How to Repurpose a White Paper or Research Report into a Webinar

The Content 10x Podcast

Feb 3 2022 • 15 mins

How can you get more people to engage with the findings in your white paper or research report? Downloadable PDFs are a brilliant way to boost your credibility and showcase industry expertise, but even the most awesome research report can struggle to connect with a wide readership. Repurposing it into a more accessible format, like video content, is a fantastic way to ensure your report gets the exposure it deserves. In this episode, I share the whats, whys, and hows behind repurposing your research report into a webinar. Tune in to find out how these two professional, thought-leadership style content can work together to generate more interest in your findings and get more ROI from your report. Find out: What a webinar is and the different styles Using your research report to plan a webinar that suits you The tech side of recording a webinar Important Links & Mentions Repurposing Webinars with Louise Brogan: https://www.content10x.com/repurposing-webinars-with-louise-brogan/ (https://www.content10x.com/repurposing-webinars-with-louise-brogan/) The Infinite Dial: https://www.edisonresearch.com/the-infinite-dial-2021-2/ (https://www.edisonresearch.com/the-infinite-dial-2021-2/) The Treasury Recruitment Company, Key Insights from the Global Treasury Salary Survey: https://treasuryrecruitment.com/podcasts/episode-185-key-insights-from-the-global-treasury-salary-survey/ (https://treasuryrecruitment.com/podcasts/episode-185-key-insights-from-the-global-treasury-salary-survey/) My book: https://www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results) Join hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter (https://www.content10x.com/newsletter)