The Jasmine Star Show

Jasmine Star

The Jasmine Star Show is a conversational business podcast that explores what it really means to turn your passion into profits. Law school dropout turned world-renowned photographer and expert business strategist, host Jasmine Star delivers her best business advice every week with a mixture of inspiration, wittiness, and a kick in the pants. On The Jasmine Star Show, you can expect raw business coaching sessions, honest conversations with industry peers, and most importantly: tactical tips and a step-by-step plan to empower entrepreneurs to build a brand, market it on social media, and create a life they love.

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Our Editor's Take

The Jasmine Star Show podcast is all about business and following a dream. Jasmine Star gave up on law school to pursue a career in photography. She learned many lessons along the way, which she shares on this show. Jasmine teaches entrepreneurs many things, including how to market themselves. With guests also versed in business, this podcast has a lot of info for people looking to learn more. Listeners can sit back, click play, and trust that Jasmine knows her stuff.

This podcast is for creatives, entrepreneurs, business owners, and anyone interested in business. The Jasmine Star Show teaches listeners how to hustle for their dreams. Jasmine shares tactical tips and personal stories. These include her experience at Stanford's Latino Business Action Network program. She also talks about her Social Curator coaching session. With the goal of finding dream customers, listeners get great advice. One good example comes In the episode “How to Deal with Negative Comments.” Jasmine gives candid personal examples from her own life. She gives a three-part guide to explain how she handled them. Entrepreneurs of all levels may learn something from this show. Even those who don't have a whole lot of experience with a business may gain something from Jasmine.

The host has many guests on the show that aid her in sharing key business tips. Jasmine talks with investor Codie Sanchez about boring businesses. They discuss how to change a mindset, woman empowerment, and how to create individual results. Author Jenna Kutcher shares her knowledge of building a brand. Bec Jones joins to discuss being CEO of Clutch Wallet and talks about her scrappy journey. Jasmine and her friends Britt Seva and Amy Porterfield discuss their masterminds weekend.

The Jasmine Star podcast gives step-by-step tips on finding success. There is never too much information when it comes to learning about why a person is not making progress in their business. This podcast has an authentic conversational style and well-curated interviews. It will help listeners be more confident in following their business dreams. It releases new episodes several times a week.

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BusinessBusiness

Episodes

Key Steps to Embrace Change for Business and Personal Growth with Cassandra Worthy
2d ago
Key Steps to Embrace Change for Business and Personal Growth with Cassandra Worthy
"You have a choice. You can either get bitter or you can get better. It's up to you."These are the words that became a catalyst for her personal and professional transformation.When Cassandra Worthy, Keynote Speaker and CEO of Change Enthusiasm, was an employee in the aftermath of a $5B acquisition, she almost quit her company. She was frustrated, everything…well, changed.But when she reached out to a mentor, her words changed everything. Cassandra decided to turn her feelings into an opportunity for something BETTER.Enter: Change Enthusiasm. A company that helps organizations master the chemistry of change. Hot dang, y’all…In this episode, you’ll learn the three-step process for navigating change with enthusiasm, Cassandra's approach to marketing and long-term vision, and how to embrace organizational change.Click play to hear all of this and…(00:02:24) How we’re approaching marketing in the future and Cassandra’s methodologies about change.(00:03:55) A behind-the-scenes look at Cassandra’s product suite and business model.(00:06:38) The BEST advice that inspired Cassandra’s book.(00:12:22) The challenges Cassandra faced when dealing with one of the biggest changes she’s been through.(00:15:09) How Cassandra created a positive and inclusive team culture.(00:17:01) The mindset shift that changed the game for Cassandra.(00:18:31) Why you must have trust when facing challenges (and advice on decision-making when navigating change).(00:20:09) The importance of acknowledging emotions and exploring options through a “perspectives wheel”.(00:22:12) The significance of embracing change and finding purpose.(00:30:57) How Cassandra got her start in speaking on stages while still working in corporate.(00:37:23) Cassandra's approach to building a global network.(00:39:14) How Cassandra went about building a certification program, hiring staff, and managing anxiety as her business expanded.(00:43:51) Cassandra's vision of stepping away from the business to focus on her passion for speaking (and how she plans to do it).(00:44:34) An inside look at Cassandra's go-to-market strategies.(00:48:45) The value of transformative content, mindset, and energy in podcast episodes for business growth.For full show notes, visit https://jasminestar.com/podcast/episode454Learn about The Change Growth Accelerator Experience with Cassandra Worthy by clicking >>HEREJoin me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures.
Get Your Content Discovered: How to Optimize Your Titles for 2x Intrigue
3d ago
Get Your Content Discovered: How to Optimize Your Titles for 2x Intrigue
There is one content component that can (quite literally) make or break your searchability and discoverability: your titles.Titles are almost always the first impression your audience has of your content. And a well-crafted title can capture attention, entice curiosity, and drive engagement. (Yes, and amen!)The problem is titles often get little to no intentional thought. And without a proper framework to create them, your content doesn’t get the attention it SO much deserves.This is exactly why, in this episode, you’ll learn tips and frameworks for creating effective titles, how to leverage “prime real estate" in your titles, and an inside look on how I personally title my classes/videos/episodes/offers.Click play to hear all of this and…(00:00:00) The importance of effective titling and the impact of clear, compelling, and SEO-driven titles.(00:01:42) The tips and frameworks for creating impactful titles, emphasizing the benefits of content and the use of keywords.(00:09:51) The formula I personally use for titling (examples included!).(00:15:35) How to leverage your “prime real estate” in titles.(00:18:22) The number one most important thing to remember when titling.(00:19:18) How to leverage intrigue, anticipation, and clarity in your titles.(00:20:14) Real life examples: workshop titles with me in real time.For full show notes, visit https://jasminestar.com/podcast/episode453Resources Mentioned in This Episode:Listen to The BEST AI Strategies to Grow Your Business with Chris WinfieldListen to How to Price Your Offer to Increase SalesListen to Business Lessons That Will Make You A Better EntrepreneurCheck out Alex Sanfilippo, my podcast mentor from PodMatchCheck out the research from from Wylie CommunicationsCheck out the research from CoscheduleCheck out the Research from BacklinkoJoin me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures.
How to Sharpen Your Focus to Achieve Your Goals
Jul 11 2024
How to Sharpen Your Focus to Achieve Your Goals
What are you obsessed with right now?For 90% of things in life, being obsessed with someone or something is not a good idea. But then, as it usually happens… the remaining 10% doesn’t apply to business.Or at least it hasn’t been true for my own business journey.In this episode, I’m walking you through my very own framework (one I use often!) to turn obsessions into success.Every person has their own story, but in my experience, being disciplined, focused, and resourceful, is a byproduct of positively leveraging obsession.At the end of the day, we won’t get to change our story if we don’t combine passion and focus. And that’s what I’m teaching you today. I hope it serves you well.Click play to hear all of this and(00:02:38) How I developed my OLD mindset around “obsessions”.(00:04:47) One of the biggest lightbulb moments I’ve had in business.(00:07:02) How I leverage obsession to succeed in life and business.(00:12:14) The four key factors to make anything work.(00:18:12) An inside look into my “Obsession Eras”.(00:38:27) How to choose your obsession and make it work. (framework included).Listen to Related Episodes:Quarter One Review: How I’m “Laying Bricks” to Build Relationships and Open Up New OpportunitiesWhat to Do When the Unexpected Happens5 Five Mindset Shifts For Business GrowthFor full show notes, visit jasminestar.com/podcast/episode452Join me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures.
Emotional Intelligence in Leadership: How You Can Develop, Practice, and Improve It
Jul 10 2024
Emotional Intelligence in Leadership: How You Can Develop, Practice, and Improve It
Lemme deal it to you straight: I had so much resistance to taking on a leadership role in my own business.I know, I know, but you see, I grew up watching my dad get ridiculed in his transition to leadership and I knew dang well I didn’t wanna put myself in that same position.But when I finally decided to step up in leadership, I worked on developing my Emotional Intelligence. As a beautiful byproduct came increased talent retention and mental health in the team. (Hallelujah, right?)In this episode, you’ll learn what Emotional Intelligence is, the Goleman Framework for developing EI, and specific actions to take to measure and improve EI.Click play to hear all of this and…(00:00:00) The importance of emotional intelligence in leadership.(00:00:49) My father's journey, and the challenges he faced stepping into a leader.(00:01:43) Why I was initially reluctant to lead and the challenges I faced when scaling my business and leading a team.(00:02:40) What emotional intelligence means and its importance in business and leadership.(00:03:41) The importance of understanding and managing your own emotions and extending empathy to team members.(00:05:39) Examples of emotionally intelligent leadership and its impact on team dynamics and outcomes.(00:07:34) How I improved my emotional intelligence in team meetings and the impact it had on my leadership.(00:08:32) One of the biggest problems in emotional intelligence in modern leadership.(00:11:40) How you can better support your employees' mental health and well-being.(00:12:44) Daniel Goleman's Framework for Emotional Intelligence (and a journaling prompt for each step in the framework.)(00:17:23) Intrinsic motivation and its impact on employee productivity and retention.(00:19:33) The key areas of empathy and social skills in emotional intelligence and how to improve each one.(00:23:46) Your VERY first step to improving your emotional intelligence.For full show notes, visit https://jasminestar.com/podcast/episode451Resources:State of the Global Workplace Report by Gallup. The Influence of Intrinsic Motivation and Synergistic Extrinsic Motivators on Creativity and InnovationFree EI quiz from Psychology Today (for your action step)Join me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures.
The 4 Things My Brain Did to Keep Me Stuck - and How I Overcame Them
Jul 9 2024
The 4 Things My Brain Did to Keep Me Stuck - and How I Overcame Them
Hot take: The best investment you can make for your business is choosing to train your mind. I spent years eye-rolling this truth and then tried it - and I can’t even begin to explain the game-changer it’s been for me as a business owner.What exactly does “training your mind” look like? Don’t worry - I’m not gonna leave you hanging. In this episode, I explain the four cognitive biases that affect business owners AND how to shift each of them so you can get the success you deserve.Click play to hear all of this and…(00:01:40) Understanding the "Spotlight Effect" and how to stop worrying about what others think(00:02:31) Tackling the "Illusion of Control" and finally learning to let go(00:03:24) Avoiding the "Over-Optimism Trap" by setting realistic expectations(00:12:45) Breaking free from "Confirmation Bias" to keep your perspective openListen to Related Episodes:10 Ways To Avoid Getting Stuck in BusinessWhat to Do When You Catch Yourself Over-Thinking in Your BusinessStuck in Business? Five Mindset Shifts For Business GrowthFor full show notes, visit jasminestar.com/podcast/episode450Join me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures.
Mid-Year Check-In: Two Things I Want You to Hear Today [14 min]
Jul 4 2024
Mid-Year Check-In: Two Things I Want You to Hear Today [14 min]
Can you believe we’re halfway through 2024?(I’ll pause to let that sink in.)This is a moment to reflect on what’s worked so far and where adjustments may need to be made. I know I might sound a little crazy, but I believe reflection has the power to reshape your perspective and reignite your motivation…and that's EXACTLY what we’re going to do today.In this episode, I’m “bringing back” some powerful insights from two of the most popular guests we’ve had on the Jasmine Star Show this year: Sahil Bloom and Dan Martell.Both Sahil and Dan shared their frameworks for remaining resilient and taking action towards your goals and we’re going to hone in on a few key things they discussed today so we can make the most out of 2024 and finish stronger than we started.Click play to hear all of this and…(00:00:00) How a visit to a McDonald's train in Barstow, CA helped me learn about the power of “halfway” points.(00:06:31) How small, consistent actions can unlock your ability to achieve long-term goals.(00:09:16) How you can reframe the meaning of discipline in your day-to-day life and actually see results.Listen to Related Episodes:Map Out Your Next 3 Months in Less Than 30 MinutesChange Your Life in One Year with Sahil BloomHow to Push Past Your Revenue Ceiling with Dan MartellDownload the workbook so you can start taking action right away at jasminestar.com/productivity.For full show notes, visit jasminestar.com/podcast/episode449Join me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures.
Sophisticated Marketing: Creating Content That Builds Community with Chris Do
Jul 3 2024
Sophisticated Marketing: Creating Content That Builds Community with Chris Do
Real talk: Do you ever feel like you’re climbing “Cringe Mountain”?You know, that overwhelming sensation when you’re pushing past your comfort zone, showing up online, and suddenly, it feels like you're under a microscope, with every move scrutinized?If you’re nodding your head in agreement, lean in and hear this… GOOOOOD. This means you’re almost to the peak of the mountain. And lemme tell you, honey, that slope down is much kinder than the ride up. How do I know? I’ve been there. We all have…In fact, in this episode, Chris Do, Personal Branding and Business Coach (and very successful entrepreneur), shares his experiences with his climb.You’ll also hear strategies for tolerance for standing the discomfort in content creation, building community to grow your business, and the four different pricing models.Click play to hear all of this and…(00:02:52) An inside look at Chris’s company and how he serves creative entrepreneurs.(00:04:39) The role free content plays on social media for building an audience and attracting potential customers.(00:06:08) The different levels and variations of offers.(00:10:57) The impact of hiring a coach and implementing effective sales processes on business growth.(00:16:56) The value of brand and community OVER product and revenue.(00:17:06) How anyone can overcome self-doubt and lack of confidence in content creation (just like Chris did!).(00:22:19) An inside look at the marketing structure for Chris's new business.(00:23:56) Chris's approach to creating and sharing free content, and the impact on sales of educational products.(00:27:40) The four different pricing models and when to use each one.(00:37:22) Why you should diversify your pricing for your offers.(00:42:26) The importance of cultivating a warm audience for business growth.For full show notes, visithttps://jasminestar.com/podcast/episode448Access the Free Value-Based Pricing Mini Training:As promised in this episode: I’m giving you a mini-training for FREE when you rate and review on The Jasmine Star Show. Your very FIRST step to determining your offer’s TRUE worth and communicating it with confidence is to click >>HEREJoin me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures.
Quarter 2 Review: The Actions I Took to Build My Future
Jul 2 2024
Quarter 2 Review: The Actions I Took to Build My Future
I’m fully convinced that the foundation for long-term success in business is not built through flashy tactics and quick wins.Years of success have taught me that big wins are built over time: brick by brick by brick.In this episode, I’m sharing the “brick building” actions I’ve taken in Q2 of 2024 to set up a strong foundation for future growth. Will all of them work in my favor? I don’t know. But I’m getting vulnerable and sharing them with you in real time so you can see what building a business really looks like.From flying to Nashville for an in-person podcast session with Amy Porterfield to serving as a judge in the UPS Store + Inc Magazine’s Small Business Challenge, and even taking a personal retreat to clear my mind and refocus—this episode is packed with the (messy) actions I’m taking to build a life - and a business - I’m proud of.Click play to hear all of this and…(00:00:57) Behind the scenes of working with Amy Porterfield to co-host a series of podcasts with entrepreneurs from across the country.(00:03:32) How I prepared to interview Gary Vaynerchuk on the podcast(00:06:17) The strategic role that in-person events will have in my business, and how I’m preparing for them now(00:09:05) What I learned from having some time away from distractions and technology… only me, my journal, and some good sushi!(00:14:00) How to find your unique edge when you’re facing competitive situations(00:18:36) Staying flexible even when real life doesn’t match the glamor of social media(00:24:25) My experience as a mentor in the UPS Store + Inc Magazine’s Small Business Challenge(00:27:17) Identifying the season you’re in so you can strategically maximize your time(00:29:10) How I fully stepped into my role as CEO during the recent launch of Social CuratorListen to Related Episode:Quarter One Review: How I’m “Laying Bricks” to Build Relationships and Open Up New OpportunitiesFor full show notes, visit jasminestar.com/podcast/episode447Join me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures.
Sell the Impact: A 3-Step Framework To Increase Your Sales [6 min]
Jun 27 2024
Sell the Impact: A 3-Step Framework To Increase Your Sales [6 min]
Have you ever wondered why some products fly off the shelves while others gather dust? Or why some services sell out in minutes and some…well, just don’t seem to move?What's the secret that makes customers say "I need this right NOW!" and reach for their wallets?Enter: The FBI Method. (Don’t worry, it has nothing to do with law enforcement. 😉)What the heck is the FBI Method, you ask? I got you.In this episode, I’m peeling back the curtain on the art of selling by sharing this psychology-based sales messaging framework that WORKS.And the best part? It doesn’t matter what industry you’re in, you’ll be able to apply it to any offer to increase your conversions and sales.Click play to hear all of this and…(00:00:00) How to sell the impact of your offer and why it works like magic.(00:01:05) What the FBI method means and how to use it in YOUR business.(00:02:16) Real-world examples of the FBI method for service-based and product-based businesses.(00:04:35) My own personal example of the FBI Method with Social Curator (the Software as a Service company that I founded).Listen to Related Episodes on Sales:356: Three Psychology-Based Sales Strategies to Increase Your Revenue399: How to Price Your Offer to Increase Sales369: How To Increase Your Sales by Uncovering Your Dream Client’s Needs and DesiresFor full show notes, visit jasminestar.com/podcast/episode446Join me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures.
Content Marketing, Real Estate, and Digital Courses: How Blake Rocha Built Wealth in His Early 20s
Jun 26 2024
Content Marketing, Real Estate, and Digital Courses: How Blake Rocha Built Wealth in His Early 20s
As a child, he watched his mom wake up at 3:00 AM for her job at Costco……and by his early 20s he became a self-made millionaire. WOW. So, what’s the tea? What happened in between those two periods of time? I got you.Think of this episode as the perfect blend of personal stories, business strategies, and insights into creating diverse and successful marketing strategies.Enter Blake Rocha, a young entrepreneur who accumulated 18 Airbnbs, educates in the short-term rental industry, and purchased a hotel at the fresh age of 26…In this episode you’ll hear Blake’s faceless content creation tactic, short-term rental insights and processes, and the top three reasons people don't get started in real estate.Click play to hear all of this and…(00:00:00) The focus and theme of this episode: wealth expansion, business, and marketing.(00:02:15) What motivated Blake to become a successful entrepreneur.(00:05:55) An inside look into Blake’s brilliant business model.(00:09:24) How Blake found success in organic marketing without ever showing his face.(00:13:10) The process of leasing properties to list on Airbnb and creating content around it.(00:16:28) The demand for education in short-term rentals, leading to the transition into the education side of the business.(00:19:35) The challenges Blake faced building his business as a one-man show.(00:22:30) The top three reasons people don't get started in real estate.(00:29:43) Blake's experience of his Instagram account being hacked and the efforts to restore it.(00:34:26) How Blake unexpectedly purchased a hotel that he dreamed about the night before.(00:38:40) Blake's approach to the future of marketing.(00:40:29) The reason Blake WINS.(00:49:03) Where you can connect with Blake.For full show notes, visitjasminestar.com/podcast/episode445Join me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures.
How You Can Develop the BEST Traits in Leadership
Jun 25 2024
How You Can Develop the BEST Traits in Leadership
Business Observation: Sometimes the best leaders had zero intention to become a leader.Lemme explain—better yet—lemme give you an example…When Jackie Robinson joined the Brooklyn Dodgers in 1947, he never set out to become a leader. However, his courage and resilience in breaking the color barrier in baseball made him an iconic figure and a symbol of the Civil Rights Movement showcasing how impactful leadership can emerge from unexpected places and circumstances.Now, courage and resilience are pretty common leadership traits, but I noticed FOUR (more underrated) leadership traits that made me pause and reflect when hearing his story. So, today, I’m sharing them with you!In this episode, you’ll learn how you can develop the best traits in leadership, the three C's of composure, and how to use them to become a better leader.Click play to hear all of this and…(00:00:53) My childhood obsession over a pair of shoes and what it taught me.(00:03:36) A leader who did extraordinary things in his career and made a huge impact.(00:04:44) The importance of blocking out distractions and visualizing success.(00:08:47) How YOU can empower others to confront challenges.(00:13:00) One of the most underrated qualities in leadership that leads to an environment of trust and collaboration.(00:15:25) How to stay calm and focused during turbulent times in business.(00:17:35) My personal experience with a leadership assessment and the discovery of her innate leadership qualities.(00:20:26) The “three c's of composure” framework and how it can help you become a better leader.For full show notes, visitjasminestar.com/podcast/episode444Join me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures.
Expanding Your Personal Brand as a Founder with Candace Nelson
Jun 20 2024
Expanding Your Personal Brand as a Founder with Candace Nelson
“Oprah loves your cupcakes.”Imagine hearing THAT on the other end of the line…Candace Nelson, one of the incredible guests that Amy Porterfield curated as a guest for our co-hosting series, received this exact call from Oprah’s producer at Harpo Studios.Shortly after that call, Sprinkles became a worldwide brand with only one little (and new) location in Beverly Hills.But, she’s done many more iconic things—beyond the baked goods—Candace is a business mentor for women and a New York Times Best Selling author. She’s even been a Shark on Shark Tank and a judge on Cupcake Wars and Sugar Rush.In this episode, you’ll learn the most successful pitches on Shark Tank, tips on building your personal brand, and advice for pivoting.Click play to learn all of this and…(00:01:46) An overview of Candace's entrepreneurial journey (from founding Sprinkles Cupcake ATM to being a guest shark on Shark Tank).(00:03:17) Candace's experience of feeling unmoored after selling the majority stake in Sprinkles and her desire to pivot her personal brand and talk about entrepreneurship.(00:04:28) Discussion of Candace's experience of being featured on the Oprah show and the impact it had on her brand's success.(00:06:55) Candace's advice when feeling the need to pivot in business.(00:10:11) Candace's experience as a guest shark on Shark Tank (including how she got the opportunity and her interactions with the other sharks).(00:16:07) The importance of being assertive in business (example of this through a Shark Tank experience).(00:18:20) The two common traits of the most successful pitches on Shark Tank.(00:20:59) What makes the best entrepreneurs (in the context of investing and partnerships).(00:29:22) The key to staying relevant and ahead in business.(00:34:07) The importance of building a supportive community (especially for women entrepreneurs).(00:36:01) A conversation women need to have more of.For full show notes, visithttps://jasminestar.com/podcast/episode443Join me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures.
Become a Better Speaker: Steal My 6-Step Framework [15 min]
Jun 19 2024
Become a Better Speaker: Steal My 6-Step Framework [15 min]
Have you ever heard a presentation (or speech) that made you feel like you were listening to your favorite throwback—simply because your head was continuously nodding in agreement?If so, I’m gonna guess you felt yourself immersed in the stories the speaker was telling. And guess what? That wasn’t by accident.In this short-n-sweet episode, I’m going to teach you how to do exactly THAT. Get ready to learn the secrets behind crafting a speech that captivates, resonates, and leaves your audience nodding along every step of the way.Click play to hear all of this and…(00:00:50) How to grab your audience's attention from the very beginning.(00:05:20) My advice on organizing the “main content” of your speech or presentation.(00:07:15) The best way to insert facts, statistics, and personal stories (to build credibility and strengthen your main points.)(00:09:18) The importance of smooth transitions (and how to apply them!) to guide listeners from one subject to another and help them digest the information.(00:10:14) My favorite engagement techniques to connect with the audience.For full show notes, visitjasminestar.com/podcast/episode442Join me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures.
THIS is How You Better Serve Your Customers and Clients
Jun 18 2024
THIS is How You Better Serve Your Customers and Clients
Have you ever wondered what made Starbucks such a cultural phenomenon?Hot take: it’s not the coffee.It actually has more to do with their atmosphere… why, you ask?Well, their comfy chairs, spacious layouts, and free Wi-Fi create a warm and inviting ambiance – a "third place” to be exact (what their customers TRULY wanted)…A place to go beyond work and home to relax, socialize, or catch up on emails outside of their typical locations. By tapping into this "why" behind customer behavior, Starbucks became, well… STARBUCKS.Ready to learn how you can tap into the “why” behind your customers’ behaviors so you can build a massively successful business? I knew I liked you.In this episode, you’ll hear frameworks for understanding customer behavior, my top three ways to gather feedback and action steps for optimizing each stage of the customer journey.Click play to hear all of this and…(00:00:00) The importance of understanding customer behavior and making decisions to benefit them.(00:02:05) The basics of customer behavior.(00:05:48) The “Fogg Framework” and how you can use it to serve your customers and clients well.(00:11:52) How you can use data and gather feedback to understand customer behavior.(00:16:27) How you can combine data with feedback to make the BEST business decisions.(00:19:23) The action steps I’m giving you after listening to this episode.For full show notes, visitjasminestar.com/podcast/episode441 After you listen, you may also enjoy this episode, How to Create an UNFORGETTABLE Customer Experience, >>HEREJoin me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures.
What to Do When You Catch Yourself Over-Thinking in Your Business
Jun 13 2024
What to Do When You Catch Yourself Over-Thinking in Your Business
“Do you come from an immigrant family?”When my English Professor asked me this while critiquing my first college paper… I was shook.I’ve thought about this for years, decades, in fact. But in retrospect, it was a hidden blessing. It led me to discover passions I might have otherwise overlooked. (Ahem, like business!) Most importantly, it led me here, recording this episode for you.So, let me ask you. Have you ever caught yourself overthinking situations in your business?Inspired by wisdom from Jay Shetty, I've created a five-step framework that turns overthinking into an actionable plan that solves problems.Click play to hear all of this and...(00:01:07) My experience receiving criticism from a college professor and its impact on my confidence.(00:02:59) Why I scratched my first Commencement Speech idea and wrote a different concept.(00:05:38) The concept of overthinking and its impact on decision-making in business.(00:06:32) My Five-step Framework to Combat Overthinking.(00:11:00) My actual Commencement Speech and why this was so near and dear to my heart.For full show notes visit, https://jasminestar.com/podcast/episode440Join me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures.
Unreasonable Hospitality: What It Takes to Be Number One in Your Industry with Will Guidara
Jun 12 2024
Unreasonable Hospitality: What It Takes to Be Number One in Your Industry with Will Guidara
Can you imagine being named the BEST in the globe at what you do?Well, That's exactly what happened to Will Guidara, the former co-owner of 11 Madison Park, and Amy Porterfield, my resident cohost, and I had the pleasure and honor to interview him. When I tell you he did NOT disappoint, y’all, Will graciously shared his philosophy of "unreasonable hospitality" and how it propelled the restaurant to be named the best in the world with us.Now you might be thinking, “Jasmine, sounds great but I don’t own a restaurant.”Trust me when I say that you, me, Amy, and literally any other business owner you can think of are in the business of HOSPITALITY.In this episode, you’ll learn the concept of "unreasonable hospitality" and its application in business, how to create a stellar customer experience, and what it takes to be number one in your industry.Click play to hear all of this and…(00:01:02) The difference between service and hospitality.(00:02:09) Will’s story about reaching the title of “the best restaurant in the world”.(00:08:22) Will’s tips and insights on leadership.(00:18:50) The importance of giving the benefit of the doubt and understanding the cost of leadership.(00:24:32) A story Will told about serving a hot dog at a fancy restaurant and how it led to a breakthrough in hospitality.(00:31:13) How to overcome resistance in leadership and the importance of understanding team capacity and priorities.(00:35:24) The sacrifices Will made in pursuit of excellence and the need for balance in work and life.(00:36:30) The concept of “unreasonable hospitality” and its impact on business leadership and customer experience.(00:37:34) How to create a culture of normalized feedback in a business and its importance in fostering growth and improvement.(00:38:38) The idea of making every experience into a personalized and memorable interaction.(00:41:38) “The Rule of 95 Five” and how you can apply it in your business(00:43:12) The impact of investing in unreasonable hospitality.(00:46:05) Strategies for small businesses to implement and scale unreasonable hospitality in their digital offerings.(00:50:28) Your homework assignment after listening to this episode.For full show notes, visit https://jasminestar.com/podcast/episode439Get a copy of Unreasonable Hospitality >>HEREJoin me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures.
When You Should “Break the Rules” in Your Business
Jun 11 2024
When You Should “Break the Rules” in Your Business
You know who knew a thing or two about defying norms?Coco Chanel.In the 20th century in France, women wore corsets and frilly dresses (basically only clothes that were appealing to men.)So, what’d she do? She started designing clothes that were simple, sleek, and stylish with clean lines and timeless elegance.And let me tell you, the whole world took notice but she didn’t stop there…She went on to break even more rules. She chopped off her hair into a short bob, which was unheard of at the time. She rocked menswear-inspired outfits, and she even dared to use jersey fabric in women's fashion. Y’all, Chanel was a gangster.In fact, Chanel famously said, 'In order to be irreplaceable, one must always be different.'So, how can you break (or bend) the rules and stand out in your business? Got you covered.In this episode, you’ll learn my framework for embracing a rule-breaker mindset, how to assess the risks and rewards when breaking a business rule, and how to address common fears and hesitations.Click play to hear all of this and…(00:00:00) My upbringing in a conservative home with strict rules (and how I challenged all of the ones that didn’t make sense to me.)(00:02:53) My healthy rule-breaking framework and why I believe it’s important in business.(00:08:26) How Coco Chanel broke fashion rules and revolutionized the industry.(00:10:30) The Rule Breaker Mindset and four steps to take to achieve it.(00:21:19) How to persevere in the face of challenges when rule-breaking.(00:22:20) How to identify the right rules to break.(00:29:53) Two strategies to inject innovation into your business.For full show notes, visitjasminestar.com/podcast/episode438Join me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures.
Business Education and Coaching: How Much to Invest and How to Turn Around a “Bad Investment”
Jun 6 2024
Business Education and Coaching: How Much to Invest and How to Turn Around a “Bad Investment”
You’ve heard me talking about “getting in the room”, right?Well, I gave some advice to a friend recently when she shared her challenge of finding a room that was the right fit for her. And I wanna share it with YOU, too……“Pick a room, any room… Will it be the best room? Will it be the right room? Most likely not, but it's a muscle you build.”I get it. Trust me, I do.It seems counterproductive joining a room without being sure it isn’t a fit. But what if you got so good at making the wrong room the right room? Can you imagine how great you’d be at maximizing when you DID get in the right room?In this episode you’ll learn how much of your revenue you should be investing in educational resources, the mindset to have around making investments, and what to do when an investment doesn’t seem to be paying off.Click play to hear all of this and…(00:01:10) The decision-making process behind my $50,000 investment in Gary Vaynerchuk’s program.(00:04:39) A message from my friend and peer, Brandon Kidd, on reinvesting in education and personal development.(00:06:52) My personal experience of investing in education and coaching and what I always consider before saying yes.(00:16:49) How you can make the absolute most of your investments.(00:21:10) The value of seeking discomfort to grow and challenge limiting beliefs.For full show notes, visit jasminestar.com/podcast/episode437Resources mentioned in this episode:Wealth Building Strategies: How to Budget, Invest, and Raise Your Prices with Brandon Kidd (The Jasmine Star Show)Five Mindset Shifts For Business Growth (The Jasmine Star Show)Letting Your Marketing Work For You with Billy Gene (The Jasmine Star Show)Join me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures.
Homeless to CEO: How to Build a Legacy and Generational Wealth with Fawn Weaver
Jun 5 2024
Homeless to CEO: How to Build a Legacy and Generational Wealth with Fawn Weaver
Have you ever wondered what go-to-market strategies smaller businesses use to compete with the BIG players? (like the coca colas of the world?)Because I have…In fact, that’s just one of the many, MANY reasons Amy Porterfield and I couldn’t wait to have this conversation with Fawn Weaver, CEO of Uncle Nearest Whiskey. Because when I say Fawn has given these bigger-name distilleries a run for their money… boy, just wait ‘til you listen.But that’s not all. In this episode, you’ll learn strategies and tips for embracing your purpose, taking risks, and building generational wealth once and for all.Click play to hear all of this and…You’ll learn the best strategies for smaller businesses to compete with larger players in their industries.(00:00:59) How Fawn pioneered her role in the Whiskey industry as a Black woman.(00:01:56) The importance of building a brand and what it means to “own the land for the brand”.(00:05:32) Context behind the history of the African Americans' struggle for ownership and wealth creation.(00:11:26) Fawn’s commitment to sharing her business knowledge, especially for marginalized communities.(00:17:35) The influence and origin story behind Fawn’s Whiskey brand.(00:19:20) The historical significance of African Americans in the making of Tennessee whiskey.(00:20:06) The valuable lesson Fawn learned.(00:20:17) The moment Fawn discovered a photo that led to her starting her business.(00:25:52) How Fawn raised funds and offered advice to women and people of color in business.(00:27:11) The importance of confidence and faith in entrepreneurship.(00:30:52) Fawn’s approach to challenges and embracing abundance, even in difficult times.(00:35:26) How Fawn finds opportunities in all situations.(00:39:10) A framework to overcome conditioning and step into confidence.(00:47:03) How “scarcity marketing” helped her brand when they were out of stock.(00:50:40) Fawn Weaver shares her strategy of expanding into all 50 states, contrary to industry advice, and the importance of earned media and awards in brand building.(00:59:35) How you can pre-order Fawn’s new book, "Love and Whiskey."For full show notes, visit: https://jasminestar.com/podcast/episode436Join me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures.
Make Better Business Decisions with This One Mindset Shift
Jun 4 2024
Make Better Business Decisions with This One Mindset Shift
My mentor, Susan Sierota, introduced me to a concept that took me a hot minute to grasp….But once it clicked, I knew I had to share it with y’all. She said, “Being a CEO requires thriving in the ambiguity of paradoxes and opposites.”If you’re wondering what the heck that means, you’re not alone. You’ll learn everything you need to know in this episode.**But one thing this mindset shift taught me is that the path to true profitability is about aligning with our purpose, not just the revenue. It's about making choices that resonate with our core, even if they seem counterintuitive at first glance. (Phew…how’s that for a cliffhanger?)Click play to hear all of this and…(00:01:02) The topic of this podcast and its importance for entrepreneurs in making well-rounded decisions.(00:02:03) Examples of paradoxical pairs in business and how they can coexist.(00:04:12) The benefits of embracing paradoxes and how I was introduced to this concept.(00:12:21) An example of a company that’s thriving in the ambiguity of opposites and paradoxes.(00:17:40) Two strategies (with practical examples) that’ll help you think BIGGER and embrace paradoxes.For full show notes, visit: jasminestar.com/podcast/episode435Join me for my free (no pitch!) 3-part live class series Scaling Accelerator for 7-Figure Business Owners - I’ll break down the exact systems, marketing frameworks, and time management processes to grow your business, get in front of your ideal client, and ensure you are operating at the highest level. Sign up for free at JasmineStar.com/scaling — and learn how to scale to 8-figures.