How to Scale Commercial Real Estate

Sam Wilson

Remove the guesswork from real estate investing and establish a clear path for consistent returns. Here, building wealth is straightforward and fun.Discover how commercial real estate investors from all over the world got where they are today, how you too can generate truly passive, tax-efficient income, and confidently invest in real estate, even in the face of risks and unknowns.Real estate has made more people wealthy than any other form of investment. However, it can come with a steep learning curve and high risks if you don’t know what you’re doing.If you are a business owner who dabbles in real estate and wants to grow your portfolio or expand your network, you are in the right place.Welcome to How To Scale Commercial Real Estate. On the show, we expose the most important, needle-moving real estate investment strategies, leading you to maximize your returns. This is your friendly guide to getting past the roadblocks of investing in real estate so you can sail smoothly toward creating the financial and time freedom you’ve been wishing for.The best minds in real estate give you the tips and tricks to scale your real estate investment portfolio. Listen to industry professionals as they reveal insider secrets that helped them acquire multimillion-dollar assets in a strategic way.Hear details about the most crucial and painful mistakes they made in real estate so you know what to avoid and how to plan carefully throughout your real estate investing journey.Learn about leverage, real estate metrics that matter, and gain valuable resources, connections, and tips that will shift your mindset toward an immediately more prosperous, passive income-generating path.Discover how investors build high-performing teams and find the best deals and then implement their advice to build your own robust real estate portfolio. Your host, Sam Wilson, is passionate about helping you fully grasp real estate fundamentals and know what to look for in any real estate deal, whether residential, commercial, short-term or syndication. Real estate syndications are group investments in large commercial assets where you can invest your money passively, alongside dozens of others (including Sam!) and earn reliable passive income through distributions and equity. Sam Wilson is an active investor in self-storage, multi-family apartments, RV parks, laundry facilities and single-family homes, bringing vast industry knowledge from a diverse background to the show. Unlike other established real estate investors, Sam is in the middle of his own growth journey. He invites you to rise alongside him and his team members as, with each conversation, he’s learning too! Sam is the Founder of Bricken Investment Group, where he helps clients find commercial real estate syndication investments that align with their investing and lifestyle goals. Likewise, this podcast guides listeners through real estate’s steep learning curve to mitigate the risks. If you want to be a successful real estate investor without necessarily becoming a landlord, you need real estate syndication investments in your life. Growing and diversifying your portfolio and high-worth network boils down to making the right investing decisions and surrounding yourself with a like-minded, growth-pursuing community. It starts right here. Jump into the discussion of How To Scale Commercial Real Estate with Sam Wilson at https://brickeninvestmentgroup.com/podcast/. Together, we'll achieve life-changing growth and invest in commercial real estate assets ripe with strong fundamentals, leading to the financial and time freedom we’ve been dreaming of. read less

Finding an Effective Way to Scale
Dec 16 2022
Finding an Effective Way to Scale
Today, we are joined by Jonathan Bombaci and Todd Wheatley to talk about finding an effective way to scale. They collectively own over 300 units in Massachusetts and New Hampshire. They are both House Hacker Extraordinaires and they also have a property management company that manages and operates over 400.   [00:01 - 04:39] How They Started Out How Todd started with House Hacks, met John, and then partnered up to focus on larger assetsHow they found an effective way to scale into bigger assetsWhy they have a clear mission of focusing on finding 100 units or more   [04:40 - 10:54] Tips for Sticking to Your Focus When Investing in Multi-Family How staying focused can be difficult, and how falling victim to the shiny object syndrome can be a problemHow team members and trusted partners hold each other accountable, and how acquiring assets directly from the owner can be a successful strategyWhy they discourage solicitation at their own events, instead focusing on providing valuable content and building relationships with attendees   [11:31 - 18:02] Strategies to Avoid Toxic Deals How their team is made up of real estate professionals with backgrounds in different areas of the industry, including acquisitions, investor relations, financials, and property managementHow they developed processes and partnerships to help them manage their portfolio and operations more effectivelyHow a minor subdivision is taking a property splitting it into five parcels or less and how it can be a good strategy for beginning stages of a developmentHow they will hire an engineer to draw up potential plans for what the subdivision could look like and list it with a commercial broker.   [18:03 - 19:42] Closing Segment Reach out to Todd and Jonathan! Links BelowFinal Words     Tweetable Quotes   “The bigger stuff is for other people. Let's just stick with the stuff that we know.” - Todd Wheatley   “Everyone presents their best self when you're doing an interview.” - Jonathan Bombaci   -----------------------------------------------------------------------------   Connect with Todd and Jonathan! Follow Jonathan Bombaci and Todd Wheatley on LinkedIn.  Website: www.candorealtyboston.com Emails: Jonathan - bombacire@gmail.com, Todd - todd@heartfeltre.com   Connect with me:   I love helping others place money outside of traditional investments that both diversify a strategy and provide solid predictable returns.     Facebook   LinkedIn   Like, subscribe, and leave us a review on Apple Podcasts, Spotify, Google Podcasts, or whatever platform you listen on. Thank you for tuning in!   Email me → sam@brickeninvestmentgroup.com     Want to read the full show notes of the episode? Check it out below:   [00:00:00] Todd Wheatley: So having those clear lanes within our team especially, and then as you alluded to in the open Sam, we've built teams and processes for our companies, including property management, maintenance technicians in house accounting, mortgage brokering, and so we've added those very specific partners to the team and whose people to the team as we've grown. [00:00:35] Sam Wilson: Todd Wheatley and John Bombaci collectively own over 300 units in Massachusetts and New Hampshire. They are both House Hacker Extraordinaires and they also have a property management company that manages and operates over 400 units. Todd and Jon, welcome to the show. Absolutely. Guys, there's, there's three questions I ask every guest who comes on the show in 90 seconds or less. Can you tell me where did you start? Where are you now, and how did you get there? [00:00:48] Jonathan Bombaci: Thanks for having us. [00:00:49] Sam Wilson: Absolutely. Guys, there's three questions I ask every guest who comes on the show in 90 seconds or less. Can you tell me where did you start? Where are you now, and how did you get there? [00:00:59] Jonathan Bombaci: Sure. So both of us started with House Hacks. I started mine early and then Todd, you know, along the journey and we've kind of partnered up, and built the thing. I did a three-family house hack in Connecticut the year I graduated from college. Lived in one of the units, rented out the other two, paid off all of my debt. Thought I did a really smart thing. I worked in corporate finance for Fortune 100 companies for about 10 years before jumping into real estate. Full-time. I jumped into real estate full-time in 2019. I owned 30 units at the time and that's when I met Todd. We actually helped him house hack the five unit using an F H A loan in Walton, which could be a whole different podcast on how the heck we were able to do a five unit with an F H A.. But it was his entry into the world, kind of got his feet wet. And then I think, you know, a matter of months later, he quit his high paying corporate job and jumped into real estate full-time and we found a big property to work together on and it's been a partnership ever since. [00:01:54] Sam Wilson: That is cool. So Todd, you got a five unit and then just a few months later you're like, all right, I see the potential here. I'm out. I'm gonna go do real estate.  [00:02:03] Todd Wheatley: That's about it, Sam. So caught the bug, met some good partners like John and the rest is history.  [00:02:10] Sam Wilson: How did you guys decide, one, to partner up and then how did you decide on a strategy? [00:02:16] Jonathan Bombaci: I mean, I got really good at partnering up. One of the things I started saying is, you know, I own the first 29 units by myself. We own the next 300 units and the 29 units took up more of my time than the 300 units with partners since I got really good at partnering up with Todd. We just found, you know, the commonality of long-term buy and hold, large, large properties were kind of the thing that got us both interested. And so when those come across the desk, you know, I partner up with Todd and a couple of the other, you know, partners on that team. But our interests align and I don't want to do anything by myself. And so Todd was a natural fit when it came to those large assets.  [00:02:50] Sam Wilson: That is really cool. You know, I think what a lot of times people struggle with taking that next step into the larger asset space. They either think it's not for me, or it's too big, or they don't know how. Those are common hurdles I think that people are struggling to overcome. How did you guys find an effective way to scale into bigger assets?  [00:03:12] Todd Wheatley: John, do you mind if I take this one?  [00:03:13] Jonathan Bombaci: Yeah, go ahead. [00:03:15] Todd Wheatley: Perfect. So Sam, as John alluded to, you know, we had similar backgrounds, both had personal portfolios. John started a real estate meetup here in the greater Boston area for like-minded investors to meet up. When Covid came, we had to shift to virtual, so we pivoted into a virtual meetup, and we had one of those meetups made, had a guest speaker come and educate us. Agency financing, commercial agency financing. And that really opened our eyes to larger assets. And it really made us question that imposter syndrome that you just mentioned, right? The bigger stuff is for other people. Let's just stick with the stuff that we know. And after that meetup, we really sat down and questioned ourselves. She said, why aren't we focused? Larger buildings, larger multi-family buildings. And the reason was we were scared. We didn't know, right? We were afraid of what we didn't know. And we said, that's not a good enough excuse. That's not a good enough reason not to do something. And so, as I'm sure we'll go into, you know, we came together, we set a very clear mission of focusing on finding a 100 unit apartment building or larger. We all kind of have different skill sets that round each other out, as John and I will share. And we just had a really clear mission. We got over that imposter syndrome pump and we went and found an asset.  [00:04:36] Sam Wilson:  Got it. I love that transition. So you went from five units, Todd, to your next buy was a hundred units thereabouts. [00:04:46] Todd Wheatley: My wife and I had about 10 units total. And we went to 130 pretty quickly. It's grown ever since.  [00:04:52] Sam Wilson: That's awesome. What has probably been the biggest surprise for you, in going bigger, faster?  [00:04:58] Todd Wheatley: John hit the nail on the head, which is in a certain way, scaling has been easier. Not only because we have each other, we have each other, we have partners, et cetera. We've established systems at scale, but managing a hundred and something units under one roof is not necessarily, you know, 10 times harder than a 10 unit building. It actually, in our case, becomes easier because there's economies of scale, both at the management level. And maintenance levels. And John, I don't know if you want to build upon the comment you made earlier, but we have just found that kind of growing, particularly in very tight geographies, has actually been easier than some of the smaller buildings.  [00:05:41] Sam Wilson: Todd, one of the things I think that so many of us struggle with is staying focused, and especially coming in as a newer investor, there's always shiny object syndrome where it's like, oh man, hey, cool. We can do small multi-family. Oh man. Hey, cool. We can do multi-family. Oh, but what about self storage? And there's this barrage of deals that just constantly come at you and there's always that temptation to look and say, we can profit there. We can profit there. Isn't this all fun? How do you guys stay focused? I mean, it sounds like you found your lane, you've stuck inside of it from the get-go. How'd you do it?  [00:06:13] Todd Wheatley: Yeah, it's a good question, Sam, and we've definitely been victims of the shiny object syndrome. When, you know, I go back to when we decided to focus on the asset class of large multifamily, when we sat down. I really mean it, we sat down as a group in person, set that vision of what we wanted, the types of asset. And part of that conversation was, guys, we know we can focus on mobile home parks. We know we can focus on storage, you know, self storage units. Maybe we will grow into those, those verticals. But right now there's so much multi-family. Certainly value add multi-family, which is our primary focus. Let's get really, really good at that. [00:07:37] Sam Wilson: I think that's brilliant to ask that question, and it's probably not one that's asked often enough, but, what is the cost of chasing this other opportunity? That's a very powerful question and I think you hit on two fronts asking that question, but also having partners that go, Hey, that's not our bread and butter.   So let's just not. One of the things maybe, I don't know if we said this on air, maybe talked about it off air, was, but that in your mission statement, you guys are finding cash flowing assets that roll off 10 to 12%. On an annualized basis. How are you doing that today in the multi-family environment that those are numbers? I've just not seen a double digit cash on cash return in multi-family. I don't think any deals have come across my desk in the last two years. What's your secret sauce binding the deals? [00:08:24] Todd Wheatley: Right. There's no magic bullet. John, keep me honest, but everything we've purchased has been direct to owner, direct to seller, so we're buying these assets at pretty deep discounts. Certainly compared to a broker. And again, we're real estate professionals. We have a very successful agency, both in New Hampshire and Massachusetts that primarily focuses on small multifamily. But when it comes to these larger assets, we're looking for folks that have owned these assets for a very long time. There's value added both through renovations and through particularly operations. So rents 20% to 30% below market, no technology. They haven't reviewed their service contracts in a very long time. And so the in place lift is significant, and that's primarily where we're finding deals, word of mouth, wholesalers and direct to seller marketing. So I think that's been a huge, huge part of how we've been able to find the, you know, properties that meet kind of our cash flow targets.  [00:09:26] Jonathan Bombaci: We've also down the reputation of buying the properties off of the worst landlord in the city. And so one of the habits we have is, you know, when we buy a property, go to town hall, tell them who we bought it from. They're like, oh, thank God. And then they tend to give us a hit list. The second to worst landlord, and the third second to worst landlord because, you know, we like the operational deficiencies and a lot of times it's decent properties with bad management. And so once, once we take 'em over, a lot of times the cities are very happy and more often than not, they actually give us a list of other properties they wouldn't mind if they changed hands.  [00:09:59] Sam Wilson: Is that list curated based upon code violations, upon tenant complaints, you know, things of that nature that they just repeatedly see these landlords in court or in code, you know, violation of those sort of things. Is that kind of how hit list, if you will, is developed? [00:10:16] Jonathan Bombaci: Yeah, yeah. You know, order health violations, you know, notice of violations, you know, continuous problems with trash or just ugly from the outside, or a lot of times when we talk to them, it's like, when was the last time that you guys have been in this building? And they're like, you know, five years, 10 years. They want to get in, they want to do inspections, they want to check the power system. They want to do those types of things, but most of the time the landlord buying off of 'em are, are pretty aggressively against allowing the city into the buildings. [00:10:45] Sam Wilson: How do you make a seller like you when they are that, I'm gonna say type of landlord, I think it sounds like acquiring assets like that could potentially be an adversarial buy. That's probably not the right way to say that, but is there a way or a strategy for you guys to have a very friendly transaction with a seller of that type? [00:11:09] Jonathan Bombaci: I think we divide and conquer. So I think we have four members of the team. Myself and another member of our team, Matt, tend to try to befriend the sellers, you know, we're the face, we meet 'em the first time we walk the properties, you know, you know, for lack of a better word, we're kind of like the yes guys. Like, oh yeah, of course. Like, you know, we understand that you don't have any section eight units at this 132 unit property and you're not violating fair housing laws. Like I completely get that. You're awesome. Like those types of things. And then on the back end we got Todd and Nate and our legal team that are like, all right, how are we gonna fix this? How are we gonna use this to our advantage later on? But I mean, we kind of divide the team where it's like, you know, when there's bad news throughout the deal, it's coming from, you know, within when there's good news throughout the deal, we make sure it's coming from either, you know, it's coming from a friendly face and then we kind of like, you know, play good cop, bad cop within our own organization to kind of make sure that the seller wants to talk to me, but Todd is the guy behind the scenes that's squeezing him on all the things that he's doing wrong. [00:12:11] Sam Wilson: I love it. and that makes sense. I mean, cause it's one of those things where I feel like for us, we always work really hard to have, like, I don't wanna be part of a deal that's toxic, like buying, buying toxic deals and my life is too short where I have to surround myself with people like that. But I think having an effective strategy, like what you guys have developed, because there is bad news sometimes to sellers. There are times when it's like, Hey, this is, you know, it's just this is the state of your property and this is what it's gonna cost you in order for us to get this across the finish line. That's reality. But having a strategy for how you guys deal with that is really cool. Tell me about your team. How do you guys round each other out? How have you developed that team and how did you figure out who was gonna handle what seat on the bus? Todd, would you like to take this?  [00:12:55] Todd Wheatley: Sure, sure. Happy to. So, yeah, we all come from real estate. We all had real estate experience where we kind of dove full time into this. We all come from different corporate backgrounds, so I was in information technology, John was in insurance. So we all have kind of a professional corporate background, but from different kinds of angles and perspectives and we set out, so both us as managers and sponsors, we set out having very clear kinds of roles. So as John mentioned, we have somebody that focuses on acquisitions and negotiations. We have others that focus on investor relations and tags. We have others that are focused on financials and operations. So having those clear lanes within our team especially, and then as you alluded to in the open, We've built aims and processes for our companies, including property management, maintenance technicians, inhouse accounting, mortgage brokering, and so we've added those very specific partners to the team and those people to the team as we've grown and we've done that through our organic network. I mean, one thing that John hasn't really mentioned, but he should be very proud of, and I'm proud to be a part of it, is he established these networkings. We have hundreds of people, both task clients, peer investors, folks of all different angles of the industry, and that has become our real estate network and we can often tap people in that network to play these really, really important roles. As we grow and we have the familiarity with these folks, we know what they can do and it's a win-win. It's a symbiotic relationship because as we grow, we create these needs and they can then kind of jump on the bus and help us and bring it to the next level, so to speak. So it hasn't been easy, as I'm sure John would attest to, but it's been very fun. We've developed most of these functions in-house so that we can kind of have that control over our portfolio and the operations. And it's been a really fun few years.  [00:14:55] Sam Wilson: That is awesome. John, I want to ask you, a particular question about that starting up a meetup of that sort growing it. What are some effective strategies maybe that you use, that you would recommend to somebody else if they were thinking about doing the same? [00:15:09] Jonathan Bombaci:  I think the big push is very early on, we said, no solicitation. We've all been to those meetups where it's like, you know, hey, you have five minutes of value and then 45 minutes of me trying to sell you something. And we didn't wanna be those people, so we do bring in guest speakers. They are people that are soliciting business, but the idea is they're not doing it while they're up there, they need to add value back to the group. I don't carry business cards when I'm at my own meetups. We're very, you know, against solicitation at the meetups and it's all about adding value, and then people tend to reach out the next day or the next Monday if they're interested. But we've taken a very hard dance against people's comments in marketing, and I think that's kind of gone a long way. And we put the content first. We put the people first and then, and then we even put ourselves second, you know, in terms of actually garnering business from it.  [00:16:01] Sam Wilson: That's really cool. And what a unique way to build out, you know, to Todd's comment, to build out your team. I mean, if you got a front row seat to the people that are doing deals that are there, you know, you get a feel for their skill sets, you get a feel for who they are, and then when it's time for you to bolt on a new member or a new new position within the company, it's like, oh. I got how many other people are in your meetup? It sounds like more than a hundred that you can look at and go. Hey, maybe this is somebody to bring on our team. Is that a fair analysis? [00:16:29] Jonathan Bombaci: Yeah. I mean, I think up until recently, every new staff member has come from our bench, right? Has come from someone that, you know, I stick on the bench every year. We kind of go through who's on our bench and what positions might be opening up, and we try to slot people in that. I think we just recently hired two maintenance technicians in northern, in, and Southern New Hampshire that weren't on our bench because it was outside of our target area. But up until that point, everybody else has been hired from, you know, from, from the network.  [00:16:59] Sam Wilson: That's cool. And what an effective way to grow and scale versus, you know,I'm gonna call it spray and pray. You're not out there putting lists on Indeed or anything like that, or, or posts on Indeed going, gosh, I wonder if this is gonna be a good fit. Hiring a random person. And again, not that you can't hire good people that way. But how much more effective to be able to have a front row seat to who they are, how they behave, what type of business they work in. You get to know the person long before you ever have to actually, or want to ever offer them a job. That's a really, really cool and effective strategy. Guys, go ahead if you have you got more to say about that? Please tack it off. [00:17:36] Jonathan Bombaci: I was gonna say, everyone presents their best self when you're doing an interview. Right? You stick 'em in front of a meetup and say, Hey, present something on your last fix and flip. And you can tell out, you can tell real quickly, you know, the type of person they are based off of how they build the presentation. Right?  [00:17:50] Sam Wilson: Oh, that's super smart. I absolutely love it. Guys, you've done incredible things. I mean, 2019, it sounded like, again, you know, I think you said you own 30 units maybe. Then John and I think Todd, by the time you guys partnered up, you had 10. That's pretty impressive growth here in just a few short years. You've given us a lot of things here to think about leveraging partnerships, how to round out each other's teams, staying focused and staying in our lanes. I mean, that's a struggle I think, for all of us, and you've certainly given us a lot of really cool and great things to think about here. Appreciate you guys coming on the show today. I've loved hearing your journey thus far. If our listeners wanna get in touch with you or learn more about you or even your meetup, what is the best way to do it? [00:18:28] Jonathan Bombaci: Best way would just be to go to our website,candorrealty.com or to reach out directly to myself or Todd, I'm sure. We'll provide you with our contact information and people can reach out to us directly.  [00:18:37] Sam Wilson: Awesome. And if we can get that one time, just slightly slower there. That website again there, John. That way if we're just listening, we can make sure we can look it up. Maybe if we wanna catch that up, just the audio only version. So what was that website again?  [00:18:49] Jonathan Bombaci: Sure. It's candorrealty.com, which is the name of our agency.  [00:18:54] Sam Wilson: Fantastic. We'll make sure to also include that there in the show notes. Todd and John, thank you again for coming on the show today. I certainly appreciate it. It was great having you guys on today.  [00:19:03] Jonathan Bombaci: Yep. Thanks Sam.
The Lighthouse Method: Overcome Obstacles and Achieve your Goals
Dec 15 2022
The Lighthouse Method: Overcome Obstacles and Achieve your Goals
Welcome to the How to Scale Commercial Real Estate Show. In this episode, USA Today bestselling author and real estate attorney Angela Lalande joins us to talk about her book, The Lighthouse Method. In the book, Angela discusses how to rise out of darkness and achieve success in life and business. She shares her own story of overcoming failure and finding her path to success. Angela explains how the Lighthouse Method can help others break free from negative self-talk and false beliefs, and replace them with truth and positivity. Tune in to hear more about Angela's journey and the Lighthouse Method.   Highlights    [00:00 - 03:57] Finding the Light Within Yourself Angela shares her story of how she graduated from college and found herself cleaning toilets at a gym.She realized she was not using her potential and sought to change her situationShe is now a real estate attorney and bestselling authorShe wrote "The Lighthouse Method" based on her own journey from darkness to light, and hopes to empower others to overcome setbacks and rise out of darkness   [03:57 - 08:09] The Lighthouse Method The Lighthouse Method is a framework for overcoming setbacks and rising out of darknessIt involves confessing, repenting, forgiving oneself and others, and replacing negative self-talk with the truth of who you areThe end result is a mindset shift and breaking agreement with the devil, which allows you to become a prism and shine your brightest   [08:09 - 12:49] Becoming a Prism: The Importance of the Lighthouse Method The Lighthouse Method is important because it offers a roadmap for anyone who is going through a tough time in their life.The method is based on the idea that everyone has the potential to overcome adversity and achieve success.By following the steps outlined in the Lighthouse Method, people can break free from negative patterns and shift their mindset to one of positivity and resilience.   [12:49 - 15:42] Final Statements Reach out to Angela See links below Final words     Tweetable Quote   “In life there are a lot of failures and rising, failing and rising. And so, for me I rose up after failing to get to where I am today.” – Angela Lalande   “"If you're postured in humility, you confess. You repent, forgive yourself and others, and then replace the negative self-talk, false accusations and lies with the truth of who you are. That you are actually brave, courageous, more than a conqueror.” – Angela Lalande -----------------------------------------------------------------------------   Connect with Angela through her Instagram and her company’s webpage at https://lalandetitle.com/   Also, be sure to check Angela’s book The Lighthouse Method: https://www.amazon.com/Lighthouse-Method-Shine-Again-After-ebook/dp/B0B9QJ9QN7     Connect with me:   I love helping others place money outside of traditional investments that both diversify a strategy and provide solid predictable returns.    Facebook   LinkedIn   Like, subscribe, and leave us a review on Apple Podcasts, Spotify, Google Podcasts, or whatever platform you listen on.  Thank you for tuning in!   Email me → sam@brickeninvestmentgroup.com       Want to read the full show notes of the episode? Check it out below:     00:00 Angela Lalande: So, if you're postured in humility, you confess. You repent, forgive yourself and others, and then replace the negative self-talk, false accusations and lies with the truth of who you are. That you are actually brave, courageous, more than a conqueror. The end result is a mindset shift and truly you break agreement with the devil, you become a prism. 00:23 Intro: Welcome to the How to Scale Commercial Real Estate Show. Whether you are an active or passive investor, we'll teach you how to scale your real estate investing business into something big.   00:35 Sam Wilson: Angela Leland is a USA Today bestselling author and real estate attorney who desires to empower others to shine their brightest. Angela, welcome to the show.   00:44 Angela Lalande: Thank you, Sam. Thank you for having me. 00:46 Sam Wilson: Absolutely. Angela, there are three questions I ask every guest who comes to the show in 90 seconds or less. Can you tell me where did you start? Where are you now, and how did you get there?   00:53 Angela Lalande: Yes. So where did I start? Gosh I realized I was not using my potential and I would found myself cleaning toilets at a gym. And I thought, this was after I graduated from college, and I thought: "There's so much more I can do with my life". And so now I'm a real estate attorney and, you know, bestselling author. And so, really in life there are a lot of, you know, failures and rising, failing and rising, you know, that happened. And so for me I rose up after failing to get to where I am today.   01:23 Sam Wilson: Wow. That is quick. You did it. 90 seconds or less. That sometimes can be hard. Real estate attorney. Failing to rising. I know this is the title of over of your book. What is that actually? I know it was, it's the Lighthouse Method.   01:37 Angela Lalande: That's it. Okay. Yes. The Lighthouse Method.   01:39 Sam Wilson: Before we get too far in, tell our listeners where they can find it, and then I want to hear your story and talk about the Lighthouse method and how this has really come to be.   01:47 Angela Lalande: Thank you, sam. Yes, the lighthouse method. You can find it on Amazon. Really if you Google the Lighthouse Method and my first name, which is Angela, it should pop right up. And so that's where your listeners can find it.   02:00 Sam Wilson: Awesome. Cool. So tell me the backstory, the inspiration for writing the lighthouse method. It sounds like it stems from potentially a painful period in your life.   02:09 Angela Lalande: Yes. It, it did. And so, I was in my own darkness about 11 years ago, almost 12 now. And so there's a period of time where I had my own journey of coming from darkness to light. And so now that I am healed, I desired to empower others to also rise out of darkness. You know, I was thinking about your listeners. I would imagine there's a vast majority, if you took a survey you know, if your listeners took a survey and you had asked them: "Hey, how many of you are dealing with a deep monumental setback or a dark period are you in the dark right now?" I would imagine if they were being honest with themselves, a vast majority would say: "Hey, yes, that's me". And so, so it really I knew this message was kind of burning in inside of me for a while now. And in fact, the book stayed, it started in the form of a letter that stayed in my laptop for more than a year. Before I got a book coach and we hashed out the outline and everything and it de developed after another year into the book that it has now become.   03:04 Sam Wilson: Wow, that's really cool. So what is the lighthouse method and tell me this, maybe even before we get into that, why do you think this is important? I mean, it really sounds like it applies to anybody in life, anybody in business, anybody trying to do something. But how does this really apply, I guess, to everyday people and why?   03:24 Angela Lalande: So, any person, no matter where you are, you know, we all have things that happen in our lives that cause us to, to shrink into the dark. It's just a part of living. Dark circumstances can arise out of nowhere. Sometimes we make choices that put us in the dark. Sometimes things happen to us that put us in the dark. And then, yes, this can happen. And you know, I know that your show, you deal with a lot of investors now in the first person that they need to invest in is really in themselves and in order to do or scale their businesses the way they need to properly, they need to be out of the dark themselves.   03:57 So this can empower your listeners as well as any person who may be dealing with a situation or a setback in how to over overcome, because we were all designed and created to shine. That's it. And so, for those people who may think that they're alone, you are not alone. And there is a place and a strategy to overcome. So these steps, I make it simple. You know, some people may be so, far in the dark. They didn't, don't know where to start to get out of it. So this book lays out these steps and really my path and how what were the things that I did during my time or how did I get out of it? And so that, that's what happens here in this book.   04:32 Sam Wilson: That's really interesting. Tell me what are the steps? If you can, and I know the idea here is that our listeners end up going out and actually reading the book, so I'm not asking for the whole book.   04:44 Angela Lalande: Yes, I'm gonna lay the steps out for you and I wanna go into a couple of them for, but just because of Tom, I know I can't do all of them, but and cut me off if I need. You need to.   04:53 Sam Wilson: No, carry on, please.   04:55 Angela Lalande: Because they're so wonderful and important. So the five steps in the lighthouse method. First, you prepare to rise up. Secondly, become a prism. Three, have the right support system. Four, bend your light and shine and then five is find harbor and become it. So I'll explain these a little more detail first in preparing to rise up and I'll really probably go into one and two deeper, but especially two. In preparing to rise up, you must first cast the vision for healing. Think of some of the greats throughout history. Before Leonardo da Vinci painted the Last Supper. He saw the masterpiece in his mind. Before Venus and Serena Williams were tennis legends. They saw themselves as champions. They cast the vision. The same can be said of somebody looking to rise out of the darkness of depression, anxiety, or fear. If they see it, they be can become it. So you must first cast vision. Then you commit to taking regular actions to stay healthy. This is really filling your time with things that are good for your mind, body and spirit. One of those things is listening to a podcast on overcoming. So this is, you know, since we're doing a podcast right now, you know, if you can find somebody's story. Somebody who's overcome may be listening to their own victory will give you the courage to walk towards obtaining your own. So I love that. So you cast a vision. For healing, you commit to take regular actions. To stay healthy, you honor your emotions. That's thirdly in preparing to rest. Honoring your emotions means you must feel pain, grief, anger, sadness, and process them to heal you. Process instead of suppress. Suppression will only take you further into your own darkness. So those are a couple of steps in preparing to rise, that's the part I wanna dive into quickly. The second step become a prism cuz it's really exciting for me. And it's really the other steps developed around this one: become a prism. So, in order to become a prism you must be transparent and purified where the impurities in your life are extracted. This allows you to be a conduit for light. Now become a prism. Why did I need that step? That it's because of Augustin-Jean Fresnel. Did you recognize that name from science?   07:13 Sam Wilson: I do not.   07:14 Angela Lalande: Well, I didn't know him either until I started researching lighthouses. Okay. Cuz his name kept popping up. So, and you probably didn't realize I'd be giving you a science and history lesson today, but here we go.   07:25 Sam Wilson: I love it.   07:26 Angela Lalande: Augustin-Jean Fresnel, the world knows him as the French physicist who's invention of the Fresnel lens, revolutionized lighthouse technology in the early 19th century. His invention is called "the invention that saved a million ships". So a Fresnel lens, isn't that amazing? So you save so many lives. The Fresnel lens is made up of concentric sections of distinct prisms or triangular pieces of glass. It can take all the light. And chand it out into the night, penetrating the night to over 20 miles out to sea. So before his invention, too many sailors were lost to shipwrecks because the light that admitted for the lighthouse was not bright enough. So ships would run a ground on rocks. Sailors would die because they could not see where they were. So it's the prisms in the lighthouse that cause a light to pierce at night. But a prism doesn't always start out in the way we might imagine. Before it can become a beautiful creation, it must go through a purification process. And let me drill that down a little bit more. So, prisms are typically made of glass. Most glasses made by combining sand, soda, ash, and limestone, and melting these materials at a very high temperature. Once this happens, the impurities inside melt away and the dirt and debris transforms into a beautiful, pristine sustaining creation.   So just kind of giving that visual there. Just as a prism must go through a purification process. We too must go through our own purification process in order for our light to pierce the night. When we are cleansed, when all our dirt is washed away, we can see and be seen with clarity. So in the book, and I'm not gonna dive into them, but I do have a purification process that I do list in there which is made up of five parts. I like the number five, I guess. Humility, confession, repentance forgiveness and replacement. So quite simply, and not quite so simply, if you're postured in humility, You confess your sins are wrongdoings. And sometimes you're not only confessing your sins, you're just confessing what happened to you?   Because if you were put in the dark by someone else's choices, sometimes, you know, we confess one to another, right? So, if you're postured in humility, you confess. You repent, forgive yourself and others, and then replace the negative self-talk, false accusations and lies with the truth of who you are. That you are actually brave, courageous, more than a conqueror. The end result is a mindset shift and truly you break agreement with the devil, you become a prism.   10:05 Sam Wilson: Angela, it sounds like a lot of this is a mindset shift that not just somebody who's maybe struggling with some deep, dark, heavy thing, but that all of us can benefit from. I mean, is that a fair analysis?   10:19 Angela Lalande: Yes, absolutely. And I love that you're asking that question with the prism. If you think of the qualities of a prism, it's transparent. It's see through that it's not clouded or muddied by something, even if it's an a belief that's not right, you know? We are created to create and to achieve and to go for things and not be stuck in a box. So when we are transparent and can see clearly, we're able to see that we're made for much more than we give ourselves credit for. Isn't that right?   10:50 Sam Wilson: Absolutely. No, that, that's very cool. What do you think someone, if they spent the time to investigate this and say, man, this is maybe some, something to dig into, like what has been the effect in your life and maybe what do you propose could be the effect for other people as they go through this process?   11:08 Angela Lalande: Yeah. Yeah. I think for some people when they start the book and really as they're reading, they may be able to - some of their own personal experiences, things that may, they might not have even thought about for years that they didn't realize was even holding them back. May come to the surface and then which will be great, is because when they come to the surface you can deal with them and then overcome them and release them. So, you know what I love about, the last step is find harbor and become it. That's when you courageously rise out of the waters of depression, anxiety, fear, or whatever those waters are that are holding you back.   And you actually take your place, your rightful place, which is on the shore looking out. And the benefit is somebody who you know, has healed. You're able to find somebody else. You'll be able to look past yourself and outside yourself to find other people and bring them home. So that's the goal.   11:59 Sam Wilson: I love it. And that's a great analogy. I hadn't quite tied all those together yet. I'm a slow learner here in that is the lighthouse method. I've always said that for, the easiest way to get over depression or, you know, feelings of like, you know, unhappiness is to go find somebody else in need. Like the fastest way is to go serve someone else. It's like, oh man, like, I can go help this person. By the time you're done helping them, you feel a whole lot better about yourself, which is a weird, kind of self-serving way, but it's mutually beneficial. So I love it. 12:31 Angela Lalande: You're exactly right because in doing that you're taking the focus off yourself. You're seeing the need of somebody else. If we continue, if we only focus on ourselves. A, things may seem bigger than they actually are, right? It's, you know, when we can actually look at others, we're able to have a heart. Our heart posture is different. What I mean?   12:49 Sam Wilson: Yes. Yep. Absolutely. Absolutely. It is. No, I love that. And I think so many, so, so many times we have, you know, we go through goal setting exercise as we go through like, Hey, what do I want 2023 to be like, what? You know, we go through these processes. And somehow there's always in the end of it, I think we're always setting bigger and better goals but the idea of, I think you said taking your rightful place, I like that. I think that's a great way to put it. Where it's like, no, like I, I will live into what I was created to become and here's how I'm gonna do it. So a very cool book. I think this'll be fun and hopefully speak to some of our listeners and maybe they can get a copy of this book and really dig in deep on it. I know, I certainly will. Just for a personal exercise. Cause I think there's always value in things like this. I forget where I heard it, but it was something to the effect of everything you want lies on the other side of fear, right? If only we can push through the things that we're afraid of or that might be holding us back if we can somehow, you know, take your method here. I love the steps that you've outlined there. So anyway I won't keep talking about it. I'm just gonna go read your book and digest it from that point forward. I do want to just shift gears real quick though, and hear a little bit about your real estate attorney business, what you do on that front, and maybe give our listeners, you know, part two of who Angela is?   14:05 Angela Lalande: Thank you. Yes. So I am the CEO and owner of Lalande Title. We are a real estate closing company in Louisiana. So we offer title services, settlement and escrow services as well. So when people are in layman's terms, if they're looking to purchase a home or property, or you know, investors who are looking to invest in property, we handle all the paperwork at the end, we pay all the parties. It's the happy place at the end. Of course, during, there can be problems that happen we have to work through or some other things. But usually at the end of the day, it's always a happy place to be because the seller gets money and the buyer is, has new property. Hey, fantastic. We wanna make sure we include both of those there in the show notes. Angela, if our listeners wanna get in touch with you or learn more about you, what is the best way to do?   14:51 Angela Lalande: Yes. I would say, you know, our website through the Real Estate Company. The title company is www.lalandetitle.com. That's LALANDE title.com. You can also find me on Facebook, Angela Lalande. And on Instagram as well. You can find with company or my personal Instagram account, @aclalande. And I would love to connect.   15:14 Sam Wilson: Fantastic. Thank you, Angela, for your time today. I certainly appreciate it and look forward to getting a copy of your book.   15:18 Angela Lalande: Thank you, Sam. Appreciate you. Take care.   15:21 Outro: Hey, thanks for listening to the How to Scale Commercial Real Estate Podcast. If you can, do me a favor and subscribe and leave us a review on Apple Podcast, Spotify, Google Podcast, whatever platform it is you use to listen. If you can do that for us, that would be a fantastic help to the show. It helps us both attract new listeners as well as rank higher on those directories.   So appreciate you listening. Thanks so much and hope to catch you on the next episode. as well as rank higher on those directories. So appreciate you listening. Thanks so much and hope to catch you on the next episode.