In this episode of The Founder Spirit, Sari Tolvanen, Founder and CEO of Ocean Eye, the world’s first ecosystem service payments solution targeted for the global marine tourism sector, shares her passion for marine biology.Growing up in Finland, she discusses her transition from academic research to advocacy work at Greenpeace, spearheading ship expeditions and combating high seas commercial fishing. Driven by the desire to create change at the grassroots level, she innovated with Ocean Eye to promote conservation through financial incentives and develop a new paradigm for nature. How did a former ocean campaigner come to create a solution to incentivize coastal communities to protect marine biodiversity? TUNE IN to this conversation & find out. For detailed transcript and show notes, please visit TheFounderSpirit.com.Also follow us on: - LinkedIn: https://www.linkedin.com/company/TheFounderSpirit- Instagram: https://www.instagram.com/TheFounderSpirit- YouTube: https://www.youtube.com/@TheFounderSpirit- Facebook: https://www.facebook.com/TheFounderSpirit- X: https://twitter.com/founder_spiritIf this podcast has been beneficial or valuable to you, feel free to become a patron and support us on Patreon.com, that is P-A-T-R-E-O-N.com/TheFounderSpirit.As always, you can find us on Apple, YouTube and Spotify, as well as social media and our website at TheFounderSpirit.com.The Founder Spirit podcast is proud to be a partner of the Villars Institute, a non-profit foundation focused on accelerating the transition to a net-zero economy and restoring planetary health.About This Podcast:Whether you are an entrepreneur, a mid-career professional or someone who's just starting out in life, The Founder Spirit podcast is for you!In this podcast series, we'll be interviewing exceptional individuals from all over the world with the founder spirit, ranging from social entrepreneurs, tech founders, to philanthropists, elite athletes, and more. Together, we'll uncover not only how they manage to succeed in face of multiple challenges, but also who they are as people and their human story.So TUNE IN & be inspired by stories from their life journey!