S2 Ep. 20 Toni Ko: Banking On Beauty With NYX Cosmetics

Raising the Bar with Alli and Adrian

Aug 16 2019 • 50 mins

Toni Ko was just 25 when she founded the affordable beauty brand NYX Cosmetics. With $250,000 in seed money from her parents, the Korean-born entrepreneur started out small, with makeup pencils, but made $2 million in sales her first year. After selling the company in 2014 to L'Oreal for reportedly $500 million, Toni knew retirement wasn't what came next. She sat down with Alli and Michael to swap entrepreneurial war stories and share how she revived her sense of self post-acquisition with a sunglass company, real estate investments, and venture firm for women-led companies. Keep up with Toni at @tonikokoko. And don't forget to follow @alliwebb for #BTS of Raising The Bar and subscribe and rate us!

Produced by Dear Media.