The Manufacturing Come Up

Elite Automation

This is a podcast designed to share people's stories, experiences and knowledge in hopes of helping someone else reach their goals. We will be interviewing various people from different industries in order to gain a variety of perspectives to help people make informed decisions on the best way to pursue their career aspirations within manufacturing read less
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Episodes

Eddie Saunders: Taking Industrial Marketing to the Next Level
Nov 9 2023
Eddie Saunders: Taking Industrial Marketing to the Next Level
Eddie Saunders Jr. is a passionate thought leader in the world of Content Strategy & Demand Generation. With 13+ years of battle-tested experience in the field, he has proven himself to be an innovative and strategic thinker, consistently pushing the boundaries of what's possible in the industry.Throughout his career, Eddie has built a reputation for his ability to create compelling and effective marketing campaigns that drive results. His expertise spans a wide range of areas, including branding, digital marketing, social media, and more.What sets Eddie apart is his deep understanding of the customer journey and his ability to create experiences that resonate with audiences on a personal level. He is a firm believer in the power of empathy and uses this approach to connect with customers and build long-lasting relationships.Eddie's accomplishments speak for themselves. He has led successful marketing initiatives for some of the industry's largest and most well-known brands, and his work has been recognized across the industry. He is also a sought-after speaker and thought leader, regularly sharing his insights and expertise with audiences around the world.Whether he's crafting on a new campaign or sharing his knowledge with others, Eddie is driven by his passion for marketing and his commitment to delivering results. He is a true innovator in the industry and proud to help take Industrial Marketing to the next level.
Tony Gunn: From Shop Floor to Manufacturing Global Influencer
Aug 24 2023
Tony Gunn: From Shop Floor to Manufacturing Global Influencer
Tony Gunn started his career on a shop floor running a simple press machine over 20 years ago. Through the years, he's listened intently, gaining knowledge, insight, and then applying the best parts of this information to his own working style.During his 20+ years in manufacturing, he's had the immense pleasure program dozens of CNC machines, study Six Sigma, manage large shops, and travel to over 50 countries learning how business is conducted on a global scale. Adapting to change, understanding unique business structures, and stabilizing relationships in a competitive industry has been an educational, inspirational, and eye opening experience.Working directly with lead engineers at many major companies around the world has kept him on the front lines of creativity and technological advancements, as well as, providing a constant reminder of humility and gratitude in an ever evolving world.At MTDCNC, it’s an honor and a privilege for him to be a voice and shine a spotlight on the incredible people, products, and companies that exist in manufacturing! Learn more about the MTDCNC news channel at mtdcnc.com He also has the pleasure of hosting the popular podcast series “The Gunn Show”, which humanizes the world of manufacturing and brings a touch of personality to the world of engineering. It can be found on Spotify, Apple, Google, and the MTDCNC website. In his spare time, he's written 2 books. One of which was co-authored and went #1 in 6 countries! You can find it on Amazon, “A Journey of Riches - Building Your Dreams”. This is an episode you don't want to miss!
Data Is The New Oil
Jul 28 2023
Data Is The New Oil
In this episode, we speak with Harald Horgen, a renowned expert in helping technology companies expand into new business models and markets. With over 25 years of experience, Harald has worked with a wide range of companies, from early-stage and VC-funded firms to industry giants such as JCI, ABB, Ericsson, Schneider Electric, Olympus, BASF, Siemens, and many others.Harald's specialties include business strategy and go-to-market plans for IIoT and connected products, SaaS business model transformation, software business strategy, channel strategy, partner development, international expansion, and establishing strategic alliances.Harald shares his insights on what it takes to take repeatable IP solutions to market and the organizational structure needed to be successful. He also discusses his experience building indirect channels for enterprise solutions across Asia, the Americas, EMEA, and Africa, helping software companies transition their business model from on-premise, perpetual licenses to cloud-based subscriptions, and working with global manufacturers to design the right go-to-market strategy for their IoT solutions.The York Group, of which Harald is a part, is a preferred vendor with Microsoft, and he talks about how this partnership has helped him and his clients succeed. Whether you're a startup or an established company looking to expand your business, Harald's insights are sure to be valuable. Tune in to learn more about his expertise in technology expansion and growth.