How The CEO of Matt Klepac Revolutionizes The Way Revenue Teams Work

Billion Dollar Startup

Mar 6 2023 • 43 mins

Join us in this episode of "The Dan Lok Show - Billion Dollar Startup" as we sit down with Matt Klepac, the co-founder and CEO of Matt has more than two decades of experience in the tech industry, and his company is revolutionizing the way revenue teams work by providing innovative solutions for data management and integration.

Discover how is helping businesses streamline their sales and marketing processes by optimizing their data management practices.

Matt Klepac is a technology entrepreneur and the co-founder and CEO of Vertify, a software company that provides solutions for data management, integration, and optimization to help businesses improve their sales and marketing operations. With over 20 years of experience in technology and business development, Matt is a recognized thought leader in the industry and has been featured in publications such as Forbes and Inc. Magazine.

Matt's passion for technology and innovation has driven his career, and he has worked with numerous startups and established companies to develop and implement cutting-edge solutions that improve business processes and drive growth. At Vertify, Matt and his team are focused on helping businesses make data-driven decisions by providing powerful solutions that integrate and optimize their data.


[0:28] Who is Matt Klepac?

[1:24] How Matt got into the SaaS industry.

[5:45] What exactly does REV Ops mean?

[9:03] On which data should a company concentrate?

[12:20] Your company needs to be focused.

[14:26] More companies are focussing on REV Ops, but why is that?

[15:50] What are things B2B companies struggle with?

[17:18] How does Verify work?

[19:46] Was it hard to educate the market on why they need Vertify?

[24:30] What you need to do to make it easy for customers to buy from you.

[25:55] What were the struggles Vertify faced in the beginning?

[26:50] Did Covid help or hinder the business?

[28:25] How Matt sees the future of Vertify

[30:00] The Power of Core Values

[33:20] What does lifetime value look at Vertify?

[36:30] What milestone has Vertify reached in the last years?

[38:20] What you should pay attention to when investing in software companies?

[41:35] Get in touch with Matt Klepac and Vertify