Capturing Food Waste at the Farm & Providing Access to More Nutrition

Grounded by the Farm

May 4 2022 • 32 mins

With a passion to build community and a love of agriculture, Will Kornegay has built a business that connects people, reduces food waste and provides access to fresh-from-the-farm produce. Based in rural North Carolina, Will saw a lot of produce was wasted on farms because there wasn't a market for it. Perhaps it was misshapen or got scratched up a bit during harvest. But it was still perfectly good. So Will started making a market for it while building means of access for those in rural food deserts and major cities too. Ripe Revival now does subscription boxes and is in the process of modifying buses to be part farmer's market & part cooking class.

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