Elevate Your Brand

Laurel Mintz

Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantreprenuers” looking for insider tips and secrets from the most exciting new and growing brands in Los Angeles and the US at large.

Each week, entrepreneurial special guests join Laurel Mintz, founder and CEO of award-winning marketing agency Elevate My Brand, to discuss the marketing failures and successes that have brought their brands to the next level. Learn from real-life experiences and be inspired by leaders in your industry about how smart digital and experiential marketing can elevate your brand.

If you’ve listened to all our episodes but want to learn more marketing tips, follow us on Instagram: @elevatemybrandla.

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From Intelligence Officer to Venture Capitalist ft. Guy Filippelli of Squadra VC
2d ago
From Intelligence Officer to Venture Capitalist ft. Guy Filippelli of Squadra VC
Guy Filippelli is the Managing Partner of Squadra Ventures, an early-stage venture capital firm that makes concentrated, lead investments into early-stage companies in the National Security and Cybersecurity markets. He was previously founder and CEO of RedOwl Analytics and Berico Technologies. He began his career as a US Army intelligence officer, serving in Korea, Italy, Germany, and Afghanistan, and at NSA where he served as a Special Assistant to the Director, and led a highly successful project in Baghdad. In 2007, Guy received the National Intelligence Medallion, the nation’s highest award for civilian personnel, for his efforts to bring real-time targeting capabilities to our tactical forces. He is a graduate of the United States Military Academy (USMA) at West Point, and received his B.A. and M.A. in Philosophy, Politics, and Economics from Oxford University, where he studied as a Marshall Scholar. He is Chairman of the Commit Foundation, a non-profit focused on veteran transition, and also serves on the boards of the National Cryptologic Foundation and the University of Maryland’s BioPark. Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantreprenuers” looking for insider tips and secrets from the most exciting new and growing brands in Los Angeles and the US at large. Each week, entrepreneurial special guests join Laurel Mintz, founder and CEO of award-winning marketing agency Elevate My Brand, to discuss the marketing failures and successes that have brought their brands to the next level. Learn from real-life experiences and be inspired by leaders in your industry about how smart digital and experiential marketing can elevate your brand.
Succeeding in the Culinary World ft. Chef Jason Fullilove
Oct 31 2023
Succeeding in the Culinary World ft. Chef Jason Fullilove
Chef Fullilove's culinary journey has taken him from Ohio to New York to the Caribbean, ultimately landing him in the fresh food paradise of California. Along the way, he honed his skills under the guidance of some of America's top culinary figures. Recognized as one of the nation's emerging culinary stars, he is committed to innovative cuisine, sourcing the freshest ingredients, championing sustainability, working closely with local producers, and adhering to his simple credo: "Passion. Exuberance. Balance." With an extensive career that includes stints at esteemed restaurants in Ohio, the US Virgin Islands, and the Caribbean, and as Executive Sous Chef in New York, Chef Fullilove has immersed himself in California's vibrant farming scene, leading him to establish Barbara Jean Los Angeles (BJLA), a culinary haven - where he brings his interpretation of African American soul food and globally inspired comfort cuisine to fine dining, catering, and pop-up experiences throughout Southern California. Shop his hot sauce here!Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantreprenuers” looking for insider tips and secrets from the most exciting new and growing brands in Los Angeles and the US at large. Each week, entrepreneurial special guests join Laurel Mintz, founder and CEO of award-winning marketing agency Elevate My Brand, to discuss the marketing failures and successes that have brought their brands to the next level. Learn from real-life experiences and be inspired by leaders in your industry about how smart digital and experiential marketing can elevate your brand.
Sustainable Fashion & Luxury Beyond Leather ft. Rebecca Mink of Mink Vegan Leather | EYB
Sep 12 2023
Sustainable Fashion & Luxury Beyond Leather ft. Rebecca Mink of Mink Vegan Leather | EYB
Rebecca Mink founded the MINK brand to offer an alternative to leather. Mink’s passion to build MINK started at the astonishing age of 4 years old when she refused to eat animals and wear shoes made of leather. Mink went on to become a celebrity wardrobe stylist creating fashion forward luxury options that did not harm animals, people or the planet. Mink created the first luxury vegan shoes 23 years ago in Italy sourcing available sustainable materials. After studying vegan material for decades Mink has now invented a supreme bio-based plant leather made from reclaimed fruits and vegetables to launch in 2024. Mink is a pioneer in leading innovative technologies in sustainable materials focused on using no plastic while still creating luxurious products with no compromise. Minks lifework is to shift the paradigm of how people view animal leather versus sustainable non leather options.MINK Vegan Shoes: https://minkshoes.com/MINK Materials: https://minkmaterials.com/Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantreprenuers” looking for insider tips and secrets from the most exciting new and growing brands in Los Angeles and the US at large. Each week, entrepreneurial special guests join Laurel Mintz, founder and CEO of award-winning marketing agency Elevate My Brand, to discuss the marketing failures and successes that have brought their brands to the next level. Learn from real-life experiences and be inspired by leaders in your industry about how smart digital and experiential marketing can elevate your brand.
Becoming a Subscription Box Pioneer ft. Katie Kitchens of FabFitFun | EYB
Aug 8 2023
Becoming a Subscription Box Pioneer ft. Katie Kitchens of FabFitFun | EYB
Co-founder of FabFitFun, Katie Rosen Kitchens, has led its evolution as a female-focused media brand, from writing about great lifestyle products to getting them into people’s hands. Since launching the FabFitFun lifestyle box 2013, Rosen Kitchens has shifted her energy toward curating fresh and exciting brands for FabFitFun members and overseeing all brand partnerships and product development. Building on this to place the brand at the intersection of content, community and commerce, Rosen Kitchens has spearheaded FabFitFun’s evolution into one of the most-loved membership services that spans beauty, fashion, fitness, home, tech and more. As editor in chief, Rosen Kitchens continues to oversee all of FabFitFun’s content including its quarterly lifestyle magazine, video, online and social posts, and spearheads FabFitFun’s charity initiatives. After earning English and Sociology degrees from George Washington University, Rosen Kitchens joined the fashion, beauty, and nightlife guide Scheckys.com as its L.A. editor. She has written for an eclectic variety of magazines, newspapers and websites including the Los Angeles Times, Art and Living, Women’s Life, Dining Out, Pasadena Mag, LA Splash, and Venice News. Inbetween blogs and articles, Rosen Kitchens has worked in TV production on several shows including It’s Always Sunny in Philadelphia and Jackass, and has also had a few of her own plays produced. On any given day Rosen Kitchens is testing out protein bars, experimenting with exfoliators, swinging kettlebells, seeking out sex secrets, hailing high/low styles, interviewing fit-lebrities, examining fast & slow food, investigating mood boosters, working out at work, cycling, and more, all to find the best in beauty, fashion, fitness, nutrition and wellness for her FabFitFun Subscribers. When Rosen Kitchens is not at FabFitFun, she can be found hiking, experimenting in the kitchen, and spending time with her husband Daniel and their daughters, Summer and Sienna.Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantreprenuers” looking for insider tips and secrets from the most exciting new and growing brands in Los Angeles and the US at large. Each week, entrepreneurial special guests join Laurel Mintz, founder and CEO of award-winning marketing agency Elevate My Brand, to discuss the marketing failures and successes that have brought their brands to the next level. Learn from real-life experiences and be inspired by leaders in your industry about how smart digital and experiential marketing can elevate your brand.
The Power of Diverse Investing Teams ft. Robyn Russell & Ruth Shaber of Tara Health Foundation | EYB
Aug 3 2023
The Power of Diverse Investing Teams ft. Robyn Russell & Ruth Shaber of Tara Health Foundation | EYB
Tara Health Foundation promotes health, well-being and opportunity for women and girls by strategically investing their financial and human capital in innovative, evidence-informed programs.Ruth Shaber, M.D., founder & president of Tara Health Foundation, started her career in 1990 as an obstetrician and gynecologist at the Kaiser Permanente South San Francisco Medical Center. She served as chief of Obstetrics and Gynecology from 1997 to 2003 and spent six years as director of Women’s Health for the Northern California division of Kaiser Permanente. She is the founder of the Women’s Health Research Institute in Kaiser Permanente’s Northern California region. Ruth was medical director at the Kaiser Permanente Care Management Institute (CMI) from 2007 to 2012. At CMI she worked with Kaiser Permanente’s regional and national leaders to apply the best evidence-based and successful systems approaches to create reliable clinical performance. Ruth is the co-founder and board chair of Rhia Ventures, a group of foundations and investors that collaborate to bring new types of capital and enterprise to the field of reproductive health in the United States. She is also a board member at the Women of the World Endowment and Toniic. She received her B.A. from Yale University and her medical degree from the University of Pennsylvania. Most recently Ruth published an audiobook, The XX Edge which you can listen to here. Robyn Russell is the Senior Director of the Gender Diverse Investing Collective at Tara Health Foundation. She consults on projects aimed at driving systemic change for women and communities of color. She currently leads an initiative with the Tara Health Foundation and Women of the World Endowment to put more capital in the hands of women to increase returns and drive economic growth. She also works with the DC Primary Care Association (DCPCA) on innovative approaches to improve the health and well-being of low-income women of color. Contact: robynrussell@tarahealthfoundation.orgElevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantreprenuers” looking for insider tips and secrets from the most exciting new and growing brands in Los Angeles and the US at large. Each week, entrepreneurial special guests join Laurel Mintz, founder and CEO of award-winning marketing agency Elevate My Brand, to discuss the marketing failures and successes that have brought their brands to the next level. Learn from real-life experiences and be inspired by leaders in your industry about how smart digital and experiential marketing can elevate your brand.
From Corporate Dissatisfaction to Filling a Gap in the Food Space ft. Richa Gupta of Good Food for Good | EYB
Jul 18 2023
From Corporate Dissatisfaction to Filling a Gap in the Food Space ft. Richa Gupta of Good Food for Good | EYB
Richa was born and raised in India. She grew up eating fresh home-cooked meals every night, a blessing she often took for granted. As an adult, Richa strived to cook the same kind of wholesome, hearty meals she grew up on, but the lack of options that were both convenient and nutritious made it increasingly difficult to eat healthy on busy nights. After becoming a mother, Richa knew there was something she needed to do to make a change. How could people be expected to compromise health for convenience?Driven by her growing desire to make a difference in the world through food, Richa launched Good Food For Good. Richa’s fierce belief in the power of real, whole food and her love for cooking empowered her to create food products that were both nutritious and delicious. No longer would people have to sacrifice their health for the sake of convenience: They could have both.  Elevate Your Brand is the #1 marketing podcast for entrepreneurs and “wantreprenuers” looking for insider tips and secrets from the most exciting new and growing brands in Los Angeles and the US at large. Each week, entrepreneurial special guests join Laurel Mintz, founder and CEO of award-winning marketing agency Elevate My Brand, to discuss the marketing failures and successes that have brought their brands to the next level. Learn from real-life experiences and be inspired by leaders in your industry about how smart digital and experiential marketing can elevate your brand.