into the retail space, exploring the opportunities and hurdles that come with diversifying the business. If you're interested in business growth, branding, and the strategies behind entering new markets.Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth

Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedYard Sign Playbook: https://www.dopemarketing.com/yard-sign-playbookDOPE:  https://www.dopemarketing.com/Dave Carroll from DOPE Marketing sat down to discuss wellness and overcoming challenges, not only as a business leader, but as a human. We talk about routines and exercise, masterminds to learn from your peers, how to overcome obstacles in your life, and more. Dave speaks on setting small and attainable goals to help you achieve your bigger goals and I think that is a big takeaway that could help a lot of people. We hope this episode helps: whether you have some specific takeaways for your personal/mental health, or maybe you just feel heard that you're not alone in the challenges you face.Here's to 2025 being an amazing year for all of us, cheers!0:00 - Intro2:14 - Dave’s Wellness Strategies9:51 - Workout / Sleep13:24 - Work Life Balance as Entrepreneurs 18:32 - 75 Hard & EOS20:21 - Masterminds & Adventures37:10 - Tech & Distractions40:09 - Attention Economy For Home Service Businesses47:50 - Yard Sign Talk

In this inspiring episode, we sit down with the team from Black & White Roofing to uncover how they’ve built a thriving business without a traditional sales team. Using bold guerilla marketing tactics and a customer-first approach, they’ve redefined what success looks like in the roofing industry.Learn More about Black & White Roofing at;  https://blackandwhiteroof.com/Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth

In this episode, we dive deep into the latest trends, deals, and opportunities shaping the roofing industry. Whether you're a contractor, business owner, or investor, understanding the landscape of mergers and acquisitions in 2025 is critical to staying ahead.Learn more about Gregg Schonhorn at https://sfpadvisors.com/Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth

In this video, we break down the secrets to creating a flawless roofing customer experience from start to finish. 🏠✨ Whether you're a roofing contractor or a homeowner looking for insights, we’ll reverse-engineer the process to highlight key elements like effective communication, quality assurance, and personalized service.

Becca Switzer of Roof Sales Mastery and I discuss what we think 2025 will look like for the roofing industry. We discuss Private Equity, Financing, and many more sales topics.If you'd like to learn more about Becca: https://roofsalesmastery.com/

In this episode of our podcast, we dive into the future of roofing marketing and explore what 2025 has in store for the industry. From emerging digital trends to the latest tools and strategies, we cover everything roofing businesses need to know to stay ahead of the competition.Learn more about Michael Stearns at; https://ascenddigitalexperts.comSubscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth

Are you a roofing company looking to grow your business without breaking the bank? In this video, we dive into free and effective marketing strategies tailored specifically for roofing businesses. Whether you're just starting out or want to expand your reach, these ideas can help you attract more customers and stand out from the competitionLearn more about Aaron Christy at; https://indyroofandrestoration.com/Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth

Are you ready to level up your roofing business in 2024? 🚀 In this episode, we dive into 5 Roofing Facebook Ad Strategies That Work—proven tactics to generate high-quality leads, boost your online presence, and grow your customer base.Whether you're new to Facebook ads or looking to optimize your current campaigns, we cover everything from targeting the right audience to creating irresistible ad copy that converts. Don't miss these game-changing insights!Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth

In this episode, we dive into the complex world of private equity in the roofing industry. From cash flow challenges and the pressure for rapid ROI to issues with sustainability and long-term business impact, we explore the risks and rewards of private equity-backed roofing companies. Whether you're a roofing contractor, an investor, or just curious about how private equity influences this niche, this conversation is packed with valuable insights.Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth

Kyle Van Boxel sat down with us at RoofCon, aswell as a special guest to kick things off :) Kyle discussed how Building Codes, Regulations, and Insurance have been evolving recently, and what products are hitting the market in response. New Reinforced Underlayments, new roof materials, and more.Tune in to learn how to stay ahead of the curve in 2025 in your market.Find Van Boxel Products here: https://vanboxelsupply.com/

Breakthrough Academy provides contractors with the systems, coaching, and community to enjoy increased profits, better work-life balance, and enable growth📈Find them here: https://www.btacademy.com/ FREE COMPENSATION AND INCENTIVE TOOLS: https://www.btacademy.com/cqt/compens...

In this episode, we explore strategies for turning large-loss commercial projects into profitable opportunities. Handling extensive damage, high stakes, and complex logistics can be challenging, but with the right approach, these projects can yield impressive returns.Learn More about Jason Elmer at;  https://www.trident-cg.com/Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth

Learn More about Jim Johnson at https://prosperoushuman.com Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth

Episode description not available.

In today’s video, we’re diving deep into the 9 Best Roofing Software Solutions available on the market. Whether you’re a contractor, architect, or homeowner, having the right tools can transform your roofing projects from tedious to seamless. We’ll break down each software’s unique features, pros, and cons to help you make an informed decision.But that’s not all! We’ll also explore how to identify and eliminate tech bottlenecks in your roofing business. Discover practical tips and strategies to streamline your operations, enhance productivity, and ensure your projects run smoothly.Learn more about Nick Peret at;  https://betterboss.io/Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth

In this episode, we sit down with a young and highly successful door-to-door (D2D) sales professional who’s breaking the mold and earning an astounding $400K at just 22 years old! From his humble beginnings to his rise in the sales world, we dive deep into the strategies, mindset, and habits that led to this massive success.Learn More about Nic Dokman at; https://www.royaltyrenewables.com/Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth

Matt Spanton Joins for a Roofing Update for Hurricane Helene + helps give some perspective on leading through disaster.

I sat down with Dmitry to discuss how you should be marketing in busy seasons versus slow seasons.... because YOU SHOULDN'T STOP MARKETING IN SLOW SEASONS.We also talk about YouTube strategies for success, Private Equity's impact on the roofing industry, and dive into why Dmitry gets cease and desist letters.... and why he doesn't care!  This is a great episode with lots of valuable information so make sure to tune in!