Battling Big Tech Backlash • Author Nirit Weiss-Blatt

Tech'ed Up

Apr 7 2022 • 27 mins

Author and academic, Dr. Nirit Weiss-Blatt, Ph.D, applies AI modeling to analyze large data sets of tech coverage to answer the question: Why is there a backlash gainst Big Tech and is their comms strategy working? Her first book, The Techlash and Tech Crisis Communication, chronicles how mainstream coverage of the tech industry shifted from a long period of utopianism to our current state of dystopianism.

"We've been over utopian, but we are clearly over-dystopian now. And we should seek a more nuanced discussion." - Dr. Nirit Weiss-Blatt

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