Apr 25 2022
#005: The Power of Community-Led Marketing with Katie Perry
In this episode, GM of IR Innovation at Public, Katie Perry discusses how she thinks about Public's evolution, Community-Led marketing, and working cross-functionally. Public is an investing platform that helps people become better investors in the same place where they invest. They offer stocks, ETF (exchange-traded fund), Cryptos, and soon-to-be NFTs and collectibles — all in the same place. Find Katie on LinkedIn. For more Community-Led resources, head over to communityled.com, where you'll find the Community-Led Growth Model, The 2022 Community-Led Report, and the Community-Led Assessment.
Alex Angel is the Chief Community Officer at Commsor and The Community Club, with more than 12 years of community experience under her belt.
Kirsti Buick is a journalist turned Community Content Creator, and heads up the Content team at Commsor and The Community Club.