In this hour, Dr. Kevin Ferentz will discuss why people begin smoking, and who is most at risk to pick up the habit. We will also explore the various reasons why it is so difficult to stop smoking, and look at the most common kinds of “quit histories” that people share. We’ll explore the marketing and packaging of cigarettes and the impact that has on encouraging people to quit. We will look at the numerous medical complications that smokers are vulnerable to developing when they continue to smoke. We will also discuss the ways in which stopping smoking can have profoundly positive consequences for your health. Most importantly, Dr. Ferentz will describe a model that he has used for many years to help countless patients successfully quit smoking. He’ll describe the important do’s and don't that either contribute to or sabotage the ability to successfully stop smoking. He will share some wonderful success stories about patients who were able to quit smoking for good,.