Josh is on his marketing tour-networking with a lot of marketers as he looks to fill a potential role on his team.

Most startups will need a fCMO to be a person who can devise a strategy while also executing their ideas.

What are some things a qualified fCMO must have:

* Can navigate multiple marketing channels.

* Understands analytics and can tie marketing channels to revenue.

* Knows how to internally sell initiatives.

* Can implement new campaigns and monitor success.

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