We all know we need to create content for our brand, but how can we create content that stands out? Today, I am sharing 3 lessons from my own content that has gone viral and how you can use them in your business.Gaining visibility on social media can be a challenge. However, whenever one of my pieces of content performs well I am always trying to study it to see what lessons can be learned and today I am spilling the beans with you.In this episode we will discuss:How to use your brand voice in your contentWhy curation versus creation is always bestHow to find content that performs welland much more.Busines FREEBIES:Grab my FREE resource guide and get 30 plus resources to level-up your home bakery business click here to grab my FREE guide and get more tips from me every week.http://bit.ly/bakersresourcesAre we friends on Instagram? If you enjoyed this episode TAG ME at @bakingforbusinessI really do appreciate each and every one of you guys and LOVE meeting new baking friends.

Looking to make changes in your business? If you want to change your niche, clientele, or processes, then this episode is for you.  Join me as we navigate the transformative process of pivoting your bakery business with precision and passion. In this episode, we tackle the essence of strategic change and how it's not merely about immediate reactions but crafting a vision that propels your business forward. With three guiding questions and a trio of tips, I'm here to help you ensure your next pivot is as flawless as your favorite recipe.My own story is a testament to the courage and adaptability that pivoting demands.  When a health scare called for a time-out, I discovered the power of pivoting yet again and the importance of crafting a business model that values personal well-being. In sharing this story, I hope to inspire you to find your niche, bake with purpose, and remember that it's not about chasing every request but about remaining true to your authentic self. The episode rounds off with a deep dive into the significance of market research and carving out your own space in a bustling market. Whether it's rebranding, cleaning up your social media, or simply learning to say no, this conversation is about embracing empowerment and the success that comes from staying mindful of your boundaries and core values. So gather your rolling pin and notebook, and let's get ready to rise to the occasion together.Busines FREEBIES:Grab my FREE resource guide and get 30 plus resources to level-up your home bakery business click here to grab my FREE guide and get more tips from me every week.http://bit.ly/bakersresourcesAre we friends on Instagram? If you enjoyed this episode TAG ME at @bakingforbusinessI really do appreciate each and every one of you guys and LOVE meeting new baking friends.

Ever wondered about the secret sauce to picking out the best products? Well, in today's episode, I'm spilling all the tea on the 3 products I can't live without.In today's episode, I'm sharing three products that can propel your home baking venture to new heights. Each idea is a classification of a product so that you can modify it for your brand and start to see success.No matter what niche you pick for your home baking business, these products will help you fill in the gaps and serve your clients more effectively.In this episode you will learn:The secret sauce to what 3 products you need for baking business successHow to modify these products to your brand to fit your home bakery businessWhy your products should be unique to youand so much more.Busines FREEBIES:Grab my FREE resource guide and get 30 plus resources to level-up your home bakery business click here to grab my FREE guide and get more tips from me every week.http://bit.ly/bakersresourcesAre we friends on Instagram? If you enjoyed this episode TAG ME at @bakingforbusinessI really do appreciate each and every one of you guys and LOVE meeting new baking friends.

This week, we have the pleasure of chatting with Gabby, a recent Food Network winner who has taken her sugar cookies to the top. Gabriela, a full-time teacher, turned her love for baking into a thriving business while maintaining her teaching job. This isn't just a story about baking delicious cookies; it's also about the significance of investing in oneself for business success. Gabriela's tale wouldn't be complete without discussing her awe-inspiring performance on a popular baking competition show. Listen in as she shares the trials and triumphs from her TV experience and how she plans to use her newfound win to grow more in her community. In this episode, we will cover:What inspired her to begin  her journeyHow she balances work as well as being a momWhat helped her to choose her current niche andHow you can try her yummy recipes too!Want to keep in touch with Gabriela? Click here to check out her recipes and website!Busines FREEBIES:Grab my FREE resource guide and get 30 plus resources to level-up your home bakery business click here to grab my FREE guide and get more tips from me every week.http://bit.ly/bakersresourcesAre we friends on Instagram? If you enjoyed this episode TAG ME at @bakingforbusinessI really do appreciate each and every one of you guys and LOVE meeting new baking friends.

Today's guest took their love of American pastires, moved out of the country and shared thier passion with everyone.Today we meet the owners Alicia and Sean of El Cookie in Alicante Spain.From Alicia's American roots nurturing her love for baking to Sean discovering his flair for the craft after marriage, they've whipped up a business that's a perfect blend of their two worlds.The duo’s journey hasn’t been a piece of cake. Living with autism and ADHD, they've experienced unique challenges that have shaped their business operations. Hear their candid take on maintaining balance, managing sensory overload, and sticking to a schedule amid the chaos of a bustling bakery. It's a testament to their resilience, turning obstacles into stepping stones, with a dash of creativity and clear communication.In a world that’s often too fast and too impersonal, Alicia and Sean have built a space that's more than just a bakery. It's a community that thrives on support, love, and the shared joy of good food. They are the perfect example that success isn't just about the destination, it's about the journey and the people you meet along the way. In this episode we will cover:The importance of having a growth mindset when operating a businessHow to deal with the day to day operations of running a businessHow both Alicia and Sean manage their autism and ADHD while running a buisnessHow they use their shop to foster community in their area and so much more.Love thier business? Check them out here for more info or to support https://www.elcookie-alicante.com/enBusines FREEBIES:Grab my FREE resource guide and get 30 plus resources to level-up your home bakery business click here to grab my FREE guide and get more tips from me every week.http://bit.ly/bakersresourcesAre we friends on Instagram? If you enjoyed this episode TAG ME at @bakingforbusinessI really do appreciate each and every one of you guys and LOVE meeting new baking friends.

Finding your niche can be hard for some but for Lady Berry Cupcakes it boils down to two things, fondant and cupcakes! Lady Berry Cupcakes is located in the UK and teaches online classes as well. This episode promises a treat as we are joined by the fantastic Farley, the founder of Lady Berry Cupcakes who has a love and passion for teaching others the joy of fondant and cupcakes.Her sheer enthusiasm that she brings to her work is infectious, making it a pleasure to learn and listen to her. From beginners to seasoned bakers, Farley's online classes cater to all, offering tutorials on everything from basic lessons to festive classes. In this episode we will learn:How she started her baking businessHow she markets her classes and passion on social mediaWhat obstacles she has overcome with putting herself out thereHow she teaches her community and grows her brandLove Lady Berry Cupcakes? Check out her online school at https://www.summersonlineclasses.com/cookie-classes-to-cashBusines FREEBIES:Grab my FREE resource guide and get 30 plus resources to level-up your home bakery business click here to grab my FREE guide and get more tips from me every week.http://bit.ly/bakersresourcesAre we friends on Instagram? If you enjoyed this episode TAG ME at @bakingforbusinessI really do appreciate each and every one of you guys and LOVE meeting new baking friends.

Imagine baking a three-tier cake for your first order - daunting, right? That's precisely what Nam, the owner of Dreameecakes did. Today I sat down and spoke to the cake artist about how he got started in the industry and what does it look like to be a one man show. This episode is a delightful narrative of Nam's journey from being a complete novice to a successful entrepreneur – all self-taught, backed by the support of family and aided by the power of social media. His story will not only satiate your sweet tooth but serves an inspiring dose of resilience, determination, and passion from when you just put yourself out there. Nam shares the significance of setting boundaries, creating compelling social media content, and focusing on quality over quantity. In this episode we will cover: How Nam started out with growing his businessWhat advice he has for those wanting to step into the luxury marketHow he schedules his day to day operations How he uses social media to grow his business and moreWant to connect with Nam? Be sure to follow his page on social media by clicking hereBusines FREEBIES:Grab my FREE resource guide and get 30 plus resources to level-up your home bakery business click here to grab my FREE guide and get more tips from me every week.http://bit.ly/bakersresourcesAre we friends on Instagram? If you enjoyed this episode TAG ME at @bakingforbusinessI really do appreciate each and every one of you guys and LOVE meeting new baking friends.

Today's guest went from being a professional copywriter to falling in love with blogging. Today I chat with Jessica from Sweetest Menu blog in Australia. Take a peek behind the kitchen doors and join us on a sweet ride through the world of blogging and baking. A trip to the states inspired Jessica to dive into her passion more and today she shares all about it.In this episode we will cover:What made her take the leap to start her baking blogWhat  tools Jessica uses to start her baking blogHow her baking blog has evolved over the yearsWant to check out Jessica's blog? Tap her to take a visitBusines FREEBIES:Grab my FREE resource guide and get 30 plus resources to level-up your home bakery business click here to grab my FREE guide and get more tips from me every week.http://bit.ly/bakersresourcesAre we friends on Instagram? If you enjoyed this episode TAG ME at @bakingforbusinessI really do appreciate each and every one of you guys and LOVE meeting new baking friends.

Who says the final quarter of the year has to be a struggle for your baking business? You guys know I am big on planning and the best way to finish the year strong is with a good plan.Throughout this enlightening episode, we’ll explore the impactful strategies of setting goals, strategic planning, and effective implementation. We’ll whip up some useful ideas on how to profit from holidays and events like Small Business Saturdays, and I guarantee you, these insights are the missing ingredients you need to finish the year strong.You’re still in the game, even if there are only a few months left. In this episode we will cover;Production strategies that bigger brands use to stay saneWhat to focus on to finish strongWhat collaborations you can do for end of the year success and so much moreBusines FREEBIES:Grab my FREE resource guide and get 30 plus resources to level-up your home bakery business click here to grab my FREE guide and get more tips from me every week.http://bit.ly/bakersresourcesAre we friends on Instagram? If you enjoyed this episode TAG ME at @bakingforbusinessI really do appreciate each and every one of you guys and LOVE meeting new baking friends.

If your brain is screaming with fears when it comes to teaching online then this episode is for you. Everyone has fears that rise as they operate their business. It's okay to feel them; you're not alone. But it's essential to push through them to build a successful business.Moving past the misconceptions, we're about to redefine what it means to be a qualified teacher. You don't need a formal education to be triumphant in the baking or treat-making arena. Your unique experiences and perspectives are your credentials, and neglecting your gifts could be detrimental. Even if the journey brings criticism, remember if it's meant for you, it's yours. So, step into the light, embrace your story, and let's start nurturing your skills with confidence.In this episode we will coverWhat to do if you don't want your competitor to buy your classHow to overcome imposter syndromeWhat mindset shifts are need to overcome all of your fearsHow to handle if what you want to teach is on You- Tube alreadyHow to deal with with not feeling qualifiedWhat to do if you struggle with perfectionism and so much moreBusines FREEBIES:Grab my FREE resource guide and get 30 plus resources to level-up your home bakery business click here to grab my FREE guide and get more tips from me every week.http://bit.ly/bakersresourcesAre we friends on Instagram? If you enjoyed this episode TAG ME at @bakingforbusinessI really do appreciate each and every one of you guys and LOVE meeting new baking friends.

Todays guest is on a mission to help you make a good first impression with your customers. Today we are talking with Karen who is the founder of Karentology.Karen started out as a hobby baker who wanted to present an elegant package to her friends and family when she made her baked goods. That hunt sent her down a path to creating her own boutique packaging brand that she now sells through Amazon.Karen strongly believes that presentation is a visual aspect that we all need to pay more attention to so that we stand out with our businesses.In this episode we will cover:How her hobby turned her into a syndicated writerThe importance creating an effective brand has with your customersThe reason she decided to create her own packagingThe trials she overcame when starting her companyWhat advice she has for those looking to create their own productsLoved this episode? You can find Karen's boxes by clicking here or follow her on Instagram by clicking hereYou can find the book recommendation mentioned by clicking hereBusines FREEBIES:Grab my FREE resource guide and get 30 plus resources to level-up your home bakery business click here to grab my FREE guide and get more tips from me every week.http://bit.ly/bakersresourcesAre we friends on Instagram? If you enjoyed this episode TAG ME at @bakingforbusinessI really do appreciate each and every one of you guys and LOVE meeting new baking friends.

I am celebrating 100,000 downloads and I need your help! This week I am sharing a new way for you to get involved with the podcast.100k is huge and I so grateful to God for each and every one of you! One of the things I love about the podcast is hearing from all of you all across the globe. So to make sure I am serving you better going forward I have included a feedback form and we have a cool new look too!In this weeks episode we will cover:How to submit feedback for what you would like to see on the podcast(you can do so by clicking here ) Why I love you guys so much! (like seriously, you guys are awesome sauce!)And what to expect moving forward.Busines FREEBIES:Grab my FREE resource guide and get 30 plus resources to level-up your home bakery business click here to grab my FREE guide and get more tips from me every week.http://bit.ly/bakersresourcesAre we friends on Instagram? If you enjoyed this episode TAG ME at @bakingforbusinessI really do appreciate each and every one of you guys and LOVE meeting new baking friends.

From the Dr. Oz Show, Ellen, Today Show and more, today's guest has been sharing her love for food for years. Today I chat with Tiffany Thiessen; actress, mom, cookbook author, and queen of transforming leftovers. Food waste is a huge global issue and today's celebrity guest is doing her part to reduce our environmental impact.  Tiffany takes us through her journey from a young girl learning in her family's kitchen to the food-obsessed mom of today who's redefining the art of repurposing food. Her latest book "Here We Go Again: Recipes and Inspiration to Level Up Your Leftovers", brings to light the critical issue of food waste, sparked by her desire to educate her children about its importance, and offers ingenious hacks to breathe new life into the current food we serve.Her book doesn't just offer recipes, it's a guide to sustainably stretching your food and budget. Hear how she manages to whip up meals for her family amid the chaos of daily life(which we all can understand as business owners).In this episode we will cover: How Tiffani developed her love of foodThe difference between her first book and this oneWhy addressing food waste is apart of her missionPractical tips for meal planning as a busy mom or entrepreneurHow to be more sustainable in the kitchen and much moreLoved this episode? Check out her blog and new book by clicking here https://tiffanithiessen.com/here-we-go-again/Busines FREEBIES:Grab my FREE resource guide and get 30 plus resources to level-up your home bakery business click here to grab my FREE guide and get more tips from me every week.http://bit.ly/bakersresourcesAre we friends on Instagram? If you enjoyed this episode TAG ME at @bakingforbusinessI really do appreciate each and every one of you guys and LOVE meeting new baking friends.

Today's guest went from bringing in the bad guys to bringing in the sales. Ashley is the owner of Ashley's Sweets And Treats in Canada. Today she shares how she left her career and started from ground zero with just YouTube tutorials and a strong will to learn. From her first cake for her son's birthday to clients asking for more, Ashley's tale is one of determination and pure love for the craft.During today's podcast we take a closer look at Ashley's life as a home entrepreneur, revealing how her love for baking blossomed into a thriving business. Hear about her grass roots methods of fostering community and product innovation that propelled her brand to heights she never imagined. In this episode we will cover:How she used her maternity leave to kick start her businessHow she used her current home to her benefit to build her foundationWhich services are helping her bring in more income for her home bakeryHow she used her local community to grow her brandTips for other women business owners to increase their pricing and so much more Ashley's business journey is a testament to what is achievable with passion and perseverance. This episode is a must-listen for anyone looking for a dose of entrepreneurial inspiration, whether your passion lies in baking or beyond. Resources mentioned5 AM Club https://amzn.to/3E0bGfEThe Sporty One https://amzn.to/3YSQZvXThe Entrepreneur Community https://www.bakingforbusiness.com/enrollLoved Ashley's story? Follow her business here https://www.instagram.com/ashleyssweetsbinbrook/Busines FREEBIES:Grab my FREE resource guide and get 30 plus resources to level-up your home bakery business click here to grab my FREE guide and get more tips from me every week.http://bit.ly/bakersresourcesAre we friends on Instagram? If you enjoyed this episode TAG ME at @bakingforbusinessI really do appreciate each and every one of you guys and LOVE meeting new baking friends.

If you have ever wondered how to juggle your multiple passions then today's guest is sharing the scoop. Latrice Pace is a gospel music artist, theater actress and also a bakery business owner.  Best known as a member of the world-renowned gospel group Pace Sisters, Latrice brings us into her world, revealing the behind-the-scenes of her bakery business, Treecie's Treats, and her latest music release, Exodus: The Journey Of Obedience Vol. 2. In this episode we will cover:Tips for managing multiple businesses/talentsHow to respond when others are doing things you want to doEffective time management tips for your daily operationsBalancing weight loss while being a baker and so much moreSo, whether you're a fan of gospel music, a budding entrepreneur, or simply someone who appreciates the art of balancing life, get ready to be inspired.Buy black directory site mentioned  https://usblackchambers.org/certification/Book mentioned As A Man Thinketh by James AllenLove Trice? Me too!Check out her new music video- " It's Morning" by clicking here https://www.youtube.com/watch?v=ZIWaGUoyYPsFollow her on Instagram by clicking here https://www.instagram.com/theatricalpace/Busines FREEBIES:Grab my FREE resource guide and get 30 plus resources to level-up your home bakery business click here to grab my FREE guide and get more tips from me every week.http://bit.ly/bakersresourcesAre we friends on Instagram? If you enjoyed this episode TAG ME at @bakingforbusinessI really do appreciate each and every one of you guys and LOVE meeting new baking friends.

If you have not signed up for Threads yet, today's episode will help you understand why you should and how to win on the platform.Social media isn't just about looking good anymore, it's about connecting in a more profound, real way with your audience. Throughout the episode, we'll have an open discussion about the importance of authenticity and not always having to 'look attractive' on Threads. In today's episode we will cover: How to use Threads to deepen relationships, make more connections and how to create content that really speaks to your customers. Two brands that I am currently loving and how they use ThreadsWhat mindset behaviors to change if you feel Threads wont be your cup of teaEnjoyed this episode? Tag me on Instagram at @bakingforbusiness and let me knowDon't forget to follow me on Threads also!Busines FREEBIES:Grab my FREE resource guide and get 30 plus resources to level-up your home bakery business click here to grab my FREE guide and get more tips from me every week.http://bit.ly/bakersresourcesAre we friends on Instagram? If you enjoyed this episode TAG ME at @bakingforbusinessI really do appreciate each and every one of you guys and LOVE meeting new baking friends.

You don't have to sell your baked goods to have a successful baking business and today's guest is proof of that. Today on the Baking For Business podcast we spoke one on one with Chelsey White, the owner behind the popular blog Chelsweets.A journey that began with just baking for co-workers overtime evolved and led her to marking her presence firmly in the blogging industry as a top dessert blogger. On today's episode she talks about her courageous decision to quit her corporate job and fully embrace her passion for baking, as well as what benchmarks she set for herself to make the transition possible. This episode is brimming with practical advice and actionable tips for anyone dreaming of turning their passion into a profitable venture.In this episode we cover:The importance of knowing your numbers in businessWhy it's so important to have multiple streams of income as a business ownerBuilding a business using social media and so much more.Need more Chelsweets in your life? Click here to read more about her story on the blog.Want Chelsey's tips on pricing? Check out her popular blog post by clicking hereConsidering this business model for yourself? Read Chelsey's blog post here with her tips on how to do so.Loved this episode? Be sure to tag me at @bakingforbusiness and Chelsey @chelsweets as you listen and share the love!Busines FREEBIES:Grab my FREE resource guide and get 30 plus resources to level-up your home bakery business click here to grab my FREE guide and get more tips from me every week.http://bit.ly/bakersresourcesAre we friends on Instagram? If you enjoyed this episode TAG ME at @bakingforbusinessI really do appreciate each and every one of you guys and LOVE meeting new baking friends.

What could a simple bake sale lead to? Meet Minion, the miraculous founder of the Cupcake Collection, who turned her financial struggles into a thriving business. Like any business owner we all face challenges and her new book, Made From Scratch, highlights the ones she overcame while building her brand.Her story is sure to inspire anyone with a passion they want to convert into a successful venture. This conversation is not just about baking; it’s about overcoming obstacles and choosing life.Minion’s commitment to her business and community is inspiring, and her journey is a perfect example of how it is possible to be successful even when you don't have much to start with. In this episode you will hear:How she made use of her home as a storefront locationWhy she felt called to start her businessWhat biblical principals we can apply to over adversity in businessThe practical tips inside her book to help business owners navigate their journey and so much more.Love Mignon's story? You can check out her book by clicking hereWant to purchase her cupcakes to support? You can visit the Cupcake Collection by clicking hereBusines FREEBIES:Grab my FREE resource guide and get 30 plus resources to level-up your home bakery business click here to grab my FREE guide and get more tips from me every week.http://bit.ly/bakersresourcesAre we friends on Instagram? If you enjoyed this episode TAG ME at @bakingforbusinessI really do appreciate each and every one of you guys and LOVE meeting new baking friends.

Meet Sarah, a Jewish baker who is all about baking bread and building bridges. Sara is all about supporting organizations that address social and racial injustices. This isn't your ordinary baking company. Sara, along with her siblings, embarked on this journey as a simple family activity during the pandemic. Little did they know that their passion for baking would evolve into a platform for sparking dialogues, raising awareness, and weaving unity. Their mission? To bring communities together and contribute to organizations striving for equity and social justice. In this episode we will cover:How to use your businesses mission to spark changeThe importance of collaborating with others in businessesHow to handle difficulties when addressing conflict within businessand so much moreLoved the mission and message behind Challah Back Girls? Click here to visit the site and follow the brand .Busines FREEBIES:Grab my FREE resource guide and get 30 plus resources to level-up your home bakery business click here to grab my FREE guide and get more tips from me every week.http://bit.ly/bakersresourcesAre we friends on Instagram? If you enjoyed this episode TAG ME at @bakingforbusinessI really do appreciate each and every one of you guys and LOVE meeting new baking friends.

If your curious if corporate orders can work for you then today we have an amazing story of success. Shupan is the owner of Cakes By Shupan located in Georgia. A native of Liberia, West Africa Shupan has been a home baker in America now for over 16 years.With a passion for baking that was ignited by her grandmother, Shupan took her love for creating delightful and memorable desserts to new heights by registering her own successful bakery business and mastering the art of children's cakes.Shupan shares her journey to business success, including her experiences in the More Dough course – a five-week program that helped her expand her reach and level up her bakery business to attract corporate clients. Her insights and advice for fellow bakers looking to grow and make a lasting impact are truly invaluable. In this episode we will cover:The importance of investing in your businessHow to overcome facing fears in your businessThe importance of sticking with your niche and so much moreLoved hearing Shupan's success? Be sure to check out her page and follow her by clicking here.Busines FREEBIES:Grab my FREE resource guide and get 30 plus resources to level-up your home bakery business click here to grab my FREE guide and get more tips from me every week.http://bit.ly/bakersresourcesAre we friends on Instagram? If you enjoyed this episode TAG ME at @bakingforbusinessI really do appreciate each and every one of you guys and LOVE meeting new baking friends.