In this episode I'll take you through 5 things you must know about your target audience to make them buy from you. Those things are:

1. What they are like
2. The problem
3. Before they buy
4. The purchase process
5. After they buy.

If you want to dig even deeper into this, check out "Five steps to understanding customer behavior" (https://bibik.podia.com/customerbehavior)

If you want to get in touch with me, send me an e-mail to: magdalena@bibik.co

Enjoy!