PODCAST

Startup to Something

Marc LG and Matt Gale

A weekly podcast by two indie hackers, Marc and Matt. They share their ups and downs of building their bootstrapped online businesses. They prefer to show instead of teach, so you get to see the real story about what it's like to “startup to something” - raw and unpolished.

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65: Just two snowballs rolling down a hill
Jun 16 2022
65: Just two snowballs rolling down a hill
Matt and Marc are getting momentum back! Matt got some actionable advise for workstation setup that have already yielded results and Marc is taking on small bugs to get his groove back.Mentions:PowerImporterMemberRowGet in touch!Marc’s TwitterMatt’s Twitter
65: Just two snowballs rolling down a hill
Jun 16 2022
65: Just two snowballs rolling down a hill
Matt and Marc are getting momentum back! Matt got some actionable advise for workstation setup that have already yielded results and Marc is taking on small bugs to get his groove back.Mentions:PowerImporterMemberRowGet in touch!Marc’s TwitterMatt’s Twitter
64: What am I doing wrong?
Jun 9 2022
64: What am I doing wrong?
Matt and Marc have a coaching session: Matt is feeling a lot of frustration around getting something off the ground. Where is his time going? What mistakes is he making? Why is he not making the progress he wants?Mentions:PowerImporterMemberRowGet in touch!Marc’s TwitterMatt’s Twitter
63: Compelling offers
May 27 2022
63: Compelling offers
Matt is doing more research around assisting people. Marc is reconsidering building in public. The guys discuss the potential recession and meaningful tests Matt can run for a potential offering.Mentions:PowerImporterMemberRowGet in touch!Marc’s TwitterMatt’s Twitter
62: Intelligent or crazy
May 19 2022
62: Intelligent or crazy
Marc is knee deep in PowerImporter support and boxes of his stuff during his move. Matt has pushed his smart contracts to production and has been writing blog posts. The guys discuss an idea from Matt: professional service partnership with up and coming platforms.Mentions:PowerImporterMemberRowGet in touch!Marc’s TwitterMatt’s Twitter
61: Probing further
May 12 2022
61: Probing further
Marc is living the dream in the Montreal springtime, working on the newest importer and moving house. Matt is doing more customer interviews about hiring assistants. The guys discuss ways Matt can continue to vet his idea and test the market.Mentions:PowerImporterMemberRowGet in touch!Marc’s TwitterMatt’s Twitter
60: Unfair advantages
May 5 2022
60: Unfair advantages
Matt has some very early insights from customer interviews and Marc is in the throws of packing and moving apartments. The guys discuss opportunities for how to use their unfair advantages to invest their money and diversify.Mentions:PowerImporterMemberRowGet in touch!Marc’s TwitterMatt’s Twitter
59: Horizontal scale, horizontal markets
Apr 29 2022
59: Horizontal scale, horizontal markets
Matt is quite taken with exploring productized services through being an assistant. Marc has been sick and unproductive. The guys talk through Matt's idea and ways to begin evaluating it.Mentions:PowerImporterMemberRowGet in touch!Marc’s TwitterMatt’s Twitter
58: The white glove treatment
Apr 14 2022
58: The white glove treatment
Matt is back from vacation and Marc is paving the way for hiring some dev help. The guys discuss a business idea: white-glove onboarding for virtual assistants.Mentions:PowerImporterMemberRowGet in touch!Marc’s TwitterMatt’s Twitter
57: Solo Indie Hacking with Guest Volkan Kaya
Apr 6 2022
57: Solo Indie Hacking with Guest Volkan Kaya
Volkan joins Marc this week to commiserate about running a bootstrapped SaaS as a solo founder.   Volkan is the founder of a website builder called Versoly.They talk about:Engineering as marketingHow to get more word of mouthLaunching on ProductHuntTailwindOpen source as a businessBuying a business on MicroAcquireMentionsVersolySaaS PagesPowerImporterReach outMarc on TwitterVolkan on Twitter
56: Building in Public on Twitter with Guest Xavier Coiffard
Mar 30 2022
56: Building in Public on Twitter with Guest Xavier Coiffard
Xavier joins Marc this week to chat about building in public on Twitter, testing new product ideas and MVPs, and what he would do differently if he started over.Xavier talks about:how building in public on Twitter grew his account from 1k to 10k followers - and whether it was worth all the time and effort.building and testing a productivity tool by starting a community firstwhy his Twitter product MVP failed... but might now be revivedthe daily grind of appeasing the Twitter algorithmic gods"I wanted to create passive income, but now I'm a f**ing hamster in a wheel"Tweet this quoteMentions:UserBoosterFocusPlusPipeSocialPowerImporterGet in touch!Marc’s TwitterXavier’s Twitter
55: Say no to todos
Mar 17 2022
55: Say no to todos
Marc is working on the google docs importer and dealing with an explosion in new customer support queries. Matt is working with Web3 auditors and learning more about the guts of Solidity. The guys discuss online communities as a business and how unattractive they seem.Mentions:PowerImporterMemberRowGet in touch!Marc’s TwitterMatt’s Twitter
54: So many firsts!
Mar 10 2022
54: So many firsts!
Marc has successfully executed his price increase and has sent his first email blast to his customers. Matt is funding significant mental relief billing by the day. The guys discuss appropriate pricing and approaches to building new features.Mentions:PowerImporterMemberRowGet in touch!Marc’s TwitterMatt’s Twitter
53: Stay skeptical
Mar 3 2022
53: Stay skeptical
Marc's first AudienceOps article hitting his blog shortly and is loving having the help marketing. Matt has been digging into upgradeable smart contracts and troubleshooting some serverless infrastructure issues. The guys discuss how "easy" it is to get MicroAcquired given the numbers.Mentions:PowerImporterMemberRowMircoacquire Doubts TweetLocal blockchainFreelancing hoursMarc on Wannabe EntrepreneurGet in touch!Marc’s TwitterMatt’s Twitter
52: Checkout woes
Feb 24 2022
52: Checkout woes
This week Marc has been fighting with Stripe hosted checkout in his efforts to increase prices. Matt's contracting in web3 and thoroughly impressed by the ecosystem. The guys discuss the best ways to communicate price increases.Mentions:PowerImporterMemberRowGet in touch!Marc’s TwitterMatt’s Twitter
51: Beauty in simplicity
Feb 17 2022
51: Beauty in simplicity
Marc is revisiting his pricing and is forming big plans. Matt is way overbooked with his consulting and figuring out how to move forward with his project. The guys discuss charging on value, while keeping pricing simple for customers.Mentions:PowerImporterMemberRowGet in touch!Marc’s TwitterMatt’s Twitter
50: Making friends on the internet
Feb 10 2022
50: Making friends on the internet
Marc has used his new found Twitter enthusiasm to amazing effect. Matt has knocked out initial developer podcast research and has guests booked. The guys discuss interviewing developers and what makes for stimulating audio.Mentions:PowerImporterMemberRowGet in touch!Marc’s TwitterMatt’s Twitter
49: How To Use Twitter Like An Actual Human Being (And Not Like A Grifter) With Guest Aaron Francis
Feb 4 2022
49: How To Use Twitter Like An Actual Human Being (And Not Like A Grifter) With Guest Aaron Francis
Guest Aaron Francis of Hammerstone.dev joins Matt and Marc to defend Twitter after the guys criticized the platform as a hellhole of grifters in the previous episode.Aaron talks about why he loves Twitter, how to make your individual experience on the site more positive, and how to overcome the fear of sharing your work.And it seems to be working for him.  He grew his twitter following from 1.2k to 5.1k followers in just one year by doing exactly that—all without any schedulers or automations.Mentions:Aaron Francis on TwitterHammerstoneLaraconBlog Post: Do Things, Tell People PowerImporterGet in touch!Marc’s TwitterMatt’s Twitter
48: Stop! Maker time
Jan 26 2022
48: Stop! Maker time
Marc's marketing adventures continue with incredible results. Matt is getting strict with his schedule. The guys discuss Matt's idea discovery experiments.Mentions:PowerImporterMemberRowYC Should you follow your passion?Get in touch!Marc’s TwitterMatt’s Twitter
47: Idea Brainstorming
Jan 19 2022
47: Idea Brainstorming
Marc has been outsourcing with moderate success. Matt is weighing out ideas for 12 startups in 12 months to find something small he can begin with. The guys think through some ideas off of Matt's idea list and talk them through as potential ideas.Mentions:PowerImporterMemberRowGet in touch!Marc’s TwitterMatt’s Twitter
46: Use code Marc at checkout
Jan 12 2022
46: Use code Marc at checkout
Marc is taking his first steps towards outsourcing marketing and Matt is strongly considering 12 startups in 12 months. The guys discuss customer acquisition on fiverr and ideas small enough for one a month.Mentions:PowerImporterMemberRowfiverrGet in touch!Marc’s TwitterMatt’s Twitter