Red Beard Radio with Brian Keith

Brian 'Red Beard' Keith

Brian Keith helps small business owners get efficient business growth with less overwhelm and less frustration. That means more results out of every dollar and every hour you spend on your business. On Red Beard Radio he interviews masters in every field to share with you their secrets of focus, speed, and victory, so you can enjoy the success you work hard for. read less
BusinessBusiness

Episodes

#208: Knowing When to Rest for Better Performance | Carla Fowler
Sep 5 2023
#208: Knowing When to Rest for Better Performance | Carla Fowler
Carla Fowler, MD PhD founded THAXA out of a passion for performance science, where the fields of strategy, productivity, and psychology intersect. Since its inception in 2013, THAXA’s scientific approach to individualized coaching has attracted a devoted client base of dozens of executives at firms ranging from Fortune 500 technology companies to venture-backed startups to innovative nonprofits. Carla’s coaching methods draw upon the multidisciplinary field of performance science to generate the best ideas surrounding strategy, execution, and mindset to assist leaders in their endeavors. Over the past 10 years, she has distilled the key principles of performance into understandable concepts and a method that helps leaders incorporate these ideas into their day-to-day performance, helping them go faster and improving their results. Outside of her coaching, Carla truly enjoys sharing her key performance principles with audiences while engaging in thought-provoking conversations surrounding her passion for performance science. Carla graduated from Brown University magna cum laude, earned her MD and PhD at the University of Washington, and completed her internship in general surgery at Stanford University. Website: https://www.thaxa.com/ Twitter: https://twitter.com/DrCarlaFowler Linkedin: https://www.linkedin.com/in/carla-fowler/ 3:10 "What should I do, how can I know?" -Brian Keith 4:29 "How balanced in the things that matter to you have you been?" -Carla Fowler 5:30 "What are the things that really matter to you?" -Carla Fowler 7:18 What You Need vs. What You Do 8:22 How We Live Real Lives 9:28 Have Some Good Now 11:43 Front Loading Your Week 16:23 Pen and Paper - No Distraction 17:54 The Dark Side of the Open Loop
#207: Transformational Breathwork to Grow Your Business | Alessandra Caprice
Aug 1 2023
#207: Transformational Breathwork to Grow Your Business | Alessandra Caprice
Alessandra Caprice is an Energetic Business Mastery Coach who has founded a unique combination of business strategy and breathwork in her Money Breathwork method. She is a former private practice psychotherapist who after 3 years as an online Business Strategist for mentors, coaches, changemakers, and healers, realized there was something missing from the business growth and development sector. She believes that in order to advance in business and to actually sustain big money months, own their bigness, and make more money, women need to heal their limiting beliefs, money traumas, and take off their, what she calls, Armors of Smallness™ while simultaneously expanding into what was possible. She is paving the way for the use of breathwork as a business expansion tool, being one of the first to do so focusing on Money, Visibility + Marketing, and Sales. When using her methods, her clients experience exponential results. She grew her online coaching business to mulit-6-figures while having children (3 active kids under 6 + just welcomed baby #4) with her husband and prioritizing family life. They currently live in Arizona and they travel as often as they can. Website: https://moneybreathwork.com/ Facebook Group: https://www.facebook.com/groups/bigmoneymonths Facebook: https://www.facebook.com/alessandra.caprice.braun/ Instagram: http://www.instagram.com/alessandracaprice 1:47 Transformational Breathwork 3:04 "I felt like mindset work really just scratched the surface." -Alessandra Caprice 4:15 "Whatever is encoded in us is going to fight surface level change." -Alessandra Caprice 7:00 "Just because you are in pain does not mean that it is bad." -Brian Keith 8:09 "Why are entrepreneurs so bad at being embodied?" -Brian Keith 10:59 "I new I was meant for something bigger." -Alessandra Caprice 12:45 Locus of control 16:46 Money Breathwork for the Whole Family
#205: Economy, Recessions, and Mindset | Charles Gaudet
Jul 18 2023
#205: Economy, Recessions, and Mindset | Charles Gaudet
Charles Gaudet is the author of "The Predictable Profits Playbook," host of The Beyond 7-Figures Podcast and CEO of Predictable Profits - a leading business coaching company for 7 & 8 figure entrepreneurs. He’s been an entrepreneur since the age of 4, created his first multi-million dollar business at 24, and has helped others generate millions with his strategies. He’s received numerous awards and recognition (including founding a company named as "One of the Best Seed Stage Companies" by Ernst & Young), received his Certificate of Leadership Development from The US Army War College and has his business advice featured around in the world – including Inc., Forbes, Salesforce, Success, Entrepreneur, and Fox Business – as well as on podcasts and radio. As well as being named one of American Geniuses’ Top 50 Industry Influencers. Website: https://www.predictableprofits.com/ Podcast: https://predictableprofits.com/beyond-7-figures/ Book: https://predictableprofits.com/the-predictable-profits-playbook/ Twitter: https://twitter.com/charlesgaudet Facebook: https://www.facebook.com/PredictableProfits/ Instagram: https://www.instagram.com/predictableprofits/ LinkedIn: https://www.linkedin.com/company/2615202/ 1:49 "What I'm seeing is both sides of the conversion." -Charles Gaudet 2:55 Pivot and Adapt 4:00 Mindset and Strategy 6:43 "Mindset sets the basis behind what you receive as information." -Charles Gaudet 8:16 "It just depends on where you want to take this." -Charles Gaudet 12:05 Control and Choice 13:23 "We think we can control things; that's the problem." -Brian Keith 16:44 Positives and Challenges Exist Together
#204: How to Decide When to Do Things Yourself | Tyler Garns
Jul 11 2023
#204: How to Decide When to Do Things Yourself | Tyler Garns
Widely regarded as "the original Infusionsoft Ninja," Tyler Garns is an award-winning, world-renowned marketer who has played a major role in the development of automated internet marketing campaigns since the early 2000s.   From 2007 to 2012 he led the marketing team as a Vice President at Infusionsoft, taking the company from 300 leads per month to over 25,000 leads per month— helping to double its annual sales on three separate occasions.   In 2014 he founded Box Out Marketing (B.O.M.), a top Infusionsoft agency that provides training, coaching, strategy and digital marketing campaign implementation to entrepreneurs and small business owners.   Tyler has been sought after by some of the big names in the marketing industry including Frank Kern, Perry Marshall, and Brendon Burchard. He is a regular speaker at marketing events around the world including GKIC InfoSummit, GKIC SuperConference, Traffic & Conversion Summit, Perry Marshall’s Adwords Master Event in Maui, Frank Kern’s Operation Total Freedom Event, ICON, Ramon Ray’s Small Biz Technology Tour, Infusionsoft’s Small Business Success Tour (8 Cities), Inbound Summit, JJ Virgin’s Mindshare Summit, MarketingProfs and SuccessCon.   With a degree in human biology, Tyler takes a scientific approach to marketing and combines it with the "art" of messaging and persuasion. Bringing these disciplines together has created impressive results for his clients, earning him a 5-star reputation industry-wide. Having worked with thousands of entrepreneurs for over a decade, Tyler has become the go-to resource for those who are ready to take their business to a whole new level.   A Southern California native, Tyler is a dedicated husband and father of four, as well as an avid surfer and church leader. One of his greatest passions is to help fellow entrepreneurs succeed at levels they hadn’t thought possible.   Website: https://keap.com/the-factory   Twitter: https://twitter.com/tylergarns   Facebook: https://www.facebook.com/tylergarns/   Instagram: https://www.instagram.com/tylergarns/   LinkedIn: https://www.linkedin.com/in/tylergarns   Find out more about Tyler here: https://www.boxoutmarketing.com/join-now/   Find out more about Tyler's offer here:  https://www.boxoutmarketing.com/infusionsoft-tagging-system/ 1:24 "You should always learn the fundamentals." -Tyler Garns 5:02 "Most business owners are perfectionist." -Tyler Garns 6:24 "How much time are you spending doing $10 an hour work?" -Tyler Garns 8:29 The Golden Question 9:31 What I Tell My Team 12:07 The Factory 13:45 "What should I outsource to the Factory?" -Brian Keith 14:55 Should the Business Owner Be Doing That Work? 16:25 Leadership 19:19 "I think a lot of businesses die because business owners won't make that shift." -Tyler Garns
#202: Humanness and Value Alignment in the age of AI | Lisa Catto
Jun 27 2023
#202: Humanness and Value Alignment in the age of AI | Lisa Catto
Lisa cut her teeth as an entrepreneur when she was 19 when she purchased London’s only roller rink and on Friday and Saturday nights held raves for sometimes up to 10,000 people. By the mid 90’s she had a company that was the first to ever place an advertiser in a computer game and was working with FMCG and Bluechip brands such as adidas, Kellog’s, McVitie’s Quaker, Ferrero Roche, Sony - working with their marketing boards on their brand placement as well as developing promotional on pack and in pack software for them and then making Xbox and PlayStation games for large US publishers. By her mid 30’s she was semi retired and raising her young family in her villa in the South of France. In the last few years she grew a domestic gas & plumbing business from under £20k a month to over £80k a month alongside her primary gig - The Business Catalyst.. Now known affectionately as The Queen of Automation, and awarded the title of Top International Service partner by Keap (formerly known as Infusionsoft) - the best in class CRM and automated sales and marketing software - Lisa’s focus is now on unleashing business owners. Taking her over 3 decades of business and marketing experience - she designs the Ideal Customer Journey and implements the systems, automations and procedures to unlock the potential in businesses of all shapes and sizes by • Saving them time • Growing their sales • And getting them organised. https://thebusinesscatalyst.co.uk/ https://www.instagram.com/the_queen_of_automation/ https://www.linkedin.com/in/lcatto/ https://www.linkedin.com/company/the-business-catalyst-london/ https://www.facebook.com/girlygeek/ https://www.facebook.com/TheBusinessCatalystUK 2:17 "What are you doing with all these ways we can show up in the world?" -Brian Keith 3:44 "Automation clears the space to build human relationships."-Lisa Catto 5:54 "This is just the next step in evolution." -Lisa Catto 7:42 "How do you discern what to focus on?" -Brian Keith 11:47 "Why don't you work out the optimal path?" -Brian Keith 16:14 "It's not about credibility, it's about being congruent." -Lisa Catto 18:07 Values Alignment 19:13 "The ones that are not aligned with you are the ones that take up the most time." -Lisa Catto
#201: Working With Grief | Sherry Walling
Jun 20 2023
#201: Working With Grief | Sherry Walling
Dr. Sherry Walling is a clinical psychologist, speaker, podcaster, author, and mental health advocate. Her company, ZenFounder, helps entrepreneurs and leaders navigate transition, rapid growth, loss, and any manner of complex human experience. She hosts the ZenFounder podcast, which has been called a “must listen” by both Forbes and Entrepreneur Magazine and has been downloaded more than 1,000,000 times. She was also the host of Mind Curious, a podcast series exploring innovations in mental health care via psychedelics. Her new book, Touching Two Worlds, is a poetic, incisive exploration of grief and joy in the aftermath of loss. Her best-selling book, The Entrepreneur’s Guide to Keeping Your Shit Together, combines the insight and warmth of a therapist with the truth-telling mirth of someone who has been there. Sherry and her husband, Rob, reside in Minneapolis where they spend their time driving their children to music lessons. She has also been known to occasionally perform as a circus aerialist. Website: https://zenfounder.com Twitter: @sherrywalling Instagram: @sherrywalling 1:09 "Why is choosing the most painful path not always the best idea?" -Brian Keith 2:49 Sharing Grief 3:53 State of Emotional Flux 4:55 "I am so glad you are talking about this [grief] as a business owner." -Sherry Walling 6:54 Confronting the Illusion of Control 8:54 "We build our way into resiliency." -Sherry Walling 12:35 Comments on Coping 15:56 "Sometimes my work is a break from my grief." -Sherry Walling 17:16 "The bottom line is there is no 'one size fits all.'" -Sherry Walling 19:23 Where Is the Joy?
#197: Pushing Forward in Plateaus, Growth, and Mastery | James Cluskey
May 23 2023
#197: Pushing Forward in Plateaus, Growth, and Mastery | James Cluskey
James Cluskey is a former professional tennis player turned entrepreneur and private tennis coach to Sir Richard Branson. He represented Ireland in the Davis Cup from 2006-2015 and won 15 professional titles, with a career-high ranking of 145 in the world. In 2018, James and three others broke the Guinness World Record for the longest doubles tennis match, playing continuously for over 60 hours. Since retiring from professional tennis, James has carried passion for high performance and is the founder of Give Learn, an e-learning company that offers both LIVE and on-demand classes with global experts around soft skills. Give Learn links learning to social good and allows users to earn points to donate to different social causes. James believes in connecting people to develop their life and career. He is a passionate advocate of human interaction, whether in person or remotely. James authored the book “Advantage: Lessons In Sport And Business To Achieve Your Goals.” Website: https://givelearn.net/ Linkedin: @James Cluskey Linkedin: @Give Learn Twitter: @JamesCluskey6 4:08 "What really stood out is how important that support system was." -James Cluskey 5:20 "When you retire from a professional sport I think it's hard to find that next mountain to climb." -James Cluskey 8:36 "Do you ever look at that tennis time and you think, wow I sort of wish I'd done something else?" -Brian Keith  11:09 "You never really know where one phone call is going to take you." -James Cluskey 13:07 "We help SMEs win and retain the best employees." -James Cluskey 14:36 "Where do you see our biggest gaps are that we need to solve?" -Brian Keith 15:47 Teaching networking to inexperienced people 17:23 Reciprocal Relationships
#194: The New Frontier of AI Marketing | Matthew Banker
May 2 2023
#194: The New Frontier of AI Marketing | Matthew Banker
Matt Banker is the Founder & Visionary of Banker Creative. Matt started designing and building websites at a small agency, and he grew frustrated that there wasn’t a better way to create content for a website. Clients would come up with content that was confusing and full of industry jargon, but as a designer working with different clients every week, he didn't have the industry knowledge to do much better. That’s when he found the Storybrand framework and began applying it to the website projects for his clients. The way to find marketing success is to stop telling your own story, and instead show how your brand fits into your customer's story and helps them be the hero. Matt and Banker Creative are expert listeners. They help businesses take all that information bouncing around in their heads and distill it into a message the audience will resonate with. When Matt is not helping his clients find their authentic voice he can be found in his backyard vegetable garden. Website: https://bankercreative.com/ Linkedin: @Matt Banker Twitter: @mattbanker 0:58 How Should Someone Use the AI Tools We Have Today? 3:57 "How do we keep the human touch while using AI to go move faster?" -Brian Keith 5:14 "Part of the reason you write is not just to communicate information you know to other people." -Matthew Banker 8:52 "The people that are going to benefit most from [AI] are the ones that are able to still be creative." -Matthew Banker 10:06 "The frontier that is going to be most difficult for AI, I think, is going to be humor." -Matthew Banker 11:27 "When do you think synthetic video will dominate over real video?" -Brian Keith 12:54 "When we recognize that this is a bot, it is going to turn us off from engaging with it to a certain extent." -Matthew Banker 14:11 "I don't want to predict what AI can't do." -Matthew Banker 16:57 One Practical Use for AI Right Now