222: How to Empower Your Team to Win - with Myles Anderson

SaaS-Story in the Making

Jul 26 2022 • 27 mins


Founders have a unique experience and passion for running their businesses, thus shaping the way they lead their teams. And as it expands, they may want the same level of passion from their employees, which could lead to being too controlling as leaders.

In this episode of SaaS-Story in the Making, B2B SaaS Sales Coach and host Matt Wolach and BrightLocal’s Founder and CEO, Myles Anderson, talk about the importance of letting go of control for a more practical approach to business and how it helps with the success of SEO. Anderson shared his knowledge and experiences on SEO and how encouraging autonomy to the team helped them gain authority over prospects, clients, and Google rankings.


Podcast: SaaS-Story in the Making

Episode: Episode No. 222, “How to Empower Your Team to Win – with Myles Anderson”

Host: Matt Wolach, a B2B SaaS sales coach, Entrepreneur, and Investor

Guest: Myles Anderson, Founder, and CEO at BrightLocal


  • Get Your Prospects Committed
  • Move Quickly Through Autonomy
  • Create a High Trust Environment
  • Make as Few Decisions as Possible


  • SEO is an Investment