Dec 10 2022
#016 Michael Shoup: Deep Dive on MONARK, the Metaverse, Creator Rights, and User Experience
Michael Shoup sets aside his role as The Maestro at Faceless Labs to tell us about his latest endeavor: MONARK Market -- a marketplace model for the metaverse. In a wide-ranging discussion, Evan and Michael discuss the state of the metaverse (challenges, opportunities, creator rights and user experience), debate web3 licensing models, and share a philosophical exploration of what the metaverse of the future might look like--plus how you can get involved!1:31 Michael’s introduction: from music -> marketing -> blockchain -> the metaverse 3:53 What is the metaverse?8:13 Problems & opportunities12:12 Zooming in on marketplaces and a lack of universal standards14:28 MONARK marketplace - bridging the gap to a more integrated, user-friendly experience19:18 “Where do NFTs fit?” Novel solutions for unlocking content24:53 Why should makers care about this? (True contract ownership, asset protection, royalties, etc.)30:58 Marketplaces vs. Artists - respecting royalties*32:10 What will it cost to use MONARK? 35:51 The “Migration” community marketing campaign: $FLUTTER bounties and revenue sharing38:38 Beyond launch: the future of MONARK40:56 Beyond VR: more mental models and use cases for everyday life42:35 The implications of immutability (and why “wallet” is a limiting word)44:19 Michael vs. Evan: IP and digital assets51:23 Giving creators the spotlight: how Michael’s background in music influences MONARK’s approach52:51 How to connect with Michael, start using MONARK, or participate in Migration56:50 Metaverse talk shows, graffiti, and performance art1:01:45 “Do you have a favorite Metaverse experience?”1:05:45 Philosophical musings, what we would build, and a deeper understanding of what it means to be human1:11:43 “Any sufficiently advanced technology should be indistinguishable from magic.”*This episode was filmed in October, as marketplaces/creator royalties were becoming a hot topic. Any facts or figures quoted may have changed (what can we say—we were early!)monark.marketlinktr.ee/madebymonarkhttps://twitter.com/michaelshoup__Enjoy!SUBSCRIBE: https://www.youtube.com/c/FacelessLabs👉 Guest or sponsor: hallo@facelesscrypto.comFOLLOW OUR HOSTS:👋 Mack Lorden: https://macklorden.info🚁 Alex Popovic: https://alexpopovic.info☮️ Evan Mann: https://linktr.ee/conversationswithevan🧱 Michael Shoup: @michaelshoup🕵️ Mihir Kothapally: @mehere114🧑🏫 Joe Devine: @highimpacttrdg—🧬ABOUT FACELESS LABS 🧬Faceless Labs is a top web3 consulting agency and community incubator empowering crypto enthusiasts at all levels of experience with education and opportunities. We believe all people are the Many, and that the Many will Rise Up together.👉Website: https://www.facelesscrypto.com👉 Discord: https://discord.com/invite/themany👉 Twitter: https://twitter.com/faceless_labs🤝CONSULTING 🤝Looking to learn about or launch an NFT series? A metaverse experience? Reach out! We can help plan and execute storytelling, utility, design, culture, community management, sales, marketing, and blockchain for you.👉 hallo@facelesscrypto.com—✊🔥ABOUT THE FACELESS MANY🔥✊8064 epic characters who represent the hero in all of us. Holding a Faceless Many NFT earns you $REVP (revPoints), which can be used in our marketplace to purchase virtually anything. TFM, the Faceless Allies, and the AI generated Villains of our Story, the Corrupted, are your ticket to the Financial Revolution. Get yours and Rise Up today!✅ https://beacons.ai/tDisclaimer:Faceless Labs is not licensed to give financial or legal advice. Nothing on this channel should be construed as financial or legal advice. These videos are for educational and entertainment purposes only.