Unlocking Your Feminine Leadership Traits with Genivieve Retzlaff

The Feminine Marketing Show

Jan 31 2023 • 31 mins

Besides a healthy dose of Beyonce music videos, where can we actually see “feminine energy” in action?

What does feminine leadership look like in the wild?

And where is the proof that feminine leadership “works?”

Today, we’re unpacking the data that shows across the board, we’re seeing more: inclusivity, free-thinking, teamwork, compassion, understanding, and responsiveness in our networks.

Work/Life balance has become a priority (for men and women!).

And if we were to throw it all into a cute little (alliteration-rich) package, I’d say, feminine leadership is about: Community, Connection, and Collaboration.

On this episode of The Feminine Marketing Show, I chat with Genevieve Retzlaff, a Career Counselor who helps women get into alignment with their authentic selves, at work.

Genevieve has seen what happens when organizations and individuals lead with their feminine energy.

– and “more prosperity” is just the tip of the iceberg.

Ready for The Cliff Notes? Here’s what you’ll hear about in this episode:

  • Feminine leadership is also “self-leadership”
  • The data behind the myth - feminine leadership works
  • How the pandemic accelerated the shift towards a more feminine consciousness
  • Key feminine leadership qualities
  • “The great resignation” and the importance of work/life balance
  • Why you should assess your own/team’s values
  • Using self-awareness as a roadmap for your business
  • What does it mean to be “authentic?”
  • What’s possible when businesses’ start to take feminine energy “seriously”

“There is so much data that shows female leadership is great for an organization. Companies will become higher performers. It’s more productive to have more female leaders.”

– Genevieve


McKinsey & Company: Women in the Workplace 2022 study.

The Barrett Model for understanding the values of your employees.

Sign up for your *free* 30-min coaching conversation here!

Learn more about Genevieve Retzlaff by visiting her website here!

Follow her on Instagram here!


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