Real Estate Made Simple

Rick Bosley

Rick Bosley, Team Leader and Owner of The Bosley Team and 3L Coaching, turns the art of real estate into an easy-to-learn and enjoyable experience in this series, Real Estate Made Simple. If you want to know the ins and outs of real estate, Rick Bosley’s got you covered. Bringing with him years of experience leading successful teams at Keller Williams, one of the world’s leading and largest real estate firms, and running his own business, Rick shares some of the most valuable lessons he’s learned to help you succeed—whether you’re a buyer, seller, REALTOR® or Entrepreneur. read less
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Episodes

Personal Myths Around Investing
Sep 28 2023
Personal Myths Around Investing
In this episode, Rick continues sharing his perspective and unique training style to make complex things seem simple. Do any of these 3 personal myths ever show up in your mindset?Rick Bosley, Team Leader and Owner of The Bosley Team and 3L Coaching, turns the art of real estate into an easy to learn and enjoyable experience in this series. Real Estate Made Simple. If you want to know the ins and outs of real estate, Rick Bosley’s got you covered. Bringing with him years of experience leading successful teams at Keller Williams, one of the world’s leading and largest real estate firms, and running his own business, Rick shares some of the most valuable lessons he’s learned to help you succeed—whether you’re a buyer, seller, REALTOR®, or Entrepreneur.Rick BosleyThe Bosley Team at Keller Williams3L Coaching LLC321-277-5791http://TheBosleyTeam.com/ Rick@TheBosleyTeam.com You can also listen to Rick talk to friends and professionals in and out of the real estate industry on his podcast!- Apple Podcasts - https://podcasts.apple.com/us/podcast/real-estate-made-simple/id1473998689 - Spotify - https://open.spotify.com/show/7a3g1YAxxPvQwkfec9OCf3 Follow Rick and The Bosley Team on socials!- Facebook - https://web.facebook.com/BosleyRick - Instagram - https://www.instagram.com/TheBosleyTeam - LinkedIn - https://www.linkedin.com/in/bosleyrick - Twitter - https://twitter.com/bosleyrick  Subscribe to our YouTube channel!https://www.youtube.com/@BosleyRick
The Millionaire Real Estate Investor Part 3 - Focus and Phases
Aug 24 2023
The Millionaire Real Estate Investor Part 3 - Focus and Phases
In this captivating podcast episode, join Real Estate expert Rick Bosley as he delves into the groundbreaking book, "The Millionaire Real Estate Investor." With his wealth of knowledge and experience, Rick takes you on an insightful journey through the book's core concepts, focusing on its key areas of focus and the four transformative phases of growth.Throughout the episode, Rick dissects the pages of this influential book, shedding light on the areas of focus that are crucial for success in real estate investing. He explores the importance of setting clear goals, developing a strategic mindset, and honing your skills to maximize your investment potential. Rick's expertise shines through as he provides practical tips and strategies to help listeners navigate the complex world of real estate investment.But that's not all – Rick also takes a deep dive into the four phases of growth outlined in the book. He explains how each phase represents a crucial milestone on the path to becoming a millionaire real estate investor. From the initial phase of thinking like an investor to the final phase of building a portfolio that generates passive income, Rick breaks down the steps and strategies needed to progress through each phase successfully.Listeners will be captivated by Rick's confident and superintelligent delivery as he shares his insights and personal anecdotes, providing a unique perspective on the book's teachings. Whether you're a seasoned investor or just starting out, this podcast episode is a must-listen for anyone looking to unlock the secrets of real estate success.So, join Rick Bosley on this enlightening journey through "The Millionaire Real Estate Investor" as he unravels the book's focus areas and guides you through the transformative phases of growth. Get ready to gain invaluable knowledge and take your real estate investment journey to new heights. Tune in now and become the master of your own real estate destiny!Rick Bosley, Team Leader and Owner of The Bosley Team and 3L Coaching, turns the art of real estate into an easy to learn and enjoyable experience in this series. Real Estate Made Simple. If you want to know the ins and outs of real estate, Rick Bosley’s got you covered. Bringing with him years of experience leading successful teams at Keller Williams, one of the world’s leading and largest real estate firms, and running his own business, Rick shares some of the most valuable lessons he’s learned to help you succeed—whether you’re a buyer, seller, REALTOR®, or Entrepreneur.Rick BosleyThe Bosley Team at Keller Williams3L Coaching LLC321-277-5791http://TheBosleyTeam.com/ Rick@TheBosleyTeam.com You can also listen to Rick talk to friends and professionals in and out of the real estate industry on his podcast!- Apple Podcasts - https://podcasts.apple.com/us/podcast/real-estate-made-simple/id1473998689 - Spotify - https://open.spotify.com/show/7a3g1YAxxPvQwkfec9OCf3 Follow Rick and The Bosley Team on socials!- Facebook - https://web.facebook.com/BosleyRick - Instagram - https://www.instagram.com/TheBosleyTeam - LinkedIn - https://www.linkedin.com/in/bosleyrick - Twitter - https://twitter.com/bosleyrick  Subscribe to our YouTube channel!https://www.youtube.com/@BosleyRick
Real Estate Investing Part 2: Big Models | Big Goals | Big Success
Jul 20 2023
Real Estate Investing Part 2: Big Models | Big Goals | Big Success
In this episode, Rick Bosley, owner and operator of 3L Coaching, The Bosley Team Real Estate Solutions and real estate investor will take you through the best selling book, The Millionaire Real Estate Investor.  Today’s episode discusses the importance and impact of standing on the shoulders of giants.  Learning and implementing from those who have lived before us.  Being prepared to be a real estate investor, so that when the right opportunity comes along, you can act on it before someone else does.Rick Bosley, Team Leader and Owner of The Bosley Team and 3L Coaching, turns the art of real estate into an easy to learn and enjoyable experience in this series. Real Estate Made Simple. If you want to know the ins and outs of real estate, Rick Bosley’s got you covered. Bringing with him years of experience leading successful teams at Keller Williams, one of the world’s leading and largest real estate firms, and running his own business, Rick shares some of the most valuable lessons he’s learned to help you succeed—whether you’re a buyer, seller, REALTOR®, or Entrepreneur.Rick BosleyThe Bosley Team at Keller Williams3L Coaching LLC321-277-5791http://TheBosleyTeam.com/ Rick@TheBosleyTeam.com You can also listen to Rick talk to friends and professionals in and out of the real estate industry on his podcast!- Apple Podcasts - https://podcasts.apple.com/us/podcast/real-estate-made-simple/id1473998689 - Spotify - https://open.spotify.com/show/7a3g1YAxxPvQwkfec9OCf3 Follow Rick and The Bosley Team on socials!- Facebook - https://web.facebook.com/BosleyRick - Instagram - https://www.instagram.com/TheBosleyTeam - LinkedIn - https://www.linkedin.com/in/bosleyrick - Twitter - https://twitter.com/bosleyrick  Subscribe to our YouTube channel!https://www.youtube.com/@BosleyRick
Real Estate investing Part 1: Everyone can invest in Real Estate, only a few do…
Jul 13 2023
Real Estate investing Part 1: Everyone can invest in Real Estate, only a few do…
In this series, Rick Bosley, owner and operator of 3L Coaching, The Bosley Team Real Estate Solutions and real estate investor will take you through the best selling book, The Millionaire Real Estate Investor.  In the book, Rick will read excerpts that continue to be timeless, and also speak about how they apply to the realities of the current market and real estate landscape.Rick Bosley, Team Leader and Owner of The Bosley Team and 3L Coaching, turns the art of real estate into an easy to learn and enjoyable experience in this series. Real Estate Made Simple. If you want to know the ins and outs of real estate, Rick Bosley’s got you covered. Bringing with him years of experience leading successful teams at Keller Williams, one of the world’s leading and largest real estate firms, and running his own business, Rick shares some of the most valuable lessons he’s learned to help you succeed—whether you’re a buyer, seller, REALTOR®, or Entrepreneur.Rick BosleyThe Bosley Team at Keller Williams3L Coaching LLC321-277-5791http://TheBosleyTeam.com/ Rick@TheBosleyTeam.com You can also listen to Rick talk to friends and professionals in and out of the real estate industry on his podcast!- Apple Podcasts - https://podcasts.apple.com/us/podcast/real-estate-made-simple/id1473998689 - Spotify - https://open.spotify.com/show/7a3g1YAxxPvQwkfec9OCf3 Follow Rick and The Bosley Team on socials!- Facebook - https://web.facebook.com/BosleyRick - Instagram - https://www.instagram.com/TheBosleyTeam - LinkedIn - https://www.linkedin.com/in/bosleyrick - Twitter - https://twitter.com/bosleyrick  Subscribe to our YouTube channel!https://www.youtube.com/@BosleyRickanything about Seashells - listing
Lead Conversion
Jun 15 2023
Lead Conversion
Welcome to our Lead Conversation session! In this comprehensive program, we will equip you with the essential knowledge and techniques to excel in lead conversations, from converting prospects into loyal customers to pre-qualifying them effectively and leveraging the power of the DISC profile to understand their behavioral traits and build rapport.Converting leads is an art, and we'll show you the brushstrokes to master it. We'll explore proven strategies and persuasive techniques to engage with potential clients, understand their pain points, and present compelling solutions that meet their needs. By the end of this session, you'll have the confidence and expertise to turn leads into loyal buyers.But before you start converting, it's crucial to pre-qualify your leads. Why waste time and resources on uninterested or unqualified prospects? We'll guide you through the process of identifying high-quality leads who are more likely to convert. Learn how to ask the right questions, assess their level of interest and commitment, and prioritize your efforts on those most likely to result in successful conversions.To take your lead conversations to the next level, we'll introduce you to the DISC profile—a powerful behavioral assessment tool. Understanding the behavioral traits of your prospects can provide invaluable insights into how to effectively communicate with them. Whether they are dominant, influential, steady, or conscientious, we'll teach you how to identify their preferences, adapt your communication style, and connect with them on a deeper level. By utilizing the DISC profile, you'll build stronger rapport, foster trust, and increase the chances of successful conversions.Throughout this session, you'll benefit from practical exercises, real-life scenarios, and expert tips from Rick in the field of sales and lead conversion. We'll guide you step by step, ensuring you have a solid foundation in lead conversations, pre-qualification, and behavioral profiling.Get ready to elevate your lead conversations and boost your sales success. Whether you're a seasoned sales professional or just starting your journey, this course is designed to equip you with the skills and knowledge you need to excel. Are you ready to embark on this transformative learning experience? Let's dive in and unlock your full potential in lead conversation mastery!
Agent to Agent Referrals
May 11 2023
Agent to Agent Referrals
Agent-to-agent referral is a powerful tool in the real estate industry that is often overlooked. It is a process where one agent refers a client to another agent for their real estate needs. This type of referral is based on trust and confidence in the abilities of the referred agent.Business-to-business referrals are also important in the real estate industry. This type of referral occurs when a business refers a client to a real estate agent for their real estate needs. This type of referral is based on the relationship between the business and the agent.Today with Rick, we understand the importance of agent-to-agent and business-to-business referrals. We believe that these referrals are the most effective way to grow our business and provide our clients with the best possible service.To tap into this resource, we use various tools to study and analyze the market. One of the key study we know is the NSR study, which surveys buyers and sellers to understand how they find their realtor. According to the study, 35% of buyers and sellers found their realtor through a friend or family referral.Building and converting your database is almost synonymous with the 36-12-3 rule. This rule states that if you have a database of 36 people, you will get 12 referrals, and out of those 12 referrals, 3 will convert into clients. This rule emphasizes the importance of building and maintaining relationships with your clients and contacts.In conclusion, agent-to-agent and business-to-business referrals are essential in the real estate industry. We strive to provide our clients with the best possible service by tapping into these resources and using various tools to analyze the market. We believe that by building and maintaining relationships with our clients and contacts, we can continue to grow our business and provide exceptional service.Rick Bosley, Team Leader and Owner of The Bosley Team and 3L Coaching, turns the art of real estate into an easy to learn and enjoyable experience in this series. Real Estate Made Simple. If you want to know the ins and outs of real estate, Rick Bosley’s got you covered. Bringing with him years of experience leading successful teams at Keller Williams, one of the world’s leading and largest real estate firms, and running his own business, Rick shares some of the most valuable lessons he’s learned to help you succeed—whether you’re a buyer, seller, REALTOR®, or Entrepreneur.Rick BosleyThe Bosley Team at Keller Williams3L Coaching LLC321-277-5791http://TheBosleyTeam.com/ Rick@TheBosleyTeam.com You can also listen to Rick talk to friends and professionals in and out of the real estate industry on his podcast!- Apple Podcasts - https://podcasts.apple.com/us/podcast/real-estate-made-simple/id1473998689 - Spotify - https://open.spotify.com/show/7a3g1YAxxPvQwkfec9OCf3 Follow Rick and The Bosley Team on socials!- Facebook - https://web.facebook.com/BosleyRick - Instagram - https://www.instagram.com/TheBosleyTeam - LinkedIn - https://www.linkedin.com/in/bosleyrick - Twitter - https://twitter.com/bosleyrick  Subscribe to our YouTube channel!https://www.youtube.com/@TheBosleyTeam
close 36+ deals from FSBO/expires
Apr 28 2023
close 36+ deals from FSBO/expires
In this episode, Rick delves into the world of for sale by owner (FSBO) and expired listings, providing valuable insights and strategies to help real estate agents crack these tough markets. As part of the KW 36-12-3 curriculum, this episode is a must-watch for agents looking to expand their client base and increase their sales.Rick begins by discussing the importance of creating effective strategies for targeting FSBO and expired listings. He emphasizes the need to understand the demographics of these markets and tailor your approach accordingly. By identifying the specific needs and pain points of these clients, agents can develop targeted marketing campaigns that resonate with them and increase their chances of success.Next, Rick breaks down some key steps for converting FSBO and expired listings into successful sales. He stresses the importance of building trust and rapport with these clients, as well as providing them with valuable insights and advice that can help them earn more money and reduce their stress and liability. By positioning yourself as a trusted advisor and expert in the real estate market, you can build long-term relationships with these clients and increase your chances of success.Overall, this episode provides valuable insights and strategies for real estate agents looking to crack the tough markets of FSBO and expired listings. By understanding the needs and pain points of these clients, and developing targeted marketing campaigns and effective conversion strategies, agents can increase their sales and build long-term relationships with these valuable clients. So if you're looking to take your real estate business to the next level, be sure to tune in to this episode and learn from the best!Rick Bosley, Team Leader and Owner of The Bosley Team and 3L Coaching, turns the art of real estate into an easy to learn and enjoyable experience in this series. Real Estate Made Simple. If you want to know the ins and outs of real estate, Rick Bosley’s got you covered. Bringing with him years of experience leading successful teams at Keller Williams, one of the world’s leading and largest real estate firms, and running his own business, Rick shares some of the most valuable lessons he’s learned to help you succeed—whether you’re a buyer, seller, REALTOR®, or Entrepreneur.Rick BosleyThe Bosley Team at Keller Williams3L Coaching LLC321-277-5791http://TheBosleyTeam.com/ Rick@TheBosleyTeam.com You can also listen to Rick talk to friends and professionals in and out of the real estate industry on his podcast!- Apple Podcasts - https://podcasts.apple.com/us/podcast/real-estate-made-simple/id1473998689 - Spotify - https://open.spotify.com/show/7a3g1YAxxPvQwkfec9OCf3 Follow Rick and The Bosley Team on socials!- Facebook - https://web.facebook.com/BosleyRick - Instagram - https://www.instagram.com/TheBosleyTeam - LinkedIn - https://www.linkedin.com/in/bosleyrick - Twitter - https://twitter.com/bosleyrick  Subscribe to our YouTube channel!https://www.youtube.com/@TheBosleyTeam
How to prepare and execute an Open house as a Realtor
Apr 20 2023
How to prepare and execute an Open house as a Realtor
In this episode Rick talks about the basics and tips for an open house event. He discusses in this video what you need to put in place before the open house, what to do during the open house, and how after the open house you can follow up with the leads you received at the open house.Let's join Rick as we progress through the Keller Williams course 36-12-3 as this video will show us how we can make the most out of an open house event by taking action to make it as beneficial as possible.Rick Bosley, Team Leader and Owner of The Bosley Team and 3L Coaching, turns the art of real estate into an easy to learn and enjoyable experience in this series. Real Estate Made Simple. If you want to know the ins and outs of real estate, Rick Bosley’s got you covered. Bringing with him years of experience leading successful teams at Keller Williams, one of the world’s leading and largest real estate firms, and running his own business, Rick shares some of the most valuable lessons he’s learned to help you succeed—whether you’re a buyer, seller, REALTOR®, or Entrepreneur.Rick BosleyThe Bosley Team at Keller Williams3L Coaching LLC321-277-5791http://TheBosleyTeam.com/ Rick@TheBosleyTeam.com You can also listen to Rick talk to friends and professionals in and out of the real estate industry on his podcast!- Apple Podcasts - https://podcasts.apple.com/us/podcast/real-estate-made-simple/id1473998689 - Spotify - https://open.spotify.com/show/7a3g1YAxxPvQwkfec9OCf3 Follow Rick and The Bosley Team on socials!- Facebook - https://web.facebook.com/BosleyRick - Instagram - https://www.instagram.com/TheBosleyTeam - LinkedIn - https://www.linkedin.com/in/bosleyrick - Twitter - https://twitter.com/bosleyrick Subscribe to our YouTube channel!https://www.youtube.com/@TheBosleyTeam
Farm Your Way to Success
Apr 13 2023
Farm Your Way to Success
This week, Rick discusses the nature of lead farming in general and how to systematically maintain it in order to give you the yield or output that you are hoping for in the end. His definition of farming continues to be divided into three types: Geographical farming, Demographic farming, and Psychographic farming.Working on addressing the myths around lead farming in order to prevent it from occurring. There are tons of systems that we can develop in order to dominate those areas and where we can lead the market as a result. Rick Bosley, Team Leader and Owner of The Bosley Team and 3L Coaching, turns the art of real estate into an easy to learn and enjoyable experience in this series. Real Estate Made Simple. If you want to know the ins and outs of real estate, Rick Bosley’s got you covered. Bringing with him years of experience leading successful teams at Keller Williams, one of the world’s leading and largest real estate firms, and running his own business, Rick shares some of the most valuable lessons he’s learned to help you succeed—whether you’re a buyer, seller, REALTOR®, or Entrepreneur.Rick BosleyThe Bosley Team at Keller Williams3L Coaching LLC321-277-5791http://TheBosleyTeam.com/ Rick@TheBosleyTeam.com You can also listen to Rick talk to friends and professionals in and out of the real estate industry on his podcast!- Apple Podcasts - https://podcasts.apple.com/us/podcast/real-estate-made-simple/id1473998689 - Spotify - https://open.spotify.com/show/7a3g1YAxxPvQwkfec9OCf3 Follow Rick and The Bosley Team on socials!- Facebook - https://web.facebook.com/BosleyRick - Instagram - https://www.instagram.com/TheBosleyTeam - LinkedIn - https://www.linkedin.com/in/bosleyrick - Twitter - https://twitter.com/bosleyrick  Subscribe to our YouTube channel!https://www.youtube.com/@TheBosleyTeam
Into the Mindset of Rick Bosley
Apr 6 2023
Into the Mindset of Rick Bosley
On this episode, Rick takes us back to a couple of weeks back when he had the first opportunity to be interviewed by his coach and mentor, John Sprague for the first time in his career. Talking about what he went through to stabilize his business and what he went through to make it viable. Their conversation went on to discuss how the MREA book helped him chart out what he needs to do to have a successful business and how it helped him figure out what he needs to do.Rick Bosley, Team Leader and Owner of The Bosley Team and 3L Coaching, turns the art of real estate into an easy to learn and enjoyable experience in this series. Real Estate Made Simple. If you want to know the ins and outs of real estate, Rick Bosley’s got you covered. Bringing with him years of experience leading successful teams at Keller Williams, one of the world’s leading and largest real estate firms, and running his own business, Rick shares some of the most valuable lessons he’s learned to help you succeed—whether you’re a buyer, seller, REALTOR®, or Entrepreneur.Rick BosleyThe Bosley Team at Keller Williams3L Coaching LLC321-277-5791http://TheBosleyTeam.com/ Rick@TheBosleyTeam.com You can also listen to Rick talk to friends and professionals in and out of the real estate industry on his podcast!- Apple Podcasts - https://podcasts.apple.com/us/podcast/real-estate-made-simple/id1473998689 - Spotify - https://open.spotify.com/show/7a3g1YAxxPvQwkfec9OCf3 Follow Rick and The Bosley Team on socials!- Facebook - https://web.facebook.com/BosleyRick - Instagram - https://www.instagram.com/TheBosleyTeam - LinkedIn - https://www.linkedin.com/in/bosleyrick - Twitter - https://twitter.com/bosleyrick  Subscribe to our YouTube channel!https://www.youtube.com/@TheBosleyTeam
Be anywhere in 5 years!
Mar 30 2023
Be anywhere in 5 years!
Today we are joined by Brittney McCallister a nominee for the top realtor under 30. Brittney McCallister joined Keller Williams in 2017 and has been working there ever since. She hired her first assistant in 2019 and another one in 2020 and was able to turn the company into a success around 2022 with 140 closings in total.She talked about her experiences with her clients, particularly her buyers, and how she is able to build relationships with them, as well as how she creates the value pieces that are relevant to her buyers for them to engage with.In this interview, she discusses her experiences from her breakpoints to her breakthroughs, how getting an administrator and how it helped her business, as well as the challenges she confronted along the way.Rick Bosley, Team Leader and Owner of The Bosley Team and 3L Coaching, turns the art of real estate into an easy to learn and enjoyable experience in this series. Real Estate Made Simple. If you want to know the ins and outs of real estate, Rick Bosley’s got you covered. Bringing with him years of experience leading successful teams at Keller Williams, one of the world’s leading and largest real estate firms, and running his own business, Rick shares some of the most valuable lessons he’s learned to help you succeed—whether you’re a buyer, seller, REALTOR®, or Entrepreneur.Rick BosleyThe Bosley Team at Keller Williams3L Coaching LLC321-277-5791http://TheBosleyTeam.com/ Rick@TheBosleyTeam.com You can also listen to Rick talk to friends and professionals in and out of the real estate industry on his podcast!- Apple Podcasts - https://podcasts.apple.com/us/podcast/real-estate-made-simple/id1473998689 - Spotify - https://open.spotify.com/show/7a3g1YAxxPvQwkfec9OCf3 Follow Rick and The Bosley Team on socials!- Facebook - https://web.facebook.com/BosleyRick - Instagram - https://www.instagram.com/TheBosleyTeam - LinkedIn - https://www.linkedin.com/in/bosleyrick - Twitter - https://twitter.com/bosleyrick Subscribe to our YouTube channel!https://www.youtube.com/@TheBosleyTeam
Data + Insights = Value
Mar 23 2023
Data + Insights = Value
We're talking about Lead Generation on this episode of the podcast: 36-12-3 (36 close transactions in 12 months with 3 hours of focused lead generation per day). Rick discusses in detail the systems around your database that are part of the 4 Laws of Leadership and where KW Command is designed to serve those laws.  Additionally, Rick talks about the importance of your database and how it serves as the heartbeat of your business and why it is so important to manage it well.  Rick Bosley, Team Leader and Owner of The Bosley Team and 3L Coaching, turns the art of real estate into an easy to learn and enjoyable experience in this series. Real Estate Made Simple. If you want to know the ins and outs of real estate, Rick Bosley’s got you covered. Bringing with him years of experience leading successful teams at Keller Williams, one of the world’s leading and largest real estate firms, and running his own business, Rick shares some of the most valuable lessons he’s learned to help you succeed—whether you’re a buyer, seller, REALTOR®, or Entrepreneur.Rick BosleyThe Bosley Team at Keller Williams3L Coaching LLC321-277-5791http://TheBosleyTeam.com/ Rick@TheBosleyTeam.com You can also listen to Rick talk to friends and professionals in and out of the real estate industry on his podcast!- Apple Podcasts - https://podcasts.apple.com/us/podcast/real-estate-made-simple/id1473998689 - Spotify - https://open.spotify.com/show/7a3g1YAxxPvQwkfec9OCf3 Follow Rick and The Bosley Team on socials!- Facebook - https://web.facebook.com/BosleyRick - Instagram - https://www.instagram.com/TheBosleyTeam - LinkedIn - https://www.linkedin.com/in/bosleyrick - Twitter - https://twitter.com/bosleyrick  Subscribe to our YouTube channel!https://www.youtube.com/@TheBosleyTeam
Own your Tech!
Mar 16 2023
Own your Tech!
In this special episode, Rick talks to Donnie Brookman, Senior LABs Manager at Keller Williams, about how to leverage tech when prospecting and marketing to create meaningful, trust-based, value-adding relationships with clients. Rick and Donnie talk through exciting new tech being developed and already available for either REALTOR® or client, and how with the right strategy and the right mindset—one day at a time—living your best life is one step closer. This series is based on Lead Generation 36:12:3, The Power of One from Gary Keller and Jay Papasan’s The New York Times and Wall Street Journal bestselling book The ONE Thing. Rick Bosley, Team Leader and Owner of The Bosley Team and 3L Coaching, turns the art of real estate into an easy to learn and enjoyable experience in this series. Real Estate Made Simple.  If you want to know the ins and outs of real estate, Rick Bosley’s got you covered. Bringing with him years of experience leading successful teams at Keller Williams, one of the world’s leading and largest real estate firms, and running his own business, Rick shares some of the most valuable lessons he’s learned to help you succeed—whether you’re a buyer, seller, REALTOR®, or Entrepreneur. Rick BosleyThe Bosley Team at Keller Williams3L Coaching LLC321-277-5791http://TheBosleyTeam.com/ Rick@TheBosleyTeam.com  You can also listen to Rick talk to friends and professionals in and out of the real estate industry on his podcast!- Apple Podcasts - https://podcasts.apple.com/us/podcast/real-estate-made-simple/id1473998689 - Spotify - https://open.spotify.com/show/7a3g1YAxxPvQwkfec9OCf3  Follow Rick and The Bosley Team on socials!- Facebook - https://web.facebook.com/BosleyRick - Instagram - https://www.instagram.com/TheBosleyTeam - LinkedIn - https://www.linkedin.com/in/bosleyrick - Twitter - https://twitter.com/bosleyrick   Subscribe to our YouTube channel!https://www.youtube.com/@TheBosleyTeam
Marketing and Follow Up Systems
Mar 9 2023
Marketing and Follow Up Systems
In this episode, Rick puts a focus on marketing goes through different strategies on how to do it right and do it well from building rapport with clients to earning client trust. He also talks about the 8x8 and 33 Touch campaigns—Keller Williams’ innovations in real estate that have shaped the industry as we know it—and how you can leverage these towards reaching your goals and living your best life! This series is based on Lead Generation 36:12:3, The Power of One from Gary Keller and Jay Papasan’s The New York Times and Wall Street Journal bestselling book The ONE Thing. Rick Bosley, Team Leader and Owner of The Bosley Team and 3L Coaching, turns the art of real estate into an easy to learn and enjoyable experience in this series. Real Estate Made Simple.  If you want to know the ins and outs of real estate, Rick Bosley’s got you covered. Bringing with him years of experience leading successful teams at Keller Williams, one of the world’s leading and largest real estate firms, and running his own business, Rick shares some of the most valuable lessons he’s learned to help you succeed—whether you’re a buyer, seller, REALTOR®, or Entrepreneur. Rick BosleyThe Bosley Team at Keller Williams3L Coaching LLC321-277-5791http://TheBosleyTeam.com/ Rick@TheBosleyTeam.com  You can also listen to Rick talk to friends and professionals in and out of the real estate industry on his podcast!- Apple Podcasts - https://podcasts.apple.com/us/podcast/real-estate-made-simple/id1473998689 - Spotify - https://open.spotify.com/show/7a3g1YAxxPvQwkfec9OCf3  Follow Rick and The Bosley Team on socials!- Facebook - https://web.facebook.com/BosleyRick - Instagram - https://www.instagram.com/TheBosleyTeam - LinkedIn - https://www.linkedin.com/in/bosleyrick - Twitter - https://twitter.com/bosleyrick   Subscribe to our YouTube channel!https://www.youtube.com/@TheBosleyTeam
Master Your Marketing Message
Mar 2 2023
Master Your Marketing Message
In this compelling episode, Rick unravels the dynamic duo of prospecting and marketing, likening them to the essential ingredients in a recipe for success. Drawing parallels between prospecting and flour, the fundamental building block, and marketing as the artful delivery, he explore how combining these elements can elevate your lead generation game.The discussion delves into the myths surrounding marketing for lead generation, debunking the notion that one must choose between prospecting and marketing. Instead, he emphasize their symbiotic relationship, revealing how a strategic blend of both is the secret sauce for successful lead conversion. From effective marketing strategies to dispelling common misconceptions, he will guide you through a journey of maximizing your outreach efforts.As he navigate the diverse components of marketing, from community involvement to online presence, Rick shed light on the significance of a compelling digital footprint. The episode not only breaks down the intricacies of marketing but also underscores the need for a personal touch in an increasingly digital landscape.Rick will also explore the concept of compensation as a reciprocal exchange, advocating for a mindset of contribution and value provision. Join us in this episode as we lay the groundwork for future discussions, teasing the upcoming focus on marketing around listings and offering a systematic plan for guiding clients towards lasting success.Prospecting and Marketing as Ingredients for Success:Prospecting is like the flour in baking a cake, forming the basis for your lead generation. Marketing is the way to deliver your unique message to the audience, enhancing the prospecting efforts.Effective Marketing Strategies:Consistency is key in marketing; the "relentless" approach is crucial, especially in a shifting market. Combining prospecting and marketing is essential for successful lead conversion.Myths of Marketing for Lead Generation:Dispelled the myth that you have to choose between prospecting and marketing; the combination is powerful. Emphasized that the purpose of prospecting goes beyond just getting appointments; it's about building a database and converting it.Components of Marketing:Explored various marketing methods, including community involvement, media, signs, automated marketing, and the internet.Highlighted the importance of having a website with relevant and useful content, considering the competition from platforms like Zillow.Compelling Online Presence:Discussed the significance of an online presence and the need for clarity and relevance in the content you provide. Stressed the importance of personalization and avoiding generic marketing approaches.Compensation and Contribution:Defined compensation as something received for something given, relating it to the concept of giving to get. Emphasized the need to come from a place of contribution, solving the client's problems, and providing value.
Build a prospecting based business
Feb 23 2023
Build a prospecting based business
This episode delves into the world of prospecting and how real estate agents and entrepreneurs can effectively connect with their target audience and drive business growth. The host explores the differences between prospecting and marketing, emphasizing the importance of both strategies for building a successful business. Key takeaways include understanding the influential zone of communication, establishing a clear sphere of influence, and adopting a prospecting-based marketing approach.The key highlights underscore the significance of prospecting as a proactive approach to generating leads and securing business opportunities. By understanding the nuances of prospecting, real estate agents and entrepreneurs can strategically expand their network, enhance their marketing efforts, and ultimately achieve their business goals.Key Highlights:Prospecting vs. Marketing: Prospecting actively seeks out leads through direct outreach, while marketing attracts leads passively with broader strategies. Balancing both approaches is crucial for a thriving business.Connecting with Your Audience:Identify individuals within your sphere of influence—friends, family, past clients, even strangers—who form a valuable source of potential clients. Tailor your communication style based on the relationship.Mindset and Overcoming Limiting Beliefs:Recognize mental barriers and cultivate a growth mindset.Rick emphasizes creating a productive daily routine and staying accountable by tracking progress. Consistency and persistence are key to building a thriving prospecting-based business.Creating a Productive Routine and Staying Accountable:Craft a daily calendar showcasing a structured routine, including prospecting time blocks balanced with lead generation activities and other responsibilities. Implement a monitoring system for prospecting efforts to stay accountable, measure results, and adjust as needed.Rick Bosley, Team Leader and Owner of The Bosley Team and 3L Coaching, turns the art of real estate into an easy to learn and enjoyable experience in this series. Real Estate Made Simple. If you want to know the ins and outs of real estate, Rick Bosley’s got you covered. Bringing with him years of experience leading successful teams at Keller Williams, one of the world’s leading and largest real estate firms, and running his own business, Rick shares some of the most valuable lessons he’s learned to help you succeed—whether you’re a buyer, seller, REALTOR®, or Entrepreneur.Rick BosleyThe Bosley Team at Keller Williams3L Coaching LLC321-277-5791http://TheBosleyTeam.com/ Rick@TheBosleyTeam.com You can also listen to Rick talk to friends and professionals in and out of the real estate industry on his podcast!- Apple Podcasts - https://podcasts.apple.com/us/podcast/real-estate-made-simple/id1473998689 - Spotify - https://open.spotify.com/show/7a3g1YAxxPvQwkfec9OCf3 Follow Rick and The Bosley Team on socials!- Facebook - https://web.facebook.com/BosleyRick - Instagram - https://www.instagram.com/TheBosleyTeam - LinkedIn - https://www.linkedin.com/in/bosleyrick - Twitter - https://twitter.com/bosleyrick  Subscribe to our YouTube channel!https://www.youtube.com/@TheBosleyTeam
The Power of You
Feb 16 2023
The Power of You
In this episode, Rick talks about self-awareness and poses some important questions for you to ask yourself about knowing yourself, your management style and market, your goals and aspirations, your clients and the value you bring; and how knowing these can help you boost your confidence and position yourself better for greater market share and success.  This series is based on Lead Generation 36:12:3, The Power of One from Gary Keller and Jay Papasan’s The New York Times and Wall Street Journal bestselling book The ONE Thing. Rick Bosley, Team Leader and Owner of The Bosley Team and 3L Coaching, turns the art of real estate into an easy to learn and enjoyable experience in this series. Real Estate Made Simple.  If you want to know the ins and outs of real estate, Rick Bosley’s got you covered. Bringing with him years of experience leading successful teams at Keller Williams, one of the world’s leading and largest real estate firms, and running his own business, Rick shares some of the most valuable lessons he’s learned to help you succeed—whether you’re a buyer, seller, REALTOR®, or Entrepreneur. Rick BosleyThe Bosley Team at Keller Williams3L Coaching LLC321-277-5791http://TheBosleyTeam.com/ Rick@TheBosleyTeam.com  You can also listen to Rick talk to friends and professionals in and out of the real estate industry on his podcast!- Apple Podcasts - https://podcasts.apple.com/us/podcast/real-estate-made-simple/id1473998689 - Spotify - https://open.spotify.com/show/7a3g1YAxxPvQwkfec9OCf3  Follow Rick and The Bosley Team on socials!- Facebook - https://web.facebook.com/BosleyRick - Instagram - https://www.instagram.com/TheBosleyTeam - LinkedIn - https://www.linkedin.com/in/bosleyrick - Twitter - https://twitter.com/bosleyrick   Subscribe to our YouTube channel!https://www.youtube.com/@TheBosleyTeam
Don’t settle for Average
Feb 9 2023
Don’t settle for Average
In this episode, Rick talks about the 36:12:3 Challenge and how you can leverage on it for success. He talks about some of the hard truths of business and how having the right habits, the right mindset, and just three hours of lead generation everyday is the gamechanger you’ve been looking for all this time to have your best year yet.     This series is based on Lead Generation 36:12:3, The Power of One from Gary Keller and Jay Papasan’s The New York Times and Wall Street Journal bestselling book The ONE Thing. Rick Bosley, Team Leader and Owner of The Bosley Team and 3L Coaching, turns the art of real estate into an easy to learn and enjoyable experience in this series. Real Estate Made Simple.  If you want to know the ins and outs of real estate, Rick Bosley’s got you covered. Bringing with him years of experience leading successful teams at Keller Williams, one of the world’s leading and largest real estate firms, and running his own business, Rick shares some of the most valuable lessons he’s learned to help you succeed—whether you’re a buyer, seller, REALTOR®, or Entrepreneur.[RC1]  Rick BosleyThe Bosley Team at Keller Williams3L Coaching LLC321-277-5791http://TheBosleyTeam.com/ Rick@TheBosleyTeam.com  You can also listen to Rick talk to friends and professionals in and out of the real estate industry on his podcast![RC2] - Apple Podcasts - https://podcasts.apple.com/us/podcast/real-estate-made-simple/id1473998689 - Spotify - https://open.spotify.com/show/7a3g1YAxxPvQwkfec9OCf3  Follow Rick and The Bosley Team on socials!- Facebook - https://web.facebook.com/BosleyRick - Instagram - https://www.instagram.com/TheBosleyTeam - LinkedIn - https://www.linkedin.com/in/bosleyrick - Twitter - https://twitter.com/bosleyrick  Subscribe to our YouTube channel!https://www.youtube.com/@TheBosleyTeam  [RC1]These paragraphs are part of a template. [RC2]Please check the links below. Add, remove platforms you’d like to feature.
The Power of ONE
Feb 2 2023
The Power of ONE
In this episode, Rick talks about The Power of One, how to harness it for successful lead generation, and how the 80/20 Principle and the Domino Effect have anything to do with it! He also talks about nine myths you shouldn’t probably be falling for, and gives you nine truths instead that will help you hit your goals and live your best life ever.  This series is based on Lead Generation 36:12:3, The Power of One from Gary Keller and Jay Papasan’s The New York Times and Wall Street Journal bestselling book The ONE Thing. Rick Bosley, Team Leader and Owner of The Bosley Team and 3L Coaching, turns the art of real estate into an easy to learn and enjoyable experience in this series. Real Estate Made Simple.  If you want to know the ins and outs of real estate, Rick Bosley’s got you covered. Bringing with him years of experience leading successful teams at Keller Williams, one of the world’s leading and largest real estate firms, and running his own business, Rick shares some of the most valuable lessons he’s learned to help you succeed—whether you’re a buyer, seller, REALTOR®, or Entrepreneur.[RC1]  Rick BosleyThe Bosley Team at Keller Williams3L Coaching LLC321-277-5791http://TheBosleyTeam.com/ Rick@TheBosleyTeam.com  You can also listen to Rick talk to friends and professionals in and out of the real estate industry on his podcast![RC2] - Apple Podcasts - https://podcasts.apple.com/us/podcast/real-estate-made-simple/id1473998689 - Spotify - https://open.spotify.com/show/7a3g1YAxxPvQwkfec9OCf3  Follow Rick and The Bosley Team on socials!- Facebook - https://web.facebook.com/BosleyRick - Instagram - https://www.instagram.com/TheBosleyTeam - LinkedIn - https://www.linkedin.com/in/bosleyrick - Twitter - https://twitter.com/bosleyrick  Subscribe to our YouTube channel!https://www.youtube.com/@TheBosleyTeam  [RC1]These paragraphs are part of a template. [RC2]Please check the links below. Add, remove platforms you’d like to feature.
Lead Generation 36:12:3
Jan 26 2023
Lead Generation 36:12:3
Episode Description:Do you ever find yourself struggling to generate leads for your business? In this episode, Rick breaks down the art of lead generation and why it's the game-changer you've been searching for, whether you run a business or work on commission. You'll learn the secrets of staying accountable, setting meaningful goals, and tracking your progress. Rick's advice isn't just practical; it's life-changing. Tune in to discover how this episode can help you conquer your lead generation challenges and take a step closer to a life worth having!This is the first episode in a series inspired by "Lead Generation 36:12:3 - The Power of One" by Gary Keller and Jay Papasan. Rick dives deep into the fundamentals of lead generation and why it's the cornerstone of success, whether you're a business owner or on a commission-based career path.Episode Highlights:The Significance of Leads:Leads are the lifeblood of your business. Without them, there's no success. Rick discusses how leads are essential for businesses across various industries, from dentistry to real estate.Embracing Accountability:Accountability can be a game-changer. Rick explores how people often shy away from it but thrive when they do their job. He encourages listeners to ask themselves how they feel about being held accountable and how it can drive results.Setting Goals:Rick emphasizes the importance of setting clear goals. You must know what you want to achieve before you can work towards it.Key Activities and Milestones:Once your goal is set, identify key activities that will help you reach it. These activities serve as milestones, indicating progress towards your goal.Measuring Results:Measuring results is crucial for success. Rick introduces the concept of Key Performance Indicators (KPIs) and explains how tracking progress ensures you're on the right path.Stretching Goals and Accountability Partners:Goals should be both realistic and challenging. Rick advises seeking accountability partners, whether they're peers, mentors, or coaches, to help you stay on track.Avoiding the "In the Weeds" Syndrome:Rick draws a parallel between the real estate productivity rollercoaster and getting "in the weeds" in the restaurant industry. He stresses the importance of maintaining lead generation discipline even when you're busy with current clients.Forming Habits:Rick presents a goal of 36 closed transactions in 12 months, achievable by dedicating three hours a day to lead generation, prospecting, and marketing. Forming habits is key to reaching your potential.Living Your Goals:Ultimately, the goal is to live a fulfilling life. Rick shares the Keller Williams mission of having a career worth having, a business worth owning, and a life worth living. It's about leaving a legacy you're proud of.Conclusion:From setting goals and forming powerful habits to being accountable and living your goals, this episode highlights the path to success in lead generation. It's a journey that may have its challenges, but as Rick emphasizes, it's far from impossible—it's simple, and it's a journey worth taking.Rick Bosley, Team Leader and Owner of The Bosley Team and 3L Coaching, turns the art of real estate into an easy to learn and enjoyable experience in this series. Real Estate Made Simple.  If you want to know the ins and outs of real estate, Rick Bosley’s got you covered. Bringing with him years of experience leading successful teams at Keller Williams, one of the world’s leading and largest real estate firms, and running his own business, Rick shares some of the most valuable lessons he’s learned to help you succeed—whether you’re a buyer, seller, REALTOR®, or Entrepreneur.[RC3]  Rick BosleyThe Bosley Team at