THIS WEEK'S GUEST  Charlotte Pridmore is a success coach who helps her clients shift their financial identities. She transformed herself from being a single mom on benefits to growing her own GBP1.5M business within three years. After a lifetime of challenge in the area of money, she is passionate about helping emerging entrepreneurs shift their internal financial identity leaving them free to experience the life they desire without reverting back to old habits! She has made every mistake in the book and is living proof that it's possible to go from "I'm terrible with money" to "I'm great with money".  YOUR HOST Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation by finding their ideal job and consulting with leading enterprise software and cybersecurity vendors to build highly effective teams. Get to know more about Simon at:  Podcast: https://theconferenceroompodcast.com Website: https://simonlader.com/ Blog: blog.salisi.com Twitter: https://twitter.com/simonlader LinkedIn: https://www.linkedin.com/in/headhuntersimonlader Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0

This week we welcome Arik Kasha, VP EMEA of Seraphic Security to talk about his strategy and philosophy to successfully growing and scaling startups - and it's all about relationships. Arik Kasha is the VP Sales EMEA of Israeli cybersecurity vendor Seraphic Security. He is a graduate of The College of Management Academic Studies and began his sales career with Aladdin Knowledge Systems, now part of SafeNet, where he spent ten years. After running the EMEA sales team at AlgoSec, he joined ObserveIT who were acquired by ProofPoint for $225m (ProofPoint were then acquired by Toma Bravo for $12.3Bn) and after almost ten years with them joined Seraphic Security where he has responsibility for scaling the European revenues.  LINKEDIN: https://www.linkedin.com/in/kasha Website: www.seraphicsecurity.com  YOUR HOST Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation by finding their ideal job and consulting with leading enterprise software and cybersecurity vendors to build highly effective teams. Get to know more about Simon at:  Podcast: https://theconferenceroompodcast.com Website: https://simonlader.com/ Blog: blog.salisi.com Twitter: https://twitter.com/simonlader LinkedIn: https://www.linkedin.com/in/headhuntersimonlader Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0

In this week’s episode, we welcome Liz Wilcox, an Email Marketing Specialist, as she shares her story from starting an RV blog to developing a lucrative profession in email marketing, which made up to 7,000 in a month! KEY TAKEAWAYS FROM THIS EPISODE: Start email marketing even with simple ideas.A fresher way to do email marketing that yields better results.Show that you are invested in your content and share in a relatable way.How to scale email list membership.The step-by-step process of the Email Staircase Strategy: Follower, Friend, CustomerShare your vision in that first email, it builds relationships.Add value to your audience but also sell as much as feels comfortable for you. THIS WEEK'S GUEST Liz has dedicated her second passion, the nineties pop culture trivia, to being the first to serve online business owners, bloggers, and freelancers. When she found the lucrative magic that is online email marketing. She said, bye bye bye. That's an NSYNC pump and it's intended to solve her blog in order to teach online entrepreneurs how to see the same. Since then, she's written a success story of her own on a $9 membership that hits over a thousand users in a single year. And in March 2022, she did a launch, which brought in over $48,000 in a single day. Lipsky is super simple with a progress-over-perfection approach, which allows the clients to write meaningful newsletters in under 20 minutes and still ensure immediate engagement, long-term customer loyalty, and opportunities to monetize. And I'm delighted that Liz has found time and believe me it was a struggle for her to find the time to come in and talk to us here in the conference room. For more information, or to get in touch with Liz, check out: LinkedIn: https://www.linkedin.com/in/liz-wilcox-58740b1b0/ Website: www.lizwilcox.com YOUR HOST Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation by finding their ideal job and consulting with leading enterprise software and cybersecurity vendors to build highly effective teams. Get to know more about Simon at: Podcast: https://theconferenceroompodcast.com Website: https://simonlader.com/ Blog: blog.salisi.com Twitter: https://twitter.com/simonlader LinkedIn: https://www.linkedin.com/in/headhuntersimonlader Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0

In this week’s episode, we welcome the Chris Keeling, the founder, and CEO of Jobtrain, as he shares his story of how he established SaaS software vendor JobTrain in 2004 as a way to disrupt outdated recruitment processes, and grew it to now being used by over 130 private and public sector organizations. KEY TAKEAWAYS FROM THIS EPISODE: How JobTrain was conceptualized How to get a product to market Challenges in launching and growing a business How to win your first client THIS WEEK'S GUEST Chris Keeling is the founder and CEO of Jobtrain, the UK-based applicant tracking software vendor that supports mid to large organizations. He's based in Manchester, England, and Chris sat a successful career in HR and search. Having senior positions with organizations such as Land Rover, becoming managing Director of Tourism Partners, one of Europe's leading search firms. And he was also runner-up in the Institute of Directors, Young Entrepreneur of the Year, and was named in the Top 40 under 40 by Northwest Insider Magazine. Chris established job training in 2004 as a way to disrupt outdated recruitment processes, and it's now used by over 130 private and public sector organizations. For more information, or to get in touch with Chris, check out: LinkedIn: https://www.linkedin.com/in/erecruitment1/ Website: https://jobtrain.co.uk/ YOUR HOST Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation by finding their ideal job and consulting with leading enterprise software and cybersecurity vendors to build highly effective teams. Get to know more about Simon at: Podcast: https://theconferenceroompodcast.com Website: https://simonlader.com/ Blog: blog.salisi.com Twitter: https://twitter.com/simonlader LinkedIn: https://www.linkedin.com/in/headhuntersimonlader Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0

In this week’s episode, we welcome Michelle Kuei, the founder of Elevate Life Coaching, as she shares her stories of love, courage, and connection to empower her audience to let go of the inner critic so they can make more of a significant impact. KEY TAKEAWAYS FROM THIS EPISODE:  Inner criticism and how to let go of it. Comfort Zones and how to get out of them. The Power of Storytelling Common problems in the content marketing world. THIS WEEK'S GUEST Michelle Kuei is an international speaker, certified visibility coach, content marketing strategist, and author. She was born in Taiwan, grew up in New York, and today lives in Los Angeles with a short head, orange tabby cat. Named Tobi in her book, Perfectly Normal, an immigrant story of Making It in America. Michelle shares her stories of love, courage, and connection to empower her audience to let go of the inner critic so they can make more of a significant impact. As the founder of Elevate Life Coaching. Michelle mentors entrepreneurs to use the power of storytelling as their secret source in attracting and turning their passion for coaching into a more profitable business. For more information, or to get in touch with Michelle, check out: LinkedIn: https://www.linkedin.com/in/michellekuei/ Website: https://elevatelifecoaching.org/ Instagram: https://www.instagram.com/elevatelifecoach/?hl=en YOUR HOST Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation by finding their ideal job and consulting with leading enterprise software and cybersecurity vendors to build highly effective teams. Get to know more about Simon at: Podcast: https://theconferenceroompodcast.com Website: https://simonlader.com/ Blog: blog.salisi.com Twitter: https://twitter.com/simonlader LinkedIn: https://www.linkedin.com/in/headhuntersimonlader Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0

In this week’s episode, we welcome the Founder and CEO of Go Confidently Services, Julie DeLucca-Collins, as she teaches us all about productivity in all phases of a business. KEY TAKEAWAYS FROM THIS EPISODE:  What is a Chief Innovation Officer? How to prioritize tasks. Time blocking and how it helps you be more productive. Three distinct phases in business and the three different distinct programs for them. The opportunity cost of not delegating. Three tips to be successful in productivity. THIS WEEK'S GUEST  Julie DeLucca-Collins is the Founder and CEO of Go Confidently Services, the host of the popular Casa DeConfidence Podcast®, and her weekly Radio Show,  Confident You which is featured on 360 Talk Radio, a global talk radio network. Julie is a Former C-Suite Executive, including being National Director of School Services at Huntington Learning Centers and Chief Innovation Officer at a leading New York-based education company. She is an advocate for women of Color and is passionate about Policy-Making, Higher Education, and entrepreneurship.   For more information, or to get in touch with Scott, check out:  LinkedIn: https://www.linkedin.com/in/goconfidentlyjulie/  Website: https://www.goconfidentlycoaching.com/   YOUR HOST Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation by finding their ideal job and consulting with leading enterprise software and cybersecurity vendors to build highly effective teams. Get to know more about Simon at: Podcast: https://theconferenceroompodcast.com Website: https://simonlader.com/ Blog: blog.salisi.com Twitter: https://twitter.com/simonlader LinkedIn: https://www.linkedin.com/in/headhuntersimonlader Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0

In this week’s episode, we welcome Andy Larreategui, the CEO of Hardpoint Media and a microcontent strategist, as he talks about microcontent and how this trend is shaping social media. KEY TAKEAWAYS FROM THIS EPISODE:  What is Micro Content? How to start splitting content into micro contents. The Three Pillars of Micro Content Tips for people who aren't necessarily comfortable being on camera. Top 3 tips to be successful in implementing micro-content. THIS WEEK'S GUEST Andy Larreategui is the CEO of Hardpoint Media and a microcontent strategist. He helps his clients identify ways to leverage micro content and use social channels to grow their brand and their business. He has a passion for creativity and the great outdoors, and as a creative junkie at heart, he has a mission to help at least one thousand entrepreneurs in the next year go viral by utilizing microcontent as a cornerstone in their broader marketing strategy and by leveraging proven SOPs that increased reach and scale client conversions. For more information, or to get in touch with Andy, check out: LinkedIn: https://www.linkedin.com/in/andylarreategui93/ Website: https://www.hardpointmedia.us/?fbclid=IwAR0PxaA2T_2dAcFk2-pHJakHXXxegAEANDKNDOPPFcV5ERwPQ1FFow0ji2g Tiktok: https://www.tiktok.com/@andy_vi3ws/video/7016150720147754245 YOUR HOST Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation by finding their ideal job and consulting with leading enterprise software and cybersecurity vendors to build highly effective teams. Get to know more about Simon at: Podcast: https://theconferenceroompodcast.com Website: https://simonlader.com/ Blog: blog.salisi.com Twitter: https://twitter.com/simonlader LinkedIn: https://www.linkedin.com/in/headhuntersimonlader Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0

In this week’s episode, we welcome the Chief Strategy Officer for Cymulate, Andrew Barnett, as he explains the life of a Chief Strategy Officer, and how his role provides the glue to that holds the enterprise together! KEY TAKEAWAYS FROM THIS EPISODE: • What a Chief Strategy Officer is. • How to develop your career with the goal of being a Chief Strategy Officer. • What technology alliance is, and how 1+1 can equal 3. • Background of Cymulate. • How to determine if a strategic alliance is worth developing. • Why breach and attack simulation solutions are now shifting from being a nice-to-have to a must-have. • What tools, techniques, and strategies to deploy to be able to determine how to prioritize conflicting priorities in your business. THIS WEEK'S GUEST Andrew Barnett is the Chief Strategy Officer for Cymulate. A graduate of SMU, he's an IT Security professional with a passion for technology, data analytics and business process improvement. He has over twenty years of experience helping organizations mitigate risk from emerging threats through the use of Cloud Computing frameworks and most recently the Mitre attack framework and in implementing effective Leadership programs in support of enterprise strategies and objectives.  For more information, or to get in touch with Andrew, check out: LinkedIn: https://www.linkedin.com/in/andrewbarnett1/ Company Website: https://cymulate.com/ YOUR HOST Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation by finding their ideal job and consulting with leading enterprise software and cybersecurity vendors to build highly effective teams. Get to know more about Simon at: Podcast: https://theconferenceroompodcast.com Website: https://simonlader.com/ Blog: blog.salisi.com Twitter: https://twitter.com/simonlader LinkedIn: https://www.linkedin.com/in/headhuntersimonlader Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0

In this week’s episode, we welcome a Serial entrepreneur and founder of MasterPlan4Success, Scott Hartley, as he teaches us all about email deliverability and how improving it will make your marketing yield more results. KEY TAKEAWAYS FROM THIS EPISODE: • Common problems with email deliverability. • Causes of problems with email deliverability. • How to improve email deliverability. • How the Big 3 (Microsoft, Google, and Yahoo) measure email engagement and how it affects email deliverability. • Email Marketing is always changing. • Benefits of sending targeted emails to what people are interested THIS WEEK'S GUEST Serial entrepreneur and founder of MasterPlan4Success, Scott Hartley built his first company into a multi-six-figure business from scratch. Taking his knowledge and experience, in 2017, Scott decided to help other small business owners by helping them with marketing strategies, systems, and automation and - in particular, optimizing their email deliverability to maximize their profits. He has helped a wide variety of clients, including attorneys, IT consultants, financial advisors, psychologists, community organizations and even bakers, and many others to make more money and win and keep more customers. Scott has shared the virtual stage with experts like Grant Cardone, Loral Langemeier, Kim Walsh Phillips, David Milton, and many more. For more information, or to get in touch with Scott, check out: LinkedIn: https://www.linkedin.com/in/scottahartley/ Book Website: https://hittheinboxbook.com/ Website: https://masterplan4success.com/ YOUR HOST Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation by finding their ideal job and consulting with leading enterprise software and cybersecurity vendors to build highly effective teams. Get to know more about Simon at: Podcast: https://theconferenceroompodcast.com Website: https://simonlader.com/ Blog: blog.salisi.com Twitter: https://twitter.com/simonlader LinkedIn: https://www.linkedin.com/in/headhuntersimonlader Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0

In this week’s episode, we welcome a highly sought-after business sales coach, Ryleigh Klimenko, as she teaches us high conversion heart-centered conversational sales methodologies. KEY TAKEAWAYS FROM THIS EPISODE:  That deep understanding of what it takes to get people to make an actual buying decision. What people hate about sales. How to sell with integrity. The sales conversation sets the tone for your buyer's relationship with you. THIS WEEK'S GUEST Ryleigh Klimenko is a highly sought-after business sales coach. She helps high-ticket ambitious coaches and service providers seamlessly scale their businesses without having to make awkward pitches. She teaches high conversion heart-centered conversational sales methodologies, and mentors her community of business owners, consultants, and sales representatives on exactly how to prospect using the power of social media. Ryleigh's new and revised conversational sales flow transforms the way that her clients sell, with a focus on building confidence and breaking toxic practices. This revolutionary method is perfect for anyone who wants to drive more qualified appointments, generate more leads, close deals faster without cold calling - AND make a lot more money while doing it.  For more information, or to get in touch with Ryleigh , check out: LinkedIn: https://www.linkedin.com/in/ryleigh-klimenko/ Website: https://www.m3coaches.com/ Facebook: https://www.facebook.com/groups/moneyflowmentors Instagram: https://www.instagram.com/ryleighklimenko/ YOUR HOST Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation by finding their ideal job and consulting with leading enterprise software and cybersecurity vendors to build highly effective teams. Get to know more about Simon at: Podcast: https://theconferenceroompodcast.com Website: https://simonlader.com/ Blog: blog.salisi.com Twitter: https://twitter.com/simonlader LinkedIn: https://www.linkedin.com/in/headhuntersimonlader Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0

In this week’s episode, Guy Powell, a video marketing strategist, shares how to make videos quick, simple, and impactful to scaling a business. KEY TAKEAWAYS FROM THIS EPISODE:  Consistency of activity and consistency in tracking. How do customers end up buying from you How to know when to shift your marketing investment Consumer purchase behavior, consumer media consumption behavior, and  consumer media response behavior Targeting your ads is a matter of cost.   THIS WEEK'S GUEST Guy Powell, the founder of ProRelevant Marketing Solutions, works with medium and large companies that face the ongoing challenge of consistently scaling their sales and their profits. He works with marketing teams who generate revenues ranging from $100M to $1B+ and understands marketing, consumer purchase, and media consumption behavior. He helps businesses understand the new rules of marketing to survive and thrive in today's economic landscape, and helps them create systems to take their results to the next level. Guy is the author of "The Post-COVID Marketing Machine: Prepare Your Team to Win. For more information, or to get in touch with Guy, check out: LinkedIn: https://www.linkedin.com/in/guyrpowell/ Linktree: https://linktr.ee/prorelevant Tiktok: https://www.tiktok.com/@guy.r.powell Youtube: https://www.youtube.com/@MarketingROI YOUR HOST Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation by finding their ideal job and consulting with leading enterprise software and cybersecurity vendors to build highly effective teams. Get to know more about Simon at: Podcast: https://theconferenceroompodcast.com Website: https://simonlader.com/ Blog: blog.salisi.com Twitter: https://twitter.com/simonlader LinkedIn: https://www.linkedin.com/in/headhuntersimonlader Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0

In this week’s episode, we'll be going back and revisiting some of the best pieces of advice that our guests gave in 2022 For more information or to get in touch with the guests, and to listen for the full episodes, check out: Gordon Lawson Full Podcast (episode 51): https://open.spotify.com/episode/5DwKR7Q5IJsYFGii4MDk6C?si=d4Ea4HD9Sym_LqNTUaY74Q Tammy Johnston Full Podcast (episode 52): https://open.spotify.com/episode/0341HglVqlLlgv0KwP7y6o?si=Lv3OhuWlQiaqQ6dmT-pyAw Bob Kruse Full Podcast (episode 53): https://open.spotify.com/episode/7BK1GzuYk6GdifjrjnoloL?si=cy2ZMlBaQ8iiOaHmSdFNmA Lynn Catalano Full Podcast (episode 56): https://open.spotify.com/episode/7BK1GzuYk6GdifjrjnoloL?si=cy2ZMlBaQ8iiOaHmSdFNmA Chandler Walker Full Podcast (episode 57): https://open.spotify.com/episode/1p61aXKLW5Lsc62MFKYQA9?si=eXoFJMHjR7WxNC-PgBfRVw Mariam Tsaturyan Full Podcast (episode 59): https://open.spotify.com/episode/4QxW5zodLvcAiVOYMKiyAW?si=woNdtltfSOO3GwQXpd2O8w Phil Hughes Full Podcast (episode 64): https://open.spotify.com/episode/0dTv5Ix0ASKPIuRrY6XU9T?si=lAayqwKGSoOleVfzm8q7Yw Aaron Ansari Full Podcast (episode 65): https://open.spotify.com/episode/4KuuVrHp5ptTuAXGBGDS7z?si=GXYH45SmS8mMjGy6JNXraA Mark Strutner Full Podcast (episode 66): https://open.spotify.com/episode/0tF0aeQMNQRFcjAswEWzsS?si=I-HCUr9xQ9iwH77l9X0rmw Paige Arnof-Fenn Full Podcast (episode 72): https://open.spotify.com/episode/3iQyeDwbyNvCh27lE2SJhj?si=Eo3AG1T9S3uVFdsc9zbBvA Chenxi Wang Full Podcast (episode 74): https://open.spotify.com/episode/6hmqHcXhnrPACZskSH9VlQ?si=kio8L5bsRUq_sv453tJ_Zw Kristin Spiers Full Podcast (episode 78): https://open.spotify.com/episode/3ygs5WY0b3gHcXS6s88W5s?si=aMfdedo0TK-kueXvk-SbYA Gily Netzer Full Podcast (episode 79): https://open.spotify.com/episode/0WQ70h2oDo4wn3TAs9e8U9?si=91QCDUZOS_Se_U2cmLpjsg Caleigh Bell Full Podcast (episode 80): https://open.spotify.com/episode/1vHW6C2Lo5UAVuw4VP0Vfl?si=uoDZliRgQgao2IXzcL8Dug Ohad Mandelbaum Full Podcast (episode 81): https://open.spotify.com/episode/5zLe9tfxcWSL0H2mJCdkk3?si=JjdLWv0GTpmbvoaes-R48A Karen Mendoza Full Podcast (episode 82): https://open.spotify.com/episode/7LFFTsr3dIFO4vSTaTBET5?si=0_cEh8l6Ru6W24gVzaweqQ Chans Weber Full Podcast (episode 83): https://open.spotify.com/episode/7zyiNS6KbEzBZe3fcPBkGx?si=TxQvnwccRrqM5FKw2Aj5PQ Dan Ellis Full Podcast (episode 84): https://open.spotify.com/episode/7bFhu7Mo2PwCIruZYSZBdy?si=DcJOVdaFTLWI-liL6bN-qA

In this week’s episode, India Brown, a video marketing strategist, as she shares how to make videos quick, simple, and impactful to scaling a business. KEY TAKEAWAYS FROM THIS EPISODE:  Pain points of Video Marketing. How important Authenticity is, in Video Marketing. Micro Content: what it is and how to leverage it to your advantage. The primary things that people need to create a good-quality video. THIS WEEK'S GUEST India Brown is a Video Marketing Strategist and Visionary Mentor who partners with vision-driven entrepreneurs to create authentic video content to help them show up as an authority in their niche and grow their business. As a millennial mom of 2 under 3- her mission is to make video quick, simple and impactful. Her clients consistently benefit from her actionable video marketing tips and strategies that they can use in scaling their businesses. She lives in the Greater Philadelphia area with her husband and two daughters. For more information, or to get in touch with India, check out: LinkedIn: https://www.linkedin.com/in/theindiabrown/ Facebook: https://www.facebook.com/videobyindia Website: https://indiabrown.co/ Instagram: https://www.instagram.com/videobyindia/ YOUR HOST Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation by finding their ideal job and consulting with leading enterprise software and cybersecurity vendors to build highly effective teams. Get to know more about Simon at: Podcast: https://theconferenceroompodcast.com Website: https://simonlader.com/ Blog: blog.salisi.com Twitter: https://twitter.com/simonlader LinkedIn: https://www.linkedin.com/in/headhuntersimonlader Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0

In this week’s episode, we have with us Dan Ellis, managing director of Townsend Search. He shares his secret to success in retained executive search firm that focuses on accounting and financial services recruitment. KEY TAKEAWAYS FROM THIS EPISODE:  Contingency Model vs Retained Model: The advantages and disadvantages.  The Broken Recruitment Process is wholly at the feet of contingency recruiters.  The Value that a recruiter brings to both the Company and the Candidate. THIS WEEK'S GUEST Dan Ellis is the Managing Director of Townsend Search, a retained executive search firm focusing on Accounting and financial recruitment. He joined Townsend Search Group in 2013 and brings deep business understanding informed by career experience in public accounting and consulting. Prior to joining Townsend Search Group, Dan was a senior professional with two regional public accounting firms,  then joined the Transaction Services Team at Plante Moran and specialized in performing financial due diligence services for acquisitions by private equity funds. Dan has a business administration degree from Western Michigan University and is a registered CPA. For more information, or to get in touch with Dan, check out: LinkedIn: https://www.linkedin.com/in/danieltellis/ Website: https://townsendsearch.com/team/dan-ellis/ YOUR HOST Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation by finding their ideal job and consulting with leading enterprise software and cybersecurity vendors to build highly effective teams. Get to know more about Simon at: Podcast: https://theconferenceroompodcast.com Website: https://simonlader.com/ Blog: blog.salisi.com Twitter: https://twitter.com/simonlader LinkedIn: https://www.linkedin.com/in/headhuntersimonlader Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0

In this week’s episode, Chans Weber of Agile & Co joins us as he shares how he turned his life around and built a $15,000 loan from his parents into a digital marketing agency that's closing in on eight figures. KEY TAKEAWAYS FROM THIS EPISODE:  Good Sales Systems and Pain Points to Closing a Sales Loop How to do Agile Marketing Intent-Driven Marketing vs. Audience Driven Marketing How Grit is Important when you are doing Marketing THIS WEEK'S GUEST Chans Weber is a serial entrepreneur with over 15 years of experience in the marketing and advertising industries. He founded Agile & Co in St. Louis, Missouri in 2012. With his expertise in inbound marketing, Chans was able to turn his 483 credit score and a $15,000 loan from his parents into a digital marketing agency that is closing in on 8 figures in annual revenue.  Chans’ background in finance, marketing, and online technology has allowed for the success of Agile & Co’s data-driven marketing approach which sets them apart from competitors.  For more information, or to get in touch with Chans, check out: LinkedIn: https://www.linkedin.com/in/chansweber/ Facebook: https://www.facebook.com/chans.weber Website: https://cbweber.com/ Company Website: https://agileandco.com/ YOUR HOST Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation by finding their ideal job and consulting with leading enterprise software and cybersecurity vendors to build highly effective teams. Get to know more about Simon at: Podcast: https://theconferenceroompodcast.com Website: https://simonlader.com/ Blog: blog.salisi.com Twitter: https://twitter.com/simonlader LinkedIn: https://www.linkedin.com/in/headhuntersimonlader Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0

In this week’s episode, Karen Mendoza of D-BOX Technologies joins us as she shares how working with prominent Japanese multinational video game company, Nintendo developed her ability to innovate consumer experiences. KEY TAKEAWAYS FROM THIS EPISODE:  What is Haptics Technologies Challenges of Drawing Innovative Products from a Recognizable Brand vs an Unrecognizable Brand  How to Bring Product Innovation to a Market in a Market that Seems Reluctant to ChangeTips for Launching a Brand Successfully THIS WEEK'S GUEST Karen Mendoza is the VP of Sales at D-BOX Technologies, the world leader in haptics and immersive motion technology. She is a graduate of UCLA and has an MBA from Pepperdine Graziado Business School. She serves as a Board Member at Legendary Shift LLC, a human connection company with a portfolio of brands like GameTruck Licensing and Bravous Esports to name a few. Prior to Legendary Shift, Karen spent a decade and a half at Nintendo, the global gaming giant, and helped launch several console and portable hardware systems, as well as hundreds of software games and accessories.  For more information, or to get in touch with Karen, check out: LinkedIn: https://www.linkedin.com/in/connected2k/ Twitter: https://twitter.com/thekarenmendoza Website: http://www.kollectivemindsagency.com/ YOUR HOST Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation by finding their ideal job and consulting with leading enterprise software and cybersecurity vendors to build highly effective teams. Get to know more about Simon at: Podcast: https://theconferenceroompodcast.com Website: https://simonlader.com/ Blog: blog.salisi.com Twitter: https://twitter.com/simonlader LinkedIn: https://www.linkedin.com/in/headhuntersimonlader Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0

In this week’s episode, we welcome the Chief Revenue Officer of cybersecurity vendor Perimeter 81, Ohad Mandelbaum as he shares his secrets and strategies for growing start-ups into multi-million dollar companies KEY TAKEAWAYS FROM THIS EPISODE:  Hallmarks that Startups need have a Robust go-to Market Strategy The Hypergrowth of Start-up Companies Strategies that you have developed to get technology from one country and be able to share it with the world THIS WEEK'S GUEST Ohad Mandelbaum is the Chief Revenue Officer of cybersecurity software vendor Perimeter 81. He is a Bio Technology Engineering graduate of Ben Gurion University and received his International Executive MBA from the Kellogg School of Management. He has spent the last sixteen years building technology companies in areas such as medical diagnostics, laser treatments, and neurostimulation for the last three and a half years leading sales and revenue operations for cyber vendor Perimeter 81. He has worked in North America, Latin America, Africa, Europe, and the Middle East, and has overseen double and triple-digit growth for high-growth startups ranging from $1M to over $100M in revenue. For more information, or to get in touch with Ohad, check out: LinkedIn: https://www.linkedin.com/in/ohad-mandelbaum/ Facebook: https://www.facebook.com/ohad.mandelbaum Website: https://www.perimeter81.com/ YOUR HOST Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation through finding their ideal job and consulted with leading enterprise software and cybersecurity vendors to build highly effective teams. Get to know more about Simon at: Podcast: https://theconferenceroompodcast.com Website: https://simonlader.com/ Blog: blog.salisi.com Twitter: https://twitter.com/simonlader LinkedIn: https://www.linkedin.com/in/headhuntersimonlader Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0

In this week’s episode, we welcome, Caleigh Bell, the founder, and CEO of All Things Podcasting, as she talks about how to turn your passion into a profitable podcast. KEY TAKEAWAYS FROM THIS EPISODE:  Business Advantages of Starting a Podcast How to Monetize a Podcast Key Strategies to Grow your Audience How to Map out your Intro, Outro, and Trailers THIS WEEK'S GUEST Caleigh Bell is the founder and CEO of All Things Podcasting, a podcast agency that provides business owners a 1 stop shop for all of their podcasting needs. They handle all aspects of podcasting- launches, monetization, production, management, promotion, guest management, pitching you to be a guest, and even repurposing your podcast into YouTube videos, blog posts, emails, and more social content than you can imagine! We do all of the work and strategize so that our clients can focus on creating amazing content for their audience! For more information, or to get in touch with Caleigh, check out: LinkedIn: https://www.linkedin.com/in/caleigh-bell/ Mastermind Link: https://bit.ly/macromarketingmastermind Facebook Group: facebook.com/groups/atpodcasting Podcast guesting Free Mini-Course: https://allthingspodcasting.thrivecart.com/land-podcast-guest-spots-mini-course/ YOUR HOST Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation through finding their ideal job and consulted with leading enterprise software and cybersecurity vendors to build highly effective teams. Get to know more about Simon at: Podcast: https://theconferenceroompodcast.com Website: https://simonlader.com/ Blog: blog.salisi.com Twitter: https://twitter.com/simonlader LinkedIn: https://www.linkedin.com/in/headhuntersimonlader Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0

In this week’s episode, we welcome the Chief Marketing Officer of cybersecurity vendor Perimeter 81, Gily Netzer as she shares some understandings of the world of public relations. KEY TAKEAWAYS FROM THIS EPISODE: B to H Relationships (Business to Human).The benefits of transitioning from working in big enormous companies to working with start-upsBusiness and Emotional drivers to get the whole customer setting. THIS WEEK'S GUEST Gily Netzer is the Chief Marketing Officer of cybersecurity vendor Perimeter 81. She has almost twenty-five years of experience in international marketing and marketing leadership to the hi-tech and Cybersecurity space and is an authority in Building multinational teams, establishing new technology categories, forming a marketing machine, market leadership and influencer marketing to drive 50%+ of the business and consistent growth YoY. Her track record includes marketing leadership roles in startups such as Perimeter81, Cymulate, Illusive Networks (of Team8) and global brands, including Symantec, Sandisk, and Elbit. She is a passionate advocate for diversity and women in technology. She is a member of the Forbes Communication Council, a contributor to publications such as Forbes, Help Net Security, CyberSecurity Ventures, IT Toolbox, etc, and is also one of the few CMOs that can claim to have served in an F-15 squadron. For more information, or to get in touch with Gily, check out: LinkedIn: https://www.linkedin.com/in/gilynetzer Facebook: https://www.facebook.com/gily.netzer YOUR HOST Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation through finding their ideal job and consulted with leading enterprise software and cybersecurity vendors to build highly effective teams. Get to know more about Simon at: Podcast: https://theconferenceroompodcast.com Website: https://simonlader.com/ Blog: blog.salisi.com Twitter: https://twitter.com/simonlader LinkedIn: https://www.linkedin.com/in/headhuntersimonlader Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0

In this week’s episode, we welcome a PR strategist and consultant, Kristin Spiers as she shares some understandings in the world of public relations. KEY TAKEAWAYS FROM THIS EPISODE: Catalyst for the vision – what does it mean?What’s a newsworthy content?Top three tips to have successful PR THIS WEEK'S GUEST Kristin Spiers is an international PR-strategist and consultant who helps startups, small businesses and large corporations get featured in the media. Raised Norway, Kristin has an MA in media studies from the University of Oslo and started her career as a journalist and now has more than 15 years experience working in PR in both the corporate and small business worlds, and also spearheaded PR for a top international PR-agency. Now living in the UK, Kristin helps businesses of all sizes attract the attention of the right media to accelerate their marketing and business objectives. For more information, or to get in touch with Kristin, check out: LinkedIn: https://www.linkedin.com/in/kristineldnes/ Facebook: https://www.facebook.com/spierskristin YOUR HOST Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and online coaching firm Salisi Academy. Since 1997, Simon has helped Senior Executives achieve Life Transformation through finding their ideal job and consulted with leading enterprise software and cybersecurity vendors to build highly effective teams. Get to know more about Simon at: Podcast: https://theconferenceroompodcast.com Website: https://simonlader.com/ Blog: blog.salisi.com Twitter: https://twitter.com/simonlader LinkedIn: https://www.linkedin.com/in/headhuntersimonlader Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0