We continue this week with our Selling With Integrity series. Although we didn’t sign up as salespeople when we chose to be massage and bodywork practitioners, we still need to be able to have a solid, intentional conversation around sales. In today’s episode, I’ll share with you some mistakes I’ve made in the sales side of my business so you won’t make the same ones. This week on the Do It With Intention Podcast: Why listening is a huge part of sales, and how it’s often missing from the conversation. 2 simple ways to become a better, more intentional, listener — and a few things you should not do in the sales conversation. Learn how you can become a stronger salesperson just by being genuinely you.   Resources from this episode: Grab your free practice-building resources here! Check out my website The Bodywork Project

In this week’s installment of the Do It With Intention podcast, I begin a new series called Selling With Integrity. While most massage and bodywork therapists did not get into the business to generate sales, it’s still a crucial part of every practice. And it doesn’t have to feel gross. Listen in as I talk about some common myths around selling — myths we often feel we must follow — and the mistakes that go along with these myths. This week on the Do It With Intention Podcast: Learn what upselling is and why you don’t have to practice it to attract ideal clients. How it is far more important to listen carefully than to talk during the sales conversation. Find out why treating clients as commodities is a non-starter. Resources from this episode: Grab your free practice-building resources here! Check out my website The Bodywork Project

In this week’s episode we finish our series on healthy boundaries on the business side of your massage or bodywork practice. Even if you think your boundaries are strong, listen in because there’s always room for improvement — so you can honor your clients and yourself. You’ll learn what a Wait List is, when you’ll need one, and why it’s important to keep it simple. Even if you think a Wait List is WAAAAY down the road for you, listen in to get some great ideas for honoring the boundaries of both you and your clients. This week on the Do It With Intention Podcast: Learn why you should be the only one with access to your Wait List. And why it’s crucial that you are in charge of the Wait List. Find out how a Wait List allows you to work with only those you really want to work with.   Resources from this episode: Grab your free practice-building resources here! Check out my website The Bodywork Project

Just as we need healthy boundaries on the therapeutic side of our practice — things like keeping our professional lives separate from our private lives — we also need solid boundaries in our business. In this week’s episode of the Do It With Intention podcast, I dive into honoring healthy business boundaries, specifically around your appointment schedule, how you’d like to be contacted, and when to return messages. Listen in to learn how setting and honoring strong boundaries is one of the kindest things you can do for your clients. This week on the Do It With Intention Podcast: Learn why you should not be available for your clients 24/7. How setting a schedule and sticking to it can lead to better relationships with your clients. And why clients who are emboldened to contact you through any channel — text, phone, work email, personal email, social media — can lead to huge time sucks. Instead, educate them to respect and honor you and your time.   Resources from this episode: Grab your free practice-building resources here! Check out my website The Bodywork Project Have a question you’d like answered on the podcast? Shoot me an email!

In this week’s episode I share how creating and honoring boundaries teaches your massage and bodywork clients how to treat you with respect and integrity. There are several situations where clients can try to push boundaries, and you need a good way to say, “No.” Today, we’ll look at clients trying to get an appointment outside of your scheduled times, asking you for a doctor’s note, and what to say when clients ask you for a discount. You don’t want to miss this episode. This week on the Do It With Intention Podcast: Learn three examples of situations you definitely want to say no to — while being clear and holding boundaries. Find out why saying no is never a negative if you offer alternatives. And why saying yes when you want to say no — crossing boundaries — is often triggered by fear.   Resources from this episode: Grab your free practice-building resources here! Check out my website The Bodywork Project

In this week’s episode, I answer a common question from listeners about massage and bodywork business boundaries — and how they can help create a safe container for your clients. And I share some surprising misconceptions about time management. If you’ve ever struggled with managing your time in your practice, this episode is for you! This week on the Do It With Intention Podcast: Learn why it’s important to start and end your sessions on time — all the time. Find out how to have integrity around your boundaries so you can respectfully guide clients to honor those boundaries. And how to set the tone BEFORE a session so boundaries on ending it will be respected.   Resources from this episode: Grab your free practice-building resources here! Check out my website The Bodywork Project

It takes a lot of courage to make the leap to start your own massage or bodywork practice when you’ve been working for other people for your entire career. But having a mentor and colleagues to help you throughout the process could be just what you need to start! I’m thrilled to have one of my students from The Bodywork Project, Kori Frieling, on the podcast today to share her experience with the program and the pivot she was able to make in her career. Kori shares her experience pivoting from an employee at a day spa to starting her own practice in Colorado, all while raising her young daughter. This week on the Do It with Intention podcast: How identifying your ideal group of clients is just the first step in actualizing the vision for your career. Why it is so important to pair with someone in your career field while looking for a mentor. Kori’s experience interacting with the other Bodywork Project students that boosted her confidence. Resources from this episode: Kori Frieling has been a massage therapist since 2012 and CranioSacral Therapy practitioner since 2019. She loves to help people heal from injuries and relax. Kori has worked everywhere from high-end spas to chiropractic offices, and is now branching out into private practice. Learn more about Kori Frieling from her website Grab your free practice-building resources here! Check out my website The Bodywork Project

Today on the Do It With Intention podcast, Liz Allen joins us for an insightful conversation about her journey to find direction and support for her evolving practice -- all while the outside world was changing with the pandemic, and her family was growing. Liz shares how she was able to translate her passion for her work into a more intentional business benefiting her clients, while organizing her work inside The Bodywork Project program to fit the needs of her family. This Week on the Do It With Intention Podcast: The different ways you can narrow your focus within your business. Liz’s weekly check-in that created a huge shift in how she sees her client base week-to-week. Why looking back on your work enables you to move forward and remain grounded in your practice. Resources from this episode: Liz Allen is a licensed massage therapist who exclusively offers CranioSacral Therapy at Winchester Natural Health Associates. Based in her license of Massage Therapy, her skills in CranioSacral Therapy, SomatoEmotional Release, and Reiki create support for her clients in their journey towards balance and whole-being wellness Learn more about Liz Allen on her website Winchester Natural Health Associates Grab your free practice-building resources here! Check out my website The Bodywork Project

Over the past year it has been so inspiring to watch my Bodywork Project students pivot their businesses during the pandemic to continue being of service to their clients. I am thrilled to have Julie Taylor, an experienced nurse practitioner, herbalist and reflexologist, join me on today’s episode as she shares her experiences in doing what she has always done in her career — pivoting with her passions to meet her clients’ needs. Take a listen as Julie shares how she translated lessons learned in The Bodywork Project into successful business practices she plans to continue in the years ahead, and find out about her unique connection to the okapi. (What’s an okapi, you ask? Listen in…) This week on the Do It with Intention podcast: How taking something simple that you’re knowledgeable in and turning it into a client offering can be of such great service to others if you’re just able to take that first step and put yourself out there. The misconception that in-person retreats need to be scaled for success and how, alternatively, small, intimate retreats can lead to the most healing and transformation. Ways to consider your massage and bodywork clients’ needs matched with your skillset to spark ideas for new offerings. The small and easy way to introduce a newsletter to your clients without overwhelming their inboxes. Julie’s new method of leading her introductory sessions that has allowed for richer, more meaningful discussions and appointments, which she’ll be continuing even after the pandemic! Resources from this episode: Julie Taylor is a women’s health nurse practitioner (WHNP-BC), nurse herbalist, Science of Energy Flow® Foot Reflexology Practitioner, and Herbal Diplomat® whose practice, Herbal Health and Healing Arts, helps people take charge of their own health/healing and encourages everyone to actively engage in self-care. Julie bridges traditional healing practices with biomedical healthcare to provide a foundation for partnering with plants for health and healing. Listen to Episode 25: Video Tips for Massage & Bodywork Therapists Visit Julie Taylor’s website Learn more about Doxy.me Learn more about The Bodywork Project Get to know more about me from my site

Have you ever made a big mistake in your massage or bodywork business that you thought you just couldn’t get past? I know I have, and it can be such a spiral of negativity! But it doesn’t need to be. On today’s podcast, we’ll talk about how to have integrity around mistakes and turn them into positives.   This week on the Do It With Intention Podcast: Find out why acknowledging mistakes is constructive, while dwelling on them is not. Why “Fake it till you make it” is not a solid business practice and how to counteract it. Learn how blunders are often more glaring to the practitioner than the clients. And why you should avoid making mistakes a bigger deal than they are.   Resources from this episode: Grab your free practice-building resources here! Check out my website The Bodywork Project

In this first episode of the new year, I talk about simple steps you can take — today — to start planning for your massage or bodywork practice. Learn how reflecting back on your business in 2022 can help to make 2023 your best year ever, and find out what steps you can take every week to move into the direction of your dreams.   This week on the Do It With Intention Podcast: Learn why you can’t get where you want to be without preparing in advance. And why leaving things to flow organically is a bad idea. Find out how to take control of your business by being a Pro and CEO and making it a reflection of who you are. Resources from this episode: Grab your free practice-building resources here! Check out my website The Bodywork Project

In this week’s episode, Mindy reveals how getting out of your typical routine can lead to clarity and more energized business. Listen in to find out why time away from the office can be beneficial for both you AND your massage or bodywork practice -- and how business stillpoints can lead to new clients.   This week on the Do It With Intention Podcast: Learn how to make space for stillness, aka, an intentional time out. Create a “mini business stillpoint” and easily incorporate it into your massage and bodywork practice. Master easy tactics for effective downtime (hint: it’s not all scrolling social media.)   Resources from this episode: Grab your free practice-building resources here! Check out my website The Bodywork Project

In this installment of the Do It With Intention podcast, Mindy shares tips on how to be authentic and honest in your networking, leading to more success in your massage and bodywork business. Find out why networking works best as a 2-way street — back and forth, give and receive. And learn which types of questions to ask — and what NOT to do — when networking.   This week on the Do It With Intention Podcast: Learn why networking requires genuine connection Find out how paring down your focus can lead to successful networking connections And how taking baby steps TODAY can kickstart your networking contacts in a real and lasting way   Resources from this episode: Tony Hseih’s Delivering Happiness. Grab your free practice-building resources here! Check out my website The Bodywork Project

In this week’s episode, I describe 3 simple things you can do to take your workspace to the next level. Learn why baby steps are essential to creating the ideal working environment, and how you can begin improving your massage or bodywork treatment room TODAY. This week on the Do It With Intention Podcast: Find out the best ways to make your workspace warm, inviting, and soothing, without breaking the bank. Learn tips on what NOT to do in your treatment room. How to set yourself apart as a professional who really cares. Resources from this episode: Grab your free practice-building resources here! Check out my website The Bodywork Project

On today’s episode, I share the three biggest mistakes bodyworkers make with their offerings, and what you can do instead to stand out from the crowd. Listen in and find out why pared down offerings are a good idea, and why upselling isn’t always the best strategy. This week on the Do It With Intention Podcast: Why it’s important to narrow your focus to fill your practice. How to create offerings from a place of love and expansiveness rather than fear. What it means to create a “safe container” in your massage and bodywork business. Resources from this episode: Grab your free practice-building resources here! Check out my website The Bodywork Project

By far the most common issues massage and bodywork practitioners struggle with are setting and raising your rates. If you use intention and integrity you can still be of service to your clients while charging a rate that reflects the value of the services you provide. You CAN charge premium prices for the premium services you offer. Listen in to find out how. This week on the Do It With Intention Podcast: How to set pricing according to needs. What NOT to do when you decide on your rates. Using your Inner Wisdom to help you set your fees. Resources from this episode: Grab your free practice-building resources here! Check out my website The Bodywork Project

Do you even know what a business model is? I sure didn’t when I was starting out with my CranioSacral Therapy practice all those years ago! But implementing a smart business model will help you see fewer clients while still reaching your income goals. What business model should you use, and how can you use it to create your ideal, intentional practice? Listen in to find out. This week on the Do It With Intention Podcast: Action steps you can take to be intentional with your massage or bodywork business model The 3 types of business models and their pros and cons Why the Boutique Model is best for solo bodywork practitioners Resources from this episode: Grab your free practice-building resources here! Check out my website The Bodywork Project

You need a simple, clear website — even if it’s just one page — to attract your ideal clients. But how do you create a cohesive, professional online presence? It’s not as hard as it seems, and you don’t have to spend a ton of money to make it happen. This week on the Do It With Intention Podcast: Why you need a great website How to clean up your social media accounts How to use Google Business so that you stand out from other therapists in your area Resources from this episode: Grab your free practice-building resources here! Check out my website The Bodywork Project

In our new series — BE INTENTIONAL — we talk through how to go from the idea of being intentional in your business to the practical steps you can take to make your practice soar. Today, we’ll start with being intentional in your BRANDING. Do you need to invest thousands of dollars on names, logos, websites, and design to make your practice stand out? No. There are 3 things to keep in mind during your journey to superior branding, and none of these requires you to spend a penny. Listen in to find out how you can use intention in your branding to stand out from the crowd. This week on the Do It With Intention Podcast: You don’t need thousands of dollars to create good branding Why being consistent is so important in your branding How to use intention instead of just winging it Resources from this episode: Grab your free practice-building resources here! Check out my website The Bodywork Project

Like so many of my students, today’s guest was ready to all in on her own practice when she joined The Bodywork Project, but she wanted to do it on her own terms. Today’s Student Success Story is an avid listener of the Do It With Intention podcast and Bodywork Project student who used her skills and talents to create a practice that aligns with her values. On today’s episode, we’ll hear from Jessica McGrew on how her experiences within The Bodywork Project, and hard work stepping out on her own, turned her 1-2 clients a week to 16 clients a week, all while staying true to her values and her intention. This Week on the Do It With Intention Podcast: What Jessica does to set boundaries in her business. How Jessica went from 55% take-home pay to 92% by focusing on her business. Resources from this episode: Grab your free practice-building resources here! Check out my website The Bodywork Project