In this episode of Women Wealth WordPress, I'm thrilled to share with you 23 incredible lessons I've learned in 2023! From personal growth to financial success, these insights have had a profound impact on my life, and I can't wait to pass them on to you.Join me as I reflect on the lessons learned this year and set my intentions for 2024! ———————————— Designer, developer, creative, VA, freelancer or marketing professional? Women Wealth WordPress is for you. For links to resources discussed in this podcast, each episode has its own post over on the website. Follow me on Instagram @seedlingdigital or @womenwealthwordpress Download my free Dream Life Workbook. If you love what I do here, please don't forget to subscribe, rate and review the podcast! Aim big,Nikki

In this episode of Women Wealth WordPress, I had the pleasure of chatting with the amazing Jess Ndenda. We delved into her journey on TikTok. Jess's TikTok represents feeling good as a woman and being authentic. We also discussed the addictive nature of TikTok and the strategic planning behind Jess's content. But our conversation didn't stop there, Jess opened up about the importance of networking and surrounding yourself with a solid support system. She shared how her friend Kirsty has been a game-changer in her business trajectory and emphasized the value of having a group of trusted advisors. We also dove into the challenges and triumphs of being a mother and balancing work and family life. Jess's passion for empowering women led her to create The Bell Evolution, a networking and events space that goes beyond traditional networking events. Jess believes in creating a space where women can celebrate their unique qualities and experiences in business. ———————————— Designer, developer, creative, VA, freelancer or marketing professional? Women Wealth WordPress is for you. For links to resources discussed in this podcast, each episode has its own post over on the website. Follow me on Instagram @seedlingdigital or @womenwealthwordpress Download my free Dream Life Workbook. If you love what I do here, please don't forget to subscribe, rate and review the podcast! Aim big,Nikki

In this episode of Women in Wealth WordPress, I dive into the crucial elements that are often missed in the website build process. From SSL certificates to CDN implementation, I discuss how these technical components can greatly impact your website's performance and security. I also stress the importance of integrating Google Analytics into your website and providing your clients with access to their data. This invaluable tool allows you to track website performance, make improvements, and build a strong client relationship.Additionally, I emphasize the significance of submitting your website to Google Search Console and Bing to dominate the search engine results page and cater to voice-activated search and mobile browsers. Client communication is key, especially during the go-live stage, where I discuss the benefits of transparently communicating with your clients and providing them with everything they need to share and promote their new website. Lastly, I delve into the crucial step of handover, equipping your clients with the necessary tools to manage their website on a day-to-day basis, and ensuring the importance of regular updates to prevent any website breakdowns. ———————————— Designer, developer, creative, VA, freelancer or marketing professional? Women Wealth WordPress is for you. For links to resources discussed in this podcast, each episode has its own post over on the website. Follow me on Instagram @seedlingdigital or @womenwealthwordpress Download my free Dream Life Workbook. If you love what I do here, please don't forget to subscribe, rate and review the podcast! Aim big,Nikki

In this episode of Women Wealth WordPress, I sit down with Anna Dower, a seasoned designer and business owner who shares her inspiring journey of building her online design business while juggling the demands of motherhood. Together, we dive deep into the importance of staying true to our values, mission, and purpose in business. We explore the power of niching down and finding our unique point of difference in the design industry and the liberating feeling of saying no to projects that don't align with us.Both Anna and I emphasise the significance of finding fulfilment and embracing creativity and flexibility in our work. We also discuss the use of AI tools like Chat GPT and Canva, acknowledging the debates they may ignite within the design community.Join us as we delve into valuable insights on money mindset, personal growth, and the importance of therapy in our journey as entrepreneurial women. Plus, don't miss Anna's recommendations for must-read books and resources to fuel your own personal and business development. ———————————— Designer, developer, creative, VA, freelancer or marketing professional? Women Wealth WordPress is for you. For links to resources discussed in this podcast, each episode has its own post over on the website. Follow me on Instagram @seedlingdigital or @womenwealthwordpress Download my free Dream Life Workbook. If you love what I do here, please don't forget to subscribe, rate and review the podcast! Aim big,Nikki

In this episode of Women, Wealth, Wordpress, I dive into the essential elements that you might be missing in your website build process. From hosting to software and everything in between, I break down 10 key aspects that can make a significant impact on the success of your websites, and business. The first half of the episode focuses on hosting, where I discuss the potential issues with shared cloud servers and the importance of having regular backups saved in multiple locations. I also highlight the significance of increasing the memory limit for better website performance and compatibility with high-quality software.Moving on to software, I delve into the importance of configuring SMTP for secure mail transfer, ensuring that emails are delivered successfully. I also touch on the significance of image optimization to enhance site speed and user experience, as well as the importance of spam filtering to protect your website from unwanted solicitations.From there, we move into the build, and discuss one page I always see forgotten about! See you next week for part two.  ———————————— Designer, developer, creative, VA, freelancer or marketing professional? Women Wealth WordPress is for you. For links to resources discussed in this podcast, each episode has its own post over on the website. Follow me on Instagram @seedlingdigital or @womenwealthwordpress Download my free Dream Life Workbook. If you love what I do here, please don't forget to subscribe, rate and review the podcast! Aim big,Nikki

In this episode of Women Wealth WordPress, I had the pleasure of speaking with the incredible Haley Berryman, a strategic brand identity creator and copywriter. We dive deep into the importance of standing out in a crowded market and how being different is key to success. Haley shares her personal journey of feeling disconnected from the brands she worked with and how that led her to question her integrity and the quality of her work where work was completed without a brand strategy. Through this experience, she realized the significance of understanding the heart of a business and its brand in order to deliver the best results. We explore the core services Haley offers, such as brand identity and website development, and how she has expanded her offerings to include SEO support and email marketing. She also emphasizes the value of helping clients with social media alongside SEO and blog posts. Haley opens up about the importance of investing in brand strategy and website design to maximize potential. She shares practical tips on making websites more user-friendly and engaging, considering the user’s perspective and collaboration with designers. We also touch on the power of understanding and expressing a brand beyond just words on paper, and how marketing actions should align with the brand’s values and vision. Follow the link in my bio to listen, or download wherever you get your podcasts. ———————————— Designer, developer, creative, VA, freelancer or marketing professional? Women Wealth WordPress is for you. For links to resources discussed in this podcast, each episode has its own post over on the website. Follow me on Instagram @seedlingdigital or @womenwealthwordpress Download my free Dream Life Workbook. If you love what I do here, please don't forget to subscribe, rate and review the podcast! Aim big,Nikki

In this episode, I dive into the topic of building confidence as a developer, a woman, a mum and a business owner. I reflect on my own journey and evolution, acknowledging that confidence is a never-ending journey. Impostor syndrome is a major factor that can hold us back, but it’s important to recognize that we all experience it. I encourage you to take risks, push through the discomfort, and do it scared. Do it anyway. As women, our confidence may have been affected by past experiences of failure, lack of belief, or being taught to keep quiet. I challenge you to reflect on specific instances that may have dented your confidence and break down the true source of those feelings. Getting through self-doubt requires trusting in yourself and the process, knowing that we have overcome challenges in the past and will continue to do so in the future. I share a personal example of how avoiding a situation out of fear led to a compounded problem, highlighting that often, the fear of doing something is worse than actually doing it. The key is to clearly identify the next step and take it, knowing that it will lead to growth and success. ———————————— Designer, developer, creative, VA, freelancer or marketing professional? Women Wealth WordPress is for you. For links to resources discussed in this podcast, each episode has its own post over on the website. Follow me on Instagram @seedlingdigital or @womenwealthwordpress Download my free Dream Life Workbook. If you love what I do here, please don't forget to subscribe, rate and review the podcast! Aim big,Nikki

In this episode of Women Wealth WordPress, I had the pleasure of speaking with Shannon Mattern. We dive deep into the world of web design and business, with a focus on pricing, mindset, and achieving sustainable success.Shannon shares her experiences as a female web designer and how they differ from her male colleagues. We explore the societal expectations placed on women to be quiet and nice, and how these expectations can impact their behavior in business.We also discuss the issue of undercharging and the factors that contribute to it. Shannon offers valuable insights on how to determine if you're undercharging and provides strategies to overcome this common problem.Furthermore, Shannon walks us through her personal journey of finding balance and taking control of her business. She shares how she transformed her mindset from an expense mindset to an investment mindset, allowing her to charge what she's truly worth and create a sustainable business that aligns with her values.Join us as we explore the power of shifting our money mindset, setting financial goals, and understanding our own value. Get ready to be inspired to challenge your beliefs, overcome fear, and achieve success on your own terms. Tune in to this episode of Women Wealth WordPress with Shannon Mattern! ———————————— Designer, developer, creative, VA, freelancer or marketing professional? Women Wealth WordPress is for you. For links to resources discussed in this podcast, each episode has its own post over on the website. Follow me on Instagram @seedlingdigital or @womenwealthwordpress Download my free Dream Life Workbook. If you love what I do here, please don't forget to subscribe, rate and review the podcast! Aim big,Nikki

In this episode of Women in Wealth WordPress, I dive deep into the importance of money mindset. I share personal experiences and insights on how our beliefs about money impact our business success, marketing strategies, and financial decisions. As the host of Women Wealth WordPress, I firmly believe that money plays a crucial role in our lives, which is why I am passionate about helping my students and clients make money. During this minisode, I walk you through the signs of a poor money mindset, such as feeling undeserving of high-paying clients, undercharging, and overdelivering. I also share a powerful example of a student who needed a mindset shift when it came to pricing her services. Additionally, I discuss the benefits of seeking input from others to gain a fresh perspective on your business practices. I share a personal realization I had and how it related to uncovering my own scarcity mindset. By unpacking our beliefs and recognising the need for change, we can develop a healthier money mindset that allows us to make smart financial choices and attract abundance into our lives.  ———————————— Designer, developer, creative, VA, freelancer or marketing professional? Women Wealth WordPress is for you. For links to resources discussed in this podcast, each episode has its own post over on the website. Follow me on Instagram @seedlingdigital or @womenwealthwordpress Download my free Dream Life Workbook. If you love what I do here, please don't forget to subscribe, rate and review the podcast! Aim big,Nikki

In this episode of Women Wealth WordPress, I dive into a topic that many women in web development can relate to, isolation. I am joined by the incredible Haley Brown, who shares her experiences and thoughts on this common struggle. We discuss the value of having a supportive community of friends in the same field, who can celebrate wins, answer questions, and offer advice without judgment. Haley acknowledges that even as an expert, she is constantly learning and improving, emphasizing that there is no endpoint in our journey of knowledge. We explore the fear of making mistakes that often hold us back and the importance of overcoming that fear to take action and grow in our careers. We also touch on the challenges of balancing work and personal life, especially as a parent.  ———————————— Designer, developer, creative, VA, freelancer or marketing professional? Women Wealth WordPress is for you. For links to resources discussed in this podcast, each episode has its own post over on the website. Follow me on Instagram @seedlingdigital or @womenwealthwordpress Download my free Dream Life Workbook. If you love what I do here, please don't forget to subscribe, rate and review the podcast! Aim big,Nikki

In this episode, I dive into the crucial topic of building an online presence as a freelancer. As a web designer myself, I understand the significance of having a strong online presence in today's digital world. It's no longer a negotiable, it's absolutely essential. I share insights and strategies on how to get more clients and stand out in a crowded marketplace.First and foremost, I emphasize the importance of developing a solid strategy. This includes defining your why, understanding your purpose, and clarifying the deeper meaning behind your work. By aligning your business with your values, you'll have the drive to overcome challenges and stay focused on your goals.Next, I discuss the role of content marketing and how it can elevate your online presence. I explore various mediums that can help you showcase your expertise and build your authority.Social media strategies are also a pivotal part of building your online presence. I provide insights on choosing the right platforms, maintaining consistent posting schedules, and engaging with your audience to forge meaningful connections.Lastly, I touch on the importance of networking, both online and offline, to grow your client base and foster collaborations.Tune in to this episode to gain valuable tips and strategies on building an online presence that will help you thrive as a freelancer. Let's harness the power of the web to make a lasting impact! ———————————— Designer, developer, creative, VA, freelancer or marketing professional? Women Wealth WordPress is for you. For links to resources discussed in this podcast, each episode has its own post over on the website. Follow me on Instagram @seedlingdigital or @womenwealthwordpress Download my free Dream Life Workbook. If you love what I do here, please don't forget to subscribe, rate and review the podcast! Aim big,Nikki

In this episode of Women Wealth WordPress, I dive deep into the world of email marketing with our guest, Siri Buskes. We explore how web developers can leverage email marketing to not only increase their income but also enhance their client services and expand their business. Siri shares valuable insights from her own experience running an agency and working with subcontractors and freelancers. She highlights the importance of capturing and converting leads that don't immediately make a purchase or complete a contact form on a website. Email marketing, she emphasizes, can be the missing link in an overall marketing strategy, allowing web developers to nurture leads and establish a deeper connection with their audience. We also discuss the challenges Siri faced early on in her career, from struggling to find marketing-focused jobs to dealing with difficult clients and payment issues. But always the optimist, Siri was able to turn these challenges into valuable lessons, ultimately focusing on her passions for web design and email marketing to build a successful digital agency alongside being a mother.  ———————————— Designer, developer, creative, VA, freelancer or marketing professional? Women Wealth WordPress is for you. For links to resources discussed in this podcast, each episode has its own post over on the website. Follow me on Instagram @seedlingdigital or @womenwealthwordpress Download my free Dream Life Workbook. If you love what I do here, please don't forget to subscribe, rate and review the podcast! Aim big,Nikki

In this minisode, I'll be addressing common concerns in the world of web development and giving you a fresh perspective. From worries about platforms like Fiverr to the rise of AI, I'm here to set the record straight.We'll start by debunking the idea that platforms like Fiverr are destroying the web development industry. I'll explain why quality and value will always win over cheap alternatives and how to attract the right clients who understand the importance of investing in a professional service.Next, we'll dive into the topic of AI and its impact on web development. While AI can be creative in generating copy, images, and even websites it's far from replacing a quality developer. I'll discuss the areas where AI falls short and why your unique skills and expertise will always be in demand.I'll also address the concerns over competition in this field and provide tips on how to stand out from the crowd. From specializing in a niche to continuous learning and networking, I'll share strategies to differentiate yourself in the ever-evolving world of web development. ———————————— Designer, developer, creative, VA, freelancer or marketing professional? Women Wealth WordPress is for you. For links to resources discussed in this podcast, each episode has its own post over on the website. Follow me on Instagram @seedlingdigital or @womenwealthwordpress Download my free Dream Life Workbook. If you love what I do here, please don't forget to subscribe, rate and review the podcast! Aim big,Nikki

In this episode, I had the pleasure of speaking with Louise Crozier, a talented brand designer and successful business owner. We explored her journey from childhood, to an agency designer, to starting her own design studio and discussed the challenges she faced along the way.Louise emphasizes the importance of having solid processes in place to avoid common issues that arise in client projects. She shares how effective communication and setting clear expectations can make a significant difference in managing client relationships and project timelines.We also talked about the misconception that agency experience is essential for running a successful design business. Louise believes that while agency experience can be beneficial, it's not a prerequisite. Being a great designer, organized, and a good communicator are key qualities in the industry.A significant focus of our conversation was finding the right work-life balance. Louise encourages designers to define their own "sweet spot" between freedom, profit, and happiness. We discussed how achieving financial milestones may not necessarily translate into happiness and how personal time should be prioritized.If you're a designer looking to uplevel your skills and learn more about running a successful design studio, Louise has also recently launched her course, In Demand Designer. She shares her insights on building a six-figure studio and overcoming sticky situations. ———————————— Designer, developer, creative, VA, freelancer or marketing professional? Women Wealth WordPress is for you. For links to resources discussed in this podcast, each episode has its own post over on the website. Follow me on Instagram @seedlingdigital or @womenwealthwordpress Download my free Dream Life Workbook. If you love what I do here, please don't forget to subscribe, rate and review the podcast! Aim big,Nikki

In this episode of Women Wealth WordPress, I dive into some of the most common mistakes that website developers make, both on a business and ethical level. Drawing from my own experiences and stories shared by clients, I share valuable insights to help you navigate these issues and build a successful and well-intentioned web development business. ———————————— Designer, developer, creative, VA, freelancer or marketing professional? Women Wealth WordPress is for you. For links to resources discussed in this podcast, each episode has its own post over on the website. Follow me on Instagram @seedlingdigital or @womenwealthwordpress Download my free Dream Life Workbook. If you love what I do here, please don't forget to subscribe, rate and review the podcast! Aim big,Nikki

In this episode, I had the privilege of speaking with the incredible Kristy Gray, who believes that knowing yourself is a superpower when it comes to building a successful business. We delve into the importance of identifying your strengths and passions, and how this can energize and drive your entrepreneurial journey.Kristy shares a powerful coaching session where teaching and coaching were identified as a client's strengths, leading them to incorporate this into their business. We discuss various methods for identifying strengths and weaknesses in clients and how Kristy helps them to put those strengths into action.We also explore the concept of breaking down limiting beliefs and the power of affirmations and visualization to transform our mindset. Kristy highlights the value of astrology sessions for coaching tools and shares how astrology has been a powerful tool in their own personal and business growth.We deep dive into the significance of the sun, moon, and ascendant in analyzing a natal chart, and how understanding these factors can foster cohesion and harmony in working alone or with others. Kristy opens up about her personal journey and the impact of childhood programming on their mindset and challenges.Join us for an inspiring conversation on self-discovery, empowerment, and the undeniable connection between knowing yourself and achieving success in your business. ———————————— Designer, developer, creative, VA, freelancer or marketing professional? Women Wealth WordPress is for you. For links to resources discussed in this podcast, each episode has its own post over on the website. Follow me on Instagram @seedlingdigital or @womenwealthwordpress Download my free Dream Life Workbook. If you love what I do here, please don't forget to subscribe, rate and review the podcast! Aim big,Nikki

In this episode of Women in Wealth WordPress, I delve into the topic of what to do when your business is slow. It's inevitable that every business will have its slow periods, and it's important to make the most of them. So, in this episode, I share six ways to make the most of those quiet times and set yourself up for success.Firstly, I discuss the importance of evaluating your processes. Take a step back and identify any areas for improvement in your business operations. This can lead to greater efficiency and better client outcomes.Next, I explore the power of batch-creating content. By dedicating a day or two to creating social media posts and other marketing materials, you can ensure a consistent presence even when you're busy with client work.I also emphasize the importance of updating your own website. Use this downtime to refresh your website's design, update content, and optimize for SEO. It's an investment in your business's online presence.Additionally, I talk about the value of learning something new during slow periods. Whether it's honing your web design skills or expanding your knowledge in a different area, continuous learning is key to staying ahead.Next, I discuss the opportunity to build a passive income stream. Explore options such as creating online courses or offering digital products that can generate income even when you're not actively working with clients.Lastly, I highlight the power of offering free website audits as a way to attract new clients and showcase your expertise.Tune in to this episode and learn how to make the most out of your business's slow periods and come out stronger and more successful than ever before. ———————————— Designer, developer, creative, VA, freelancer or marketing professional? Women Wealth WordPress is for you. For links to resources discussed in this podcast, each episode has its own post over on the website. Follow me on Instagram @seedlingdigital or @womenwealthwordpress Download my free Dream Life Workbook. If you love what I do here, please don't forget to subscribe, rate and review the podcast! Aim big,Nikki

In this episode of Women Wealth WordPress, I'm joined by the talented web developer Emma Kate, who shares her insights and experiences in the world of web development. We dive deep into the topic of using page builders like Elementor and how it impacts the perception of our work as developers.Emma Kate provides her perspective on the use of page builders and addresses the concerns surrounding their use in the industry. We discuss whether page builders devalue our work or simply broaden our toolset and how this affects our legitimacy as web developers.We also explore how page builders make web development more accessible for beginners, and whether they offer the same level of customization and flexibility as coding.Additionally, we delve into the performance and load speed of websites built with page builders and how to mitigate any potential issues.Finally, we chat about the future of web development and whether page builders will become the norm or remain as tools complementary to coding. ———————————— Designer, developer, creative, VA, freelancer or marketing professional? Women Wealth WordPress is for you. For links to resources discussed in this podcast, each episode has its own post over on the website. Follow me on Instagram @seedlingdigital or @womenwealthwordpress Download my free Dream Life Workbook. If you love what I do here, please don't forget to subscribe, rate and review the podcast! Aim big,Nikki

In this episode of Women in Wealth WordPress, we continue on from our discussion last week on the sales process and dive into the all important intake process. I truly believe that having well-documented processes is the key to building a successful business. Nailing your process allows for scalability, removes mental load, and opens up space for creativity and growth. It also sets the foundation for hiring and seamlessly integrating new team members into your business, if that's your jam!I believe that guiding clients through the intake process is crucial for a successful project, building trust and confidence in your expertise. In this episode I share tips on streamlining the intake process, starting with sending proposals, contracts, and invoices promptly, all in one go to making it easy for clients to convert, remove friction and streamline the booking stage.I chat through the importance of providing a welcome pack that outlines project timelines, expectations, and communication guidelines. Additionally, how using customer portals or software like Moxie can make it convenient for clients to access project information and complete required forms. Lastly, I highlight the significance of having the right form types to ensure a secure transfer of information and allow clients to take their time with gathering assets and answering strategic questions.Join me on this episode as we explore the intake process and learn how to create a seamless and enjoyable experience for both you and your clients.  ———————————— Designer, developer, creative, VA, freelancer or marketing professional? Women Wealth WordPress is for you. For links to resources discussed in this podcast, each episode has its own post over on the website. Follow me on Instagram @seedlingdigital or @womenwealthwordpress Download my free Dream Life Workbook. If you love what I do here, please don't forget to subscribe, rate and review the podcast! Aim big,Nikki

On this episode of Women Wealth WordPress, I sit down with the talented Jasmine Designs to delve into the topic of confidently and appropriately pricing your creative work. Jasmine shares her personal experiences and insights on how to bridge the value gap, develop pricing strategies, and build confidence in your abilities.From embracing the power of her strengths to navigating a recent ADHD diagnosis, Jasmine opens up about her journey and the lessons she's learned along the way. She emphasizes the importance of understanding the value being provided to clients and not solely relying on time-based pricing.Jasmine also touches on the significance of building strong relationships with clients, effective communication, and fostering a mindset shift to approach pricing with confidence. As an expert in her field, she provides valuable tools and guidance to freelancers struggling with pricing and self-assurance.Tune in to this inspiring conversation as Jasmine, also known as the "pricing queen" on Instagram, shares her knowledge and expertise to help creative entrepreneurs thrive in their businesses. Plus, don't miss out on the resources available on her website, Creativebusinesskitchen.com where you can find a pricing calculator, guides, and more.  ———————————— Designer, developer, creative, VA, freelancer or marketing professional? Women Wealth WordPress is for you. For links to resources discussed in this podcast, each episode has its own post over on the website. Follow me on Instagram @seedlingdigital or @womenwealthwordpress Download my free Dream Life Workbook. If you love what I do here, please don't forget to subscribe, rate and review the podcast! Aim big,Nikki