Home Pro Podcast

Seth Evans

This is the Home Pro Podcast, your source for expert insights and practical tips from the leading minds in home services. Get ready to conquer your local market with your host and founder of Big Fish Local, Seth Evans. read less
BusinessBusiness

Episodes

Climbing to Success: From Zero Funding to a Thriving Tree Business With Gregg Nelson
Sep 23 2024
Climbing to Success: From Zero Funding to a Thriving Tree Business With Gregg Nelson
Gregg Nelson is the Co-founder of Rent A Monkey Tree Service, a company that offers tree removals, trimming, pruning, stump grinding, and other tree-related services in the Salt Lake City, Utah Metro area. With a passion for outdoor activities and an entrepreneurial spirit, Gregg turned his love for climbing into a thriving business. Over the past several years, he has grown his company from humble beginnings to a multimillion-dollar operation by focusing on efficient processes and building a strong, skilled team. In this episode… Building a successful business from the ground up is never easy, especially when you start with no funding and an industry full of challenges. How does an entrepreneur turn these obstacles into opportunities and scale to millions in revenue? What key lessons can be learned along the way? According to Gregg Nelson, a driven entrepreneur and tree service expert, the answer lies in passion, perseverance, and learning from mistakes. He highlights that early on, he faced financial struggles and the challenge of managing growth without proper systems in place. By implementing standardized processes and focusing on hiring top-tier employees, Gregg transformed his business from a small operation into a thriving company. His dedication to personal development and learning from mentors also played a crucial role in his success. In this episode of the Home Pro Podcast, host Seth Evans sits down with Gregg Nelson, Co-founder of Rent A Monkey Tree Service, to discuss the journey from nothing but drive to a multimillion-dollar tree business. They cover the importance of standardized processes, the power of having the right team, and how mentors can dramatically impact business growth. Gregg also shares his approach to maintaining workflow during slower seasons.
The Art of Leadership and the Science of Management With David Timpson
Aug 5 2024
The Art of Leadership and the Science of Management With David Timpson
David Timpson is the Director of Training and Coaching at Income Solutions 1-2-3. The company specializes in providing solutions for small business owners, helping them strengthen and grow their businesses and ensure operational stability. David is an experienced business coach known for delivering high ROI for small- to medium-sized businesses across various industries. With a background in management and leadership, he specializes in tailored business coaching focused on operational excellence, leadership, and management dynamics. He is renowned for creating transformative growth, particularly for owners preparing to sell their businesses within 1-3 years. David's methodology is rooted in the principles of continuous improvement and driving value by addressing core market needs. In this episode… In the business world, balancing the art of leadership with the science of management can be tricky. Many companies struggle to achieve this equilibrium, often excelling in one area while faltering in the other. What’s the secret to mastering them both simultaneously? According to David Timpson, a seasoned business coach, the key lies in understanding the distinct yet complementary roles of leadership and management. He highlights that effective leadership involves articulating and enrolling others in a clear vision, while management focuses on continuous improvement and execution. By recognizing and nurturing these distinct skill sets, businesses can foster both visionary leadership and efficient management, leading to sustainable growth and success. This holistic approach ensures that companies have a clear direction and the means to achieve their goals. In this episode of the Home Pro Podcast, host Seth Evans sits down with David Timpson, Director of Training and Coaching at Income Solutions 1-2-3, to discuss the nuances of leadership and management. They explore the importance of distinguishing between leadership and management roles, the value of building a strong company culture, and strategies for identifying and solving root market problems.
Empowering Small Businesses: Creating Professional Presence and Community Impact With Matt Yerkes
Jul 22 2024
Empowering Small Businesses: Creating Professional Presence and Community Impact With Matt Yerkes
Matt Yerkes is the Founder of Cultivate, a small business incubator and co-working space that provides resources to help entrepreneurs launch and grow their businesses. With 20 years of entrepreneurial experience, Matt's expertise spans marketing, web and software technology, commercial real estate development, hospitality, food service, and working with various nonprofits. He advises hundreds of businesses annually on launch strategies, sales, digital marketing, and oversees Cultivate's training and advising programs. In this episode… In today's fast-paced business world, establishing a strong professional presence and leveraging community impact are crucial for small businesses striving for success. How can entrepreneurs build trust and create meaningful community connections to drive growth? According to Matt Yerkes, a seasoned entrepreneur and business mentor, the key to small business success lies in building trust through a professional presence and active community involvement. He highlights the importance of having a dedicated business address, a well-crafted website, and a robust Google Business Profile. These elements not only enhance visibility but also foster trust with potential customers, ultimately leading to sustainable growth. By creating spaces that encourage collaboration and offering educational workshops, Matt has seen firsthand how these strategies can transform struggling businesses into thriving enterprises. In this episode of the Home Pro Podcast, host Seth Evans sits down with Matt Yerkes, Founder of Cultivate, to discuss empowering small businesses through a professional presence and community impact. They talk about the importance of establishing a business address in the target community, the critical role of a comprehensive Google Business Profile, and the benefits of community collaboration and educational resources.
The Art of Authentic Storytelling in Business With PR Expert Jeff Pizzino
Jul 15 2024
The Art of Authentic Storytelling in Business With PR Expert Jeff Pizzino
Jeff Pizzino is the Chief Authentic Officer at AuthenticityPR, a company that offers storytelling-infused PR and marketing communications services to effectively tell your business story to increase clarity, impact, and authenticity, giving you a competitive advantage and boosting profitability. Jeff has 30 years of experience specializing in turning copywriting into persuasive and engaging messages and prides himself on elevating promotions from mere noise to genuinely noticeable. With a communications degree emphasizing PR, his career spans from working for premium brands to teaching and sharing his wisdom through workshops. In this episode… Storytelling is a powerful business tool, but how can you ensure your narrative truly resonates with your audience? How do you transform your brand's message from mere noise into something noticeable and impactful? According to Jeff Pizzino, a seasoned PR expert, genuine storytelling is the key to capturing and maintaining audience attention. He highlights that humans naturally process information through narratives, making stories more engaging and memorable than mere facts. By weaving authentic and consistent stories into your communications strategy, you can significantly enhance your brand's credibility and connection with your audience. This approach not only strengthens customer relationships but also boosts overall business success. In this episode of the Home Pro Podcast, host Seth Evans sits down with Jeff Pizzino, Chief Authenticity Officer at AuthenticityPR, to discuss the art of authentic storytelling in business. They explore the importance of creating a strategic communications plan, the role of testimonials and third-party endorsements, and the necessity of integrating public relations from day one.
Wiring Success: 40 Years of Insight From Electrical Industry Veteran Terry Cool
Jul 8 2024
Wiring Success: 40 Years of Insight From Electrical Industry Veteran Terry Cool
Terry Cool is the Vice President of Garber Electrical Contractors, Inc., an electrical lighting and power, generators, telecommunications, data networking, fire alarm, surveillance, and access control services contractor. Starting as a teenage apprentice in a neighbor's electrical business, he is now a seasoned professional with over 40 years in the electrical industry. With no formal college education, Terry climbed the corporate ladder through on-the-job training, going from an electrician to a foreman and, eventually, to his current executive role. Since 1982, Terry's hands-on experience and leadership have seen the company through economic shifts, technological advancements, and significant organizational changes while fostering a strong, people-centric company culture. In this episode… Are you ready to discover the keys to long-term success in the electrical industry? What does it take to not only survive but thrive for over four decades in such a competitive field? The answers lie in experience, adaptability, and a relentless focus on people and processes. According to Terry Cool, an electrical industry veteran, the secret to enduring success is continuous learning and adaptability. He highlights the importance of building strong relationships, investing in comprehensive training programs, and maintaining a people-centric company culture. By focusing on these elements, Terry believes companies can exceed industry standards while ensuring steady growth and high employee satisfaction. His insights reveal how balancing professional development with personal passions can lead to a fulfilling and successful career. In this episode of the Home Pro Podcast, host Seth Evans sits down with Terry Cool, Vice President of Garber Electrical Contractors, Inc., to talk about succeeding in the electrical industry. They explore the challenges and rewards of finding and training skilled tradespeople, the significance of maintaining a strong company culture, and the value of personal passions as a stress relief. Terry's stories and strategies offer a comprehensive guide to thriving in the home services sector long-term.
The Ultimate Guide To Mastering Local SEO With Seth Evans
Jul 1 2024
The Ultimate Guide To Mastering Local SEO With Seth Evans
Seth Evans is the Founder and CEO of Big Fish Local, a digital marketing firm dedicated to helping home service professionals thrive in their local markets. With over 10 years of web design experience, Seth combines his self-taught technical skills with a passion for helping others achieve their business goals. He is an ordained deacon in the United Methodist Church, where he honed his patience, leadership, and collaborative skills. Seth believes in creating a positive company culture, driving growth through innovation, and promoting local community support as the keys to business success. In this episode… Mastering local SEO might seem complex initially, but its impact on a business's online reach is undeniable. What key strategies can propel a business to the top of local search results? According to Seth Evans, a seasoned digital marketing expert, the key lies in a blend of human insight and the strategic use of tools. He highlights the importance of starting keyword research with authentic conversational input from people around, supplemented by tools for precise data. Seth also emphasizes the critical role of mobile optimization and the use of schema markup to make it easier for search engines to understand and rank a website effectively. These strategies ensure that a business not only appears in search results but also stands out and provides genuine value. In this episode of the Home Pro Podcast, Seth Evans, Founder and CEO of Big Fish Local, is interviewed by Chad Franzen of Rise25 to discuss mastering local SEO. They cover the importance of human-centered keyword research, the impact of mobile optimization and schema markup, and the future trends in local SEO.
Lights, Camera, Action: Leveraging Video Content for Home Services Success With Kolton Rice
Jun 24 2024
Lights, Camera, Action: Leveraging Video Content for Home Services Success With Kolton Rice
Kolton Rice is the Founder and Creative Director of OpenEye Studios, an award-winning video production agency in Springfield, Ohio. With a focus on solving problems for businesses, Kolton and his team create video content that aims at enhancing client sales, building trust, and strengthening relationships. He began crafting his skills during high school and has since transformed his passion for video production into a thriving business. His innovative strategies and dedication to excellence have earned his company national recognition, including two consecutive Telly Awards, which honor excellence in video and television across all screens. In this episode… In today's competitive home services market, standing out is more crucial than ever. How can businesses effectively build trust and engage potential clients in a way that sets them apart from the competition? According to Kolton Rice, a seasoned video production expert, video content is the key to building trust faster than any other marketing method. He highlights that video testimonials, in particular, can provide powerful social proof by showcasing real customer experiences and satisfaction. By sharing detailed stories and solutions, videos help potential clients feel more confident and connected. This approach not only enhances credibility but also streamlines the marketing process, making it more effective and impactful. In this episode of the Home Pro Podcast, host Seth Evans sits down with Kolton Rice, Founder and Creative Director of OpenEye Studios, to discuss the transformative power of video marketing for home services. They explore how video builds trust, strategies for integrating video into marketing plans, and the long-term benefits of investing in professional video content.
Building a Big Fish Brand: Strategies for Local Market Leadership With Seth Evans
Jun 12 2024
Building a Big Fish Brand: Strategies for Local Market Leadership With Seth Evans
Seth Evans is the Founder and CEO of Big Fish Local, a digital marketing firm dedicated to helping home service professionals thrive in their local markets. With over 10 years of web design experience, Seth combines his self-taught technical skills with a passion for helping others achieve their business goals. He is an ordained deacon in the United Methodist Church, where he honed his patience, leadership, and collaborative skills. Seth believes in creating a positive company culture, driving growth through innovation, and promoting local community support as the keys to business success. In this episode… Have you ever wondered what it takes to transform a local business into a dominant force in the market? How do successful entrepreneurs leverage their skills and experiences to drive substantial growth and create a lasting impact in their communities? According to Seth Evans, a seasoned entrepreneur with a passion for digital marketing and community building, the key to local market leadership lies in a strategic vision and effective team collaboration. He highlights the importance of understanding the unique needs of the community and aligning business practices to meet those needs. By focusing on building a strong company culture and maintaining clear communication with both team members and clients, businesses can navigate challenges and achieve significant growth. Seth emphasizes that patience, discipline, and a commitment to continuous learning are crucial elements for any business leader aspiring to create a "big fish" brand. In this episode of the Home Pro Podcast, Seth Evans, Founder and CEO of Big Fish Local, is interviewed by Chad Franzen of Rise25 to discuss building a big fish brand in the local market. They explore how Seth's background in ministry has influenced his leadership style, the strategies he used to overcome challenges during the pandemic, and the role of effective communication tools in maintaining seamless operations.