The Value of the Rep Model for Manufacturers

ERA Talks

Aug 9 2021 • 17 mins

On this episode of ERA Talks ERA CEO Walter Tobin discusses "The Value of the Rep Model for Manufacturers" with ERA Consultants Cesare Giammarco and John Simari.

Giammarco and Simari offer insights into the seven key attributes of the Rep Model value proposition to manufacturers, including Expertise, Flexibility, Advocacy, Control, Market Coverage, Affordability and Demand Creation.

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