Unicorns Unite: The Freelance Digital Marketing Virtual Assistant Community

Emily Reagan | Digital Marketing Assistant

This podcast is for the digitally curious, smart go-getters, virtual assistants, and freelancers who want to work the freedom and flexibility of working from home as a higher-paid marketing assistant. On the show host, Emily Reagan, shares marketing tips and strategies, mindset, encouragement, best practices and stories of how your fellow freelancers achieved their dreams. It'll help you on your journey to building a sustainable, profitable independent contractor business on our terms. read less
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#186 Launch Debrief: 5 Tactics for a 100k Launch
6d ago
#186 Launch Debrief: 5 Tactics for a 100k Launch
In this episode, I’m sharing key tactics that helped with my 100k UDMA School launch. I’m reflecting on the importance of quality over quantity in student enrollment.  I truly believe that having motivated and committed individuals is way more valuable than just having big numbers. My goal was to bring in students who are genuinely enthusiastic about the program to make the overall experience better for everyone involved and contribute to higher success rates. Listen to learn more about 5 valuable lessons that teach you how to be a stand-out DMA How I repositioned and adjusted the course pricing Targeting the right audience for your program The advantage to having early access sign-ups Overcoming customer objections for more effective marketing Tune in because I give you ideas of how you can show up in big ways within your client’s business – I'm all about helping you get to that next level!   I need your feedback! Take the Annual Unicorns Unite Podcast Listener Survey here.   Sponsored by OSI Affiliate Software. A powerful tool that makes managing an affiliate program super easy. Track sales & handle commissions all in one user-friendly platform. It integrates right into your website, turning your customers and influencers into your very own brand ambassadors. Get an awesome 20% discount on any plan and start your free trial today with my referral link: getosi.com/emily    Links Mentioned in the Show Discover your digital marketing side hustle: Want to work from a laptop anywhere and decide your own schedule? Thinking about starting a digital marketing services business? Take this 2-min personality quiz to help you live a life on your own terms and discover what kind of freelance work best suits you. Take the quiz here!   Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant Lab Instagram: @emilyreaganpr  Facebook: @emilyreaganpr 3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community    >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services
#185 How to Become a Digital Marketing Strategist
Nov 28 2023
#185 How to Become a Digital Marketing Strategist
As service providers, we have to be aware of evolving needs of clients and the increasing demand for digital marketing strategists. I’ve been there myself - starting out as a virtual assistant and then making the transition to strategist. I have a background in PR and journalism and through working with multiple clients I gained valuable insights and expertise, recognizing patterns and strategies that apply to all kinds of online businesses.  It’s so important to understand the basics of marketing and the ability to see opportunities for growth and improvement. In this episode, I’m encouraging freelance virtual assistants to step into the role of a strategist, offering value-based services to confidently guide clients toward their business goals.  Tune in to learn more about Boosting your skills and confidence as you transition into a strategist role An exercise for thinking like a strategist Expanding your services and attracting higher-paying clients by offering strategy sessions Pricing your strategy sessions effectively so you’re compensated fairly for your expertise and time Streamlining your client onboarding process and establishing clear plans that will set you up for success “You're in a power position. You're working with different clients. You have a bold, ripe, golden opportunity to step up and offer strategy.”   I need your feedback! Take the Annual Unicorns Unite Podcast Listener Survey here.   Sponsored by OSI Affiliate Software. A powerful tool that makes managing an affiliate program super easy. Track sales & handle commissions all in one user-friendly platform. It integrates right into your website, turning your customers and influencers into your very own brand ambassadors. Get an awesome 20% discount on any plan and start your free trial today with my referral link: getosi.com/emily    Links Mentioned in the Show Discover your digital marketing side hustle: Want to work from a laptop anywhere and decide your own schedule? Thinking about starting a digital marketing services business? Take this 2-min personality quiz to help you live a life on your own terms and discover what kind of freelance work best suits you. Take the quiz here!   Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant Lab Instagram: @emilyreaganpr  Facebook: @emilyreaganpr   3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community    >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services
#184 Brand Messaging for Your VA Business with Emma Boshart
Nov 21 2023
#184 Brand Messaging for Your VA Business with Emma Boshart
Frustrated because your brand messaging isn't getting the love it deserves? Putting in tons of time creating awesome content, but it feels like crickets in response? My guest, Emma Boshart, is here to teach us how to stand out in a crowded market with better branding. Emma is a messaging strategist, conversion copywriter, and the brain behind Creative Uproar, a one-woman show that's all about helping the most irreverent voices steal the spotlight. Since 2015, she’s been turning six and seven-figure brands into mind-melting powerhouses, with copy & strategy that builds relationships and sells. Today, she’s on a mission to help more brands use storytelling to move people to action and create positive community change. Listen to learn more about Where to even start with brand messagingPain points vs Pleasure pointsThe difference between brand messaging and storytellingHow generic virtual assistants can stand outWhy you shouldn’t use “I help…” as a headline Tune in so you can step up your messaging, grab the attention of your dream clients, and stop your VA business from blending into the background.   I need your feedback! Take the Annual Unicorns Unite Podcast Listener Survey here.   Sponsored by OSI Affiliate Software. A powerful tool that makes managing an affiliate program super easy. Track sales & handle commissions all in one user-friendly platform. It integrates right into your website, turning your customers and influencers into your very own brand ambassadors. Get an awesome 20% discount on any plan and start your free trial today with my referral link: getosi.com/emily    Connect with Emma Instagram: @creative_uproarFacebook: The Creative UproarWebsite: https://www.creativeuproar.com/Grab Emma’s Freebie The Brand Story Audit: the ultimate tool for brands who are ready to take their message from chaotic to cohesive. This audit invites VA's and freelancers to evaluate their current messaging through the lens of "story buckets."   Links Mentioned in the Show Discover your digital marketing side hustle: Want to work from a laptop anywhere and decide your own schedule? Thinking about starting a digital marketing services business? Take this 2-min personality quiz to help you live a life on your own terms and discover what kind of freelance work best suits you. Take the quiz here   Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganpr   3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked outGot the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants.Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community    >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services
#183 Esai Arasi’s Freelancer Story: From Corporate HR to Growing a Digital Service Agency
Nov 7 2023
#183 Esai Arasi’s Freelancer Story: From Corporate HR to Growing a Digital Service Agency
This former HR professional discovered the power of relationship marketing and was able to build her own digital service business called Social Konnection. But it isn't just her expertise in SEO and career coaching that sets her apart.  My guest Esai Arasi is a member of The Digital Marketer’s Workgroup and a social media strategist and lead gen expert. She brings a unique perspective to the table with a background in behavioral change and a deep understanding of human psychology. She successfully transitioned from the corporate world to building a digital service agency in India. Esai's story is one of resilience and determination, as she started from scratch and worked tirelessly to deliver exceptional results for her clients.  Listen to learn more about How Esai started offering Digital Marketing services (in an industry where she didn't know anyone) and how she scaled it to an international marketWhy she chose to scale with an Agency model (and why she’s able to help clients better in this model)How she uses the Social Konnection framework to build and grow her business through relationship marketingThe biggest factor that gets her premium clients and GREAT referrals that is very overlooked  Esai has earned a reputation as a trusted expert in the industry through relationship building. Don't miss this episode as she shares her insights on agency success and the power of prioritizing client satisfaction.   I need your feedback! Take the Annual Unicorns Unite Podcast Listener Survey here.     Sponsored by The Digital Marketer’s Workgroup– Already doing the work and have clients? But need more clients and a better referral network? This is your chance to get in with a tight-knit freelancer community and be a part of the behind-the-scenes conversations, encouragement, and troubleshooting that we all need when we’re working solo. We also have advanced trainings, networking opportunities, and job leads. Apply here for my Digital Marketer’s Workgroup   Connect with Esai: Instagram: @socialkonnection.inGrab her Freebie: Premium Client Sourcing Guide Premium clients aren’t hiding or hanging out in a secret club. There’s an easy way to reach them once you understand who they are and how they behave online. Find the five easy ways to find premium clients in your industry in this FREE guide. Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganpr   3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked outGot the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants.Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community    >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services
#182 Jason Nunez’s Freelancer Story: Inbox Services and Building an Agency
Oct 31 2023
#182 Jason Nunez’s Freelancer Story: Inbox Services and Building an Agency
Having authenticity in your business and being true to yourself and your values can attract clients, build trust, and set you apart from the competition. That’s exactly what my guest, Jason Nunez, continues to do with his successful digital marketing agency. After retiring from the Air Force, Jason used his extensive experience in the government sector and his passion for helping others and founded Go Digital Hero. This LGBT-owned, veteran-owned, minority-owned company provides inbox management, calendar management, and social media services. And he has a team of five people working with him. Listen to learn more about Jason growing his freelancing business with the support of my Unicorn Digital Marketing School and Workgrouphow the inbox is really the top of the funnelJason’s military background that gave him valuable skills and insights that he applied to building his own businessefficient inbox management and how it can save time, improve communication, and enhance overall productivitygetting started with subcontracting and building an agency Jason is owning this role and continues to learn and grow and has been a valuable resource for other Unicorns in the Digital Marketer’s Workgroup. He’s a great example of how being your authentic self can align you with clients, communicate your values, and repel those clients who are just not right for you.   I need your feedback! Take the Annual Unicorns Unite Podcast Listener Survey here.     Sponsored by The Digital Marketer’s Workgroup– Already doing the work and have clients? But need more clients and a better referral network? This is your chance to get in with a tight-knit freelancer community and be a part of the behind-the-scenes conversations, encouragement, and troubleshooting that we all need when we’re working solo. We also have advanced trainings, networking opportunities, and job leads. Apply here for my Digital Marketer’s Workgroup   Connect with Jason: Instagram: @godigitalhero Facebook: Jason NunezWebsite: https://www.godigitalhero.com/    Links Mentioned in Show: Check out Jason’s course Mastering Your Inbox: Unleashing Your Superpower. Learn how to take control of your inbox and reduce email overwhelm. Join the waitlist for exclusive early access before the launch in January 2024!The National LGBT Chamber of Commerce The largest advocacy organization dedicated to expanding economic opportunities and advancements for LGBTQ people, and the exclusive certifying body for LGBTQ-owned businesses. Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganpr   3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked outGot the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants.Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community    >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services
#181 Brittany Gardner’s Story: Overcoming Perfectionism and Embracing Challenges as a Freelancer
Oct 23 2023
#181 Brittany Gardner’s Story: Overcoming Perfectionism and Embracing Challenges as a Freelancer
Many freelancers struggle with the constant need for perfection, which leads to procrastination and missed opportunities. Instead of making progress towards your goals, you find yourself stuck in a cycle of self-doubt and fear of failure. My guest Brittany Gardner had a discouraging job experience that left her feeling undervalued and underpaid. She’s a UDMA School grad, a Digital Marketer's Workgroup member, and a Certified Copywriter. She’s worn many hats including managing a Starbucks while finishing her degree, creating digital marketing plans and websites for multiple nonprofits, and planning 300-person retreats. She helps small business owners and digital creators who crave an organized, creative, and strategic approach to their overall online presence. Tune in to hear Brittany share about her UDMA School experienceshedding clients who didn't align with her values how she found better clients who value her workthe significance of not having expectations during slower monthsher journey of overcoming challenges and self-doubt “You have to have the faith to move forward and overcome that imposter syndrome. Once you do, you'll realize you're capable of so much more than you think.”    I need your feedback! Take the Annual Unicorns Unite Podcast Listener Survey here.   Sponsored by UDMA School: Join the Unicorn Digital Marketing Assistant School. This course covers in-demand, highly sought-after digital marketing implementation skills for freelancers to be able to help online business owners build their businesses. Learn the mechanics and strategies of digital marketing in a 12-week online group coaching program and course. Doors open October 2023. Count me in!    Connect with Brittany: Instagram: @brittanygardnercreative Facebook: Brittany Gardner CreativeWebsite: http://brittanygardnercreative.com Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganpr 3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked outGot the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants.Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community   >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services
#180 What Freelance Clients Want from Virtual Assistants with Brittany McBean, Sunny Logsdon, and Ashleigh Chanél
Oct 17 2023
#180 What Freelance Clients Want from Virtual Assistants with Brittany McBean, Sunny Logsdon, and Ashleigh Chanél
Online business owners are getting frustrated with the level of quality of their virtual assistants and service providers. There's a lot of people saying that they know how to do marketing, but actually haven't had formal training or really understand the strategies or how to go above and beyond what an admin assistant can really do.   I am so excited about this episode. I have some of my business buddies to talk about their insight to hiring virtual assistants, marketing assistants, and what they're looking for. All three women are powerhouses and have worked with different types of virtual assistants. My guests are Brittany McBean, copywriter, launch strategist, and agency owner. Sunny Logsdon, a corporate marketer who now helps small business owners with their marketing strategy. And Ashleigh Chanél, a Facebook ads and marketing agency owner.   Tune in to hear my three guests discuss: What they're looking for when hiring a virtual assistantThe importance of soft skills and why they matterHow business owners can’t afford to hire the wrong personHow your reputation and your business won’t survive if you can’t follow throughWhy they want a Unicorn Digital Marketing Assistant trained by me   This is so much more than just being an assistant. I know everyone who's listening to my podcast are the type of people who care about the quality of their work. I want to empower you to stand out in this space and own it. If you're the type of person who follows through, who communicates, you've got a huge leg up.   I need your feedback! Take the Annual Unicorns Unite Podcast Listener Survey here.   Sponsored by UDMA School: Join the Unicorn Digital Marketing Assistant School. This course covers in-demand, highly sought-after digital marketing implementation skills for freelancers to be able to help online business owners build their businesses. Learn the mechanics and strategies of digital marketing in a 12-week online group coaching program and course. Count me in!  Connect with Brittany: Instagram: @brittanylmcbean  Website: https://brittanymcbean.com/ Freebie: Launch Email Sidekick Email Planner & Tracker for Live Launches & Evergreen Funnels Connect with Sunny: Instagram: @sunny.logsdon  Website: https://www.sunny-logsdon.com/ Freebie: The Essential Email Checklist + 10 MUST-HAVE TOOLS the pre-send email checklist she uses with clients to create and send emails that get delivered, opened and clicked on Connect with Ashleigh: Instagram: @ashleighchanel  Website: https://makeyourmarkconsulting.com/the-fun-stuff/Funnel to Freedom Quiz Connect with Emily Reagan: Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganpr 3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked outGot the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants.Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community   >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services
#179 Angela Kiszka’s Story: Strategies for Building a Strong Freelance Client Base
Oct 10 2023
#179 Angela Kiszka’s Story: Strategies for Building a Strong Freelance Client Base
I talk to a lot of VAs who are really struggling. They want to upskill but finding clients is keeping them stuck. I get so many questions from all of you who send me messages that say “How will I find my first clients if I enroll in UDMA School? Finding clients has kept me from pursuing this over and over.” It's the same words.         My guest today, Angela Kiszka, is a case in point that if you connect with one client, and you prove yourself, it will happen. Angela is a UDMA School grad and now works behind the scenes with course creators, coaches, and online business owners to help them launch, grow, and scale their businesses with less stress and hassle. She’s a nerd for tech and automation and loves setting up the systems and flows that help her clients connect with and serve their ideal customers seamlessly. Tune in to hear Angela discuss strategies for finding clients and building a portfolio through word-of-mouth recommendationsher experience in the UDMA Schoolhow she uses soft skills like empathy, listening, and communication to provide outstanding client service what earned her a stellar reputation in the digital marketing industry   Your fear of rejection needs to be squashed by your why. Why are you freelancing? Because you want to have fun, you want to be with your loved ones, and you want a work-life balance. Angela's going to share how she went from a business that wasn't flexible to the ultimate time freedom, and how confidence is a must.     I need your feedback! Take the Annual Unicorns Unite Podcast Listener Survey here.   Sponsored by UDMA School: Join the Unicorn Digital Marketing Assistant School. This course covers in-demand, highly sought-after digital marketing implementation skills for freelancers to be able to help online business owners build their businesses. Learn the mechanics and strategies of digital marketing in a 12-week online group coaching program and course. Doors open October 2023. Count me in!  Connect with Angela: Instagram: @angelakiszkaFacebook: https://www.facebook.com/crystalclearfunnelsWebsite: crystalclearfunnels.comDownload Freebie: Path to Profit Funnel Guide and Pricing Calculator Discover the power of funnels, and see which kind of funnel is right for YOUR business to grow your leads, sales, and impact on autopilot! Links Mentioned in Show: LIVE Webinar “How to Sign Better Quality Clients and Make More Money as a Virtual Assistant.” Go from 4 to 5-figure months without adding on a ton of hours and maxing out your capacity. *Correction to what was mentioned in the episode: TUESDAY, Oct. 17 at 12pm est   Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganpr   3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked outGot the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants.Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services
#178 Janelle Harlan’s Freelancer Story: Corporate Sales to Health Coach to Tech Specialist
Oct 3 2023
#178 Janelle Harlan’s Freelancer Story: Corporate Sales to Health Coach to Tech Specialist
Janelle Harlan, a former corporate worker turned health coach and virtual assistant, shares her transition into the world of digital marketing. After realizing her passion for marketing while building the back end of her health coaching business, she made the bold decision to start her own virtual assistant business.  In this episode, Janelle shares how she enrolled in UDMA School, where she gained confidence in her skills and received invaluable support. Listen in to hear her discuss what makes UDMA School so specialsecrets to networking and building relationships for referralsunderstanding the interconnectedness of a client's marketing ecosystem the value of soft skills in setting boundaries and building a businessthe benefits of project-based work and the flexibility it provides   Janelle's story is a testament to the power of networking, continuous learning, and adapting to your client’s needs. Her story is an inspiration for new VAs, showing the potential for growth and success in this industry.   I need your feedback! Take the Annual Unicorns Unite Podcast Listener Survey here.   Sponsored by UDMA School: Join the Unicorn Digital Marketing Assistant School. This course covers in-demand, highly sought-after digital marketing implementation skills for freelancers to be able to help online business owners build their businesses. Learn the mechanics and strategies of digital marketing in a 12-week online group coaching program and course. Doors open October 2023. Count me in!  Connect with Janelle: Instagram: @janelleharlan1Facebook: Janelle Harlan Digital Marketing ServicesWebsite: www.janelleharlan.com   Links Mentioned in Show: LIVE Webinar “How to Sign Better Quality Clients and Make More Money as a Virtual Assistant.” Go from 4 to 5-figure months without adding on a ton of hours and maxing out your capacity. *Correction to what was mentioned in the episode: TUESDAY, Oct. 17 at 12pm est   Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganpr   3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked outGot the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants.Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community    >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services
#177 Getting Clients When You’re a New Virtual Assistant
Sep 26 2023
#177 Getting Clients When You’re a New Virtual Assistant
I remember how exciting it was to land my first clients– individuals who were actually looking for the exact services I could offer. The key was understanding their pain points, tailoring my services to fit their needs, and building trust with my follow-through and genuine interest in their businesses. One thing I always emphasize is the power of building a personal brand and getting known for your work. By establishing yourself as a digital marketing assistant, you'll find that clients will start coming to you for help. In this episode, I cover how to break away from Facebook groups and tap into new client sources.specialization can lead you to clients willing to pay premium prices.to lay the foundation and build a portfolio without prior experience.being part of the Unicorn Digital Marketing Assistant School will help you find clients. I know some of you might be worrying about not having previous experience in this field. But don’t worry, you don't need it! You just need to find a way to transfer your existing skills to the online space. The world of virtual assistance is incredibly diverse, and there's a place for everyone in it. Keep growing your skillset, and most importantly, keep learning.   I need your feedback! Take the Annual Unicorns Unite Podcast Listener Survey here.   Sponsored by UDMA School: Join the Unicorn Digital Marketing Assistant School. This course covers in-demand, highly sought-after digital marketing implementation skills for freelancers to be able to help online business owners build their businesses. Learn the mechanics and strategies of digital marketing in a 12-week online group coaching program and course. Doors open October 2023. Count me in!   Links Mentioned in Show: LIVE Webinar “How to Sign Better Quality Clients and Make More Money as a Virtual Assistant.” Go from 4 to 5-figure months without adding on a ton of hours and maxing out your capacity. *Correction to what was mentioned in the episode: TUESDAY, Oct. 17 at 12pm est Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganpr 3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked outGot the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants.Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community   >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services
#176 You Don’t Have to Do Social Media to Get VA Clients
Sep 19 2023
#176 You Don’t Have to Do Social Media to Get VA Clients
Freelancers don’t have to create a dazzling social media presence. I've been there too, feeling the pressure to shine in the social media spotlight. But I realized most of my clients didn't even look for me on Instagram or Facebook. It was through word-of-mouth referrals and professional networks. These connections were a far more effective and less exhausting way of finding potential clients. I've watched so many fellow freelancers go all out on social media, trying to outdo each other. What really matters is having a simple and genuine online presence and making solid connections in the right places. In this episode, you learn: How social media can actually be a waste of time when you’re starting out.You don’t have to offer social media services- there are plenty of other tasks you can do!Using a referral network to your advantage to find clients.The best way to set up a minimal viable presence on your socials. If you're feeling frustrated and overwhelmed because you're struggling to find clients as a freelancer or virtual assistant without social media, tune in. You don't have to do social for work, and you don't have to do social as promotion. Let that idea go. It's not true. I’m walking proof.    I need your feedback! Take the Annual Unicorns Unite Podcast Listener Survey here.   Sponsored by UDMA School: Join the Unicorn Digital Marketing Assistant School. This course covers in-demand, highly sought-after digital marketing implementation skills for freelancers to be able to help online business owners build their businesses. Learn the mechanics and strategies of digital marketing in a 12-week online group coaching program and course. Doors open October 2023. Count me in!   Links Mentioned in Show: LIVE Webinar “How to Sign Better Quality Clients and Make More Money as a Virtual Assistant.” Go from 4 to 5-figure months without adding on a ton of hours and maxing out your capacity. *Correction to what was mentioned in the episode: TUESDAY, Oct. 17 at 12pm est   Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganpr 3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked outGot the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants.Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community    >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services
#175 3 Traps to Avoid as a New Virtual Assistant
Sep 12 2023
#175 3 Traps to Avoid as a New Virtual Assistant
A lot of VA coaches will tell you that you should jump headfirst into a specific niche from day one. In this episode, I’m talking about why that’s not good advice. When you rush into specialization without first honing your skills and gaining some valuable experience, you're missing out on a whole world of benefits. We're talking about the confidence that comes from mastering your craft, the enhanced marketability that makes you irresistible to clients, and the success that follows when you have a solid foundation to build on. Tune in to learn more about: why niching down early isn’t helpful and what you should do insteadhow I discovered my secret weapon as a VA at a conference in Germanythe significance of soft skills in the virtual assistant industryhow being versatile and multifaceted in the digital business landscape sets you apart   PLUS- get a sneak peek inside my Unicorn Digital Marketing Assistant School and learn the reason why my modules focus on real world examples and hands-on application.  Don't underestimate the value of what you bring to the table. For your potential clients, being well-rounded actually means you're badass.   I need your feedback! Take the Annual Unicorns Unite Podcast Listener Survey here. Sponsored by UDMA School: Join the Unicorn Digital Marketing Assistant School. This course covers in-demand, highly sought-after digital marketing implementation skills for freelancers to be able to help online business owners build their businesses. Learn the mechanics and strategies of digital marketing in a 12-week online group coaching program and course. Doors open October 2023. Count me in!    Links Mentioned in Show: FREE LIVE INFOSESSION: How to Become a Virtual Assistant. Wednesday Sept 20, 2023 @ 12pm est. For stay-at-home moms, military spouses, teachers, and career-changers. What you need to know about the VA industry so you can figure out the best way to make money from home using your brain. If you've been wanting to know how to get your foot in the door, make sure you save a seat!   Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganpr  3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked outGot the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants.Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community    >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services
#174 Why Most VAs Get Stuck at $20/hour
Sep 5 2023
#174 Why Most VAs Get Stuck at $20/hour
I'm over it. You're promised that as a VA with zero experience, you can rake in a whopping $75 an hour or $100k per year. Sounds enticing, right? But it’s not true.    I've heard about so many VAs stuck making a meager $20 to $25 an hour. You're working tirelessly, but the rewards just don't measure up. I've been there too. I started as a freelance writer, creating press releases for local businesses. Then, I ended up with a retainer client and everything shifted. But I made a mistake. I stayed at $20 an hour for way too long. Because I didn't understand my value. I didn't have the confidence to raise my rates. But I learned more and started delivering high-quality results consistently. I realized it was time to step up and get paid what I'm worth.   In this episode, you’ll: Discover how to uncover your earning potential by saying no to low VA payFind out why having skills and confidence can increase your VA incomeGet the lowdown on money-saving tricks to keep your freelance business financially healthyHear how to make smart investments in courses to help you level up your skills   Don't leave money on the table: Regularly evaluate your skills and the value you provide to your clients and adjust your rates accordingly.   I need your feedback! Take the Annual Unicorns Unite Podcast Listener Survey here. Sponsored by UDMA School: Join the Unicorn Digital Marketing Assistant School. This course covers in-demand, highly sought-after digital marketing implementation skills for freelancers to be able to help online business owners build their businesses. Learn the mechanics and strategies of digital marketing in a 12-week online group coaching program and course. Doors open October 2023. Count me in!    Links Mentioned in Show: FREE LIVE INFOSESSION: How to Become a Virtual Assistant. Wednesday Sept 20, 2023 @ 12pm est. For stay-at-home moms, military spouses, teachers, and career-changers. What you need to know about the VA industry so you can figure out the best way to make money from home using your brain. If you've been wanting to get started, need the building blocks, and want to know how to get your foot in the door, make sure you save a seat!     Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganpr  3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked outGot the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants.Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community    >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services
#173 Sandra Booker's Story: Virtual Assistant to Business Manager
Aug 29 2023
#173 Sandra Booker's Story: Virtual Assistant to Business Manager
“Doing it for yourself is just as valid as doing it for somebody else. Do it for yourself. Learn it for yourself.” After Initially offering transcription services to fund her daughter's travel experiences, Sandra’s hard work and results-driven approach quickly turned her into a highly sought-after virtual assistant. Now, she’s consulting with businesses on their strategies, leading teams, and even managing budgets. In this episode, my guest is Sandra Booker– a seasoned business manager and growth strategist from Niagara Falls, Canada. Sandra's journey is anything but conventional. She shares advice on how to stand out as a virtual assistant and treat your client’s business as your own.  Listen in to hear Sandra discuss: the little change that had the biggest close rate on proposals and discovery calls. the magic word she uses to gain immediate buy-in from potential clients. how to take initiative, solve problems, and be attentive to clients' needs.  the significance of making the booking process easy. providing regular reports to showcase the value you bring to clients. Tune in because Sandra proves that with the right mindset and approach, you can transform any skill into a thriving business.   I need your feedback! Take the Annual Unicorns Unite Podcast Listener Survey here.   Sponsored by the UDMA's Tool Kit: How would you like all the best techie and AI tools and recommended software to use in your marketing services and DMA business all in one easy place? Grab it here for just $7.99.   Connect with Sandra: Instagram: @virtualassistantstudio Facebook: Virtual Assistant Studio Website: https://thevastudio.com Download Sandra’s Freebie: The Epic VA's Guide to Finding and Signing Dream Clients The secret to finding the right clients starts with you! Don’t worry, you don’t have to figure it out alone. This intro course includes everything you need to quickly learn: how to identify your ideal VA clients, where to find your next dream client, and how to get that full-bodied YES from your next client.   Links Mentioned in Show: FREE LIVE INFOSESSION: How to Become a Virtual Assistant. Wednesday Sept 20, 2023 @ 12pm est. For stay-at-home moms, military spouses, teachers, and career-changers. What you need to know about the VA industry so you can figure out the best way to make money from home using your brain. If you've been wanting to get started, need the building blocks, and want to know how to get your foot in the door, make sure you save a seat!     Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant Lab Instagram: @emilyreaganpr  Facebook: @emilyreaganpr 3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community    >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services
#172 What’s Standing Between You & Your Dream Business with Celi Arias
Aug 22 2023
#172 What’s Standing Between You & Your Dream Business with Celi Arias
Freelancer Mindset Series #3 Believe it or not, a big roadblock for many women entrepreneurs is being afraid of getting too successful. It might sound crazy, but this fear can make us trip over our own feet or stick to what feels safe. We have to push past these limiting thoughts if we want to grow personally and professionally.   In this episode, Celi Arias (aka the Grown Ass Business strategist and mindset coach) discusses what's standing between entrepreneurs and their dream businesses. Celi helps wildly creative entrepreneurs finally stop flying by the seat of their pants, with a unique, no-templates-allowed approach to mastering the fundamental systems, strategies, and mindset skills that will transform them into world class 7-figure CEO’s who are truly a cut above.   Tune in to learn about: Obstacles that women face in confidently promoting themselves and their productsStrategies for overcoming barriersTreating past failures as learning opportunitiesSeparating emotions from objective data to avoid negative associations with outcomesIntroduction of the reticular activating system (RAS) and its rolePower of affirmations and intentional thinking in shifting mindset   This conversation is a must-listen for any entrepreneur and freelancer looking to break free from self-limiting beliefs and confidently take their business to the next level. Sponsored by the UDMA's Tool Kit: How would you like all the best techie and AI tools and recommended software to use in your marketing services and DMA business all in one easy place? Grab it here for just $7.99.   Connect with Celi: Instagram: @iamdonceliaFacebook: Celia Arias- Business ConsultingWebsite: www.celiarias.com   Links Mentioned in Show: Check out Celi’s Freebie: The 7-Figure Business Score Quiz To grow your business, you don't need ALL the things, you just need the right thing for right now where you are in business. But how do you know what that is? This quiz will help you know where you are and what you need to be looking at next.   Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganpr   3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked outGot the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants.Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community    >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services
#171 Embrace Your Strengths and Silence Your Inner Critic with MaryAnn Gramig
Aug 15 2023
#171 Embrace Your Strengths and Silence Your Inner Critic with MaryAnn Gramig
Freelancer Mindset Series #2 Let’s talk about that pesky inner critic we all know too well. You know, that little voice that loves to rain on our parade and sprinkle doubt all over our dreams? We can get trapped in a cycle of negative self-talk, constantly questioning our abilities and worth. Sometimes we try to shut up that inner critic by seeking validation from others or constantly striving for perfection. Doing these things just keeps that whole self-doubt loop going instead of getting you where you want to go. In this episode, my guest MaryAnn Gramig emphasizes the importance of setting big goals, stepping out of your comfort zone, and silencing your inner critic. MaryAnn is a Certified Gallup Strengths Coach with a unique passion for helping individuals overcome self-doubt and negative self-talk. She uses her gift to help others find their strengths and authenticity, so they can conquer those inner battles and live a confident, fulfilling life. Tune in to learn more about: MaryAnn’s personal experience of being bullied in elementary school and how that influenced her self-confidence for many years. Challenging the doubts inside you to move yourself forward on a path of continuous personal and professional growth.Investing in your personal skill development and how it directly influences your success.The story of digital marketing assistant, Angela (a graduate of my UDMA School) and how she’s become an invaluable asset to MaryAnn's business. After you listen to this episode, send me a DM with the name you've given your inner critic. I love hearing from my audience and want to know what name you picked! Sponsored by the UDMA's Tool Kit: How would you like all the best techie and AI tools and recommended software to use in your marketing services and DMA business all in one easy place? Grab it here for just $7.99.   Connect with MaryAnn Instagram: @maryann_gramigFacebook: MaryAnn Gramig - AuthenticA Coaching Website: https://www.calmyourinnercritic.comDownload Freebie: The Clarity Guide A tool to ensure freelancers and virtual assistants maintain control over their time and energy by identifying where talents/skills align with their area of interest/passion to bring benefit to their own life.    Links Mentioned in Show: Check out MaryAnn’s Inner Critic Personality Quiz to find out how it’s keeping you stuck in business and life.GALLUP® CliftonStrengths® Assessment Discover how your talents provide the clarity you’re seeking by unlocking your Top 5 CliftonStrengths® today.    Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganpr 3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked outGot the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants.Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services
#170 Mastering Your Mindset to Overcome Fear with Tracy Litt
Aug 8 2023
#170 Mastering Your Mindset to Overcome Fear with Tracy Litt
Freelancer Mindset Series #1 Mindset is a difference maker. It’s something big that holds all of us back. We get in our heads and it prevents us from really going for things we want in life. Our mindset controls whether we show up in total confidence about the work we’re doing. It's about doing it scared, right?  My guest is Tracy Litt, a sought-after quantum success mentor for visionary women leaders that are navigating huge paradigm shifts and elevating into the next level of themselves. She’s a science & spirituality teacher, coach, best-selling author, and TEDx speaker. Tracy is the Founder of The Litt Factor and her work has served thousands of women across the globe. Tracy's dropping some wisdom about becoming a top-notch receiver and sharing how to grab onto help, support, and amazing opportunities without any hesitation. Tune in to listen and you’ll learn about: Acknowledging the role of fear in keeping us stuck and preventing growth.Tracy’s advice to freelancers who don't think there's enough work or good clients out there.Gaining insights into transforming your relationship with money and understanding its role in achieving limitless potential.The science of change and how it relates to personal transformation and growth. The bottom line is, you can't change what's on the outside by just fixating on it. If you want to make a real change out there, start by working on what's going on inside you.   Sponsored by the UDMA's Tool Kit: How would you like all the best techie and AI tools and recommended software to use in your marketing services and DMA business all in one easy place? Grab it here for just $7.99. Links Mentioned in the show: Download Tracy’s Freebie The Expander for Trailblazing Women Building a New World: Use this e-book to take yourself to the next level by disrupting the outdated, harmful paradigms that are holding you back.Check out The Consciousness Revolution Gala: Part party, part workshop. Tracy is teaming up with author, speaker, and political candidate, Marianne Williamson to deliver an event with a higher purpose to revolutionize the way we all see and experience ourselves and the world. Connect with Tracy Litt: Instagram: @thelittfactor Facebook: The Litt FactorWebsite: www.thelittfactor.com Read Tracy’s Best-Selling Book "Worthy Human" Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganpr 3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked outGot the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants.Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services
#169 How AI is Changing the Role of Virtual Assistants
Aug 1 2023
#169 How AI is Changing the Role of Virtual Assistants
Content Marketing Series #12 The digital marketing world is evolving faster than you can say “ChatGPT” and as virtual assistants and DMAs, we gotta stay ahead of the game. In this episode, I talk all about how AI is changing the role of VAs and how embracing its potential can skyrocket your value as a digital marketing pro. AI Tools are shaking things up–  they're here to make our lives easier and more efficient. With these tools at our disposal, we can streamline our workflows and focus more on strategic tasks that can make our clients’ (and our own) businesses thrive. Tune in to learn more about: Upgrading your strategies to match the fast pace of change.Providing unique, tailored services to carve out your niche.Using AI tools to make your design work faster.Becoming an AI manager and integrating chatbots into clients' businesses. Don't be threatened by AI. See it as an advantage and an opportunity to blow your clients away with what you know and how you’re looking out for them. As you get the hang of these new tools, you'll totally crush it with better and faster results, making you an indispensable digital marketer and a real unicorn in the field!      Sponsored by the UDMA's Tool Kit: How would you like all the best techie and AI tools and recommended software to use in your marketing services and DMA business all in one easy place? Grab it here for just $7.99.   Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganpr     3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community    >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services
#168 Blogging's Comeback with AI Tools
Jul 25 2023
#168 Blogging's Comeback with AI Tools
Content Marketing Series #11 Remember when blogging was the new kid on the block? I do. It was my first love in the world of digital marketing. It was satisfying knowing I was connecting with people through my words. As time passed, the novelty wore off, and blogging took a back seat to more immediate forms of content.  Recently, I've noticed a shift. In this solo episode, I discuss how blogging is making a comeback, but this time it's different. It's sleeker, faster, and more efficient all thanks to AI tools. It can produce blogs in seconds, opening a whole new landscape of opportunities.  Listen and learn as I share more about: why blogging matters more than ever in digital marketing.the strategic power of blogging for captivating your target audience.the magical link between blogging and SEO.how to make evergreen content and repurpose blog posts.the changing role of the Digital Marketing Assistant with AI tools The game has changed, but the goal remains the same. Blogging is coming back, thanks to AI tools that make it easier to capitalize on this form of content marketing.   Sponsored by the UDMA's Tool Kit: How would you like all the best techie and AI tools and recommended software to use in your marketing services and DMA business all in one easy place? Grab it here for just $7.99.   Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganpr   3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community    >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services
#167 Strategies for Building and Managing Online Communities with Shana Lynn Bresnahan
Jul 18 2023
#167 Strategies for Building and Managing Online Communities with Shana Lynn Bresnahan
Content Marketing Series #10 You can’t keep customers loyal just by constantly bombarding them with ads and promos. Think about it: would you stick around if someone was constantly shouting at you to buy their stuff? It's all about forming a bond that goes beyond flashy advertisements. That's where strong communities come into play. In today's episode, community strategist Shana Lynn Bresnahan shares valuable insights and strategies for creating a strong and engaged community. Shana began her career in corporate marketing, but her entrepreneurial spirit led her to become the CEO of Community Cultivated. By fostering unwavering connections, Shana helps businesses establish a loyal customer base that stands the test of time.  Listen in to learn more about: the importance of purpose and culture when building a communityactionable tips on attracting the right audienceinsights into the vital role and responsibilities of a community managercreating safe spaces where everyone feels valuedhow marketing assistants are rocking content creation and strategic planningthe game-changing sweet spot where AI and content marketing meet Tune in to be inspired by Shana's approach of viewing communities not just as Facebook groups but as a group of people united by a shared cause.    Sponsored by the UDMA's Tool Kit: How would you like all the best techie and AI tools and recommended software to use in your marketing services and DMA business all in one easy place? Grab it here for just $7.99.   Connect with Shana: Instagram: @shanaspeaks Facebook: www.facebook.com/shanaspeaksWebsite: www.shanalynn.com Freebie: 77+ Connection Ideas for a Stronger Community- A fast-track guide for anyone who desires a more engaged community, deeper connections, and more progress for your members. Links Mentioned in Show: Check out Shana’s signature course CULTIVATE: Training on everything you need to manage a thriving online community, course, membership, or group program. With Shana’s proven frameworks, proactive strategies, and streamlined systems, you'll gain the skills you need to propel your success and drive your career forward.   Connect with Emily: Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganpr   3 ways we can work together:  Get on the waitlist for the Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked outGot the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants.Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community    >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services