Val DiFebo is the CEO of Deutsch New York. For over 25 years, Val DiFebo has been one of the key architects of Deutsch’s continual success and leadership in the advertising industry. As CEO of Deutsch’s NY office, Val brings a wealth of expertise to the business of advertising and marketing. As a leader that positions herself at the intersection of business strategies and digital techniques, since 1992 Val has continually redefined the Agency’s integrated multidisciplinary offering, allowing for the creation of rapid business solutions that impact a client’s business. Johnson & Johnson, Microsoft, IKEA, Procter & Gamble, Samsung, Green Giant, PNC Bank, Sherwin-Williams, and The Michael J. Fox Foundation are a few of the blue-chip clients she’s touched thus far. Along with the Agency’s success, The Today Show, CNN, and other media outlets have all sought out her point of view, and she has been profiled in The New York Times, The Wall Street Journal and Fortune.
A trusted industry thought leader, Val is anything but shy when it comes to advocating for equality in the workplace. Her philanthropic involvement includes supporting early career playwrights and creative storytellers through her position on the Board of The Playwrights Realm, as well as Chairman of the Hearts of Gold Foundation, which assists at-risk mothers. Additionally, she is a board member of The ANA Educational Foundation (AEF), as well as her alma mater, Williams College, where she studied — you guessed it — psychology!
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Music by: Adam Fine