The Business Owner's Journey

Full Episode Page: Nick Berry: The 3 Pillars of Support Every Small Business Owner NeedsEpisode Summary: In this solo episode of The Business Owner’s Journey, host Nick Berry shares his 3 essential pillars of support that every small business owner needs to thrive: individualized guidance, a community network, and a peer advisory board. Drawing on over 20 years of experience as an entrepreneur, Nick shares actionable insights to help business owners overcome isolation, build resilience, and grow strategically. He explains how trusted advisors, industry networks, and intimate peer groups provide the tools and perspectives necessary to solve challenges faster, avoid costly mistakes, and maintain a forward-thinking mindset.Takeaways:Trusted advisors give clarity, challenge you, and enhance your leadership.Peer networks inspire, educate, and connect you with trends and solutions.Advisory boards offer high-trust, tailored support to drive business growth.Building your support system is essential for long-term resilience and success.Links:What Does Nick Berry Do For Small Businesses?Nick on LinkedInNick on InstagramNick on XNick on Facebook3 Pillars of Support (Article)Fitness Revolution Business CoachingChapters00:00 Podcast Guest Updates02:49 The Importance of Support Systems for Small Business Owners02:49 3 Pillars of Support for Small Business Owners05:36 Individualized Guidance from a Trusted Advisor12:58 A Community Network of Peers16:11 The Role of a Peer Advisory GroupIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur's Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Anthony Milia: Data Driven Marketing and My Best Business DecisionsEpisode Summary: In this insightful episode of The Business Owner’s Journey, Nick Berry talks with Anthony Milia, founder of Milia Marketing, a Cleveland-based agency specializing in the Stone, Kitchen and Bath industry. Anthony shares his journey from running a generalist agency to creating a niche marketing powerhouse. He discusses the importance of data-driven marketing, the creation of his innovative marketing benchmarking platform, and the transformative role of EOS in his agency’s growth. From leveraging AI tools to offering actionable insights and advising clients, Anthony reveals the secrets to delivering a world-class partner experience. Whether you’re an entrepreneur looking to niche down, adopt EOS, or amplify your personal brand, Anthony provides lessons that will inspire you to take action and elevate your business.Takeaways:Data transforms emotions into actionable marketing insights.Specializing in a niche amplifies impact and expertise.EOS boosts clarity, accountability, and focus across teams.AI enhances productivity but requires human insight.Links:Milia Marketing's WebsiteAnthony Milia's Official SiteMarketing Magnifier Book by Anthony MiliaAnthony on LinkedInChapters00:00 Marketing Benchmark Platform03:52 Data Driven Marketing08:40 Personal Branding and Growth10:49 The Evolution of Milia Marketing13:20 Kitchen and Bath Industry Marketing16:23 Working with Family-Owned Businesses19:01 Inflection Points in Business Growth23:08 Learning from the Best Mentors24:08 The Advantage of Niching Down25:30 Clarity and Accountability from Implementing EOS 26:52 Common Language is Another Benefit of EOS29:02 The Journey of Writing a Book 32:00 Speaking Engagements 37:22 Goldman Sachs 10,000 Small Business Program 39:45 The Value of Peer Advisory GroupsIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur's Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Romi Wallach & Nicole Mastrangelo: The Daily Drip Formula for Building a Community of Businesswomen Episode Summary: In this episode, Nick Berry sits down with Romi Wallach and Nicole Mastrangelo, co-founders of Daily Drip Media. They share their remarkable path from launching a grassroots platform to growing an influential community supporting South Florida businesswomen. Romi and Nicole emphasize how building a culture of storytelling and vulnerability has led to deeper connections and impactful personal growth. The duo discusses how their content and events amplify local leaders, foster thought leadership, and create a space where professional women feel seen and heard. Learn the strategies they’ve used to build a thriving, authentic network and gain valuable lessons on the power of community in business development.Takeaways:The 'secret sauce behind Daily Drip's successThe role of community in business growthMaintaining a culture of vulnerability and authenticityHow to know when you need community support or are ready for thought leadershipWhere to Find Romi & Nicole:The Daily Drip Official WebsiteThe Daily Drip LinkedInThe Daily Drip InstagramThe Daily Drip FacebookRomi Wallach LinkedInNicole Mastrangelo LinkedInChapters00:00 The Daily Drip's Secret Sauce06:49 Creating Space for Authenticity09:27 Building a Business Community12:09 Vulnerability in Leadership14:50 Business Community Dynamics17:35 Content for Community Building20:01 Community Roles and Structure24:46 Business Growth Strategies28:23 Community Engagement32:07 Thought Leadership 36:37 The Intersection of Personal and Professional 43:04 Community and ConnectionIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur's Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Vivien Hudson: The Anti-Pharmacist Helping Entrepreneurs Handle Stress BetterEpisode Summary:In this unique episode of The Business Owner's Journey, Nick Berry interviews Vivien Hudson, a former pharmacy owner and now Stress & Performance Coach for leaders. Known as the “anti-pharmacist,” Vivien shares her journey from growing two pharmacies to coaching entrepreneurs on managing stress, breaking negative thought patterns, and achieving work-life balance. Vivien introduces her Three Pillars of Habit Change—Clarity, Conviction, and Consistency—and discusses how small daily actions and reprogramming self-talk can lead to breakthroughs in stress management and personal growth. Drawing inspiration from The Regrets of the Dying, she offers practical wisdom on avoiding burnout, staying grounded, and living with intention.Takeaways:Clarity, Conviction, Consistency: Key pillars for transforming habits and stress management.Self-Talk for Better Sleep: Simple techniques to quiet the mind and reclaim restful sleep.Live Without Regrets: Lessons from The Regrets of the Dying for a balanced, fulfilled life.Stress Reduction Tactics: Powerful breathing techniques to ease stress in the moment.Where to Find Vivien:Brain, Body and Business Official WebsiteVivien Hudson on LinkedInVivien Hudson on InstagramVivien Hudson on FacebookChapters00:00 An Entrepreneurial Pharmacist02:46 Driving Growth With Comfort Footwear12:07 Transitioning to Human Behavior18:18 Business Owners Managing Stress20:56 3 Pillars of Habit Chage27:43 Becoming the Anti-Pharmacist27:51 Recognizing Symptoms of Stress39:32 The Regrets of the Dying44:13 Unspoken Expectations47:51 Creating Meaningful Moments53:47 Balance = Harmony, not 50/50If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur's Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page : Brooke Lively: Running a Business by the Numbers and Fractional CFO ServicesEpisode Summary: In this episode, Brooke Lively, founder and CFO of CathCap, joins Nick Berry to share her journey of rebuilding after losing 94% of her revenue by firing her largest client. She delves into her six key numbers methodology, which helps business owners manage and grow their businesses strategically. Brooke discusses how the Entrepreneurial Operating System (EOS) can accelerate business growth and explains her Rule of Thirds approach for managing finances. Listeners will gain actionable insights into overcoming financial struggles, aligning values with business goals, and leveraging metrics for sustainable growth. Takeaways:How to recover after losing a major client and rebuild stronger.The Rule of Thirds method for managing small business finances.Six essential numbers for tracking and scaling business growth.Using EOS to turn business challenges into growth opportunities.Links:Brooke Lively Official WebsiteCathCap's Official WebsiteBrooke Lively on LinkedInCathCap on LinkedInBrooke's Book: From Panic to ProfitChapters00:00 Firing a Major Client05:26 Growing a Fractional CFO Business10:12 Learning to Sell Fractional CFO Services18:13 Running a Business by the Numbers22:04 Delegation26:06 The Six Key Numbers in Business33:50 EOS Driving Small Business GrowthIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur's Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page : Daniel Wakefield: How I Grew My Photography Business From Zero To Six Figures In 12 MonthsEpisode Summary: Daniel Wakefield, founder of Top Tier Headshots, shares how he transformed headshot photography into a high-end service, growing his business from a side hustle to six figures in just 12 months. In this episode, Daniel reveals his key strategies for business growth, from de-commoditizing a service to building strategic partnerships and developing confidence in pricing. He also touches on the power of meaningful networking and why focusing on authentic client relationships is critical for long-term success. Get ready for some invaluable insights into growing your photography or creative business!TakeawaysDe-commoditize headshots: Create premium experiences clients rave about.Meaningful networking: Build real connections, not just transactions.Confident pricing: Know your worth and charge for the value you deliver.Strategic collaborations: Partnerships open doors to new clients and opportunities.Links:Daniel Wakefield Official WebsiteTop Tier Headshots Official WebsiteDaniel Wakefield on LinkedInTop Tier Headshots InstagramDaniel's Accelerator Business WorkshopTop Tier Headshots LinkedInTop Tier Headshots YouTubeChapters00:00 The Value of Professional Headshots07:13 Expression Coaching12:20 Personal Stories of Transformation17:49 Meaningful Connections Fuel Business Growth 32:03 Transactional vs Meaningful Networking34:39 Growth Through Strategic Partnerships and Collaborations37:30 Mindset on Pricing and Positioning 42:27 Confidence in Pricing51:58 Business Coaching and MentorshipIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur's Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Phil Putnam: How Desire-Based Leadership Sparks Employee Motivation and PerformanceEpisode Summary: In this engaging episode of The Business Owner’s Journey, Nick Berry talks with Phil Putnam, founder of Phil Putnam Coaching. Phil shares his innovative "Desire-Based Leadership" approach, explaining how aligning employee goals with business needs leads to higher performance and retention. He also delves into modern challenges, such as managing Gen Z in the workforce, fostering emotional safety, and embracing vulnerability as a leader. With years of experience working with top organizations like Apple and Adobe, Phil offers business owners actionable insights that can shift how they think about leadership and motivation.Takeaways:Understand employees' desires to boost motivation and performance.Leaders must acknowledge the power dynamic with their team.Curiosity and vulnerability are core leadership strengths.Gen Z values personal well-being over company goals—leaders must adapt.Links:Phil Putnam CoachingPhil on LinkedInDesire-Based Leadership BookChapters03:54 Curiosity as a Leadership Skill07:01 Motivating Employee Performance15:21 Vulnerability in Leadership18:16 Navigating Isolation in Entrepreneurship21:32 Shift in Employee Expectations Post-COVID23:57 The Impact of Generational Changes on Work Culture29:35 Building a Support System as an Entrepreneur32:23 The Role of Curiosity in Leadership35:33 Aligning Employee and Business Goals37:38 The Cost of Employee Turnover49:27 The Importance of PrioritizationIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur's Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Matt Diggity: How a World-Class SEO Expert Builds a Digital Marketing EmpireSummary: In this episode, SEO expert and entrepreneur Matt Diggity sits down with Nick Berry to discuss the evolution of search engine optimization, affiliate marketing, and how AI is reshaping the industry. From his early days as an electrical engineer to building a portfolio of thriving SEO businesses, Matt shares key strategies for business growth, the importance of hiring 'A' players, and his insights on the future of SEO with AI, including how businesses can leverage it for long-term success.Takeaways:Prime traffic sources: Leveraging three very good traffic sources to drive business growth. Listen wisely: Discover who to trust for reliable SEO insights and strategies.Hire A-players: Matt shares why A-players are crucial to maintaining company culture.Embrace AI: Explore how AI will revolutionize SEO and help your business grow.Lean into advisors and consultants: Build a support system and ask them for help.Where to Find Matt:Diggity MarketingDiggity MediaThe Search InitiativeAffiliate LabChiang Mai SEO ConferenceMatt on TwitterMatt on FacebookMatt on LinkedInMatt on YouTubeChapters00:00 The Journey to SEO Success07:55 Navigating Challenges in SEO14:13 The Role of Leadership in SEO21:01 Adapting to Google's Algorithm Changes28:06 Leveraging SEO for Business Growth35:09 The Future of SEO and AI41:22 Building PartnershipsIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur's Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full episode page: Shireen Hilal: Growth Strategies for Professional Services FirmsShireen Hilal is the founder and CEO of Maior, a consultancy helping professional services firms overcome their pain points and plateaus. Shireen started her career practicing law, and then served in several executive roles, including COO of a national law firm where she boosted revenue +20%, profits +30%, and secured spots on best places to work lists, leading strategy and operations for divisions of enterprise firms KPMG and BDO, and building out the growth division of a communications consulting firm. Now through her own firm, she helps growing firms skyrocket, early-stage firms scale, and mature firms gain a fresh perspective.Summary: In this episode of The Business Owner’s Journey, Nick Berry speaks with Shireen Hilal, founder and CEO of Maior Consultancy, about her career and insights into helping professional services firms scale and overcome business challenges. Shireen discusses the pressures of meeting client expectations in today’s tech-driven environment, how firms can maintain their core values while scaling, and strategies to differentiate in an increasingly competitive market. She also shares unique tips for market research and her experiences with private equity's impact on professional service industries.Takeaways:What being an 'accidental' business owner means.Strategies for meeting today’s client expectations.How firms scale while keeping their 'secret sauce.'Use conference agendas to track market trends.Links:Shireen Hilal's Website: Maior ConsultantsShireen on LinkedInIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur's Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full episode page: Melissa Darville: From School Founder to Franchise Founder Melissa Darville is the founder of the Shiver Caribbean franchise. She participated in the 2022 Climate Launchpad Green Business Idea Competition, was named a Top 100 Finalist in the Entrepreneurship World Cup, and is a representative for the Global Entrepreneur Network.  She credits her involvement with organizations like Gen Global and Caribbean Women in Trade for their support and guidance. Prior to Shiver she founded and ran CMS Learning Centre, a special needs school in the Bahamas, for over a decade.Summary: In this episode of The Business Owner’s Journey, Nick Berry chats with Melissa, who shares her transformation from an educator to a successful entrepreneur, creating a health-conscious sorbet brand with Caribbean roots. She discusses the challenges and rewards of scaling her business through franchising, the importance of maintaining product integrity, and the role of networking in her journey. Takeaways:Passion-Driven Transition: Melissa’s move from teaching to entrepreneurship was fueled by her commitment to creating healthy products and helping others.Franchising as Growth Strategy: She explains how franchising allowed her to scale Shiver Caribbean while retaining ownership and control.Commitment to Quality: Maintaining product integrity is crucial, as she prioritizes health and sustainability in all aspects of her business.The Power of Networking: She highlights the importance of peer support and networking in navigating the challenges of entrepreneurship.Links:Melissa Darville's Official WebsiteShiver Caribbean's Official WebsiteMelissa on LinkedInMelissa on InstagramMelissa on XMelissa on FacebookIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur's Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: John DiJulius: Elevating Customer and Employee Experience to World-Class StandardsEpisode Summary: In this episode of The Business Owner’s Journey, Nick Berry interviews John DiJulius, the expert on world-class customer and employee experiences. John shares his journey from starting a salon with his wife to becoming a sought-after speaker and consultant, working with top brands like Starbucks and Chick-fil-A. He discusses the importance of personalized customer service and how to deliver memorable experiences that build loyalty. John also dives into the employee experience revolution, explaining how great leadership can transform workplace culture, reduce turnover, and foster long-term success.Key Takeaways:Personalized customer service can differentiate your business and create a “wow” factor.Great companies invest in both customer and employee experiences for lasting impact.The frequency of 'Accidental Manager' situations and the problems that arise from them. How leaders must evolve to handle two (2) new challenges: remote work and employee well-being.The 3 Objectives of a recruitment process that will attract the right candidates and builds a strong company culture.Links:(NEW!) ‍The Employee Experience Revolution by John DiJulius John DiJulius Official WebsiteThe DiJulius GroupJohn DiJulius on LinkedInJohn DiJulius tBOJ Guest ProfileThe Employee Experience Executive Academy (Dec '24) If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur's Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Jessica Yarmey: Building Brands, Fitness Franchises, and Embracing ResilienceEpisode Summary: In this episode of The Business Owner’s Journey, Nick Berry chats with Jessica Yarmey, a seasoned entrepreneur who has spent over 25 years in the franchise industry, working with global brands like Gold’s Gym and Burger King. Jessica shares her journey of launching and scaling her own ventures, including KickHouse, FlexSociety, and SizzleSociety. The conversation delves into the importance of self-awareness, the power of pivoting in business, and the role of mentorship in achieving entrepreneurial success. Jessica also highlights the value of leveraging core strengths and authenticity in building a personal brand.Takeaways:The Power of Pivoting: Stay open to changing direction when necessary to unlock new opportunities.Leveraging Core Strengths: Focus on what you do best to drive success, especially in challenging times.Mentorship and Networking: Surround yourself with mentors and peers who can provide guidance and diverse perspectives.Authenticity in Branding: Building a personal brand rooted in authenticity is crucial in a noisy digital world.Links:Jessica's Official WebsiteSizzle Society Marketing AgencyJessica on InstagramJessica on LinkedInJessica on XJessica's Guest ProfileIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur's Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Nick Berry: Leadership, Intentionality, and the Power of Personal AgencyEpisode Summary: In this special episode of The Business Owner’s Journey, Nick Berry is interviewed by his wife, Kelly Berry, host of Life Intended. They dive into Nick's entrepreneurial journey from a small-town farm to becoming a successful CEO and mentor. Nick shares his views on leadership, the importance of personal agency, and how intentionality shapes his approach to both business and life. If you're looking for practical strategies to enhance your leadership skills and mindset, this episode is packed with valuable insights.Takeaways:Intentional Leadership: Leadership requires preparation and setting clear intentions to be effective in every interaction.Personal Agency: Embrace your ability to control your circumstances and actively work to change them.Resilience Through Challenges: Engaging in challenging tasks builds the discipline and resilience needed for success.Maximizing Time and Energy: Eliminate small points of friction to focus on high-value tasks that matter.Links:Kelly Berry's Official WebsiteThe Life Intended PodcastKelly on InstagramKelly on LinkedInLife Intended on InstagramDana Farber, Moonstone Marketing, tBOJ Episode: Mindful Marketing for Visionary Leaders and BrandsLeadership Opportunities and IntentionsIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur's Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Sara Nay: Continuous Learning & Growth at Duct Tape MarketingEpisode Summary: In this episode of The Business Owner’s Journey, Sara Nay, COO of Duct Tape Marketing, shares her insights on effective delegation, company culture, and overcoming burnout. Sara discusses how her role as an integrator complements her father John Jantsch's visionary approach, allowing them to lead Duct Tape Marketing to success. She emphasizes the importance of continuous learning and how quarterly planning helps keep the business on track. Sara also opens up about her experience with burnout, explaining how realigning her role with her strengths helped her regain balance and productivity.Takeaways:Effective delegation not only frees up your time but can also lead to better results when team members bring their strengths to the task.Quarterly reviews are crucial for assessing both performance and employee happiness, ensuring everyone feels valued and motivated.Recognizing and addressing burnout early on can prevent long-term stress and help you refocus on what drives your passion.Continuous learning is essential for staying ahead in a rapidly evolving business landscape.Links:Duct Tape Marketing, FB, X, InstaSara Nay's Guest ProfileSara on LinkedInDuct Tape Marketing ResourcesJohn Janstch on tBOJ podcastIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur's Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Dana Farber: Mindful Marketing for Visionary Leaders and BrandsEpisode Summary: Dana Farber, founder of Moonstone Marketing, shares her backstory and the challenges of starting her own business. Dana's approach involves getting deep into the minds of her clients, adopting their perspectives, and building strong relationships. She also discusses the significance of carving a unique niche in the market and working with visionary entrepreneurs. TakeawaysUnderstanding the motivations and goals of clients is crucial for creating authentic and empathetic marketing strategies.Working with visionary entrepreneurs who have a strong vision for their business is rewarding.Mindful marketing involves going beyond the surface level and diving deeper into the psychology of clients and their businesses. Dana's approach to marketing involves starting with brand insight and tailoring strategies to each client's specific needs.Marketing should be empathetic, customer-led, and data-driven to achieve success.Follow Dana Farber and Moonstone Marketing:Moonstone Marketing – Dana Farber’s agency website.Dana Farber on LinkedInMoonstone Marketing on Instagram – Dana's agency's Instagram profile.Chapters02:03 Mindful Marketing08:14 Overcoming Challenges12:08 Building Relationships with Visionary Brands16:43 Understanding the Customer Journey24:29 Authentic and Empathetic Marketing27:16 Consumer Insight Mapping Exercise34:20 Factors Influencing Purchase Decisions39:15 The Subtleties and Influence of Marketing47:34 Strategy and Process in Marketing53:25 Dana's Marketing and Brand Insight ProcessIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur's Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Kelly Berry: Six Big Lessons from Our Podcast GuestsEpisode Summary: Nick and Kelly Berry each bring three big lessons they've taken from their podcast guests. The 6 Takeways are: - Even accomplished individuals can struggle with imposter syndrome (The Power of Inner Work & Breaking Free from Societal Norms with Dr. Margie Serrato)- Creating an ideal day and realizing that she is not far from achieving it (How Entrepreneurs Can Rediscover Their Purpose and Drive with Sailynn Doyle)- Overcoming a scarcity mindset and embracing an abundance mindset (Corporate to Consultant: Lisa Rigoli on Authentic Leadership and Building Trust)- Dr. Haley Perlus: how to use images, videos, and songs as reset tools (Dr. Haley Perlus: Mental Toughness as a Business Owner)- Brett Bartholomew breaking social agility into three components: reading the room, communication styles, and power dynamics (Brett Bartholomew: The Power of Effective Communication and Self-Awareness) - Scott Fay distinguishing between problems and situations helps to focus on what can be solved  If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur's Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Matt Goebel: Scaling a SAAS Solution for Multi-Unit Businesses and FranchisesEpisode Summary:   Matt Goebel shares his entrepreneurial journey, starting with his first job in consulting and the itch to be an entrepreneur. He quit his job during the financial crisis and started his own consulting company, which eventually became Lumarc Solutions. He then had a failed startup in the wedding planning industry before becoming a multi-unit franchisee with Massage Heights. This experience led him to create Woven, a SaaS product for franchise operations and workforce management.  Their main audience is multi-unit businesses with 20 or more locations in the service industry.  Takeways:Could Matt make his failed startup work today? Market lessons and the importance of scale.The decision to bootstrap Woven and the later shift to raising capital.Balancing growth strategies with ongoing product development.Transitioning from a founder-driven business to empowering a team.Building Woven for multi-unit service businesses, focusing on solving complex operational challenges.Where to Find Matt Goebel and Woven:Matt on LinkedInWoven's WebsiteMatt Goebel's tBOJ Guest ProfileChapters04:48 The Journey from Consulting to Building Woven13:25 Strategic Fundraising31:23 Building Strong Relationships and Partnerships32:57 Targeting Multi-Unit Businesses in the Service Industry33:23 Underserved Segments in Franchising34:56 Support and Service in Customer Retention36:22 Challenges Faced by Small Businesses in Scaling41:13 Building Relationships and Adding Value to Customers45:30 Delegating and Empowering the Right People If you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur's Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Mental Toughness and Resilience in Business: Rocks, Jellybeans, and Marshmallows Episode Summary:   Nick Berry discusses the importance of mental toughness and resilience in being a successful business owner.  He shares how Hall of Fame Coach Beauford Sanders taught him the analogy of rocks, jellybeans, and marshmallows to categorize one's response to adversity. Rocks are solid and unchanging, jellybeans appear solid but crack under pressure, and marshmallows quickly melt away. The key takeaway is to aspire to be a rock and work on developing mental toughness. It is important to assess oneself honestly and seek feedback to improve. The analogy can also be used to assess and develop team members.TakeawaysMental toughness and resilience are important for success in business.Aspire to be a rock and work on developing mental toughness.Assess oneself honestly and seek feedback to improve.The rocks, jellybeans, and marshmallows analogy can be used to assess and develop team members.Quotes from the Episode:"Mental toughness and resilience are crucial parts of the makeup of a successful business owner." — Nick Berry"There are three types of people: rocks, jellybeans, and marshmallows. How they respond to adversity reveals their true nature." — Nick Berry"Everyone aspires to be a rock, but maintaining that level of resilience requires ongoing effort and self-awareness." — Nick BerryThe Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur's Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: Austin Mullins: Becoming an SEO and Content Craftsman, Agency Builder and Thought LeaderEpisode Summary:  In this conversation, Austin Mullins discusses the importance of effective communication in business and the value of gaining experience and expertise. He shares his journey from copywriting to sales to starting his own agency, Conversion Media. The conversation covers the importance of both tangible and intangible aspects of marketing, the need for prioritization in technical SEO, the value of understanding the audience, the limitations of AI in content creation, and the SEO skills assessment and coaching program.TakeawaysGaining experience and expertise through practice and exposure to different industries can enhance your skills and knowledge.There is a tension between wanting a definite path in marketing and the limitations of data visibility. Technical SEO should be prioritized based on estimated impact and ROIContent marketing is a portfolio game where not everything will work, but enough quality work will yield resultsThe SEO skills assessment helps measure skills maturity and plan learning and development initiativesUpskilling existing team members can be more effective than hiring senior SEO talent Access the free Ascent SEO Skills Assessment tool here. Where to Find Austin:Conversion MediaAscent SEO CoachingAustin on LinkedInAustin on XAustin Mullins tBOJ Guest ProfileIf you're here for the Aha's! and you want to get a jumpstart - I have something perfect for you. It's my list of my 20 Top Aha! Moments from The Business Owner's Journey guests. If you want to cut to the chase, just go to NickBerry.info/earnedsecrets and get your copy. The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur's Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry

Full Episode Page: tBOJ Resource: Upleveling Business Strategy with the Strategic Alignment PlanGo here to get your copy of the Strategic Alignment Plan.Episode Summary:  Host Nick Berry delves into the Strategic Alignment Plan, a crucial framework for small business owners looking to streamline their vision, goals, and decision-making processes. Learn how this simple yet powerful tool can help you align your core values, set smart goals, and ensure your business stays on track. The Importance of a Strategic Alignment PlanThe Strategic Alignment Plan (SAP) framework helps businesses capture both strategic and operational goals, bringing them into one cohesive place. This ensures that every team member is aligned and aware of the business’s direction, ultimately creating a common operating system that fosters coherence and alignment.Defining Core Values and CultureCore values are fundamental to the success and culture of a business. Nick advises that three to seven core values should guide behavior, hiring, and training. These values should be shared regularly with the team to keep them at the forefront of everyone's mind, reinforcing decision-making and gaining team buy-in.Crafting a Long-Term VisionThe long-term vision acts as the North Star, guiding decision-making and strategic planning. He recommends setting a vision that spans three or more years into the future and revisiting it annually to ensure it remains relevant and inspiring.Identifying Your Core Offer and Ideal Client ProfileNick walks through how to identify the product or service around which the business is built, ensuring it meets the ideal client's needs and is profitable. He also details the importance of demographic and psychographic information in profiling the ideal client, focusing on characteristics that truly define them.Setting SMARTER Goals and Quarterly RocksNick advocates for the SMARTR goal framework—Specific, Measurable, Attainable, Realistic, Timely, and Results-oriented. He explains how to set one-year goals that align with the long-term vision and break them down into quarterly rocks to keep the team focused and on track.Resources:An Overview of the Strategic Alignment PlanThe Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators to share their personal stories, challenges, leadership, and strategies from their own journeys as business owners. 🟢 Official: NickBerry.info🟢 tBOJ is hosted by Nick Berry and produced by Nick Berry, Kelly Berry & FCG. 🟢 Series Sponsors: SEOContentSurge, FR, Entrepreneur's Edge➕ Interested in sponsoring, appearing on tBOJ, or having Nick as a guest on your podcast?➕ Learn more about Nick Berry