Eps 029: Pricing Strategies When Overcoming Imposter Syndrome with Dana Sacco (Part 2)

She Leads Business

Feb 24 2023 • 46 mins

Through hard work, Dana was able to bring her farm from generating almost nothing, to a half a million dollars a year venture.

After being diagnosed with Lyme disease, Dana decided to use her knowledge to start her own business and found a gap in the market to help a specific niche with higher end CRM automation services.

But how can she finally be able to own her value and price her services more accordingly?

Dana's goal is to make a million dollars in the next year and she's taking momentous steps to make it happen. She is also working to give her clients the priceless gift of time; so that they can spend more quality time with their families.

In this episode, you will learn the following:

1. The Reality of Imposter Syndrome: What is it like to offer a service and still feel like you're not worth it?

2. Making a business without the necessary experience: How did a couple with no farming experience turn a farm into a profitable business?

3. How pricing and communication strategies can help to overcome imposter syndrome when offering high end services.

Connect with Dana here:


About Your Host:

Úna Doyle is the founder of CreativeFlow.tv - a speaker, business strategist and impact coach. Business owners hire Úna to help them to build a business they could sell tomorrow, but don't want to because it's highly profitable, fun-to-run and they get to make a bigger impact on the world.

In every episode, Úna and her guests share strategies, stories and wisdom to help you achieve your goals too.

Who do you know that could be a great guest on this podcast?

Apply now

If you'd like to discuss your business, goals and challenges, then Book your FREE Breakthrough call With Úna

Mentioned in this episode:

She Leads Business Season 2 - Outro

Book your FREE Breakthrough call With Úna

She Leads Business Season 2 - Introduction