Entrepreneurial Attorney Nation - Travis Lee - 3D Mail Results

Entrepreneurial Attorney Nation

Jun 10 2021 • 1 hr 10 mins


In the newest installment of Entrepreneurial Attorney Nation, Richard sits down with Travis Lee, Co-Founder and President of 3D Mail Results, to explore the importance behind finding the correct direct mail strategy for your law practice. Packed full of enlightening information, Travis and Richard's conversation includes methodologies behind not only developing the direct mail content, but also ensuring it's opened. So sit back, relax, and get your notepad ready for an episode packed with useful tools! Timecodes: 01:04 - Show introduction and overview on today's discussion 03:09 - A look into Travis Lee and his history 06:09 - Ensuring direct mail success in three steps 12:00 - What offers work for attorneys 20:00 - Benefits of lead generation and choosing the right method for ensuring readership 25:19 - The importance of timing 30:37 - Examples of mail pieces from Travis’s clients 36:31 - Strategies to get your direct mail opened 43:50 - Writing the correct copy to influence action 46:20 - Some examples of 3D Mail Results content 53:35 - How to creatively expand reach to your demographic on mail content 55:30 - A look into Rich’s mail content 1:01:00 - Overview on direct mail and how to reach Travis for more information 1:09:58 - Final remarks and show closing Connect with Richard James: https://www.thesuccessnetwork.tv/podchannel/richard-james/ (The Success Network) https://www.facebook.com/The-Richard-James-498704336935966 (Facebook) https://www.youtube.com/user/ABRStrauch (YouTube) https://therichardjames.com/ (Website)