In episode 339, Bradley is joined by Eric Anderton, a construction industry expert and host of the "Construction Genius" podcast. They discuss Eric's background, sales experiences, and his book "Construction Genius." They explore sales and marketing in construction, understanding target audience and pain points, and the concept of an aspirational hourly rate for effective time management. Eric emphasizes setting realistic standards, training employees, and delegating tasks. They also discuss defining roles, the "EAR" framework of leadership (Encouragement, Accountability, Recognition), and the importance of communication and talent evaluation.
***Special Offer! Purchase 10 or more Construction Genius Books and email Eric Anderton at firstname.lastname@example.org and he'll do a 30 minute session with your executive team on a topic that will help them improve as leaders (a $2000 value). Just add "Bradley Book" to the subject line.
This episode is brought to you by The Simple Sales Pipeline® which will organize and value any construction sales rep's roster of customers and prospects in under 30 minutes.
If you enjoyed this podcast, we'd sincerely appreciate it if you left a review on Apple Podcasts. The feedback helps improve the show and helps with our visibility as well. The more people listen to the podcast, the more we can invest into it to make it even better.
Since we're asking for things . . . we'd also love it if you recommended this show to your friends and colleagues. Your network looks to people like you to learn where to invest their time and attention. We'd love the opportunity to add value to more people in our community.
For more info: constructionleadershippodcast.com
Follow us on Instagram: instagram.com/bradleyhartmannandco/
Subscribe to our YouTube Channel: Bradley Hartmann & Co.