To be successful in a rapidly evolving and crowded healthcare marketplace, health plans must find innovative ways to connect with consumers where they are and on their terms. While rethinking how to engage consumers, Humana created a fundamentally new service experience to deliver better outcomes and meet the whole-health needs of seniors. During the conversation, Dr. Pabo shares details on the insurer’s journey to create the new service experience — from conception to the marketplace. Hear the trials and tribulations the insurer faced as it implemented Author by Humana and find out how consumers are responding to the new experience. Learn the steps your organization can take a similar approach to elevate the consumer experience.
This episode is sponsored by Insignia Health
Insignia Health empowers healthcare organizations and health professionals around the world to assess patient activation and develop strategies for the efficient application of healthcare resources. As activation increases and individuals become better managers of their health, utilization costs decline and patient satisfaction improves. The Patient Activation Measure® (PAM®) and over 15 years of health activation research form the cornerstone of a complementary suite of solutions that help clinicians, coaches and population health providers improve health outcomes and lower costs. Today, Insignia Health supports the health activation efforts of more than 250 organizations touching the lives of millions of patients in dozens of countries.