Growth Leap

Stun and Awe

Welcome to Growth Leap, a Stun and Awe podcast that looks into how business builders design and grow their companies for performance and impact. read less

Marketing channel strategies that drive growth
Feb 17 2023
Marketing channel strategies that drive growth
Design a digital channel strategy to gain leads and win new customers.We don’t talk enough about how a smart digital channel strategy can drive customer acquisition, retention, and overall satisfaction. I have probably wasted months of my life on either the wrong marketing channel or doing a poor job using one of them. And I still cry sometimes alone in my bed, thinking about it ;)Marketing channels are how you get your message to prospects and customers. Picking the right channels and using them properly can help you find new customers, increase sales, and build your brand.You're probably already using email marketing, social media, and maybe podcasts or video. They are many ways for you to make the same mistakes I’ve made. Many people often waste time trying to increase their productivity per channel. It's not necessarily wrong, but your first step should be to have a coherent digital channel strategy. You can then avoid wasting time on the wrong channels.In this episode, I cover: What are marketing channels, and how to think about themWhat are the top marketing channelsAll marketing channels have distinct cost structures, reach, and ROI.Typical mistakes people make with channel strategyAn overview of our own marketing channel strategy example for 2023Selected Links:Arvid Kahl's book The Embedded EntrepreneurArvid on TwitterLuca on Twitter Luca's lead generation product: https://www.hivoe.com/Support the showDo you have a question you'd like me to answer on the podcast or feedback to share? Leave me a message here.You'll find all the show notes, transcripts, and past guests at stunandawe.com Up your growth game with our hands-on Growth Marketing Course For inquiries about sponsoring the podcast, email marketing@stunandawe.com.Support the show on Patreon Follow us: LinkedInTwitter
From door-to-door knife selling to generating 7-figure B2B leads on LinkedIn with Jimmy Coleman
Nov 15 2022
From door-to-door knife selling to generating 7-figure B2B leads on LinkedIn with Jimmy Coleman
Today’s guest is Jimmy Coleman, a talented salesman and LinkedIn genius. He is the founder of LeadBaller, a US-based agency that offers done-for-you lead-generation services. His clients include TikTok, Northwestern Mutual, The Real Brad Lea, and others. Releasing this episode is long overdue. For a variety of reasons, we were not able to do so earlier. But the insights and advice that Jimmy offered were just too valuable not to share with all of you. Jimmy’s approach to generating leads on LinkedIn is totally out-of-the-box. He doesn't use the same boring, automated, spammy methods everyone else is teaching. In fact, he’s mastered three key elements that most have a hard time replicating: The numbers gameAuthentic sellingPersonalizationIf you want to up your B2B lead generations and sales game, that’s the episode for you. We talk about the numbers game, how his sales experience evolved into his outbound process that beats advertising, his trick to finding the right prospects, and his idea about making lead generation for good.Support the showDo you have a question you'd like me to answer on the podcast or feedback to share? Leave me a message here.You'll find all the show notes, transcripts, and past guests at stunandawe.com Up your growth game with our hands-on Growth Marketing Course For inquiries about sponsoring the podcast, email marketing@stunandawe.com.Support the show on Patreon Follow us: LinkedInTwitter
Wefox Fabian Wesemann on the inner game of entrepreneurship, culture, and the journey to a $3-billion valuation
Oct 3 2021
Wefox Fabian Wesemann on the inner game of entrepreneurship, culture, and the journey to a $3-billion valuation
After a long and well-deserved summer break we're back in full force with another season of Growth Leap and we have somebody very special to kick things off.Our guest today is Fabian Wesemann co-founder and CFO of wefox a Germany-based digital insurance company. wefox recently closed a $650 million Series C funding round led by Target Global and reaching a post-money valuation of $3 billion.Founded in Berlin in 2015, wefox decided to make an important strategic bet. The company has focused on tech enabling insurance advisors instead of seeking to cut the middleman. The results so far have been quite positive. The company posted 119 million in revenues last year and is on track to reach 325 million this year.We talk about what it takes to be an entrepreneur, wefox' journey to becoming a unicorn, and the importance of employee equity compensation.What you will learn:Why Fabian decided to quit a corporate job and become an entrepreneurKey challenges and skills to have to be a successful entrepreneurwefox' strategic positioning and channel strategyHow to build and grow your teamRemote working, the pandemic, and preserving your company culturewefox' plan for the next 12-18 monthsThe importance of employee ownershipEnjoy the show and happy listening!For detailed show notes and relevant links, visit www.stunandawe.comSupport the showDo you have a question you'd like me to answer on the podcast or feedback to share? Leave me a message here.You'll find all the show notes, transcripts, and past guests at stunandawe.com Up your growth game with our hands-on Growth Marketing Course For inquiries about sponsoring the podcast, email marketing@stunandawe.com.Support the show on Patreon Follow us: LinkedInTwitter
Growth Hacking Secrets with Angel Investor and Growth Expert Alexej Habinski
May 17 2021
Growth Hacking Secrets with Angel Investor and Growth Expert Alexej Habinski
Today’s guest is Alexej Habinski, a multifaceted growth expert who has developed his growth hacking craft at Rocket Internet and later at foodora (later acquired by Delivery Hero). Alexej was Global Director of Performance Marketing & Rider Growth there and scaled annual GMV turnover from close to €0 to >€500M. Growth advisor and angel investor, he now develops growth systems and teams for venture backed startups, including TIER Mobility, Sharpist, Weezy.co.uk, vation.io., and Jodel.com.In this episode, Alexej shares his personal philosophy and outlook on growth. He talks about the importance of making your product social and speaks on the fortune he has had in working with diverse business models.What you will learn:Background to his career and the businesses he is involved inThe biggest growth hack he has discovered and implementedCommon mistakes startups make and the still relevant 4Ps of marketing The value of talking to your customersSimple growth tactics startups can use to approach potential customers Typical mistakes startup founders make His advice on channel strategy why he believes you need to crack marketing on TikTokIf you tend to overthink and procrastinate, Alexej has a few solutions for you that you can implement in your business. He favors focused actions, values customer feedback, and has a unique perspective on marketing and why he recommends not using paid advertising early in your startup development. He shares simple tactics to approaching customers that are often overlooked, common mistakes founders make such as being unfocused, and how to strategically prioritize your to-dos.Enjoy the show and happy listening! For detailed show notes and relevant links, visit www.stunandawe.comSupport the showDo you have a question you'd like me to answer on the podcast or feedback to share? Leave me a message here.You'll find all the show notes, transcripts, and past guests at stunandawe.com Up your growth game with our hands-on Growth Marketing Course For inquiries about sponsoring the podcast, email marketing@stunandawe.com.Support the show on Patreon Follow us: LinkedInTwitter
APX Joerg Rheinboldt on building a successful VC-backed business, attributes of winning teams, and why people need more serendipity
Apr 15 2021
APX Joerg Rheinboldt on building a successful VC-backed business, attributes of winning teams, and why people need more serendipity
Today’s guest is an entrepreneur, investor, author, and mentor every German entrepreneur looks up to. He founded alando, which was acquired by ebay,  then ran ebay Germany for 7 years. He’s a Member of the Board of Bahlsen, Co-founder of betterplace.org, Co-Founder and Lecturer at UNTERNEHMERSCHULE from ESCP Europe and so much more. Most importantly, he’s just a great human being who played a significant role in turning Berlin into a startup hotspot. Joerg Rheinboldt is Managing Director APX - a joint venture between Axel Springer and Porsche investing in early-stage startups from around the world. In this episode, we talk about his experience in building and growing startups as an entrepreneur and as an investor, his investment strategy, and his views on the startup ecosystem in the wake of the COVID-19 pandemic.What you’ll learn about:His experience with startups from opposite perspectivesAPX’s investments in teams with ideasHow the pandemic impacted APX and the VC realmCommon mistakes startups make on the venture path What APX looks for in a team to invest inMental Mining: APX’s mental health programmeAPX is also one of the few who has taken a stance and acted on startup founders' mental health. Joerg discusses APX’s approach to equipping these people with the skills needed to maintain a healthy balance. He discusses how being busy is the new stupid and how imperative it is to own your time.APX provides much needed support to startups with big ideas. If your business is just starting out and you want to know how to go about seeking out a VC or to approach APX, this episode will be your roadmap to success. A very captivating interview, thank you Joerg Rheinboldt!Enjoy the show and happy listening!For detailed show notes and relevant links, visit www.stunandawe.comIf you want to accelerate traction, hit the growth stage, and upgrade your scaling skills, check out our Growth Leap online course. It’s a step-by-step guide to design your tech startup for high performance and impact. It’s packed with actionable and proven frameworks and tools to improve your startups performance, from better customer acquisition to clear prioritization and more productive meetings.Learn more here: https://academy.stunandawe.comSupport the showDo you have a question you'd like me to answer on the podcast or feedback to share? Leave me a message here.You'll find all the show notes, transcripts, and past guests at stunandawe.com Up your growth game with our hands-on Growth Marketing Course For inquiries about sponsoring the podcast, email marketing@stunandawe.com.Support the show on Patreon Follow us: LinkedInTwitter
Notion's EMEA GM on how to Grow a Series B Startup Internationally
Feb 10 2021
Notion's EMEA GM on how to Grow a Series B Startup Internationally
Notion is shaping the work-from-home revolution, by offering an application that simplifies and declutters your digital home office. Think of it as an all-in-one workspace for notes, docs, wikis, projects, and collaboration. The company is on the fast-track to becoming the new normal and its recent presence expansion in EMEA and APAC is a testament to this. Here to discuss the company’s growth and how he is pioneering its development in the region is General Manager EMEA Robbie O’Connor, whose career spans across the globe’s most prominent tech companies: Microsoft, Google, Dropbox, and Asana.In this episode we discuss how to take a Series B company and expand it across international boundaries, the elements a startup needs to go global, how Notion drives growth, Robbie’s personal favourite frameworks and the secret ingredients to building high-performing teams. What you’ll learnRobbie’s background and experience His experience in rapid growth of tech companies, what other companies can do to follow suit.How to prepare your startup for international growthHow to define your vision and clear objectivesHis perspective of the EMEA market.How to stay relevant and competitive How to overcome growth challenges in your careerGetting your company from zero to hero has never had a clearer path thanks to Robbie O’Connor’s insights, tips, tricks, trials and tribulations. The most impactful tools for learning come from other people’s experience. If ever there was a time to unpack an industry leader’s career, this podcast is your blueprint. A very interesting and insightful interview, thank you Robbie O’Connor! Happy listening!For detailed show notes and relevant links, visit www.stunandawe.comIf you want to accelerate traction, hit the growth stage, and upgrade your scaling skills, check out our Growth Leap online course. It’s a step-by-step guide to design your tech startup for high performance and impact. It’s packed with actionable and proven frameworks and tools to improve your startups performance, from better customer acquisition to clear prioritization and more productive meetings.Learn more here: https://academy.stunandawe.comSupport the showDo you have a question you'd like me to answer on the podcast or feedback to share? Leave me a message here.You'll find all the show notes, transcripts, and past guests at stunandawe.com Up your growth game with our hands-on Growth Marketing Course For inquiries about sponsoring the podcast, email marketing@stunandawe.com.Support the show on Patreon Follow us: LinkedInTwitter
Disruptive partnerships: How to make your startup more sustainable using the SDGs.
Jan 27 2021
Disruptive partnerships: How to make your startup more sustainable using the SDGs.
Isn’t there a fundamental conflict between running a business and solving global problems? Our guest today doesn’t think so. He believes that designing innovative partnerships can accelerate the development of sustainable businesses. Nadim Choucair is Founder of 2030 Cabinet, an impact-oriented ecosystem builder and partnership architect. His goal: to enable sustainable innovation using the UN's Sustainable Development Goals (SDGs). Nadim also coordinates the UN Global Goals Jam in Germany. The Jam is a two-day design sprint held in over 90 cities around the world, during which multidisciplinary teams work out solutions for real world problems. In today’s episode, we go all in on sustainability and business. We touch on a couple of themes, such as: How to make your startup more sustainable using the SDGs frameworkEnabling innovation to advance the SDGsRunning 2-day design sprints to solve global challengesMoving from human-centered to life-centered designThe need for different incentives to drive entrepreneurs and businessesLean approaches to measuring your startup impact, and a lot more. If you want to build a meaningful tech startup that will make a positive impact, that’s the right episode for you.For detailed show notes and relevant links, visit www.stunandawe.comIf you want to accelerate traction, hit the growth stage, and upgrade your scaling skills, check out our Growth Leap online course. It’s a step-by-step guide to design your tech startup for high performance and impact. It’s packed with actionable and proven frameworks and tools to improve your startups performance, from better customer acquisition to clear prioritization and more productive meetings.Learn more here: https://growth.stunandawe.com/course Support the showDo you have a question you'd like me to answer on the podcast or feedback to share? Leave me a message here.You'll find all the show notes, transcripts, and past guests at stunandawe.com Up your growth game with our hands-on Growth Marketing Course For inquiries about sponsoring the podcast, email marketing@stunandawe.com.Support the show on Patreon Follow us: LinkedInTwitter
From launch to successful exit in less than two years with bootstrapped startup expert Arvid Kahl
Jan 14 2021
From launch to successful exit in less than two years with bootstrapped startup expert Arvid Kahl
If you’re interested in building a startup that works like clockwork, you need to listen to our guest today. He’s done it, and he’s done pretty much everything right. He co-founded Feedbackpanda.com, a SaaS startup and went from launch to selling it in just under two years. Arvid Kahl is an entrepreneur, investor, author, software engineer, and bootstrapped startup expert. He’s the author of the book Zero to Sold: How to Start, Run, and Sell a Bootstrapped Business and he’s busy writing a second one. We talk about what to do to build a sellable company, his approach to automation, how to stay in touch with end users, how he made build or buy decisions, his secret to onboarding employees quickly, and his take on founders’ mental health and bootstrapping. It was such a fun and insightful interview. Enjoy!We cover:Arvid’s background and what he’s been up to since selling his startupWhat problem Arvid and his partner faced that led to the launch of FeebackPandaThe simple marketing strategy that generated a constant influx of customersHow Arvid avoided previous product validation mistakesThe resources and frameworks that helped Arvid built an automated and sellable bootstrapped startupArvid’s advice to allow engineers to do coding deep work without losing touch with the end usersThe automations Arvid put in place  to increase effectiveness and productivity How Arvid made made or buy decisions while developing his productThe biggest hiring mistake Arvid madeArvid’s secret to hire and get people up and running in a matter of hours Arvid documented his processesThe habit you need to acquire toWhy Arvid prefers startups who ride a sustainable linear curve instead of a hockey stickFor detailed show notes and relevant links, visit www.stunandawe.comIf you want to accelerate traction, hit the growth stage, and upgrade your scaling skills, check out our Growth Leap online course. It’s a step-by-step guide to design your tech startup for high performance and impact. It’s packed with actionable and proven frameworks and tools to improve your startups performance, from better customer acquisition to clear prioritization and more productive meetings.Learn more here: https://growth.stunandawe.com/course Support the showDo you have a question you'd like me to answer on the podcast or feedback to share? Leave me a message here.You'll find all the show notes, transcripts, and past guests at stunandawe.com Up your growth game with our hands-on Growth Marketing Course For inquiries about sponsoring the podcast, email marketing@stunandawe.com.Support the show on Patreon Follow us: LinkedInTwitter
Launching a Bitcoin Startup During the COVID-19 Crisis  with Coinmiles Founder & CEO Dave Pouliot
Dec 16 2020
Launching a Bitcoin Startup During the COVID-19 Crisis with Coinmiles Founder & CEO Dave Pouliot
If you don’t own any Bitcoins yet, this episode is for you. We talk to Dave Pouliot, Founder and CEO of Coinmiles, a Montreal-based startup that gives you free Bitcoins when you shop online. Dave is a former detective and lawyer turned tech startup founder. He’s extremely authentic. He’s passionate about cryptocurrency and the positive impact it can have in our society. Dave shares his experience and practical advice on how to raise money, build a tech startup with a non-tech background, hire engineers, and how to survive an app launch in the middle of a pandemic.We talk about:What’s Coinmiles’s offering Coimiles’s business modelHow Coinmiles complied with regulation on Bitcoins Coinmiles’s go-to-market strategy Dave’s journey from being a detective cop to founding Bitcoin StartupDave’s advice on fundraising What investors looked into while investing in CoinmilesHow Dave managed to get first prototype without tech backgroundDave’s team building strategy Dave’s approach to manage remote and distributed team Dave’s experience on launching app in pandemic times Coinmiles’s incredibly effective customer acquisition strategy What does Bitocoin mean for average consumer according to Dave The Cryptocurrency’s future from Dave’s prospective How does Dave measure success at Coinmiles Dave’s advice on being an entrepreneurCoinmiles’s growth plans Dave’s key takeaways from his journey and advice to young entrepreneurs For detailed show notes and relevant links, visit www.stunandawe.com If you want to accelerate traction, hit the growth stage, and upgrade your scaling skills, check out our Growth Leap online course. It’s a step-by-step guide to design your tech startup for high performance and impact. It’s packed with actionable and proven frameworks and tools to improve your startups performance, from better customer acquisition to clear prioritization and more productive meetings.Learn more here: https://growth.stunandawe.com/course Support the showDo you have a question you'd like me to answer on the podcast or feedback to share? Leave me a message here.You'll find all the show notes, transcripts, and past guests at stunandawe.com Up your growth game with our hands-on Growth Marketing Course For inquiries about sponsoring the podcast, email marketing@stunandawe.com.Support the show on Patreon Follow us: LinkedInTwitter
Kleiderly’s Alina Bassi on running a purpose-driven startup and building a circular fashion industry
Nov 5 2020
Kleiderly’s Alina Bassi on running a purpose-driven startup and building a circular fashion industry
Our guest today isn’t afraid of challenges. She founded a startup to take on not one, but two sustainability problems. Alina Bassi is Founder and CEO of Kleiderly, a Berlin-based startup that aims to reduce the fashion footprint and the usage of oil based plastic by replacing it with its patent-pending sustainable plastic alternative. She’s a Google for Startups Female Founder alumni, she recently joined the Forbes 30 under 30 and holds a Masters in Chemical Engineering. She’s converted coffee into biofuel, and she just launched Tech in Color. We talk about Kleiderly’s business model, her approach to prioritization, the metrics she uses to measure progress, and what’s the future of the fashion industry. We talk about:Why Alina decided to launch Kleiderly and what it's all aboutKleiderly's supply chainKeiderly's target and customer acquisition strategy The impact of the circular economy on fashion brands Kleiderly's current production operations and future plansAlina's funding strategy and the challenges she's facedAlina’s experience in going from zero to 7 employees How putting your team members in the deep end can be a great path to growthHow Alina prioritizes and set goals to align her team and drive progressWhat metrics she uses to measure successAlina's view on what is missing for us to accelerate the change towards a more sustainable worldAlina's experience as a female founder and how the Google Female Founder Program helped herAnd moreFor detailed show notes and relevant links, visit www.stunandawe.com If you want to accelerate traction, hit the growth stage, and upgrade your scaling skills, check out our Growth Leap online course. It’s a step-by-step guide to design your tech startup for high performance and impact. It’s packed with actionable and proven frameworks and tools to improve your startups performance, from better customer acquisition to clear prioritization and more productive meetings.Learn more here: https://growth.stunandawe.com/course Support the showDo you have a question you'd like me to answer on the podcast or feedback to share? Leave me a message here.You'll find all the show notes, transcripts, and past guests at stunandawe.com Up your growth game with our hands-on Growth Marketing Course For inquiries about sponsoring the podcast, email marketing@stunandawe.com.Support the show on Patreon Follow us: LinkedInTwitter
Raising $3.5M from Mark Cuban, Twitter, and Zynga to fight online misinformation with AI
Oct 8 2020
Raising $3.5M from Mark Cuban, Twitter, and Zynga to fight online misinformation with AI
Today’s guest made it his mission to reduce online misinformation & abusive content from the internet. Dhruv Ghulati is Founder and CEO of Factmata, a London-based tech startup who uses unique algorithms to score and classify content. Since 2017 he has raised 3.5 million from the likes of Mark Cuban, owner of the NBA’s Dallas Mavericks, but also from the Founders of Zynga, Brightmail, Twitter, and Craigslist, to name a few. He’s building an AI to bring more truth to the world. Dhruv has a truly outstanding experience. We talk about how he went from investment banking to launching his own company, traction, fund raising, and we cover some of the mistakes he made along the way. We talk about:Factmata’s Unique Selling PropositionDhurv’s path from investment banking to founding AI-powered startupHow Dhruv balanced impact and profitabilityFactmata’s incredibly effective customer acquisition strategySome early mistakes Dhruv made with go-to-market strategyDhruv’s advice on fundraising and the story about how he bring investors like Mark Cuban, Mark Pincus, Founder of Zynga, Sunil Paul, Founder of Brightmail, Biz Stone, Co-founder of Twitter, Craig Newmark, Founder of CraigslistHow Factmata approached challenges such as algorithmic biasesDhruv’s top mistakes as a first-time tech startup founderHis ideal employee profileFor detailed show notes and relevant links, visit www.stunandawe.com If you want to accelerate traction, hit the growth stage, and upgrade your skills, check out our Growth Leap online course. It’s a step-by-step guide to design your tech startup for high performance and impact. It’s packed with actionable and proven frameworks and tools to improve your startups performance, from better customer acquisition to clear prioritization and more productive meetings.Learn more here: https://growth.stunandawe.com/course Support the showDo you have a question you'd like me to answer on the podcast or feedback to share? Leave me a message here.You'll find all the show notes, transcripts, and past guests at stunandawe.com Up your growth game with our hands-on Growth Marketing Course For inquiries about sponsoring the podcast, email marketing@stunandawe.com.Support the show on Patreon Follow us: LinkedInTwitter
Understanding the environmental impact of your online shopping with Neutral Co-founder Marissa Liu
Sep 10 2020
Understanding the environmental impact of your online shopping with Neutral Co-founder Marissa Liu
In this episode, our guest wants to bring transparency to the environmental impact of our online shopping. Marissa Liu is Co-Founder of Neutral, a browser extension that allows users to understand and offset the CO2 emissions generated by the products they buy online. The startup is on a roll. Neutral has been selected by the Mozilla Builders Incubator and was recently featured in Fast Company. We talk about:Neutral’s unique selling proposition and business modelThe challenges of feature prioritization in product developmentFinding product/market fitWhat’s the company’s vision and true northThe importance of rapid feedback loopsNeutral’s key metrics to measure impact and progress The most challenging part of building a startup Neutral’s approach to user feedback Marissa's view on the progress of women in techFor detailed show notes and relevant links, visit www.stunandawe.com If you want to accelerate traction, hit the growth stage, and upgrade your scaling skills, check out our Growth Leap online course. It’s a step-by-step guide to design your tech startup for high performance and impact. It’s packed with actionable and proven frameworks and tools to improve your startups performance, from better customer acquisition to clear prioritization and more productive meetings.Learn more here: https://growth.stunandawe.com/course Support the showDo you have a question you'd like me to answer on the podcast or feedback to share? Leave me a message here.You'll find all the show notes, transcripts, and past guests at stunandawe.com Up your growth game with our hands-on Growth Marketing Course For inquiries about sponsoring the podcast, email marketing@stunandawe.com.Support the show on Patreon Follow us: LinkedInTwitter
How to raise 100K in a week to fund your startup growth with Conscious Growth CIO Julia Profeta Johansson
Aug 20 2020
How to raise 100K in a week to fund your startup growth with Conscious Growth CIO Julia Profeta Johansson
Today we look into how you can finance your startup without losing your shirt and your conscience. Julia Profeta Johansson is Co-founder and Chief Investment Officer at Conscious Growth, a Berlin-based company that offers  founder-friendly, non-dilutive lending. She’s seen it all in finance, having worked in investment banking, private equity, VC, and impact investing. We talk about: Smarter ways to finance your tech startup growth with revenue-based financingTheir customer acquisition strategy to generate solid tractionThe problems with VC fundingHer strategy to use technology, business and investments to generate social and environmental impact.Tools that you can use to measure the impact of your tech startupHow women are doing in tech and businessFor detailed show notes and relevant links, visit www.stunandawe.com If you want to accelerate traction, hit the growth stage, and upgrade your scaling skills, check out our Growth Leap online course. It’s a step-by-step guide to design your tech startup for high performance and impact. It’s packed with actionable and proven frameworks and tools to improve your startups performance, from better customer acquisition to clear prioritization and more productive meetings.Learn more here: https://growth.stunandawe.com/course Support the showDo you have a question you'd like me to answer on the podcast or feedback to share? Leave me a message here.You'll find all the show notes, transcripts, and past guests at stunandawe.com Up your growth game with our hands-on Growth Marketing Course For inquiries about sponsoring the podcast, email marketing@stunandawe.com.Support the show on Patreon Follow us: LinkedInTwitter
Joseph Fung on building six startups, gaining traction, and transforming sales
Jul 30 2020
Joseph Fung on building six startups, gaining traction, and transforming sales
In this episode, we talk to a serial entrepreneur who’s launched 6 startups and went through a few successful exits. Joseph Fung is Founder and CEO of Kiite a sales enablement software and of Uvaro, an Online Tech Sales Training program. He has lots of experience and shares a ton of advice on:Joseph’s secrets to gain traction, find product market fit, and acquire customersThe revolution that’s happening right now in tech salesKiite's sales and marketing strategyWhat you need to be successful in sales todayJoseph's secret weapon to scale startupsWhat Joseph recommend early-stage startups to do as early as possibleThe three components of a startup cultureJoseph's perspective on the startup CEOThe single biggest challenge for entrepreneursWhat kind of hires should early-stage startups look for and how to grow peopleHow to build and grow the right team The importance of having a clear True North or positioningFor detailed show notes and relevant links, visit www.stunandawe.com If you want to accelerate traction, hit the growth stage, and upgrade your scaling skills, check out our Growth Leap online course. It’s a step-by-step guide to design your tech startup for high performance and impact. It’s packed with actionable and proven frameworks and tools to improve your startups performance, from better customer acquisition to clear prioritization and more productive meetings.Learn more here: https://growth.stunandawe.com/course Support the showDo you have a question you'd like me to answer on the podcast or feedback to share? Leave me a message here.You'll find all the show notes, transcripts, and past guests at stunandawe.com Up your growth game with our hands-on Growth Marketing Course For inquiries about sponsoring the podcast, email marketing@stunandawe.com.Support the show on Patreon Follow us: LinkedInTwitter
Driving innovation at LinkedIn and reinventing events at OMR with Christian Byza
Jul 15 2020
Driving innovation at LinkedIn and reinventing events at OMR with Christian Byza
Today, we deep dive into how LinkedIn develops products and innovates. Our guest left Germany a few years ago to work for some of the top tech companies in Silicon Valley. Christian Byza is Principal Product Manager, InMail & Premium Messaging at LinkedIn. He’s also Co-Founder of the OMR Festival, one of the world’s largest events for digital marketing and technology.We talk about:LinkedIn’s approach to feedback loops and user engagementWhat KPIs or North Star metrics Christian’s team uses to measure success and manage new feature prioritizationHow LinkedIn encourages innovation, tests ideas before starting to build, and measures success. LinkedIn's product development and vision, How Might Wes, and experimentsHow Christian interacts with users and creates fans The importance of experience in designing remarkable eventsThe secret that helped OMR scale into one of the world’s largest events for digital marketing and technologyHow Christian sees the future of event in a post-COVID19 worldSilicon Valley’s secret ingredient to driving innovationThe personality traits of successful people in Silicon ValleyFor detailed show notes and relevant links, visit www.stunandawe.com If you want to accelerate traction, hit the growth stage, and upgrade your scaling skills, check out our Growth Leap online course. It’s a step-by-step guide to design your tech startup for high performance and impact. It’s packed with actionable and proven frameworks and tools to improve your startups performance, from better customer acquisition to clear prioritization and more productive meetings.Learn more here: https://growth.stunandawe.com/courseSupport the showDo you have a question you'd like me to answer on the podcast or feedback to share? Leave me a message here.You'll find all the show notes, transcripts, and past guests at stunandawe.com Up your growth game with our hands-on Growth Marketing Course For inquiries about sponsoring the podcast, email marketing@stunandawe.com.Support the show on Patreon Follow us: LinkedInTwitter
Plan A Founder & CEO Lubomila Jordanova on fighting climate change with data-driven technology
Jun 24 2020
Plan A Founder & CEO Lubomila Jordanova on fighting climate change with data-driven technology
Our guest today is a very inspiring woman on a mission to fight climate change with technology and education. Lubomila Jordanova is CEO & Founder of Plan A, a Berlin-based tech startup who helps companies reduce their environmental impact, engage their employees, and drive their own agenda towards carbon neutrality. We talk about:Setting a clear strategyThe power of purpose-driven tech startupsHow she uses OKRs to align her teamWhich metrics she uses to measure her startup performance and impactWhat the future holds for sustainabilityHer recommendations to upgrade your skills in growth, entrepreneurship, management, and scaling your startupFor detailed show notes and relevant links, visit www.stunandawe.com If you want to accelerate traction, hit the growth stage, and upgrade your scaling skills, check out our Growth Leap online course. It’s a step-by-step guide to design your tech startup for high performance and impact. It’s packed with actionable and proven frameworks and tools to improve your startups performance, from better customer acquisition to clear prioritization and more productive meetings.Learn more here: https://growth.stunandawe.com/course Support the showDo you have a question you'd like me to answer on the podcast or feedback to share? Leave me a message here.You'll find all the show notes, transcripts, and past guests at stunandawe.com Up your growth game with our hands-on Growth Marketing Course For inquiries about sponsoring the podcast, email marketing@stunandawe.com.Support the show on Patreon Follow us: LinkedInTwitter
Developing 21st century skills with GLEAC Founder Sallyann Della Casa
May 26 2020
Developing 21st century skills with GLEAC Founder Sallyann Della Casa
With the rise of AI and robots, what’s the future of work for us mere mortals? Our guest today has an answer to that question. Sallyann Della Casa is Founder and Chief Identity Hacker at GLEAC, an edtech company based in Dubai who benchmarks, maps, develops, and measures soft skills to current and future jobs. We talk about:The courage it takes to become an entrepreneur and follow your own pathThe challenges and pitfalls of launching a tech startup when you’re a non-tech founder How GLEAC helps Prada, Accenture, and Deloitte with sales training and augmented realityHow GLEAC tackles the forgetting curve and differentiates itself from well established players with a clear USPSallyann's growth mindset and approach to going for the $1 million dealHow to scale and manage a distributed teamThe challenges of product development when you’re a non-tech founderHow the COVID-19 crisis impacted the GLEAC business What GLEAC is doing to help people develop 21st century skills.Sallyann’s not-to-do list and why dropping sales leads is sometimes the right thing to doWhich tools Sallyann uses to manage product development with teams in different time zonesThe challenge of building a company culture in distributed teamSallyann’s advice to other startup leaders on managing their own psychologyFor detailed show notes and relevant links, visit www.stunandawe.com If you want to accelerate traction, hit the growth stage, and upgrade your scaling skills, check out our Growth Leap online course. It’s a step-by-step guide to design your tech startup for high performance and impact. It’s packed with actionable and proven frameworks and tools to improve your startups performance, from better customer acquisition to clear prioritization and more productive meetings.Learn more here: https://growth.stunandawe.com/course Support the showDo you have a question you'd like me to answer on the podcast or feedback to share? Leave me a message here.You'll find all the show notes, transcripts, and past guests at stunandawe.com Up your growth game with our hands-on Growth Marketing Course For inquiries about sponsoring the podcast, email marketing@stunandawe.com.Support the show on Patreon Follow us: LinkedInTwitter