Nonprofit Nation with Julia Campbell

Julia Campbell

Nonprofit Nation is hosted by Julia Campbell, digital marketing and fundraising expert, nonprofit consultant, and author of Storytelling in the Digital Age: A Guide for Nonprofits and How to Build and Mobilize a Social Media Community for Your Nonprofit in 90 Days.

Julia helps nonprofits build movements, and in her work she teaches nonprofits how to build community, audience and raise influence on social media channels.

On Nonprofit Nation, Julia sits down with nonprofit industry experts and practitioners to get advice on the best ways to build a thriving movement and a vibrant, passionate community around a cause.

Topics include fundraising, storytelling, and marketing of course - but it also dives into mental health issues, leadership strategy, digital wellness, and much more. Julia's guests share practical wisdom, entertaining stories, and real-world tips that will help you strategize, plan, and grow your nonprofit.

You never know exactly what you’re going to learn when you tune into Nonprofit Nation, but you can be assured that it will be worth your valuable time and attention.

Be sure to click the subscribe button on Apple podcasts or wherever you get your podcasts.

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Episodes

Understanding and Acting On Generational Giving Trends with Wendy Mercurio
5d ago
Understanding and Acting On Generational Giving Trends with Wendy Mercurio
What’s the secret sauce to engaging donors across different generations? In this episode of Nonprofit Nation, I’m thrilled to sit down with Wendy Mercurio the Content and Education Specialist at Qgiv and Bloomerang to dig into the juicy findings from their latest Generational Giving Report (Volume 2).You’re going to love this one because Wendy breaks down what makes each generation of donors tick, from Boomers to Gen Z, and shares actionable insights that your nonprofit can use right now to up your fundraising game.We chat about everything from the rise of digital wallets (goodbye checks, hello tech!) to why Gen Z, despite living online, actually craves in-person fundraising events. Plus, we tackle a major missed opportunity—60% of donors don’t expect a thank you after donating. Imagine how you can stand out just by showing some extra gratitude!What You’ll Learn:The critical role of your nonprofit’s website and social media in attracting donors—85% of them are checking you out online before giving!Why digital wallets are quickly becoming a go-to way to give, and how your organization can adapt.The surprising love Gen Z has for in-person events, and how to make the most of it.Practical ways to improve donor stewardship and make your supporters feel truly appreciated.Resources Mentioned:Julia's Year-End Online Fundraising Blueprint classGenerational Giving Report (Volume 2)Wendy Mercurio LinkedInAbout Wendy Wendy Mercurio is the Content and Education Specialist at Qgiv. As a former Development Officer and Development Director, Wendy draws upon her nonprofit experience to create informative and inspiring content for the Qgiv audience and beyond. Wendy’s professional efforts have focused on fundraising events, corporate relations, donor acquisition, and donor relations. In her spare time, Wendy can be found spending time with her pup, Alfie, cooking up a new recipe and spending time on the lake she lives by.Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts
How to Write a Book in 4 Weeks (and Why You Should) with Dana Snyder
1w ago
How to Write a Book in 4 Weeks (and Why You Should) with Dana Snyder
In this episode of Nonprofit Nation, I talk with my friend and colleague Dana Snyder, a dynamic force in the nonprofit world and the founder of Positive Equation. Dana recently embarked on a whirlwind journey to write and publish her new book, "The Monthly Giving Mastermind - A Framework to Build, Grow & Sustain Subscriptions for Good." In just four weeks, she wrote the book, and in an unheard-of four months, she had it published!  Join us as Dana shares her experiences and insights, offering a behind-the-scenes look at the process of writing and publishing a book—specifically designed for nonprofit leaders, fundraisers, and marketers. We dive deep into her 5-step framework for building a successful monthly giving program, explore the decision-making and financial considerations involved in writing a book, and discuss how this endeavor can significantly enhance your nonprofit's credibility and visibility.About Dana SnyderDana Snyder is the founder of Positive Equation, a sought-after keynote speaker and workshop facilitator, author, host of the acclaimed global podcast “Missions to Movements”, and creator of the Monthly Giving Mastermind. Her mission is to empower nonprofits to attract supporters through innovative digital marketing and to create sustainable giving models by establishing recurring giving programs, making philanthropy accessible to all. Dana was recently named one of the Top 100 Nonprofit Influencers shaping change in the sector. Based in Atlanta, she enjoys spending her time traveling and exploring with her husband, daughter, and labradoodle.Connect with Dana on LinkedInA massive transfer of wealth is right around the corner, and your constituent base is changing. Are your fundraising efforts ready? Qgiv surveyed donors of all ages to create The Generational Giving Report, a comprehensive guide to help you best connect with constituents of all generations.  To learn how new generations want to support you, hear from you, and stay connected with you head to jcsocialmarketing.com/qgiv to be notified when the report is released and to receive your copy!Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts
Standing Up For The Sector with Shannon McCracken
Aug 28 2024
Standing Up For The Sector with Shannon McCracken
In this episode of Nonprofit Nation, I sit down with Shannon McCracken, the founding CEO of The Nonprofit Alliance (TNPA), to explore her journey in the nonprofit sector and her visionary leadership at TNPA. Shannon brings a wealth of experience from her previous roles, including her impactful tenure as Chief Development Officer at Charity Navigator and Vice President of Donor Development at Special Olympics International. Recognized as one of The NonProfit Times Power & Influence Top 50 in 2022 and 2023, Shannon shares her insights on the current challenges and future trends in the nonprofit world.Being a fundraiser is hard work - not only is it time consuming, but you have to continually think of fresh and creative ways to engage your donors and supporters. If you need some fresh inspiration and ideas, check out Fundraiser Bot by DonorPerfect! DonorPerfect's bot is more than just a free tool for nonprofits; it's your fundraising ally, offering you the freedom to focus on your mission while transforming your content creation process. With just a few clicks, generate outlines for meetings, emails, social media posts, blogs, text messages, and more. Try it for free at DonorPerfect.com/bot, and let me know what you think!About Shannen McCrackenShannon McCracken is the founding CEO of The Nonprofit Alliance (TNPA), an association launched in 2018 with unprecedented support to promote, protect, and strengthen the nonprofit sector. She was named to The NonProfit Times Power & Influence Top 50 in 2022 and 2023. Prior to her role with TNPA, Shannon spent two years as Charity Navigator’s ChiefDevelopment Officer, facilitating communication with nonprofit organizations and dramatically increasing resources to ensure successful implementation of a new strategic plan. She now serves on Charity Navigator’s board of directors. Shannon spent 17 years with Special Olympics International, most recently as Vice President of Donor Development, building and managing a collaborative individual fundraising program on behalf of the global HQ and North American chapters. Shannon served as the DMA Nonprofit Federation Advisory Council Chair and Chair of the Ethics Committee. She is a Certified Association Executive with a master’s degree in Nonprofit and Association Management.Connect with Shannon on LinkedInFollow The Nonprofit Alliance on LinkedInCheck out The Nonprofit Alliance websiteTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts
AI and the Future of Generosity with Nathan Chappell
Aug 21 2024
AI and the Future of Generosity with Nathan Chappell
It seems like the only thing anyone is talking about is AI - Artificial Intelligence - and the ways in which it is revolutionizing and changing work and impact in all industries, including the nonprofit sector. I want to get beyond the hype, and explore the implications for nonprofits, how to use AI not just to further productivity but also to create more impact, and how it might help with the Generosity Crisis. Who better to address these issues than Nathan Chappell? Nathan is one of the world’s foremost experts on the intersection between Artificial Intelligence and philanthropy. As the head of AI for DonorSearch, he leads the efforts to bring efficiency at scale through AI for many of the most innovative nonprofits in the US. Nathan presented the first TEDx on the topic of artificial intelligence and the future of generosity in 2018. He’s also the co-author of the award-winning book, The Generosity Crisis: The Case for Radical Connection to Solve Humanity’s Greatest Challenges.Join me and Nathan for a look into the future of generosity, where AI serves as a catalyst and economic driver for societal change by connecting people with causes that will inspire and trigger an act of generosityWe discuss: The overall impact of AI to inspire generosity The responsibilities we have to the ethical deployment and use of AI technologyWhat is currently working, and how even small nonprofits can adapt it for their own programsHow to overcome internal skepticism and sell your team on techBeing a fundraiser is hard work - not only is it time consuming, but you have to continually think of fresh and creative ways to engage your donors and supporters. If you need some fresh inspiration and ideas, check out Fundraiser Bot by DonorPerfect! DonorPerfect's bot is more than just a free tool for nonprofits; it's your fundraising ally, offering you the freedom to focus on your mission while transforming your content creation process. With just a few clicks, generate outlines for meetings, emails, social media posts, blogs, text messages, and more. Try it for free at DonorPerfect.com/bot, and let me know what you think!About Nathan ChappellNathan serves as an advisor for the OpenAI Users Forum, the AI for Good Foundation, the International Committee for Information Technology Standards (INCITS), and the Forbes Technology Council. He holds a Masters in Nonprofit Administration from University of Notre Dame, an MBA from University of Redlands, a certificate in International Economics from University of Cambridge, a certificate in Artificial Intelligence from MIT, a certificate in Philanthropic Psychology from the Institute of Sustainable Philanthropy and is a certified fundraising executive (CFRE).Connect with Nathan on LinkedInCheckout The Generosity Criss book on AmazonCheckout Nathan's TedTalkHumaneTechFundraising AITake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts
Donor Retention and Fundraising Trends with Barbara O’Reilly
Aug 14 2024
Donor Retention and Fundraising Trends with Barbara O’Reilly
As the nonprofit sector faces shifting economic conditions and technological advancements, it may seem hard to keep up. In this episode, I sit down with Barbara O'Reilly, a renowned expert in donor retention and fundraising trends, to delve into the evolving landscape of nonprofit fundraising. Drawing from her extensive experience and her recent analysis of 2024's fundraising trends, Barbara provides actionable advice on how nonprofits can adapt and thrive amidst generational shifts, technological advancements, and economic uncertainties.Today’s episode is brought to you by my  friends at DonorPerfect. Being a fundraiser is hard work - not only is it time consuming, but you have to continually think of fresh and creative ways to engage your donors and supporters. If you need some fresh inspiration and ideas, check out Fundraiser Bot by DonorPerfect!DonorPerfect's bot is more than just a free tool for nonprofits; it's your fundraising ally, offering you the freedom to focus on your mission while transforming your content creation process. With just a few clicks, generate outlines for meetings, emails, social media posts, blogs, text messages, and more. Try it for free at DonorPerfect.com/bot, and let me know what you think!About Barbara O'Reilly Barbara O'Reilly, Principal of Windmill Hill Consulting, brings over twenty years of experience in fundraising and nonprofit management. Her insights into donor behavior and nonprofit success have guided numerous organizations towards achieving their fundraising goals.Connect with Barbara on LinkedInFollow Windmill Hill Consulting on XResources mentioned:Barbara O'Reilly’s Blog on 2024 Fundraising TrendsFundraising Effectiveness ProjectTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts
What’s Holding Nonprofits Back with Woodrow Rosenbaum
Aug 7 2024
What’s Holding Nonprofits Back with Woodrow Rosenbaum
There are many underlying issues that hinder the progress of nonprofits- but they may not be what you think! In this episode, we dispel some of the most pervasive, and destructive, myths and misconceptions that often cloud the path to success for nonprofits.My guest, Woodrow Rosenbaum, Chief Data Officer for GivingTuesday, brings invaluable insights from the forefront of a global movement dedicated to driving giving and collective action. Are the challenges nonprofits face merely obstacles, or do they reveal valuable insights into our collective accomplishments and shortcomings? We confront this question head-on, delving into the complexities of generosity and giving, dissecting the common traps nonprofits fall into, and addressing the hard truths that demand our attention.Our goal is to help nonprofits navigate the difficult conversations and reflections necessary for meaningful change, laying the groundwork for transformative solutions.Today’s episode is brought to you by my  friends at DonorPerfect. Being a fundraiser is hard work - not only is it time consuming, but you have to continually think of fresh and creative ways to engage your donors and supporters. If you need some fresh inspiration and ideas, check out Fundraiser Bot by DonorPerfect! DonorPerfect's bot is more than just a free tool for nonprofits; it's your fundraising ally, offering you the freedom to focus on your mission while transforming your content creation process. With just a few clicks, generate outlines for meetings, emails, social media posts, blogs, text messages, and more. Try it for free at DonorPerfect.com/bot, and let me know what you think!About Woodrow RosenbaumAs Chief Data Officer for GivingTuesday, Woodrow has been instrumental in shaping the global generosity movement and has led ground-breaking research and analysis of individual giving behaviors. He leads the GivingTuesday Data Commons, bringing together a coalition of more than 1,000 collaborators coordinated through eight working groups as well as data teams in 50 countries to understand the drivers and impacts of generosity to inspire more giving of all types. Woodrow brings expertise in moving markets and transforming audiences from passive participants to active and vocal ambassadors. Woodrow is also the founder of With Intent Strategies, an international agency specializing in brand reimagination.Woodrow is a member of the Generosity Commission Research Task Force, serves as a Co-Chair for Global Impact Canada's Board of Directors, and was previously a Fellow at the Belfer Center for Science and International Affairs at Harvard Kennedy School.Connect with Woodrow Rosenbaum on LinkedInGivingPulseGivingTuesdayTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts
Practical Uses of AI During Peak Fundraising Seasons with Julia Gackenbach
Jul 31 2024
Practical Uses of AI During Peak Fundraising Seasons with Julia Gackenbach
With the end of the year being a particularly hectic time for nonprofits, how can Artificial Intelligence (AI) tools help streamline processes and improve efficiency? This episode explores the transformative potential of AI in fundraising. We discuss the implications, benefits, and challenges of integrating AI tools, sharing practical examples and success stories. We delve into how AI can lighten the load for fundraisers during busy periods and enhance donor engagement and retention. My guest also shares her vision for the future of AI in the nonprofit sector, providing valuable insights for organizations of all sizes.Today’s episode is brought to you by my  friends at DonorPerfect. It’s an all-in-one fundraising software solution that helps fundraisers save time and raise more money. In fact, new DonorPerfectusers typically raise 25% more funding in their first year. DonorPerfect is trusted by over 50,000 nonprofit professionals with everything they need for efficient fundraising, so they can spend their time where it truly matters: on nurturing real, authentic relationships with their donors. Learn more at DonorPerfect.comAbout Julia GackenbachJulia Gackenbach has spent over a decade working locally and globally with nonprofits. This has sharpened her skills to raise funds, care for donors and communicate impact. Her experience tied in with her desire to create community through a mission gives her unique passion to work with all types of organizations. Julia now uses that enthusiasm and expertise to lead communication strategies from DonorPerfect to industry practitioners.Connect with Julia Gackenbach on LinkedInAccess the DonorPerfect Fundraiser BotTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts
How to Engage With Impact with Nicholas Bruneau
Jul 24 2024
How to Engage With Impact with Nicholas Bruneau
In this episode, we talked about:Overview of Nicholas Bruneau's book "Engage with Impact" and the innovative AGILE Framework for digital advocacy.Deep dive into how adopting a startup mentality can transform digital campaigns in the nonprofit sector.Discussion on the significance of leveraging and repurposing content to maximize digital outreach.Exploration of the role of personal stories in creating compelling advocacy campaigns and how to select ambassadors.Strategies for building and maintaining an engaged online community, with examples from successful campaigns.Practical advice for nonprofits looking to transition to a digital-first approach.Examination of impactful case studies from the book, highlighting the practical application of the AGILE Framework.Today’s episode is brought to you by my  friends at DonorPerfect. It’s an all-in-one fundraising software solution that helps fundraisers save time and raise more money. In fact, new DonorPerfect users typically raise 25% more funding in their first year. DonorPerfect is trusted by over 50,000 nonprofit professionals with everything they need for efficient fundraising, so they can spend their time where it truly matters: on nurturing real, authentic relationships with their donors. Learn more at DonorPerfect.comAbout Nicholas BruneauNicholas Bruneau is a communications consultant who has worked for intergovernmental agencies from the UN, World Bank, and EU, as well as nonprofits, associations, media and political groups. He has managed digital advocacy campaigns on international development, education, sustainability, and climate change issues. His recent book, “Engage with Impact,” is a leading digital advocacy guide. For more information visit: nicholasbruneau.comBook: Nicholas Bruneau's Engage with ImpactTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts
Nonprofit Advocacy and Influence with Bethany Snyder
Jul 17 2024
Nonprofit Advocacy and Influence with Bethany Snyder
Advocacy is a key tool for nonprofits aiming to influence policy and secure funding. However, many nonprofits often struggle to prepare their teams for effective advocacy due to a lack of resources or knowledge about where to focus their efforts. In this episode of Nonprofit Nation, I’m joined by Bethany Snyder, a renowned expert in nonprofit advocacy and the founder of Snyder Strategies. Bethany brings over two decades of experience in empowering nonprofit organizations to effectively influence policy and drive meaningful change. With the 2024 elections on the horizon, Bethany urges nonprofit leaders to recognize their potential influence and not shy away from advocacy. She highlights the importance of stepping up and making their voices heard in policy discussions.Today’s episode is brought to you by my  friends at DonorPerfect. It’s an all-in-one fundraising software solution that helps fundraisers save time and raise more money. In fact, new DonorPerfect users typically raise 25% more funding in their first year. DonorPerfect is trusted by over 50,000 nonprofit professionals with everything they need for efficient fundraising, so they can spend their time where it truly matters: on nurturing real, authentic relationships with their donors. Learn more at DonorPerfect.comAbout Bethany SnyderBethany Snyder, MPP is the founder of Snyder Strategies, LLC, a boutique consulting firm she formed to share and leverage her deep understanding of the advocacy world with nonprofit and membership-based organizations. With nearly 25 years of experience in communications, advocacy, and public affairs, Bethany is a seasoned professional and a nonprofit advocacy expert. She has been on all sides of the advocacy desk - as a grassroots advocacy director, a lobbyist, a consultant, a comms director, and a US Senate staffer. Having worked for a range of organizations, she is passionate about ensuring that nonprofit and social justice organizations use their voices and expertise to influence policies that impact those most in need.Connect with Bethany on LinkedInEvent: Beyond the Ballot: How to Safely and Effectively Leverage the ElectionsTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts
How to Make Your Website Donor-Friendly with Spencer Brooks
Jul 10 2024
How to Make Your Website Donor-Friendly with Spencer Brooks
Today, we're diving into the world of nonprofit websites and how to make them more user-friendly to better serve your mission and engage your audience. I'm thrilled to welcome our guest, Spencer Brooks, an expert in web design and digital marketing for nonprofits.Spencer Brooks is the Founder & Principal of Brooks Digital, a website development and usability studio for nonprofits, particularly those in the health space. He has over a decade of experience leading projects for organizations with complex, high-traffic websites, such as the YMCA and The diaTribe Foundation. His writing has been featured in publications such as the Stanford Social Innovation Review, TechSoup, and Nonprofit Marketing Guide.Today’s episode is brought to you by my  friends at DonorPerfect. It’s an all-in-one fundraising software solution that helps fundraisers save time and raise more money. In fact, new DonorPerfect users typically raise 25% more funding in their first year. DonorPerfect is trusted by over 50,000 nonprofit professionals with everything they need for efficient fundraising, so they can spend their time where it truly matters: on nurturing real, authentic relationships with their donors. Learn more at DonorPerfect.comAbout Spencer BrooksSpencer Brooks is the Founder & Principal of Brooks Digital, a website development and usability studio for nonprofits, particularly those in the health space. He has over a decade of experience leading projects for organizations with complex, high-traffic websites, such as the YMCA and The diaTribe Foundation. His writing has been featured in publications such as the Stanford Social Innovation Review, TechSoup, and Nonprofit Marketing Guide.Connect with Spencer on LinkedInVisit Brooks Digital's websiteBlog: The Complete Guide to Nonprofit Website User Experience (UX)Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts
Creating Sticky Teams That Thrive with Kishshana Palmer
Jul 3 2024
Creating Sticky Teams That Thrive with Kishshana Palmer
What makes a nonprofit successful? A lot of things. An engaged donor base, for example. Enthusiastic Board members. A compelling case for support. Those are all necessary to grow your organization and sustain your mission. But a critically important and often overlooked element is the employee. Nonprofits suffer higher turnover than any other sector. The nonprofit turnover rate clocks in at just over 21% and the overwhelming majority of that is voluntary. Surveys show that nearly half of nonprofit employees will seek other jobs by 2025. So what can be done? This is where a successful employee retention strategy comes in. My guest is the one-and-only Kishshana Palmer, Kishshana is CEO of ManageMint Inc., an organizational development firm focused on helping everyday leaders live well and lead well. In this episode, Kishshana will unravel the secrets behind creating sticky teams and boosting employee retention. Listeners, if you found today's discussion insightful and want to learn more about creating sticky teams and boosting employee retention, don't forget to check out the on-demand training at www.managemint.co/freeresources. Success is within reach, and it starts with investing in your team's growth and well-being. Thank you for tuning in, and until next time, keep leading with purpose and compassion.Today’s episode is brought to you by my  friends at DonorPerfect. It’s an all-in-one fundraising software solution that helps fundraisers save time and raise more money. In fact, new DonorPerfect users typically raise 25% more funding in their first year. DonorPerfect is trusted by over 50,000 nonprofit professionals with everything they need for efficient fundraising, so they can spend their time where it truly matters: on nurturing real, authentic relationships with their donors. Learn more at DonorPerfect.comAbout Kishshana PalmerKishshana Palmer is an international speaker, trainer, and coach with a 20+ year background in fundraising, marketing, and talent management who helps leaders create high performing teams. Kishshana is CEO of ManageMint, Inc., an organizational development firm focused on helping everyday leaders live well and lead well. Her firm's work centers on equity and social justice and practical solutions for today’s organizations. She is the founder of The Rooted Collaborative -- a global community focused on the growth and development of women leaders of color in the social sector. She's the host of the podcast "ManageMint Made Easy" formerly "Let's Take This Offline", an adjunct professor at Baruch College, a Certified Fundraising Executive (CFRE), a BoardSource Certified Governance Trainer (CGT), A Gallup Certified Strengths Coach, a Q3LC Certified Coach and an AFP MasTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts
Tips for Fundraising During an Election Year with Alyssa Wright
Jun 27 2024
Tips for Fundraising During an Election Year with Alyssa Wright
As the U.S. gears up for the 2024 presidential election, nonprofit professionals find themselves at the intersection of philanthropy and politics, considering the unique challenges and opportunities that come with fundraising during an election year. My guest this week is Alyssa Wright, industry expert on fundraising. Having spent time as a human rights activist in Eastern Europe and Africa, Alyssa brings over a decade of experience in international philanthropy to Wright Collective. With a background in community organizing and the arts, Alyssa leads the Collective with skill, creativity, and passion. In this episode, we delve into the complexities of setting fundraising goals for 2024, drawing reflections from historical trends, research, and insightful analyses.This episode is sponsored by RSVPify. At RSVPify, you can host ticketed events for free - no subscription required. Host any free event with a monthly or annual subscription. Use the code NONPROFITNATION50 at checkout for an 50% off any annual subscription (discount applied for first year only) - or 50% off any monthly subscription for three months (billed at full rate subsequently).About Alyssa WrightHaving spent time as a human rights activist in Eastern Europe and Africa, Alyssa brings over a decade of experience in international philanthropy to Wright Collective. With a background in community organizing and the arts, Alyssa leads the Collective with skill, creativity, and passion. As an accomplished facilitator, consultant, and coach, she builds new revenue streams, shifts cultural perspectives, and inspires people to believe that change is possible no matter what.She has helped hundreds of both domestic and global social change organizations successfully launch major gifts programs, capital campaigns, and create sustainable funding models resulting in over $100,000,000 of resource flow. Everyone that has worked with Alyssa knows that she is a true partner. She answers late-night text messages, takes on difficult conversations for clients, and makes jokes that will keep clients smiling through rejected proposals and rained-out fundraising events. Her experience and wit has also allowed her to become a sought-after speaker on philanthropy and fund development as well as a regular contributor to ForbesWomen, Global Giving, and Network for Good. Alyssa is a powerful Millennial voice in the social change movement. Fun Fact: Alyssa has had to handle a lot of stressful and harmful situations as a fundraiser over the last decade including a funder revoking a seven-figure gift at the last minute, sexual harassment while stewarding a male donor over the years, and having to fire and rebuild an entire board of directors in a few weeks. No situation seems unknown to her as a fundraiser.Email: allysa@wrightcollective.coConnect with Alyssa on LinkedInBlog: Elevate Your Fundraising Strategy: Practical Tips for Election Year ChallengesBlog: Navigating social media marketing in an election yearTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts
Making Money While Making Change with Quilen and Hannah Blackwell
Jun 26 2024
Making Money While Making Change with Quilen and Hannah Blackwell
Financial sustainability is crucial, but social impact is the heart of nonprofits. With the social enterprise model, how can we ensure that our organization prioritizes its social mission while maintaining a viable business? My guests today are Quilen and Hannah Blackwell, the co-founders of Southside Blooms, an off-grid flower farm youth social enterprise where participants convert vacant lots into commercial flower farms using solar powered rainwater irrigation. This creates jobs for young people on the south and west sides of Chicago.Hannah and Quilen were married in 2015, and immediately set up the Chicago Eco House, a rehabbed two flat greystone property in the heart of Englewood and got to work getting to know the community. Soon they were farming several vacant lots close to their house, constantly researching what would fulfill their mission of using sustainability to alleviate poverty. It became clear that flowers would be the avenue to do this and Southside Blooms was born.In this episode, we discuss:How Southside Blooms empowers at-risk youth through urban flower farming.The benefits of the social enterprise model for long-term financial sustainability in nonprofits.Balancing earned income with maintaining a charitable mission.Real-life examples of how Southside Blooms has transformed lives.This episode is sponsored by RSVPify. At RSVPify, you can host ticketed events for free - no subscription required. Host any free event with a monthly or annual subscription. Use the code NONPROFITNATION50 at checkout for an 50% off any annual subscription (discount applied for first year only) - or 50% off any monthly subscription for three months (billed at full rate subsequently).Guest Bios: Quilen and Hannah Blackwell are the co-founders of Southside Blooms, an off-grid flower farm youth social enterprise where participants convert vacant lots into commercial flower farms using solar powered rainwater irrigation. This creates jobs for young people on the south and west sides of Chicago.Check out Southside BloomsTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts
How to Get More Donors In Your Pipeline with Josh Robertson
Jun 19 2024
How to Get More Donors In Your Pipeline with Josh Robertson
Nearly half of fundraisers say they did not meet pipeline goals in the last fiscal year. ‘Staff turnover,’ ‘manual processes,’ and ‘donor discovery and pipeline management’ were cited by respondents as key challenges faced in 2023, according to a new report by Gravyty, a leader in engagement and fundraising technology.  The report breaks down findings from Gravyty’s Donor Engagement and Pipeline Survey, which solicited feedback from leaders representing 160+ fundraising departments, including higher education, K12 and nonprofit organizations.In this episode, Josh Robertson, Global VP of Product at Gravyty, breaks down the findings of this report, as well as recommendations and takeaways for nonprofits of all sizes.This episode is sponsored by RSVPify. At RSVPify, you can host ticketed events for free - no subscription required. Host any free event with a monthly or annual subscription. Use the code NONPROFITNATION50 at checkout for an 50% off any annual subscription (discount applied for first year only) - or 50% off any monthly subscription for three months (billed at full rate subsequently).About Josh RobertsonJosh Robertson is the Global VP of Product at Gravyty. With over 20 years of experience in fundraising, Josh has a proven track record of developing data-driven strategies based on cross-channel analysis of client performance and building successful product roadmaps. He is enthusiastic about helping fundraisers realize the opportunities which exist when you recognize and act on strategic changes that lead to big results.Connect with Josh on LinkedInEmail: josh.robertson@gravyty.comTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts
Proven Strategies for Community Engagement with Candie Fredritz
Jun 12 2024
Proven Strategies for Community Engagement with Candie Fredritz
In this episode of Nonprofit Nation, Julia Campbell sits down with Candie Fredritz, the Director of Alumni and Parent Engagement at Kent School, a prestigious 9-12 boarding school in Kent, Connecticut. Candie shares her journey from a young worker in the school's stables to her current role, where she plays a pivotal role in fostering strong connections between the school's past and present.We discuss: How Kent School leveraged Zoom and other digital platforms to stay connected with alumni and parents during the pandemic.Overcoming significant challenges such as finding a new registration platform under tight deadlines and re-engaging alumni from different decades.Candie’s goals for the future of alumni and parent engagement at Kent School.Tips for other schools and organizations on engaging alumni and parents, and using technology effectively.This episode is sponsored by RSVPify. At RSVPify, you can host ticketed events for free - no subscription required. Host any free event with a monthly or annual subscription. Use the code NONPROFITNATION50 at checkout for an 50% off any annual subscription (discount applied for first year only) - or 50% off any monthly subscription for three months (billed at full rate subsequently).About Candie FredritzCandie Fredritz serves as the Director of Alumni and Parent Engagement at Kent School, a 9-12 boarding school nestled in the picturesque landscape of Kent, Connecticut. With a keen understanding of the evolving needs of both alumni and parents, Candie is dedicated to bridging the gap between the school's rich history and its vibrant present by connecting alumni and current students in meaningful ways.Drawing upon her experience in community outreach and relationship building, Candie's primary mission is to ensure that today's Kent resonates deeply with alumni and parents, both past and present, fostering a sense of belonging and connection among its diverse stakeholders. She is committed to meeting them where they are, whether it's through innovative digital platforms, engaging events, or personalized interactions. Candie continues to strengthen the bonds that unite Kent's past, present, and future.In her free time, Candie enjoys time with her two sons and three dogs. She is also involved with her local community and currently serves as Vice-President of Hope Rising Farm Therapeutic Riding Center, LLC in Amenia, NY.Connect with Candie on LinkedInTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts
How to Thrive When Work Doesn’t Love You Back with Meico Whitlock
Jun 5 2024
How to Thrive When Work Doesn’t Love You Back with Meico Whitlock
You may enjoy the work you do, but you wish more than anything you had more time to simply sit, think, and hear your own thoughts. The truth is - if you really want to make a difference, you must start by taking time for yourself right now because you can’t “change the world” if you’re not around long enough to make that happen.My guest on this episode can relate. Meico Whitlock was on the verge of complete burnout, until he had “a breakdown that led to a breakthrough.” He’s now a recovering workaholic and a certified mindfulness teacher. Meico founded his company, Mindful Techie™ to help overworked professionals take an intentional, mindful, and trauma-informed approach to enhancing wellbeing and productivity by improving relationships with work, life, and technology. Meico is a former triathlete, loves salsa dancing, and makes the world’s best vegan chili!Today we discuss the themes in his new book How to Thrive When Work Doesn’t Love You Back: A Practical Guide for Taking Care of Yourself While Changing The World (foreword by Beth Kanter)This episode is sponsored by RSVPify. At RSVPify, you can host ticketed events for free - no subscription required. Host any free event with a monthly or annual subscription. Use the code NONPROFITNATION50 at checkout for an 50% off any annual subscription (discount applied for first year only) - or 50% off any monthly subscription for three months (billed at full rate subsequently).About Meico WhitlockMeico is The Mindful Changemaker and The Mindful Techie. He works with changemakers who want to improve their well-being so they can sustainably increase their well-doing in changing the world. He is the author of the Amazon bestseller How to Thrive When Work Doesn’t Love You Back: A Practical Guide for Taking Care of Yourself While Changing the World and The Intention Planner.Meico is a former triathlete, loves salsa dancing, and makes the world’s best vegan chili!He has worked for more than two decades across the non-profit, public, and private sectors leveraging information and communications technology to improve well-being in underserved communities as a software and web developer, communications director, trainer and facilitator, and mindfulness teacher.As a transformational speaker, trainer, and coach, he facilitates transformative experiences that foster well-being in a hybrid world. He has worked with organizations such as the U.S. Federal Government, Cigna, and the World Wildlife Fund, and has been a featured speaker on ABC News, Fox 5, and Radio One. He holds an M.S. in Information Science from the University of Michigan and a B.A. in Political Science and Spanish from Morehouse College. He is also a certified trauma-informed mindfulness teacher.Connect with Meico on LinkedInJoin the Mindful Techie mailing listThe Mindful Techie PodcastTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts
What It Means to Practice Outrageous Kindness with Kristina Joy Carlson
May 29 2024
What It Means to Practice Outrageous Kindness with Kristina Joy Carlson
Economic instability, wars, climate change, and a changing labor landscape have left businesses, organizations, and individuals feeling helpless and defeated. In actuality, too many people and organizations are lacking clarity and purpose. Maybe “outrageous kindness” is the change catalyst we need.My guest is Kristina Joy Carlson, CFRE, renowned philanthropy expert, entrepreneur, and speaker. A sought-after speaker and co-author of the best-selling Essential Principles for Fundraising Success, Kristina doesn’t just help institutions raise money; she facilitates the transformation of people’s lives, organizations, and the world through outrageous kindness.We discuss Kristina’s signature KIND Method—a roadmap to a better life and a triple bottom line for businesses and nonprofits.About Kristina Joy CarlsonA sought-after speaker and co-author of the best-selling Essential Principles for Fundraising Success, Kristina Joy Carlson doesn’t just help organizations raise money; she facilitates the transformation of people’s lives, organizations, and the world through a practice of outrageous kindness. Three decades in fundraising and entrepreneurship and an almost decade-long gauntlet of personal loss have taught Kristina she always has control over her purpose, perspective, and actions. Leveraging that wisdom, she helps nonprofit institutions across the globe secure the philanthropic resources they need to maximize their impact, including Habitat for Humanity International, World Vision International, and Susan Komen. Founder of the KIND Method and Managing Director of Global Philanthropy at Carter, Kristina guides transformational capital campaigns, advises on 8-figure gifts and grants, creates bespoke training programs, and develops innovative technologies for some of the world’s largest nonprofit organizations. She also helps maximize the philanthropic engagement of former US Presidents and other heads of state, Fortune 500 CEOs, Forbes 400 individuals, faith leaders, celebrities, and everyday people. Through her roles at Carter Global, Ketchum, and FundraisingINFO.com, Kristina has supported thousands of organizations worldwide, providing counsel on major campaigns in healthcare, education, the arts, youth organizations, national and international organizations, and smaller grassroots organizations. Her mission is to inspire leaders, philanthropists, and professionals to practice outrageous kindness as they define and take mission-critical actions, create accountability systems, and experience the magic of philanthropy. With a master’s degree in Community Economic Development from New Hampshire College, Kristina lives in Oxford, Mississippi, where she starts each morning with Tazo Awake black tea and a quick round of Plants vs. Zombies.Connect with Kristina on LinkedInVisit the OutrageousKindness WebsiteCarter Global | Kristina Joy CarlsonTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts
How AI Is Driving Inclusivity & Productivity at Special Olympics
May 22 2024
How AI Is Driving Inclusivity & Productivity at Special Olympics
From its potential in donor engagement and fundraising to enhancing program effectiveness, AI has shown that it can amplify the impact of nonprofits. How can we peel back the layers of AI's transformative potential in the nonprofit sector to go beyond the hype to see what’s really working and how it can help us in the trenches? In this conversation, Julia Campbell interviews Justin L. Spelhaug, Corporate Vice President and Global Head of Tech for Social Impact at Microsoft Philanthropies, and Nathaniel Cook, Chief Information Technology Officer of Special Olympics International. They discuss the transformative potential of AI in the nonprofit sector, focusing on inclusivity and productivity.  TakeawaysInvolving the community in the development and implementation of AI tools is crucial for ensuring inclusivity and effectiveness.Ethical considerations, such as fairness and bias, are important when deploying AI in the nonprofit sector.AI tools can significantly improve productivity and efficiency, allowing nonprofit staff to focus on impactful work.Measuring the success and outcomes of using AI tools can be done through surveys, time savings estimation, and tracking productivity gains.Nonprofits can start incorporating AI by using free resources like Microsoft Co-Pilot and taking advantage of training programs and learning pathways.About Nathan Cook, CIO of the Special Olympics InternationalNathaniel Cook is the Chief Information and Technology Officer of Special Olympics, a global movement that unleashes the human spirit through the transformative power and joy of sports. He leads the strategic vision, direction, and execution of the organization’s information and technology initiatives across more than 220 countries and territories. He develops, integrates, and optimizes the Special Olympics information systems and technology platforms, ensuring their alignment with the organization’s goals, values, and standards. He also fosters a culture of innovation and collaboration within the Special Olympics network, leveraging technology to enhance the quality and impact of the programs and services offered to more than six million athletes and their families. About Justin Spelhaug, Vice President & Global Head – Tech for Social ImpactAs the leader for the Tech for Social Impact in Microsoft, Justin brings together 25 years of experience spanning commercial and social businesses.  Prior to his current role, Justin served as the Chief Marketing & Operations Officer for Microsoft Asia Pacific spending over 7 years of his career working across developed and emerging Asian markets.  Justin also helped to launch the Unlimited Potential organization within Microsoft, with a focus on developing new and more affordable computing solutions to close the digital divide for lower income societies globally.Resources:www.SpecialOlympics.orghttps://www.linkedin.com/learning/paths/career-essentials-in-generative-ai-by-microsoft-and-linkedinMicrosoft for Nonprofits LinkedInTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts