Good And Bad Magic Words | Report Blueprint Pt 5

The Home Inspector Marketing Podcast

Jul 1 2024 • 24 mins

Today we have the last part of our series on the report blueprint. We're diving into the power of words in your reports. We've got the good magic words - those clear, confident phrases that'll make your clients trust you and keep you safe. Then there's the bad magic words - the wishy-washy ones that could cause a world of pain. We'll break 'em down, show you how to swap the bad for the good, and share some real-life stories that'll make you laugh... and maybe cringe a little. Trust me, by the end of this, you'll be writing reports that'll make your clients say "Wow!" and keep you sleeping easy at night.

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Who is Mike Crow?

Mike Crow is a Marketing and Business Expert who has built and managed multiple 7-figure businesses, including two 7-figure inspection firms.

For the past 15 years, he's coached thousands of other inspection business owners and has personally helped 100+ companies grow to $1,000,000+ in annual revenue. He has also helped multiple single-inspector operations earn 6-figure annual revenues (some surpassing $300,000).

Mike can teach any entrepreneur how to systematize and market their business to achieve their personal and professional goals.