Wendy Wood, author of Good Habits, Bad Habits: The Science of Making Positive Changes That Stick
Bill Ringle and Wendy Wood dive into the distinctions of what habits are so that with accurate detains and understandings, you can select and upgrade your habits for success as a small business leader.
>>> Visit MyQuestforTheBest.com for complete show notes and more expert advice and inspiring stories to propel your small business growth. My Quest for the Best is a top-rated small business podcast with over 300 episodes of thought-provoking and insightful interviews with today’s top thought leaders and business experts. Host Bill Ringle’s mission with this show is to provide the strategies, insights, and resources that will unlock the growth potential of your business through these
Top 3 Takeaways
Our habit-memory comes from actions we repeat because they reward us with the desired result.
People in decision-making positions should lead less from the gut and more from conscious thinking.
People with strong willpower do not exert as much self-control and energy because they know how to form habits.
Read the Show Notes from this Episode
Her father, who had very high standards in everything his kids did, was someone Wendy is thankful for and inspired by. [01:44]
The value of setting up high standards resonated through her work. Wendy explains how our standards influence the repeated behaviors we create. [04:16]
Wendy talks about the role habits play in running a successful business. [07:07]
The job may be different, and the context may vary, but there is a reason why we always go back to what's familiar. Wendy expands on why this is. [09:25]
Habits and rituals are closely related but not the same.[13:23]
Wendy expounds why asking questions, like asking others about their input, is a great habit. [14:55]
How do our habits make up for our limited decision-making ability? [17:10]
Wendy throws light on why wearing Michael Jordan's go-to brand every day is not exactly a habit but a superstition. [18:19]
The research found that firefighters, especially the tenure ones, don't really have a plan and instead react to habits. [00:00]
While habits are important, Wendy strongly advises people in decision-making positions to have the energy and the time to decide. [22:52]
Wendy details the relationship between habits and willpower. [25:09]
Best advice on forming habits. [28:01]
My Quest for the Best lightning round begins.[44:54]
Wendy Wood is a research psychologist who devoted the last 30 years to understanding how habits work. She is Provost Professor of Psychology and Business at the University of Southern California, where she also served as Vice Dean of Social Sciences.A 2008 Radcliffe Institute Fellow, and 2018 Distinguished Chair of Behavioral Science at the Sorbonne/INSEAD in Paris, Wendy has advised the World Bank, the Centers for Disease Control, and industries such as Proctor & Gamble and Lever Bros.Wendy completed her graduate degree in psychology at the University of Massachusetts. She went on to be the James B Duke Professor of Psychology and Neuroscience at Duke University. Having published over 100 scientific articles, she received numerous awards for her research and teaching. For the past 30 years, her research has been continuously funded by the National Science Foundation, the National Institute of Health, and the Templeton Foundation.
Contact Info and Social Media for Wendy Wood
Travels from: Washington, DC
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Resources Mentioned During the Interview
Below are key people, places, books, quotes, websites and other resources that we discussed so you can explore further.
The Omnivore's Dilemma by Michael Pollan
Books Authored by Wendy Wood