Do you have a cause you want to pursue?

How do you give back to your community?

Today's guests are two very purpose-driven women behind the Baby2Baby, a nonprofit organization dedicated to providing basic necessities to children living in poverty across the United States. Let's welcome Baby2Baby Co-CEOs Norah Weinstein and Kelly Sawyer Patricof. Since its inception, Baby2Baby has grown into a $80 million organization serving over 1 million children annually by distributing essential items such as diapers, formula, and clothing.

Norah and Kelly share their personal motivations and backgrounds, with Norah’s commitment rooted in her childhood and reinforced during her pro bono work as a lawyer, and Kelly’s passion stemming from her volunteer work with children during her modeling career. Their mission is driven by the immediate and tangible needs of the communities they serve, highlighting how even basic items like diapers can make a significant difference in the lives of children and their families.

The duo emphasizes on the importance of listening to the communities they serve to understand their specific needs, and how practical items like diapers are crucial for enabling parents to work and children to attend daycare. The power of celebrity endorsements and corporate partnerships has been pivotal in raising awareness and securing resources for Baby2Baby's mission.

In this interview, you'll learn:

How to raise public awareness for your cause

How to scale a nonprofit organization

How to run a successful fundraising event

How to nurture a culture of giving back

How to instill the giving back culture to children

Norah and Kelly's incredible journey with Baby2Baby shows us the power of compassion and community. Each one of us has the ability to create meaningful change. Take action today.

With Love and Gratitude,

Jay Shetty

What We Discuss:

• 00:00 Intro
• 04:09 The Culture of Giving Back
• 08:19 Pro-Bono Cases
• 09:55 Giving Back Can Be Fun
• 14:00 The First Meeting
• 17:04 Ask the People Who Need Help
• 19:46 Full Time Commitment
• 26:09 Real-Time Challenges
• 27:44 Diaper is a Symbol of Poverty
• 34:36 Pushing Boundaries
• 39:05 Giving Back in an Unhelpful Way
• 44:50 Yes-Days, No-Days
• 53:50 Ambassadors and Partnerships
• 57:32 The Power of Celebrity Moms
• 01:02:29 Maui Wildfires
• 01:05:09 How Can You Help
• 01:10:29 How to Create a Culture of Giving
• 01:16:11 Instill Giving Back in Children Early
• 01:19:42 There’s a Lot More to Be Done
• 01:23:07 Norah and Kelly on Final Five

Episode Resources:

• Baby2Baby
• Baby2Baby | YouTube
• Baby2Baby | Instagram
• Baby2Baby | Facebook
• Norah Weinstein | LinkedIn
• Norah Weinstein | Instagram
• Kelly Sawyer Patricof | LinkedIn
• Kelly Sawyer Patricof | Instagram

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