It's Not Just Business Talks with Sonja

Oct 14 2021 • 26 mins

Dean Newlund is the Founder and CEO of Mission Facilitators International, a boutique training and development firm. The team at MFI helps organizations become more connected to their purpose and their people. Founded in 1992, MFI is home to more than a dozen professional coaches, trainers, and strategic planning facilitators. Unlike most other firms where consultants work with their clients, MFI members work as a team in facilitating growth for leaders and organizations.

Dean Newlund has over two decades of experience in executive roles. Previously, Dean was President of ASTD Phoenix and the President of Quantum Leap Unlimited. He was also an Adjunct Professor within the Faculty Network Group of the Thunderbird School of Global Management.

In this episode…

According to a study by Gallup University, nearly 50% of all employees are actively looking for other work. How do you create a company where people want to stay?

Dean Newlund specializes in making companies “sticky.” Company culture has to be top-of-mind for the leadership in order to retain employees. Some key factors include competitive wage and benefits, onboarding process, training, flexible schedule — just to name a few. How do you know where to start?

In this episode of It’s Not Just Business Talks with Sonja, Sonja Anderson sits down with Dean Newlund, Founder and CEO of Mission Facilitators International, to discuss building a company culture that retains employees. Dean describes seven focus areas for CEOs, why a CEO needs a brand along with the company and the lessons he learned the hard way.