Business Growth Accelerator

Isar Meitis

Growing a business is tough, and on this podcast, you will get practical tips, systems, processes, and mindsets from experts that can help you grow faster and with less pain.My personal business experience (3 startups and 2 exists), and my endless curiosity, help me bring world-class experts, and ask them the right questions, to make it highly valuable to you. I also do not take life too seriously, so it's always a lot of fun! This is not just another business interview show. Because of my personal experience, I bring my own value to the conversation. I'm a serial entrepreneur with three startups behind me: One went public, the second busted because of bad decisions by the CEO (That was me by the way), and the third grew to $100M in sales as part of a larger company that got sold.It took me 20 years to learn how to do it right. But now I'm on a quest to get you there much faster! I'm hosting senior business leaders, entrepreneurs, and world-class experts. Together we search for gold - strategies, systems, processes, and practical tips that you can implement to grow your business. You will hear fascinating business stories, really funny moments, and lots of actionable business tips.Welcome to the business growth accelerator!!!Connect with me on Linkedin: https://www.linkedin.com/in/isar-meitis-2a5320/We help companies grow by helping them nurture meaningful full relationships at scale. read less

189 | Navigating to Success, a Leadership Journey with Tim Lupinacci CEO of 130 years old law firm
Yesterday
189 | Navigating to Success, a Leadership Journey with Tim Lupinacci CEO of 130 years old law firm
🎙️ What is the secret behind Baker Donaldson's remarkable success in the legal industry? Could it have something to do with a revolutionary approach to leadership development?In this episode, Tim Lupinacci, Chairman and CEO of Baker Donaldson, peels back the curtain to reveal the leadership development strategies that have propelled his firm to the forefront of the industry. We dive into the idea of strategic transformation, discussing how it's not only possible, but absolutely necessary for success in today's evolving business landscape.Topics we discussed:🎯 The impact of leadership development on law firms🏋️ The mini-MBA program: Its conception and results💡 How Baker Donaldson approaches training at different levels💼 Building trust and empowering employees for sustainable growth🔄 Embracing change and refining strategies for continuous improvementOur guest, Tim Lupinacci, is not only an exceptional leader but also a visionary thinker in the field of leadership development. Tim’s focus on strategic transformation and people-centric leadership has been instrumental in shaping the culture at Baker Donaldson, one of the largest law firms in the U.S.Don't miss out on more insights from Tim Lupinacci! Make sure to connect with him on LinkedIn. Join us in this episode as we uncover the power of investing in leadership development and its ripple effects on the success of an organization. This conversation is loaded with tangible takeaways that any leader, regardless of industry, can implement to drive their company towards strategic success. You can't afford to miss this one!Hi, It's Isar the host of the Business Growth Accelerator PodcastI am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content. I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏
188 | Revolutionizing E-commerce: Watch-making Meets Cutting-edge Marketing with R.T. Custer of Vortic Vortic Watch Co.
May 22 2023
188 | Revolutionizing E-commerce: Watch-making Meets Cutting-edge Marketing with R.T. Custer of Vortic Vortic Watch Co.
Have you ever wondered how to perfect your email marketing strategy? Well, there's no one better to learn from than R.T. Custer, the man behind Vortic Watches, an expert in leveraging email marketing to its fullest potential.In this episode, we dive deep into the nitty-gritty of e-commerce and how to master the game. R.T. shares his unique approach, tips, and secrets about the art of email marketing that has propelled Vortic Watches to unprecedented success.Topics We Discussed:📧 The pivotal role of email marketing in e-commerce🎯 How to effectively use Klaviyo for email marketing🔑 Understanding the importance of customer segmentation📈 Tracking leading indicators like open rates and clickthrough rates🔎 R.T.'s take on using AI, like ChatGPT, for email content creation and testingR.T. Custer is not just a watchmaker, but a marketing maverick who has defied norms to create a unique niche in the watchmaking industry. His story is an inspiration for anyone looking to break into e-commerce, regardless of their product or industry.Want to connect with R.T. and learn more about his innovative marketing strategies? Check him out on LinkedIn and join his community of e-commerce enthusiasts. It's a chance to learn from the best in the business.Hi, It's Isar the host of the Business Growth Accelerator PodcastI am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content. I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏
187 | Transform Your Brand: Using Content Fortresses to Draw Your Ideal Client with Lyndsay Cambridge and Martin Huntbach
May 15 2023
187 | Transform Your Brand: Using Content Fortresses to Draw Your Ideal Client with Lyndsay Cambridge and Martin Huntbach
Are you tired of attracting the wrong clients? Want to know how you can set yourself apart in the saturated world of content marketing? In this episode, we delve into the world of 'Content Fortresses' with our guest experts.Our experts, Lyndsay Cambridge and Martin Huntbach of Jammy Digital, break down the concept of a 'Content Fortress', a strategic approach to content marketing that attracts the right clients and repels the wrong ones. They share their insights, experiences, and methods to help you build a strong, unique brand that speaks to your ideal audience.Here are some of the topics we covered:🎯 The concept of 'Content Fortress' and its importance in modern marketing.📚 Understanding 'Authority Content' and how it boosts your brand reputation.🧲 'Attracting Content' - the secret to drawing in your ideal client.🚫 The power of 'Repelling Content' and how it saves you from the wrong clients.💡 'Education Content' - why it's crucial to educate before selling.🎁 The magic of 'Bonus Content' and how it adds value to your clients.🔄 The role of 'Process Content' in streamlining your work.🌍 The importance of 'Culture and Opinion Content' in telling your brand's story.Lyndsay and Martin are experts in content marketing and have built their business around these principles and have shared their wealth of knowledge with us. You can connect with them on their website, where they provide more valuable resources and further delve into the world of content marketing.Don't miss out on this opportunity to revolutionize your content marketing strategy!Hi, It's Isar the host of the Business Growth Accelerator PodcastI am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content. I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏
186 | Transforming Employee Performance & Business Growth through Data with Rob Buffington of Gordian Business Solutions
May 8 2023
186 | Transforming Employee Performance & Business Growth through Data with Rob Buffington of Gordian Business Solutions
❓ Is your business making the most of the data it collects?In this episode, we dive into the world of data tracking and its impact on employee performance, management, and overall business growth. Our guest expert, Rob Buffington, shares valuable insights and experiences on how to effectively leverage data to make better decisions and drive your company to success.🎙️ Topics we discussed:📚 The importance of data tracking for businesses🎯 Focusing on the right metrics for success🔄 How to make data actionable for employees🤝 The role of data in employee performance and management📈 Connecting data-driven insights to business goalsAbout our guest: Rob Buffington is an expert in data analysis and business growth, with experience in various industries. As the founder of Gordian Business Solutions, he helps businesses slice through complex challenges and harness the power of data to achieve their objectives. Connect with Rob on LinkedIn here.Hi, It's Isar the host of the Business Growth Accelerator PodcastI am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content. I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏
185 | How to Stand Out in a Commoditized Industry With Peter Mann, CEO of Oransi
May 1 2023
185 | How to Stand Out in a Commoditized Industry With Peter Mann, CEO of Oransi
Are you tired of blending in with the competition? Want to know how to stand out and succeed in a commoditized industry?In this episode, we dive deep into the world of innovation and marketing with Peter Mann, Founder and CEO at Oransi, who shares his unique approach to thriving in a crowded market. Discover the secrets to connecting with customers on an emotional level, outsmarting your competition, and disrupting a commoditized industry.🎯 Topics We Discussed:🚀 The importance of understanding customer needs and segmentation🧠 Thinking outside the box and exploring unconventional strategies💡 Connecting with customers on an emotional level and creating word of mouth through third parties🌟 Leveraging influential figures in your industry for marketing and endorsement🌊 Embracing continuous improvement and the realities of product development👤 About Peter Mann:Peter is an innovative entrepreneur, Founder and CEO at Oransi, with a passion for disrupting commoditized industries. He has successfully navigated the challenges of launching and growing a business in a competitive market, and he's here to share his wealth of knowledge with you. Connect with Peter on LinkedIn.Hi, It's Isar the host of the Business Growth Accelerator PodcastI am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content. I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏
184 | Stop Running your B2B Business using B2C Principles: The The Mindset Shift That Will Revolutionize Your Business with Oscar Torres, B2B Management Program Founder & Director at ESADE Business & Law School
Apr 24 2023
184 | Stop Running your B2B Business using B2C Principles: The The Mindset Shift That Will Revolutionize Your Business with Oscar Torres, B2B Management Program Founder & Director at ESADE Business & Law School
❓ Are you struggling to find success in your B2B business despite following conventional wisdom?🎙️ In this episode, we dive deep into the world of B2B marketing and sales with Oscar Torres, a renowned B2B expert, who shares his unique insights and strategies to revolutionize your B2B business.🎯 Topics we discussed:🔄 The critical mindset shift from B2C to B2B📊 The importance of qualitative KPIs and the butterfly effect💡 Creating a B2B culture to accelerate your organization🚀 The three-step process to transform your B2B business: Realization, Organization, and Culture🌟 The impact of embracing B2B-focused marketing and sales strategies👤 About Oscar Torres:Oscar is the B2B Management Program Founder & Director at ESADE Business & Law School, helping businesses to scale and achieve their full potential. With years of experience in management and consulting, Oscar has developed a unique approach to addressing the challenges faced by B2B companies. Connect with Oscar on LinkedIn to learn more and continue the conversation.Don't miss this opportunity to learn from a true B2B expert and transform your business!Hi, It's Isar the host of the Business Growth Accelerator PodcastI am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content. I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏
183 | Mastering SEO: Unveiling Best Practices and the Future of Search with Patrick Dillon, CEO of Wise Digital
Apr 17 2023
183 | Mastering SEO: Unveiling Best Practices and the Future of Search with Patrick Dillon, CEO of Wise Digital
🌟 Join us for an insightful episode as we delve into the captivating world of SEO, digital marketing, and best practices with our guest, Patrick Dillon, Founder and CEO of WISE marketing.🎯 Uncover the secret ingredients to SEO success as Patrick shares the importance of understanding your audience, having accurate data, and maintaining a top-notch website to dominate search results.🚀 Explore Patrick's expert predictions on the evolving landscape of search and the potential impact of new search chat options from industry giants like Bing and Google.💡 Learn the value of strong content and the potential risks of using AI-generated content in your digital marketing strategy 🛠️ Get practical tips and advice on how to adapt to the shifting landscape of search, ensuring your business stays ahead of the curve and thrives in the digital age.🔥 Find out how a solid foundation, including a great website and accurate listings, can help you stay relevant and visible as AI engines continue to evolve.💬 Connect with Patrick on LinkedIn for expert guidance in mastering SEO, digital marketing, and staying ahead in the rapidly changing industry.Hi, It's Isar the host of the Business Growth Accelerator PodcastI am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content. I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏
182 | 4 key business elements that can hinder business growth with Adi Vaxman, CEO of Sheba Consulting
Apr 10 2023
182 | 4 key business elements that can hinder business growth with Adi Vaxman, CEO of Sheba Consulting
Companies do not grow in a linear way, they grow in spurts. And when a growth spurt happens, all the small issues that the company is experiencing are amplified into serious problems. In this episode, we explore the key factors that can make or break a business in today's world, and that many companies fail to address before they start growing. Our guest, Adi Vaxman, CEO of Sheba Consulting, shares her insights on the four critical areas that companies must focus on to succeed: mindset, culture, people, and information systems.💥 Mindset is everything. Companies need to adopt a growth mindset and be willing to embrace change and take risks.💥 Culture is key to attracting and retaining top talent. Companies need to define their values, mission, and vision, and make sure everyone in the organization is aligned with them.💥 People are the most important asset in any company. Hiring the right people and investing in their development is crucial to the success of the organization.💥 Information systems are essential for streamlining processes and driving efficiency. Companies need to know how to evaluate and implement the right systems for their specific needs.Adi also emphasizes the importance of flexibility and agility in today's business world, where the rate of change is rapid. Companies must be able to adapt to new technologies and market trends quickly to remain competitive.Adi provides valuable insights for business owners and leaders looking to stay ahead of the curve and build a successful and sustainable organization. Listen to the episode to learn what common mistakes business leaders and owners are making, so you can avoid than at your business.Connect with Adi on LinkedinCheck out Sheba consultingHi, It's Isar the host of the Business Growth Accelerator PodcastI am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content. I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏
181 | The Truth is dead, long live the ???
Apr 3 2023
181 | The Truth is dead, long live the ???
The truth is based on facts and enables conversations and arguments revolving around all subjects of life, BUT, the concept of truth, as we know it is dead, or at least dying. Truth has been challenged throughout history, from the days of Kain and Abel.  In recent years social media, and the democratization of content creation tools has put truth under more pressure, but still extensive massive truth manipulation required resources who can only be obtained by governments and large corporations.All this changed with the introduction of generative AI. Tools like:💥 ChatGPT💥 Mijourney💥 Dall-e💥 RunwayEnables anyone to create highly realistic documents, images and videos of events and "facts" that never existed. This will practically enable anyone to create their own truth to promote any agenda.You may think that there would be tools that would allow us to detect AI-generated content, but so far, these tools are falling short of being reliable. In the best-case scenario, there will be an arms-race between detection tools and manipulation tools, and the manipulation tools would always be ahead.In this episode, you will learn more about the current AI tools, the capabilities they bring, and the implication it has on the concept of truth.Hi, It's Isar the host of the Business Growth Accelerator PodcastI am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content. I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏
179 | Influencer marketing drives business growth even in B2B, learn best practices from Alessandro Bogliari, CEO of the Influencer Marketing Factory
Mar 20 2023
179 | Influencer marketing drives business growth even in B2B, learn best practices from Alessandro Bogliari, CEO of the Influencer Marketing Factory
Social media and paid search are over-saturated - organic reach is declining, and paid is becoming more expensive and less effective. At the same time, influencer marketing is booming.Why? Because if your target audience, already trusts a specific person, and that person recommends your product or service, your business benefits from the trust they already earned. Like any other marketing method, B2C has mastered it before B2B, but in the past few years, B2B brands are utilizing influencer marketing as well. In this episode we are talking with Alessandro Bogliari, the CEO and founder of the Influencer Marketing Factory. Allesandro shares practical tips, and best practices on how to get started and grow with influencer marketing.💥 The detailed process you should follow💥 What should be your process for different budget levels💥 Do's and Dont's 💥 How B2B brands are leveraging influencer marketing💥 and much more...Connect with Alessandro on LinkedInHi, It's Isar the host of the Business Growth Accelerator PodcastI am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content. I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏
175 | You can drive business growth by being a guest on podcasts, but only if you follow a clear strategy and some tactics that shared in this episode
Feb 20 2023
175 | You can drive business growth by being a guest on podcasts, but only if you follow a clear strategy and some tactics that shared in this episode
Being a guest on podcasts is becoming more and more popular. Multiple CEOs and business leaders are on a constant tour as podcast guests.There are many benefits to being a guest on podcasts:1. Reach new audiences - by leveraging the following the host already created you can reach a well-targeted audience2. Become an authority in your industry3. Evangelize a unique POV4. Provide your target audience with a new lense to view the world5. Personalize the business - people want to do business with people not businessesAll of this sounds great and is achievable by being a guest on podcasts (and even more by having your own show (connect with me on LinkedIn and ask me how if you are curious).But it only works if you have a clear strategy, and it can happen much faster and more effectively if you use specific proven tactics.In this episode, we cover both the strategy and the tactics that can help you and your business make the most by being a guest on podcasts. The episode is based on a consulting session I recently gave a colleague Hi, It's Isar the host of the Business Growth Accelerator PodcastI am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content. I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏
174 | You can provide value & grow a business while working less. Adam Torkildson CEO of Tork media is sharing how to achieve that
Feb 13 2023
174 | You can provide value & grow a business while working less. Adam Torkildson CEO of Tork media is sharing how to achieve that
The dream is simple - have a job you enjoy doing - meaning it plays to your strengths, have the lifestyle you want, have a perfect work-life balance, and provide as much value to others.Easier said than done...Adam Torkildson was able to achieve all of that which is truly rare. How did he do that? by following some fundamental business rules:Be willing to take risks - you need to take a leap of faith and trust your skillsYou must put in place the right systems and processes in your business, that reduce the daily effort while increasing throughput. Surround yourself with people who are the right fit for you culturally, and that are better than you in at least one aspect of the business, and who complement your skills.Create a business that provides immense value to a specific sector/niche.Adam manages 175 high authority websites (adding one per month), which total 100M visitors per month. He has a fully automated platform that allows his clients to publish content on his website, while still having all the relevant guardrails in place. In this episode, he shares how he grew his business to such a scale while working less and less, and while providing more value to his clients. Hi, It's Isar the host of the Business Growth Accelerator PodcastI am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content. I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏
173 - Ai is Taking Over The World - What You Need To Know In Order To Be Better Prepared
Feb 6 2023
173 - Ai is Taking Over The World - What You Need To Know In Order To Be Better Prepared
Did you know that research done by Sequoia Capital (one of the largest VCs in the world) predicts that ALL COMPUTER CODE and ALL BUSINESS CONTENT will be CREATED BY Ai by the YEAR 2030. That is only 7 years away. anyone who is starting college right now, and learning any skills, is at risk of graduating 4 years from now with NO open jobs in their field. Not because of an economic downturn, but forever...Ai is tasking a bigger part in every aspect of our lives and our businesses. While until just a few years ago, only giants like Amazon, Google, IBM and Facebook benefited from the amazing advantages Ai brings, Ai driven tools are now accessible to everyone on almost every aspect of running a business.While that has been a clear trend for a few years, 2022 was a tipping point. First with the introduction or maturity of many tools, but mostly with the introduction of Chat GPT, Dall-e, Stable Difusion, and similar tools, that took the world by storm.If you have never used any Ai tools, strap in, and get ready for a hell of a ride as this episode will blow your mind. If you have been using these tools, you would still gain a lot from this episode as we are covering many use cases that are possible today using such tools.Hi, It's Isar the host of the Business Growth Accelerator PodcastI am passionate about growing businesses and helping CEOs, business leaders, and entrepreneurs become more successful. I am also passionate about relationship building, community creation for businesses, and value creation through content. I would love it if you connect with me on LinkedIn. Drop me a DM, and LMK you listened to the podcast, what you think and what topics you would like me to cover 🙏