Emergency Episode: Twitter’s Imploding Ad Business

Marketecture: Get Smart. Fast.

Nov 4 2022 • 28 mins

Well, that went smoothly. One week into Elon’s takeover and Twitter’s advertisers are already flying the coop. In this special episode, Marketecture experts Ari Paparo and Eric Seufert talk with Zach Rodgers about recent developments, Elon's tweets and what could happen next.

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Marketecture is a new way to get smart about technology. Our team of real industry practitioners helps you understand the complex world of technology and make better vendor decisions through in-depth interviews with CEOs and product leaders at dozens of platforms. We are launching with extensive coverage of the marketing and advertising verticals with plans to expand into many other technology sectors.

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