Quantifying Anti-Fragile: the Return on Investment (ROI)

The Anti-Fragile Playbook

Apr 1 2021 • 1 hr 9 mins

Ruth Glendinning and Kent Dahlgren have defined a novel, anti-fragile solution for community impact organizations (such as non-profits, churches, mutual aid organizations) to secure a lucrative stream of recurring revenue that deepens and roots these institutions within community.

Community impact organizations deliver a "buy and produce local" marketplace that enables "household entrepreneurs" to launch a home-based microbusiness as easily as creating a listing, and enables "kitchen table capitalists" to utilize the services of a self-funded "community impact co-op" that helps their endeavors launch, sustain, and thrive.

More to the point: the emphasis upon "anti-fragility" means the community's solution thrives in the context of increased stress.

How?

In this podcast episode, Ruth and Kent discuss how they've quantified the following attributes of community anti-fragility within their own community pilot, as well as how these same attributes are being embraced within other communities:

  • The solution sources and activates existing local leadership
  • It educates community members as kitchen table capitalists or household entrepreneurs, optimizing household productive capacity
  • It identifies and activates forms of soft capital such as: (investing) time, (paying) attention, (building) relationships, (earning) trust and (tapping into) wisdom for stronger and more rooted communities
  • The solution explicitly declares an inclusivity for all, such as the economically disadvantaged, the houseless, single parents and the racially diverse, through a philosophy of otherhood to brotherhood
  • And the anti-fragile methodology promotes locally-sourced food and nutritional educational opportunities for expanding health as wealth

In one noteworthy example, Kent and Ruth discuss Cloud Room Botanicals, which serves as an excellent example of creative, household-based entrepreneurship.

Finally, they discuss the Community Activation and Launch Methodology, which steps local activists from outrage to stewardship, through action.