No More Ads, No More Privacy Problem?

Oct 3 2022 • 55 mins

This week’s debate comes amid a combo platter of increased analytics leading to near-immediate contact when visiting a product’s website, along with more clarity from enforcement bodies about how they will approach their respective privacy legislation. One such fine was the Sephora CCPA matter in which California Attorney General levied a $1.2M fine on the company ([https://oag.ca.gov/news/press-releases/attorney-general-bonta-announces-settlement-sephora-part-ongoing-enforcement])

Listen in to hear Dan, Brian and Erik talk about:

Are privacy and shareholder value at odds? How does protecting the privacy of the consumer help shareholder value?
A reminder that security and privacy can serve as a business differentiator
How to deal with the reputation of a company being set by misleading headlines (and people not reading the actual article/detail)?
Does better privacy practices in companies lead to reduced data for sale on the illicit market?
Does just “saying no to data collection” by companies make for a better privacy posture?
How long should (vs. how long do) you hold onto data?
How will companies be judged in the future by how they manage data today?
Are ads themselves the source of all our problems?
Why does the push for more advertising to reduce costs increases the push for more data collection?

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