Under the Influencer (with Blogilates, Cassey Ho)

Be There in Five

Mar 31 2024 • 1 hr 43 mins

This week, Kate is joined by Cassey Ho, best known for her blog/brand/YouTube channel Blogilates and also for being CEO and lead designer behind her apparel line POPFLEX. As the daughter of Vietnamese immigrants, Cassey's non-negotiable, pre-destined career path was medicine. Despite her dream of becoming a fashion designer being severely suppressed, she found her way out of biology and into design and fitness influencing in the heyday of YouTube and now has amassed millions of subscribers and followers, billions of views, and a wildly successful activewear line (that Kate wears constantly). She also happens to be a Beth, so this combines two series: Under the Influencer & Beths in Show. They dive into her background, her YouTube days, diet culture and body positivity, internet trolls who comment on your body, Popflex crowdsourced product development and design, and Kate even provides her two cents about what she needs in an elusive black one-piece bathing suit and Cassey just might be up for the task. Enjoy!

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