Disrupting the User Experience - Chris Federspiel - Episode # 026

Feb 17 2022 • 46 mins

Chris Federspiel is the CEO and Co-Founder of Blackthorn. Everyday we all use apps and we never think about the work that goes into making sure the apps are easy enough to understand and use. That is where Chris comes in, and he wants to help shake up the user experience for all apps. He sits down with fellow disruptor and host KJ Helms to talk about how he is disrupting the user experience.

Takeaways:

User experience is king. In today’s workforce, if you don’t have a user experience that is easy to get the hang of, you are quickly passed over.
The main ingredient to disruption is speed. Being able to get things done quickly and with good results is a key aspect.
People now want their business apps to look and feel like regular apps. They want them to be easy to use and understand like Facebook, WhatsApp or Instagram.
When it comes to the user experience, people have a sliding scale of what they expect. With every new advancement, people expect more to come.
Everyone wants their information as fast as possible. Now more than ever speed is so important when it comes to UI.
When you run a company, you want to have a positive impact on the world. If you are having a company and you’re only looking to make money it will be a challenge.
There’s enough enterprise SaaS companies out there, what there needs to be more of is physical product companies.

Quote of the show:

5:15 “People now want their business apps to operate and feel like they're consumer apps. So the problem is it's really hard as you'll get these requests for proposals, these RFPs, where the deals are 50 K plus, like it behooves you to go after them. But you can't win them unless you check the box. There is no single RFP that will award you the RFP based upon how good the app feels.”

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