Imagine that you’re going to give a talk on a topic you know really well. You spend time on the presentation, rehearse it 100 times, dial in the slides, and you’re feeling great. You get the conference, deliver the talk, and you think you nailed it. But when you ask for questions, one person raises her hand and says, “Nous ne parlons pas anglais.”That’s right. You just delivered your talk in English, and the entire audience speaks French. You made an assumption that you knew that audience. And the conference host made that same assumption. Now the effects, or embarrassment, may not be as strong if you guest on a podcast, but they can cut against your credibility, and potentially waste your time…and the audience’s time. That’s why you need to be prepared. And that’s exactly what public speaking coach (and fantastic guest) Adriana Baer is going to talk to us about today. We chat about everything from research to storytelling, and she even has a few bonus tips. Be sure to stick around until the end for a special bundled deal we’re offering. Top TakeawaysPodcast guesting is a gift. While the rest of the world lives in 5 second sound bites, podcasts give us the time and space to flex our expertise.To be an effective podcast guest, you need to do your research. Understand who you’re talking to, and how you can help them. You need to tell good stories – you do that but having some prepared, but also by actively listening to the host. Show NotesAdriana BaerWhy Podcast Interviews are a Content Goldmine with Tom SchwabThe Digital Storytelling Aspect of PodcastingThe Solopreneur's Gift GuideSponsored by: Sensei Sponsored by: Sensei: Save 20% FOR LIFE with code JOECASABONA ★ Support this podcast ★

Recently, I sat down to dinner with my family when the doorbell rang. It was a door-to-door HelloFresh salesman, who wanted to make dinner easier for us (while ironically preventing me from eating dinner). I immediately got frustrated for two reasons: It was dinner time and the interruption was unwelcomedI had already told this guy’s partner “no” several hours earlier. It was a conversation that not only was unwelcome but was already flat-out rejected once before. This sort of tactic is what gives sales a bad name, and why folks like us hate sales. But today’s guest, Nikki Rausch, is here to tell us that’s not at all how sales should work – and what we should do instead. Top TakeawaysSales isn’t a one-way street. It’s a collaborative conversation that you have permission to enter into. And you get permission by asking. The person you’re speaking to has their own language – you need to tailor your offer to meet their needs and use their language. Never make assumptions! You can’t further a relationship without asking questions. Assumptions are driven by limiting beliefs. Questions lead to concrete answers.Show NotesNikki RauschWhat Prepared Plumbers Can Teach You About Winning BusinessThe Selling Staircase: Mastering the Art of RelationshipMastering the Sales ConversationSponsored by: Sensei Sponsored by: Sensei: Save 20% FOR LIFE with code JOECASABONA ★ Support this podcast ★

Social media advice these days reminds me a bit of the parable of the Emperor with no Clothes. See, it's easy for anyone to display how smart and successful they are. They say things like, "Here's your content strategy for 2024: Post three times on X daily, post one thread on X daily. Create three LinkedIn posts per day and one LinkedIn carousel per week." People read that and think, "That's easy to understand," without realizing that just posting content is not a strategy at all. I often think about how people perceive me and my show because I consider myself a successful podcaster. But I also feel conflicted – I don't feel I've done a good job of leveraging this show to grow my audience. So, I've decided to have my friend, Zach Swinehart, come on to talk about how I can improve my conversions for this show.However, it almost feels a bit like the emperor has no clothes. Am I putting myself out there? Am I letting myself be too vulnerable? I guess you’re about to find out.Top TakeawaysWhen it comes to determining your lead magnet, you should test a few to see which resonates.When you're testing calls to action or lead magnets in a podcast, you should try a few different spots with a few different links.Know who you're talking to and try to understand your audience by looking at their pain points and objections.Show NotesDouble Your Email List Growth Rate in 29 minutesCheck out the full interview over on Zach's podcast, Full Time CreatorPersonalization is the Path Forward with Brennan DunnSponsored by: Sensei Sponsored by: Sensei: Save 20% FOR LIFE with code JOECASABONA ★ Support this podcast ★

How much help is too much help? When do you go from the actual worker to the visionary? And where does AI fit into all of this? Over on LinkedIn, I said using AI to write your book is like using a car to run a marathon. People took issue with that. So my friend Alastair MeDermott and I decided to have a good old fashioned debate. You’ll hear a nuanced discussion around:How to think about AI assistance in writing and content creationWhere AI can help versus replace in the creative processHow iterative prompting can shape the AI outputWhether AI will ever replicate truly original human ideasThe importance of the human editorial eye in approving AI-generated contentWhat we potentially stand to lose in fully outsourcing creative work to machinesIf you’re feeling uncertain about how to responsibly and effectively leverage AI tools like ChatGPT in your business and content creation, don’t miss this lively exchange of perspectives. Tune in now to help shape your own ethical framework.Check out Alastair's podcast over at https://therecognizedauthority.com/  ★ Support this podcast ★

Imagine making $70,000…from your bedroom…in one night. That’s exactly what Matt “Dappz” McGuckin did with his online trading cards shop. He got his start “breaking” – that is, buying and opening boxes of cards live online, and selling the contents…all on TikTok. Sounds risky? It is! But today, Dappz Sports is the Live Shopping Company on TikTok in the U.S., making over $20 Million in gross sales. So the risks have paid off. Now maybe it seems like too far-fetched to say you’ll make $70K in one night, but it’s not too far-fetched to say that making calculated risks will elevate your business. It’s a proven strategy and Dappz, and today, he’s going to tell you how you can do it too. Top TakeawaysDon’t try to think about how you’ll go viral. Instead, be consistent and try different things. Experimenting can be low-stakes risk-taking. One of the biggest risks that pay off is hiring someone. They will take SO much off your plate. It sounds scary, but it’s a must for any business owner. Research is SO important with it comes to mitigating risk – remember, this is about calculated risks, not being a cowboy, and doing crazy stuff to see if it pays off. Show NotesMatt "Dappz" McGuckinMatt on TiktokThe Social Dilemma on NetflixSponsored by: Sensei Sponsored by: Sensei: Save 20% FOR LIFE with code JOECASABONA ★ Support this podcast ★

Over the years, I’ve published a great many gift guides on my blog. From freelancers, to podcasters, to working from home, and even my hobbies — like pens and cigars. And this year is no different.But given my relatively new focus on helping solopreneurs (and the fact that the “Work from Home” guide is starting to feel a little stale), I’ve decided to change things up in 2023.That's why this year, I'm introducing the Solopreneur's Gift Guide. Enjoy! LinksThe 2023 Solopreneur's Gift GuideView on Casabona.orgRecording / Video Conference GearElgato FacecamElgato Facecam ProLive Stream kit Samson Q2U Sennheiser PC 8 USB Headset  Podcaster’s Gift Guide Hue Lights Elgato Key Light | Key Light Air Neewer 2 PackLume Cube for Video ConferencingHome Office Steelcase HON ChairsRoller Blade Wheels for Office ChairsJarvis by FullyE7 by FlexiSpotMoft Sit-Stand Laptop DeskTwelve SouthLogitech MX Master 3 Keycron K2 Pro Mechanical Keyboard Ergonomic keyboard from MicrosoftMonitor Arm by FullyAt Home Tech Western Digital My Book  Backblaze Synology 2 Bay Storage NAS +  some hard drives Western Digital Portable Hard DriveSamsung’s T7 portable SSDAirPods Pro IISkullcandy headphones Bose QuietComfort 45 Noise Cancelling headphones  Audio-Technica ATH-M50s Stream Deck GaNPrime Hybrid Power Bank / Wall Charger MagSafe 3-in-1 Charging Cube (perfect for travel)Nano USB-C Power BankStands by Lab22ProductivitySidekick NotebookSidekick NotepadWilliam Hannah A5 Classic NotebookCheck out my Pen guideAnalog from UgmonkTodoist MindNode  BearUlysses App Store Gift Card SetappComforts of HomeCometeerKru DoomcupReading Jazzy JavaRook NicaraguaNespressoOXO Brew Conical Burr Coffee GrinderMahabis SlippersTravel / Outside the HouseWaterField Designs Sling bag from Nomatic Timbuk2.Kindle ScribeAirTagsAirFly by Twelve SouthAt Your BestForget the FunnelThis is PersonalMade to Stick Sponsored by: Sensei: Save 20% FOR LIFE with code JOECASABONA ★ Support this podcast ★

Do you remember the most awkward moments of your life? One for me was definitely the day I was defending my master’s thesis. I was explaining a complex algorithm, when my advisor interrupted me and said, “Well…that’s not really how it works.”  In front of my classmates, other faculty, and a number of friends who showed up out of support.As you can imagine, I was mortified – until recovered, finished the presentation, and said, If you have any questions, I’d be happy to answer them. Unless it’s about that one algorithm. They you can ask Dr. Bishop.” That got laughs, and I finished strong. I learned an important lesson that day: awkwardness will happen. It’s how you handle it that has a lasting effect. And that’s exactly what Dr. Henna Pryor is going to talk about with us today. She’s a keynote speaker, and her best-selling book, Good Awkward, came out in September with endorsements from people like NFL Quarterback Russell Wilson. Top TakeawaysWe are living in a society that increasingly doesn’t need to use its “social skills” muscle. We don’t have to interact with as many people, and it’s making us feel worse. Awkward goes hand-in-hand with uncertainty. That means if you never want to feel awkward, you’ll never grow. In order to embrace uncertainty, and therefore awkwardness, we need to create more situations to “practice” than the current world gives us. Show NotesHenna PryorHenna Pryor BookHenna on LinkedinHenna on InstagramHow to Stand Out When Everything is Competing for Attention with Steve WoodruffSponsored by: Sensei Sponsored by: Sensei: Save 20% FOR LIFE with code JOECASABONA ★ Support this podcast ★

A family walks into a talent agency, and says, “Have we got the act for you…”If you’re familiar with this opening to a joke, you may have had a visceral reaction to it — either you think it’s hysterically funny, shamefully disgusting, or both. It’s the opening to the joke, The Aristocrats, and if you have a weak stomach, I don’t suggest you look it up.See, the point of this joke isn’t actually the punchline, which is right in the title. The point is to see how long you can improv a shocking, disgusting, offensive story.You can think about it as a secret handshake among comedians, that became not so secret after a 2005 documentary came out about it.It going me thinking about the importance of telling a story.This week, I got to speak to my friend Nick Benson’s college classes about Digital Storytelling.Don’t worry, I didn’t tell The Aristocrats.Instead, I spoke to them about why storytelling is so important in any content you create, especially podcasting.Read the article here: https://podcastliftoff.com/podcast-storytelling/  Sponsored by: Lulu: Sign up for free today and sell your book. Sensei: Save 20% FOR LIFE with code JOECASABONABecome a member at https://howibuilt.it/join ★ Support this podcast ★

In a way, the chaotic start to our interview, followed by a calm, cool conversation, is a metaphor for Jordan’s business journey this year. See, this isn’t just a story about how to hire good people for your business. It’s a cautionary tale, and proof that running a business is about always learning and adjusting. Jordan runs an agency of high-level remote assistants. Today, she’s telling us her own trials and tribulations with making what seemed to be the right hiring call but ended up plunging her business into a few chaotic months. Don’t worry though, through patience and vigilance, she came out on the other side in a much better position. Plus, in the PRO show, we talk about what she’s doing for me…and why she’s contributed to me potentially leaving Airtable for Notion.Top TakeawaysYou need to share your mission with your team early on. This ensures that you’re both aligned on the same values – which will form a stronger bond than a paycheck. Know when to communicate. Jordan saw that through hiring contractors, they were taking on too much, and as a result, the quality of their work slipped. Clear communication could have prevented the worst outcome for her: loss of clients. Know when to cut ties. Jordan saw that for her agency, a contractor relationship would not work. So she pivoted and decided to hire full-time employees instead. It took several months to find the right fit, but she’s happy she didn’t rush into the decision. When you do bring on new employees, make sure to have a rock-solid, hands-on training program. This will allow them to start learning and doing, from day 1.Show NotesJordan EatonSponsored by: Lulu | Sensei Sponsored by: Lulu: Sign up for free today and sell your book. Sensei: Save 20% FOR LIFE with code JOECASABONABecome a member at https://howibuilt.it/join ★ Support this podcast ★

It's podcast swap time! Except I'm telling you about another podcast of mine: Podcast Workflows. It's a daily podcast that focuses on how to help podcasters improve their processes. Every Wednesday, I do a deep dive into someone's process, and that's what I'm bringing you today. Learn more at https://show.podcastworkflows.com/Arielle Nissenblatt eats, sleeps, and breathes podcasts.Her main job is with a podcast company.Her newsletter is all about podcast curation.She runs a podcast community on Discord.She loves podcasts so much that she, along with her co-host Tim Villegas, produce a podcast about podcasts. Well really, about podcast trailers specifically. It’s called Trailer Park.You might think that this is too niche, but they got 10,000 downloads in just a few weeks. Their outreach process was crucial to achieving that goal. Read on to learn how they did it.IN THIS EPISODEWhy a super-niche podcast is the path to successSpending some time in the edit can greatly enhance your showPitching and direct outreach is still the best way to grow your podcastRead the full article here: https://podcastworkflows.com/trailer-park-podcast/ ★ Support this podcast ★

If I wanted to cater to the current algorithm gods, I’d probably talk about how this interview is all about what AI can and cannot do for us. But it’s so much more than that. Much like the problem with leveraging AI to do all of the heavy lifting, me positioning this episode as “about AI,” would be inauthentic. And authenticity…well that’s really what this episode is about. Tom Schwab is someone who believes at his core that you’re just One Conversation Away from a profitable…and perhaps quite successful…business. So that’s what he helps people do. He helps them have conversations. And today, you’re going to learn how to get better at having the right conversations, as well as how to leverage those conversations to build your authority…authentically. Plus in the PRO show, Tom and I exchange podcast interview horror stories!Top TakeawaysMarketing is starting a conversation with someone who could be a great customer. But before you can do that, you need to get clear on what you do, and who you do it for. Obscurity is bad for business. When you go on podcasts, you’re having a conversation with potentially lots of people. This means you need to show up, be present, and make the host look like a genius for having you on! Go for quality over quantity. When I asked Tom about how to get on more podcasts he said, “More is not better. Better is better.” So use your time wisely, and show up fully for the listeners.Show NotesTom SchwabSponsored by: Lulu | Sensei Sponsored by: Lulu: Sign up for free today and sell your book. Sensei: Save 20% FOR LIFE with code JOECASABONABecome a member at https://howibuilt.it/join ★ Support this podcast ★

Did you know that Netflix is also a gaming platform now? That Apple make TV shows? That Disney own a number of YouTube channels without the Disney branding? It’s because they know what Steve Woodruff knows. If you’re a podcaster, you might think the competition is other podcasters. If you make movies, you might think the competition is another movie. You’d be wrong. See, what Netflix, Apple, Disney, and Steve know, is that the competition is everything. People are assaulted every day by stimuli, and if you want to cut through all of the noise, you need to stand out by being an effective communication designer. And there’s no better person to tell us how to do that than the King of Clarity himself. Plus, in the PRO show, we talk about using AI to write books, and Steve’s process for writing his latest book, The Point. Top TakeawaysThe average American spends 7-10 hours per day in front of a screen. On top of that, we see 4,000-10,000 ads every day. In other words, there is a lot of stuff competing for our attention. You want to be pigeonholed! Instead of an “Elevator Pitch,” which sounds stuff and outdated, Steve prefers the term “Memory Dart.” What’s one sentence you can say to people so they know exactly what you do? If you’re not communicating clearly to an outsider, you’re not communicating clearly. You want to make sure your copy (website, LinkedIn profile, Twitter) makes sense to people who don’t know your work well.Show NotesSteve WoodruffSteve in LinkedinWant to be a Better Speaker? Do THESE Things with Mike PacchioneClarity Wins BookYou’re Writing Your Business Book Wrong with Josh BernoffSponsored by:  Hostinger | Lulu | Sensei Sponsored by: Hostinger: Get 10% off + 2 months free with code BUILD Lulu: Sign up for free today and sell your book. Sensei: Save 20% FOR LIFE with code JOECASABONA ★ Support this podcast ★

Imagine running a high 7-figure business with over 300,000 followers on social media, then launching a podcast. How many downloads would you expect? 100,000? 150,000? What about…10? We’ve all been there: we spend a TON of time pouring blood, sweat, and tears into a project just to have it launch to crickets. That’s exactly what happened to Yong-Soo Chung with his podcast. Despite the social following, no one cared about his show. But instead of wallowing in self-pity or shutting the show down, Yong-Soo took action. He reactivated his 12-year dormant Twitter account, and started basically from scratch, growing to 20,000 followers in less than a year. Now he has a great process for getting people from Twitter to his newsletter, to his podcast.We’ll cover his entire journey and more. Plus, in the PRO show, we exchange notes on our production processes!Life LessonsHave a clearly defined niche, and know how to reach people in that niche. Yong-Soo’s initial problem was a mismatch between his businesses and his show. Once he started to find people in the right niche, he started to find listeners. Share personal stories – these are the things that resonate with people, no matter what platform or niche. By being a little vulnerable, people will want to learn more about you and your story.Continuously hone your target avatar and make sure to grow your show to serve your audience and yourself. You need to be interested in the show – after all, that’s how you tell a good story. Show NotesYong-Soo ChungYong-Soo in TwitterYong-Soo in InstagramYong-Soo in LinkedinUsing AI to Craft a Listener AvatarWant People to Find Your Podcast? Do More Than Just Tweet with Deirdre TshienSponsored by:  Hostinger | Lulu | Sensei Sponsored by: Hostinger: Get 10% off + 2 months free with code BUILD Lulu: Sign up for free today and sell your book. Sensei: Save 20% FOR LIFE with code JOECASABONA ★ Support this podcast ★

Cohort-based courses are on the decline if the tastemakers are to be believed. And it makes sense. Now that people aren’t stuck at home, they probably don’t want to spend time interacting online when they can interact IRL. But that doesn’t mean that CBCs have no utility. In fact, I think that there’s a great way we can make CBCs even better, by employing a tactic that has been explored in the K12 and higher education settings: the flipped classroom. In the episode we’ll: Check out the flipped classroom model, a way to get students more involved and boost their learning.See how engaging teaching methods move past old school methods and foster better student participation.Learn some of the pitfalls of the flipped classroom in a practice.Measure the effect of customizing course material to suit students, a way to make education more personalized.See how the topic matters when considering the use of the flipped classroom model.Address how we can incorporate the flipped classroom model in cohort-based courses. Sponsored by: Hostinger: Get 10% off + 2 months free with code BUILD Lulu: Sign up for free today and sell your book. Sensei: Save 20% FOR LIFE with code JOECASABONA ★ Support this podcast ★

I love Hibachi. I love the food. I love the experience. That seems a lot like building in public, right? After all, the chef is literally cooking in front of us, building our meal. But according to Kevon Cheung – a guy who’s built his entire community by building in public – Hibachi is entertainment. In order to build in public, you need to take your audience on a journey with you. That’s why he believes building in public is more like Omakase. This is where the chef will choose the foods for you, involve you in the process, and tell you a story about the food you’re eating. That’s what Building in Public truly is, and today, we’re going to learn how to leverage it to build great communities and better products.Top TakeawaysYou need to talk about something people care about, not just vanity metrics. No one cares what time you wake up to write. They want to know what you’re writing about, and why you chose to write about that topic. Only your competitors care about how you do something – your secret sauce. Your audience is invested in you, and they want to know about the journey…both the ups and the downs. You shouldn’t just announce something when you’re not sure it will do well. Instead, tell your audience you’re exploring an idea. Ask them about it, and involve them in the process. THEN, make a decision and share that with them, along with why you made the decision. Show NotesKevon CheungKevon in Twitter PublicLabMonica LentWhat Happened to WirecutterHow To Build a $1000/year Membership with Jay ClousePodcast Workflows bookhttp://helpthisbook.comSponsored by:  Hostinger | Lulu | Sensei Sponsored by: Hostinger: Get 10% off + 2 months free with code BUILD Lulu: Sign up for free today and sell your book. Sensei: Save 20% FOR LIFE with code JOECASABONA ★ Support this podcast ★

You need to tell a good story, no matter what kind of content you create. This is obvious in fiction, but it’s just as important in non-fiction. Don’t believe me? Take it from Emmy Award-winning producer, Cody Sheehy. He creates documentaries, and today he tells us why storytelling has been crucial to his work, and is crucial to yours too. In the PRO show, I couldn’t resist: I asked what it was like to win an Emmy. Top TakeawaysEverything comes down to having a good character. Your audience needs to associate with the character for them to feel connected to your content (this is why long-form> short-form). While Joseph Campbell’s formula is great in theory, it doesn’t fit perfectly in the real world. But you still need to take elements from it to craft something compelling. Finishing strong should feel like you’re running through a house, closing all the doors. Your character needs to grow and you need to close most, if not all, of the open threads.Show NotesCody SheehySponsored by: Lulu | Sensei Sponsored by: Lulu: Sign up for free today and sell your book. Sensei: Save 20% FOR LIFE with code JOECASABONABecome a member at https://howibuilt.it/join ★ Support this podcast ★

If you think about social networks as people, LinkedIn is TikTok’s dorky older, more professional sister…that the younger, more hip sister needs to borrow money from. That’s how Kathleen Celmins sees it, and she’s very effective at selling on LinkedIn. In fact, she says that if you’re just trying to grow your follower count on LinkedIn, you’re doing it wrong. Instead, it’s all about the connections. How do you convert those connections into clients? That’s what we get into during this call. Plus, in the PRO show we talk about the danger of creating tools that rely on social media. Top TakeawaysWhile every other social network is super content-heavy, LinkedIn is different. If you post more than once a day, you’re competing with yourself. Followers on LinkedIn are a vanity metric. Your goal is to fill your calendar with calls…so create connections and see if those connections are a good fit. Your LinkedIn Profile is your sales page. Optimize it for your offer, and start connecting with people in your niche.Show NotesKathleen CelminsHow to NOT Burn Out While Using Social Media with Alex MarshallWaalaxySponsored by: Lulu | Sensei Sponsored by: Lulu: Sign up for free today and sell your book. Sensei: Save 20% FOR LIFE with code JOECASABONABecome a member at https://howibuilt.it/join ★ Support this podcast ★

I used to think that promoting my podcast was a matter of tweeting it (Xeeting it?) and hoping for the best. And while I’ve learned a TON over the years about what to do, and what not to do, Deirdre Tshien still blew my mind as we talked about her traffic pyramid. As the co-founder and CEO of Capsho (an AI tool to help create promotional assets), she knows a thing or two about how to market and grow your podcast. We’ll get into that, plus podcast discoverability tips that change my approach to this very show, and my audits. Plus, in the PRO show, we talk about what it’s like building niche commercial AI tools. Top TakeawaysLook for the 4 tiers of getting traffic to your content: passive, and active organic marketing, leveraging other audiences, and paid adsThere are lots of ways to improve podcast discoverability, including optimizing titles, descriptions, and even artist names for the words your niche is searching for.The name of the repurposing game is dripping out clips from your show and giving the episode a long life. That’s why Deirdre started Capsho in the first place!  Show NotesDeirdre TshienMoPodPodpageCreative StudiosVoxalyzeMaking Money on Marketplaces with Maddy OsmanSponsored by: Lulu | Sensei Sponsored by: Lulu: Sign up for free today and sell your book. Sensei: Save 20% FOR LIFE with code JOECASABONABecome a member at https://howibuilt.it/join ★ Support this podcast ★

It's the summer and I just came off a ton of travel, so this episode is a mishmash of things and a little rambly. Strap in! We’ll talk about a contract position I have, plus some new partnerships I’m excited about. Then we’ll move to my summer of travel and how I’m managing the workload before moving onto the main event: 5 tools I’m trying out this summer. In the pro show, I talk about what I’m using Notion for, more about my new position, Luma, and seeing a therapist. Show NotesArc BrowserVoxalyze AudioPenQuillbeeCapshoLumaRSS.comMy YouTube ChannelSponsored by: Lulu | Sensei Sponsored by: Lulu: Sign up for free today and sell your book. Sensei: Save 20% FOR LIFE with code JOECASABONABecome a member at https://howibuilt.it/join ★ Support this podcast ★

“I don’t need to write it down because I’ll remember” is hopelessly naive. Sorry if that stung, but it’s true. You need to write things down, as Andy Ayim MBE learned when he started his digital journal.  He’s a father, husband, creator, thinker, investor, and founder of The Angel Investing School. He has invested in over 17 gap-closing startups. And he would be completely lost without what he calls his “Tracker” - a digital journal he keeps in Notion. In fact, he believes his Tracker is so crucial, that he considers it DIY coaching and counseling too. So let’s dive into why YOU need to keep a digital journal, and how to make it happen. Plus, in the PRO show, we talk about investing, single-vs-multi-focus, and how Andy invented Spotify, and I invented Facebook…Top Takeaways“You’re never really failing if you learn from it.” Your digital journal is like the “Google Analytics of your life.” You can keep track of what you do, how do feel, and lots of other data points to help you learn.This can also be an eternal source of content. If you’re logging books, thoughts, and ideas, you can reference your digital journal when you’re feeling stuck to look for inspiration. Get started the way that works best for you. Andy started with a Google Doc before moving to Notion when he understood what he needed.Show NotesAndy AyimSmall World BooksCortex PodcastAtomic Habits Building a Second BrainSponsored by: Sensei Sponsored by: Lulu: Sign up for free today and sell your book. Sensei: Save 20% FOR LIFE with code JOECASABONABecome a member at https://howibuilt.it/join ★ Support this podcast ★